Customer Marketing Lead Jobs
Customer Marketing Lead jobs are open across SaaS, e-commerce, financial services, and healthcare, from mid-level to director, with specializations in lifecycle marketing, customer advocacy, and retention strategy. Find a role that fits from the openings below and apply directly.
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As a Lead Customer Marketing Specialist here at Honeywell, you will play a crucial role in driving customer engagement and loyalty through the development and execution of effective marketing strategies.
You will report directly to our Director Marketing and you’ll work out of our Charlotte, NC, Atlanta, GA, or Plymouth, MN location on a Hybrid work schedule. You will also have a matrix reporting line to Sr Manager Marketing for the Fire business.
Hybrid Work Schedule Note: For the first 90 days, New Hires must be prepared to work 100% onsite M-F
The scope of the role is US, however partnering with peers in Canada and LATAM to ensure for alignment of initiatives across Americas.
In this role, you will impact the company significantly by leveraging your expertise in customer marketing to develop and execute targeted marketing strategies that drive customer engagement, loyalty, and revenue growth. Your ability to understand customer needs, analyze market trends, and deliver impactful campaigns will strengthen customer relationships, enhance brand perception, and contribute to the overall success and profitability of the company.
YOU MUST HAVE
- 6+ years of experience in customer marketing or related roles, bringing a wealth of knowledge and expertise to the team
- Experience in managing and mentoring a team Proven track record of developing successful channel marketing programs
WE VALUE
- Bachelor's degree in Marketing, Business, or related field
- Dynamic and self-motivated individuals who thrive in a fast-paced environment
- Innovative and creative thinking, as we encourage new ideas and approaches to drive continuous improvement
- Eager to learn and adapt to new technologies, as we strive to stay at the forefront of industry advancements
- Customer-centric mindset, as we prioritize understanding and meeting the needs of our customers
- Strong problem-solving skills, as we tackle complex challenges and find effective solutions
- Experience with marketing automation tools and CRM systems to optimize campaign performance and track customer interactions
- Passion for driving channel growth and maximizing sales opportunities
- Strong leadership and project management abilities
- Ability to think creatively and innovatively Experience in the technology or manufacturing industry (preferred)
BENEFITS OF WORKING FOR HONEYWELL
In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. Learn more (https://benefits.honeywell.com/)
The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates. Job Posting Date: September 14, 2026.
The annual base salary range for this position in California and New York (excluding most major metropolitan areas), Colorado, Connecticut, and Hawaii is $135k - $170k. For Washington and most major metropolitan areas in New York & California, the annual base salary range is $118k - $147k. Please note that this salary information serves as a general guideline. Honeywell considers various factors when extending an offer, including but not limited to the scope and responsibilities of the position, the candidate's work experience, education and training, key skills, as well as market and business considerations.
ABOUT HONEYWELL TECHNOLOGIES
Honeywell Technologies is a global, pure-play automation company with a legacy of innovating to help solve the world’s most mission-critical challenges, enhancing the quality of life for people and communities around the world. We serve the building, industrial, and process sectors with a broad portfolio of services, solutions, and products, underpinned by our Honeywell Technologies Accelerator operating system and Honeywell Technologies Forge intelligence layer. By combining the deep domain expertise of our more than 50,000 employees with decades of data from our global installed base, we are uniquely positioned to lead the industrial sector’s transition from automation to autonomy. Learn more (https://www.honeywell.com/us/en)
THE BUSINESS UNIT
Honeywell Building Automation (BA) is a leading global provider of products, software, solutions, and technologies that enable building owners and occupants to ensure their facilities are safe, energy efficient, sustainable, and productive. BA products and services include advanced software applications for building control and optimization; sensors, switches, control systems, and instruments for energy management; access control; video surveillance; fire products; and installation, maintenance, and upgrades of systems. Revenues in 2025 for BA were $7.3B and there are approximately 18,000 employees globally. To learn more, please visit https://buildings.honeywell.com/ (https://buildings.honeywell.com/)
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. Learn more (https://www.honeywell.com/us/en/company/inclusion-and-engagement)
KEY RESPONSIBILITIES
- Develop and execute customer marketing strategies to drive customer engagement and loyalty
- Collaborate with sales teams to understand customer needs and develop targeted marketing campaigns
- Create and manage marketing programs, including email campaigns, social media promotions, and customer events
- Analyze market trends and customer data to identify opportunities for growth
- Monitor and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvement
- Manage the customer journey, ensuring a seamless and personalized experience across all touchpoints
- Utilize marketing automation tools and CRM systems to optimize campaign performance and track customer interactions
- Collaborate with cross-functional teams, including product management and creative services, to develop compelling marketing collateral and assets
- Stay up-to-date with industry trends and best practices in customer marketing, bringing innovative ideas to drive continuous improvement
- Manage relationships with external vendors and agencies, ensuring deliverables are met on time and within budget
- Working closely with the Marketing Shared Service to ensure high quality materials and timely output
- Ad-hoc support to peer products businesses, including participation in major customer and trade events
Honeywell Technologies is a global, pure-play automation company with a legacy of innovating to help solve the world’s most mission-critical challenges, enhancing the quality of life for people and communities around the world. We serve the building, industrial and process sectors with a broad portfolio of services, solutions and products, underpinned by our Honeywell Technologies Accelerator operating system and Honeywell Technologies Forge intelligence layer. By combining the deep domain expertise of our more than 50,000 employees with decades of data from our global installed base, we are uniquely positioned to lead the industrial sector’s transition from automation to autonomy.
As a Lead Customer Marketing Specialist here at Honeywell, you will play a crucial role in driving customer engagement and loyalty through the development and execution of effective marketing strategies.
You will report directly to our Director Marketing and you’ll work out of our Charlotte, NC, Atlanta, GA, or Plymouth, MN location on a Hybrid work schedule. You will also have a matrix reporting line to Sr Manager Marketing for the Fire business.
Hybrid Work Schedule Note: For the first 90 days, New Hires must be prepared to work 100% onsite M-F
The scope of the role is US, however partnering with peers in Canada and LATAM to ensure for alignment of initiatives across Americas.
In this role, you will impact the company significantly by leveraging your expertise in customer marketing to develop and execute targeted marketing strategies that drive customer engagement, loyalty, and revenue growth. Your ability to understand customer needs, analyze market trends, and deliver impactful campaigns will strengthen customer relationships, enhance brand perception, and contribute to the overall success and profitability of the company.
YOU MUST HAVE
- 6+ years of experience in customer marketing or related roles, bringing a wealth of knowledge and expertise to the team
- Experience in managing and mentoring a team Proven track record of developing successful channel marketing programs
WE VALUE
- Bachelor's degree in Marketing, Business, or related field
- Dynamic and self-motivated individuals who thrive in a fast-paced environment
- Innovative and creative thinking, as we encourage new ideas and approaches to drive continuous improvement
- Eager to learn and adapt to new technologies, as we strive to stay at the forefront of industry advancements
- Customer-centric mindset, as we prioritize understanding and meeting the needs of our customers
- Strong problem-solving skills, as we tackle complex challenges and find effective solutions
- Experience with marketing automation tools and CRM systems to optimize campaign performance and track customer interactions
- Passion for driving channel growth and maximizing sales opportunities
- Strong leadership and project management abilities
- Ability to think creatively and innovatively Experience in the technology or manufacturing industry (preferred)
BENEFITS OF WORKING FOR HONEYWELL
In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. Learn more (https://benefits.honeywell.com/)
The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates. Job Posting Date: September 14, 2026.
The annual base salary range for this position in California and New York (excluding most major metropolitan areas), Colorado, Connecticut, and Hawaii is $135k - $170k. For Washington and most major metropolitan areas in New York & California, the annual base salary range is $118k - $147k. Please note that this salary information serves as a general guideline. Honeywell considers various factors when extending an offer, including but not limited to the scope and responsibilities of the position, the candidate's work experience, education and training, key skills, as well as market and business considerations.
ABOUT HONEYWELL TECHNOLOGIES
Honeywell Technologies is a global, pure-play automation company with a legacy of innovating to help solve the world’s most mission-critical challenges, enhancing the quality of life for people and communities around the world. We serve the building, industrial, and process sectors with a broad portfolio of services, solutions, and products, underpinned by our Honeywell Technologies Accelerator operating system and Honeywell Technologies Forge intelligence layer. By combining the deep domain expertise of our more than 50,000 employees with decades of data from our global installed base, we are uniquely positioned to lead the industrial sector’s transition from automation to autonomy. Learn more (https://www.honeywell.com/us/en)
THE BUSINESS UNIT
Honeywell Building Automation (BA) is a leading global provider of products, software, solutions, and technologies that enable building owners and occupants to ensure their facilities are safe, energy efficient, sustainable, and productive. BA products and services include advanced software applications for building control and optimization; sensors, switches, control systems, and instruments for energy management; access control; video surveillance; fire products; and installation, maintenance, and upgrades of systems. Revenues in 2025 for BA were $7.3B and there are approximately 18,000 employees globally. To learn more, please visit https://buildings.honeywell.com/ (https://buildings.honeywell.com/)
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. Learn more (https://www.honeywell.com/us/en/company/inclusion-and-engagement)
KEY RESPONSIBILITIES
- Develop and execute customer marketing strategies to drive customer engagement and loyalty
- Collaborate with sales teams to understand customer needs and develop targeted marketing campaigns
- Create and manage marketing programs, including email campaigns, social media promotions, and customer events
- Analyze market trends and customer data to identify opportunities for growth
- Monitor and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvement
- Manage the customer journey, ensuring a seamless and personalized experience across all touchpoints
- Utilize marketing automation tools and CRM systems to optimize campaign performance and track customer interactions
- Collaborate with cross-functional teams, including product management and creative services, to develop compelling marketing collateral and assets
- Stay up-to-date with industry trends and best practices in customer marketing, bringing innovative ideas to drive continuous improvement
- Manage relationships with external vendors and agencies, ensuring deliverables are met on time and within budget
- Working closely with the Marketing Shared Service to ensure high quality materials and timely output
- Ad-hoc support to peer products businesses, including participation in major customer and trade events
Honeywell Technologies is a global, pure-play automation company with a legacy of innovating to help solve the world’s most mission-critical challenges, enhancing the quality of life for people and communities around the world. We serve the building, industrial and process sectors with a broad portfolio of services, solutions and products, underpinned by our Honeywell Technologies Accelerator operating system and Honeywell Technologies Forge intelligence layer. By combining the deep domain expertise of our more than 50,000 employees with decades of data from our global installed base, we are uniquely positioned to lead the industrial sector’s transition from automation to autonomy.
Customer Marketing Lead Jobs by Experience Level
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Find Customer Marketing Lead JobsCustomer Marketing Lead Job Market
Who's Hiring
Top Industries Hiring
- Banking & Financial Services
What Employers Look For
The qualifications that appear most often in customer marketing lead jobs.
- 3 to 7 years of experience in customer marketing, lifecycle marketing, or customer success
- Demonstrated ability to build and manage customer advocacy or reference programs
- Proficiency with marketing automation platforms such as Marketo, HubSpot, or Eloqua
- Experience developing customer case studies, testimonials, and co-marketing content
- Strong cross-functional collaboration skills across sales, product, and customer success
- Bachelor's degree in marketing, communications, business, or a related field
Tips for Your Customer Marketing Lead Job Search
Quantify retention and expansion outcomes
Customer marketing is measured by numbers, so your resume needs them. Replace vague claims with specific outcomes: churn reduced, net revenue retention improved, or upsell pipeline generated through programs you owned. Hiring managers in this role scan for evidence you move metrics, not just manage programs.
Highlight cross-functional alignment experience
Customer marketing leads sit between CS, product, and sales, and employers flag candidates who can't work across those lines. Call out specific initiatives where you drove alignment, such as a customer story program that fed both sales enablement and a product launch.
Tailor your portfolio to the company's growth stage
A Series B company wants proof you can build programs from scratch. An enterprise company wants governance and scale. Review the job description for signals like 'build out' versus 'optimize,' then lead your application materials with the evidence that matches their stage.
Apply early to roles that fit
Migrate Mate lists customer marketing lead openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Prepare a case study for the interview loop
Most customer marketing lead interviews include a take-home or presentation round. Prepare a concise case study of a customer advocacy or lifecycle program you led, covering the problem, your approach, the result, and what you'd do differently, so you're not building it under pressure.
Negotiate around program budget and headcount
Salary is only part of the offer. Ask about the existing customer marketing budget, the size of the customer base you'd market to, and whether you'd have dedicated headcount or rely on shared resources. These factors determine how much impact you can actually drive in the role.
Customer Marketing Lead Jobs: Frequently Asked Questions
Which companies are hiring the most customer marketing leads?
The companies hiring the most customer marketing leads right now include Apple, Citizens, and Novartis, with the largest share of openings in Texas, Florida, and Georgia, based on current listings on Migrate Mate as of September 2026. Demand is strongest at SaaS companies with established customer bases looking to grow net revenue retention.
How many customer marketing lead jobs are remote?
About 75% of customer marketing lead openings are fully remote or hybrid as of September 2026, reflecting how much of the role is executed digitally. Customer advocacy, lifecycle email programs, and community management sub-functions tend to have the highest share of remote-eligible postings.
How do you become a customer marketing lead?
Most customer marketing leads move into the role from customer success, demand generation, or content marketing. Building hands-on experience with lifecycle programs, customer advocacy initiatives, or upsell campaigns gets you there faster than any single credential. Demonstrating ownership of a program from strategy through measurable results is what separates candidates who get interviews from those who don't.
Can you get a customer marketing lead job with little experience?
Yes, if you can show adjacent ownership. Employers care most about whether you've run a customer-facing program end to end, even if your title was different. Experience managing a customer community, coordinating a reference program, or owning a retention email series in a junior role can substitute for a direct title match, especially at smaller companies building out the function.
What does the customer marketing lead interview process look like?
The process typically runs three to four stages: an initial screen with a recruiter, a deeper conversation with the hiring manager focused on your program experience, a cross-functional panel with stakeholders from CS or sales, and a final presentation or case study. The take-home portion often asks you to propose a customer advocacy or retention program for the company's actual customer base.
Where can I find and apply to customer marketing lead jobs?
You can find and apply to customer marketing lead jobs on Migrate Mate, which lists current openings from companies across the United States. Search the listings to find roles that match your experience level and specialization, then apply directly to each one that fits.
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Find roles that match your experience and apply in just a few clicks.
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