Mid Level Enrollment Specialist Jobs
Mid level enrollment specialist jobs go to professionals ready to own the full enrollment cycle, guide junior staff, and make process decisions with minimal oversight. Hiring is spread across on-site, remote, and hybrid settings in Education, Insurance, and Consulting & Professional Services, with employers like Optum, CORNERSTONE UNIVERSITY, and Corpay competing for enrollment specialists at this level now.
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Position Summary
DESCRIPTION:
The Associate Director of Digital Enrollment Marketing is responsible for assisting with the coordination of outgoing enrollment communications, including email/text campaigns and online digital marketing efforts for the Division of Enrollment Management. Additionally, this position will be the designated Slate Captain for Enrollment Marketing, providing oversight of the delivery of queries, forms, events, and quality assurance for all enrollment communications conducted in Slate. This position requires a creative thinker with excellent analytical, writing, editing, and project management skills with an understanding of digital communication strategies.
OUTCOME:
This position will support and produce marketing materials for the Division of Enrollment Management in support of student enrollment.
Essential Functions
Website and Digital Experience (40%)
- Develop content for events within the Enrollment CRM platform. Specifically: event creation, event forms/templates, landing pages, and the overall event registration user experience.
- Manage portals throughout the recruitment cycle, including counseling team, direct admit partnerships, and event portals.
- Build and maintain pages that fall under the admission and financial aid website.
- Manage the campus map and virtual tour, which includes yearly updates and ad-hoc updates to both platforms as needed.
Campaign and Content Management (35%)
- Develop email campaigns and target audience lists for marketing email communications.
- Work with the Enrollment Marketing Coordinator to develop and maintain a social media marketing plan for Admissions while collaborating with the Marketing Department and Director of Enrollment Marketing.
- Design email and social media creative, infographics, and other marketing collateral as needed.
CRM and Data Operations (20%)
- Provide Slate Deliver query management and integrity for enrollment communications.
- Provide system-based mail lists to support the print mail drip schedule and all print projects from Enrollment Marketing.
- Track Year-over-Year (YoY) registration and attendance rates for anchor events, and provide data analysis as needed.
Compliance (5%)
- Ensure digital communication compliance, specifically CAN-SPAM, TCPA, and GDPR laws, across all platforms used within Enrollment Marketing.
Experience and Education Required
- Bachelor's degree is required in a field related to communication, marketing, and/or journalism.
- At least three years' experience with creating content for online marketing campaigns.
- At least three years' experience working within a CRM platform, building effective communications and establishing targeted audiences.
Required Skills and Qualifications
- Excellent organizational and analytical skills.
- Strong experience using CRM platforms (Salesforce, HubSpot, Slate, etc.) to develop email/text/social media campaigns.
- Experience using Adobe Creative Suite, including InDesign, Illustrator, Photoshop, and Premiere.
- Knowledge of admissions/sales and marketing concepts.
- Excellent attention to detail.
- Knowledge of current and emerging technologies in the fields of marketing and communications.
York College of Pennsylvania is an Equal Opportunity Employer and Non-Discriminatory. For a copy of York College's Annual Security Report, you may contact the Office of Campus Safety or visit the website: Annual Security Report.
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Who's Hiring



Top Industries Hiring
- Education15
- Insurance2
- Consulting & Professional Services2
- Fintech1
- Banking & Financial Services1
Mid Level Enrollment Specialist Jobs: Frequently Asked Questions
How do I get a mid level enrollment specialist job?
Position your application around ownership, not just task completion. Highlight programs or processes you managed end to end, improvements you drove independently, and any cross-functional coordination you led. Employers at this level want to see that you can handle a full caseload, resolve escalations without hand-holding, and contribute to process improvements, so lead your resume and cover letter with those moments directly.
Which companies hire mid level enrollment specialists?
Companies hiring mid level enrollment specialists right now include Optum, CORNERSTONE UNIVERSITY, and Corpay, based on current listings on Migrate Mate as of July 2026. At this level, hiring tends to come from larger organizations with dedicated enrollment teams, including health systems, universities, insurance carriers, and benefits administrators that need experienced specialists who can work independently.
Are there remote mid level enrollment specialist jobs?
Yes, though availability varies by employer and sector. About 50% of mid level enrollment specialist openings are remote or hybrid as of July 2026, with the strongest remote presence in health insurance and benefits administration roles. On-site positions remain common in higher education and community health settings where in-person client interaction is part of the job.
How do I move up to a mid level enrollment specialist role?
The path from entry level to mid level is built on deepening your ownership over time. Early in your career, focus on mastering compliance requirements, eligibility systems, and case documentation. From there, take on complex or high-volume accounts, volunteer to train new hires, and lead small process improvements. Employers recognize mid level readiness when you consistently resolve issues independently and demonstrate measurable impact on enrollment outcomes.
Which industries hire the most mid level enrollment specialists?
Mid Level enrollment specialist roles concentrate in Education, Insurance, and Consulting & Professional Services, based on current listings on Migrate Mate as of July 2026. These sectors drive hiring at this level because they manage large, regulated enrollment programs, whether for health coverage, academic admissions, or employee benefits, that require experienced specialists who can operate without close supervision.