Green Card CRM Specialist Jobs
CRM Specialist roles at mid-size and enterprise U.S. companies regularly qualify for EB-2 and EB-3 green card sponsorship through PERM labor certification. Employers document that no qualified U.S. worker is available before filing your I-140 petition, putting you on a path to permanent residency rather than a temporary status.
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At Shutterfly, we make life's experiences unforgettable. We believe there is extraordinary power in self-expression. That's why our family of brands helps customers create products and capture moments that reflect who they uniquely are.
Overview & Outcomes
Shutterfly is looking for a detail-oriented CRM Operations Specialist to join our digital CRM TechOps team. The CRM Operations Specialist will assist with the development, management, and optimization of Shutterfly brand email, push, SMS programs - including promotional and transactional campaigns, automated/behavioral sends, and highly personalized journeys. The specialist will also help champion email/digital marketing best practices and brand guidelines to email production and asset creation.
Key Responsibilities
- Collaborates with key marketing staff to develop and execute short term and long-term email automation, campaigns, and programs.
- Manages and maintains email lists, segmentation, and cohorts, and identifies opportunities for future campaigns or automation.
- Stays up-to-date with email marketing best practices and trends. Utilizes and explores competitor research, industry research and relevant reporting.
- Maintains an understanding of brand, audience, and company objectives.
- Manages personal timelines for campaigns and program deliverables.
- Assists and contributes to innovative content planning discussions, as well as execution and analysis of the email program.
- Supports thoughtful segmentation efforts using RFM/CLV models to create a more personalized consumer experience.
- Maintains current knowledge of industry best practices, regulation, and privacy issues.
- Assists with strategy decisions leading to continuous advancement of email features and capabilities including targeting, personalization, and template development in collaboration with multiple stakeholders, ecommerce manager, creative agency, category teams, and more.
Qualifications
- 4+ years of experience in email marketing, preferably in a B2C setting
- Ability to prioritize and effectively manage multiple priorities, projects, and resources in a fast-paced environment
- Understanding of how automation works and how to continuously streamline workflow processes within Marketing Operations
- Bachelor's degree or equivalent experience
- Knowledge of email marketing best practices, including list management, segmentation, and deliverability
- Excellent communication, problem solving, and collaboration skills
- Ability to meet deadlines while managing multiple concurrent programs
- Salesforce Marketing Cloud, ActionIQ, Braze, or Attentive experience a plus
- Experience writing custom SQL statements to create new audience segments
- HTML knowledge and responsive email best practices used for email production
Locations
This role is fully remote, and candidates are not required or expected to live near a Shutterfly office location. Candidates who do live near one of our physical offices are welcome to work in person when they choose, but in-office work is optional and not a requirement for this role.
About Shutterfly
Committed to making all of life's experiences unforgettable, today Shutterfly is a leading digital retailer and manufacturing platform for photography and personalized products, with ambition to become the world's leading marketplace of design-centric, personalized products that foster one's self-expression.
At Shutterfly, we value people who:
- Own it, by delivering on their commitments and take responsibility to go above and beyond any defined role;
- Zoom out, to see the big picture and don't let silos get in the way of the success of our customers, communities or company;
- Move fearlessly, and quickly without sacrificing quality in seizing opportunities and tackling challenges;
- Explore new angles, through hunger and curiosity, welcoming change, seeking improvement, learning equally from success and failure;
- Embrace differences, foster an environment where all voices are heard, ensuring others feel respected, supported and appreciated.
Shutterfly operates three divisions: Consumer, Lifetouch, and Shutterfly Business Solutions. The Consumer division helps customers create the most from life's moments through its flagship personalized Shutterfly products; premium offerings in its Tiny Prints boutique; Snapfish custom photo gifts, as well as wedding invitations and stationery. Lifetouch is the national leader in school photography, built on the enduring tradition of "Picture Day," and also serves families through portrait studios and other partnerships. Shutterfly Business Solutions delivers enterprise digital printing services that enable efficient and effective customer engagement through personalized communications.
Supporting a diverse and inclusive workforce is important to Shutterfly not only because it directly reflects our value of Embracing our Differences, but also because it's the right thing to do for our business and for our people. We welcome all applicants and evaluate them based on their qualifications. Learn more about our commitment to Diversity, Equity, and Inclusion on our Career Site.
The compensation package for this role is based on multiple factors, such as job level, responsibilities, location, and candidate experience. The base pay ranges included below are specific to the locations listed, and may not be applicable to other locations.
California: [$69,000 - $97,250]
Connecticut and New York: [$69,000 - $89,000]
Colorado, Illinois, Minnesota and Washington: [$69,000 - $82,500]
Nevada: [$64,750 - $89,000]
Maryland and New Jersey: [$74,250 - $89,000]
Hawaii: [$64,750 - $77,500]
This position may be eligible for a bonus incentive, health benefits, a 401K program, and other employee perks. More details about our company benefits can be found at https://shutterflyinc.com/benefits/.
This opportunity can be remote, but candidates must reside in a state in which Shutterfly is registered to do business. This includes all US states except District of Columbia, North Dakota, Mississippi, Rhode Island, Vermont, and Wyoming.
This position will accept applications on an ongoing basis until filled.
SFLYCorporate
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Get Access To All JobsTips for Finding Green Card Sponsorship as a CRM Specialist
Align your credentials to EB classification early
EB-2 requires a master's degree or a bachelor's plus five years of progressive CRM experience. Pull together your transcripts, employment verification letters, and promotion records before you start applying so employers see a clean EB-2 or EB-3 case from day one.
Search for employers with active PERM filings
Use Migrate Mate to filter CRM Specialist roles by verified green card sponsorship history. Companies already running PERM cases for similar positions have the infrastructure and legal counsel in place, cutting the lead time between your offer and the first DOL filing.
Verify your job description matches DOL wage levels
Before accepting an offer, run the proposed job title and duties through the OFLC Wage Search. Your offered salary must meet the prevailing wage for the correct SOC code and location, or DOL will reject the PERM application before it even reaches the recruitment audit stage.
Target companies already enrolled in E-Verify
E-Verify enrollment signals that HR teams handle employment-eligibility paperwork routinely. For sponsored CRM roles, this reduces the friction of onboarding on a work visa while the PERM case is pending, since the I-9 and status verification process is already standardized.
Confirm the employer's PERM recruitment timeline upfront
PERM requires the employer to run a mandatory recruitment period, typically 30 to 60 days, before filing. Ask the hiring manager whether legal counsel is already retained and whether they've run PERM for CRM or marketing technology roles before, since a first-time sponsor may underestimate the timeline.
Use your O*NET profile to strengthen specialty occupation evidence
The O*NET occupation profile for CRM Specialists documents the specialized knowledge, tools, and degree requirements typical for the role. Your resume and offer letter should mirror this language precisely, which helps USCIS confirm the position qualifies for EB-2 or EB-3 classification without an RFE.
Green Card CRM Specialist: Frequently Asked Questions
Do CRM Specialist roles typically qualify for EB-2 or EB-3 green card sponsorship?
Most CRM Specialist positions qualify under EB-3 as skilled worker or professional roles, since they require at least a bachelor's degree in marketing, business, or a related field. EB-2 applies when the role requires a master's degree or the candidate has a bachelor's plus five years of progressive, specialized CRM experience. Employers document the requirement through PERM before filing your I-140 petition with USCIS.
How does PERM green card sponsorship differ from H-1B sponsorship for a CRM Specialist?
H-1B visa is a temporary nonimmigrant status capped at 85,000 slots annually, with a lottery for most applicants. PERM-based EB-2 and EB-3 green card sponsorship has no annual lottery and leads to permanent residency. The PERM process is longer overall, often 18 to 36 months from labor certification through I-485 approval, but the outcome is lawful permanent residency rather than a status you must renew every few years.
Which types of employers sponsor green cards for CRM Specialists?
Mid-size to large companies in retail, SaaS, financial services, healthcare, and e-commerce regularly sponsor CRM Specialists through PERM. These industries rely on CRM platforms like Salesforce or HubSpot for revenue operations, and the specialized technical and analytical requirements of the role support the PERM prevailing-wage and specialty-qualification standards. Use Migrate Mate to search specifically for CRM roles with confirmed green card sponsorship history.
What documents should I prepare before a CRM Specialist employer starts the PERM process?
Gather official transcripts, degree certificates, and a credential evaluation if your degree is from outside the U.S. Compile detailed employment verification letters that specify your job title, dates of employment, and the CRM-specific duties you performed. If you're pursuing EB-2 based on experience in lieu of an advanced degree, those letters need to show progressive responsibility over at least five years, which USCIS scrutinizes closely.
Can I change employers while my PERM green card case is pending as a CRM Specialist?
Changing employers restarts the PERM process because the labor certification is tied to a specific employer and job description. Once your I-140 petition has been approved and your priority date is current, AC21 portability lets you change to a same or similar CRM Specialist role without losing your place in line. Confirm with USCIS guidelines on portability eligibility before accepting a competing offer while your case is in process.