Green Card Social Media Strategist Jobs
Social Media Strategist roles qualify for EB-2 and EB-3 green card sponsorship when the position requires a bachelor's degree in marketing, communications, or a related field. Employers file PERM labor certification with DOL before petitioning USCIS. Landing a role with a sponsor committed to the full green card process is the critical first step.
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INTRODUCTION:
Join New Era Technology, where People First is at the heart of everything we do. With a global team of over 3,000 professionals, we're committed to creating a workplace where everyone feels valued, empowered, and inspired to grow. Our mission is to securely connect people, places, and information with end-to-end technology solutions at scale. At New Era, you'll join a team-oriented culture that prioritizes your personal and professional development. Work alongside industry-certified experts, access continuous training, and enjoy competitive benefits. Guided by our core attributes — putting people first, embracing continuous learning, and thriving through collaboration and inclusion — we nurture our people to deliver exceptional customer service. If you want to make an impact in a supportive, growth-oriented environment, New Era is the place for you. Apply today and help us shape the future of work—together.
SUMMARY
The Social Media Strategist serves as an expert within the Global Social Media Center of Excellence (COE) to craft, enable, and execute tailored social media strategies supporting key business priorities across brand teams, medical affairs, and paid media partners. This role leverages data, consumer insights, and cross-functional collaboration to drive authentic audience engagement across priority social platforms while ensuring compliance with healthcare industry regulations.
PRIMARY DUTIES:
- Collaborate cross-functionally with brand teams, medical affairs, paid media, search, web, and creative partners to define and enable organic social media strategies aligned with business goals.
- Maintain up-to-date expertise on social media trends, platform developments, and audience behaviors across prioritized networks, including Facebook, Instagram, YouTube, TikTok, X, and Snapchat.
- Guide content through internal Medical, Legal, and Regulatory (MLR) review processes, ensuring strict compliance with promotional practices, FDA regulations, privacy policies, and brand standards.
- Partner with community managers and social listening teams to extract actionable consumer insights, monitor real-time audience behavior, and feed data into brand channel strategy.
- Assist in developing and updating the global social media strategy playbook to standardize capabilities and best practices across the organization.
- Analyze performance data from social listening and channel analytics to deliver monthly/quarterly insights, make channel optimization recommendations, and refine program execution.
- Collaborate with data, analytics, and media teams to define key performance indicators (KPIs) and build regular scorecard reporting for leadership.
- Interface with internal IT teams and external agency partners to implement workflows and processes for deploying approved social capabilities.
Experience:
- 5-7 years of digital or social media marketing experience with a focus on developing and executing social media strategy for enterprise brands or functional areas.
- Proven track record of translating consumer insights and brand objectives into integrated marketing campaigns.
- Experience navigating regulated content environments, particularly pharmaceutical Medical, Legal, and Regulatory (MLR) review workflows, is preferred.
- Demonstrated success working in highly matrixed, dynamic environments and leading cross-functional alignment.
LANGUAGE SKILLS:
Ability to read, understand, and interpret job-related documents, instructions, policies, and communications in English. Ability to communicate effectively in English, both verbally and in writing, with employees, customers, vendors, and other business partners, as applicable to the position.
QUALIFICATIONS / REQUIRED EDUCATION:
Bachelor's Degree or equivalent practical work experience.
PHYSICAL DEMANDS:
Regular use of hands and fingers to operate a computer, keyboard, mouse, and other office equipment, including repetitive motions such as typing, scrolling, and mouse use. Ability to communicate effectively and understand verbal communication in person, by telephone, and through video conferencing or other remote communication tools. Ability to view and read information on computer screens and printed materials, including the ability to adjust focus. The position requires prolonged periods of computer use and viewing a computer screen.
WORK ENVIRONMENT:
EXPECTED HOURS OF WORK:
This position generally operates during normal business hours; however, specific start and end times may vary based on business needs, workload, and job responsibilities. Occasional work outside of normal business hours may be required.
TRAVEL:
Minimal travel may be required on an as-needed basis.
ADA Statement
An individual must be able to perform the essential functions of the position, with or without reasonable accommodation. The requirements outlined in this job description are representative of the knowledge, skills, abilities, and other qualifications necessary to successfully perform the essential functions of the position. Reasonable accommodations will be provided to qualified individuals with disabilities in accordance with applicable law.
This job description is intended to describe the general nature and level of work performed and is not an exhaustive list of all duties, responsibilities, or requirements of the position. Duties and responsibilities may be modified, added, or reassigned based on business needs.
EEO/AA Statement
New Era Technology is an Equal Opportunity Employer and is committed to providing equal employment opportunities to all employees and applicants. Employment decisions are made without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, disability, genetic information, protected veteran status, or any other characteristic protected by applicable federal, state, or local law. This commitment applies to all aspects of employment, including recruitment, hiring, placement, promotion, compensation, benefits, training, transfer, leaves of absence, discipline, termination, layoff, recall, and other terms and conditions of employment.
Below is the pay range of this position for considered candidates based on qualifications and experience.
Pay Range
$57—$62 USD
New Era Technology, LLC., and its subsidiaries ("New Era" "we", "us", or "our") in its operating regions worldwide are committed to respecting your privacy and recognize the need for appropriate protection and management of any Personal Data that you may provide us. In this, we are also committed to providing you with a positive experience on our websites and while using our products, services and solutions ("Solutions").
We never ask candidates to pay any fees at any point in our hiring process. If you are ever asked to provide payment for training, certification, equipment, or any other purpose, it is not from our company. Only communications from our official company channels should be trusted. Please note our official email domain is @neweratech.com. If you suspect fraudulent activity, please contact us immediately at privacy@neweratech.com.
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Get Access To All JobsTips for Finding Green Card Sponsorship in Social Media Strategist
Document your portfolio as specialized evidence
Compile campaign performance data, platform-specific results, and brand strategy work into a portfolio that demonstrates specialized expertise. PERM requires your employer to prove the role demands your qualifications, so concrete deliverables strengthen that case from the start.
Search for PERM-filing employers in your niche
Use Migrate Mate to filter Social Media Strategist roles by employers with active green card sponsorship history, so you're targeting companies that have already committed to the PERM process rather than those open to it in theory.
Verify prevailing wage before accepting an offer
Use the OFLC Wage Search tool to check the prevailing wage for your job title and location before negotiating. Your employer must pay at least that wage throughout the PERM and green card process, and underpaying creates filing risks for both of you.
Distinguish EB-2 and EB-3 paths early in negotiations
If your role requires a master's degree or equivalent in digital strategy, ask whether the employer will pursue EB-2 rather than defaulting to EB-3. EB-2 priority dates can move faster for some nationalities, and the distinction affects your timeline significantly.
Ask employers about their PERM recruitment documentation process
DOL requires employers to run specific recruitment steps before filing PERM, including job postings that match the actual role. Confirm your prospective employer understands this requirement, since a mismatch between the posted job description and your actual duties is a common audit trigger.
Use O*NET to align your job title with DOL classifications
Check the O*NET occupation profile for Social Media Specialists or Marketing Managers to confirm which Standard Occupational Classification code fits your duties. The correct SOC code shapes the PERM wage determination and filing category your employer will use.
Green Card Social Media Strategist: Frequently Asked Questions
Does a Social Media Strategist role typically qualify for EB-2 or EB-3 sponsorship?
Most Social Media Strategist positions qualify under EB-3, which covers skilled workers and professionals with a bachelor's degree in marketing, communications, or a related field. If the role requires a master's degree or equivalent and the employer can document that requirement, EB-2 may apply. The distinction depends on how the employer defines the position's minimum qualifications in the PERM filing.
How is green card sponsorship different from H-1B sponsorship for this role?
Green card sponsorship through PERM and an I-140 petition leads to permanent residency, not a temporary status. There's no annual lottery, and EB-3 has no numerical cap concerns for many nationalities the way H-1B visa does. The tradeoff is timeline: PERM labor certification alone takes six months to over a year, whereas H-1B approval can happen within weeks with premium processing.
What makes a Social Media Strategist role PERM-eligible versus a contractor position?
PERM sponsorship requires a full-time, permanent employment relationship with a U.S. employer. Freelance, contract, or project-based roles don't qualify. The employer must also demonstrate that no qualified U.S. worker is available for the position, which is why the PERM recruitment process involves specific DOL-mandated job postings before filing.
How can I find Social Media Strategist employers who actually commit to green card sponsorship?
Migrate Mate lets you filter Social Media Strategist job listings by employers with documented green card sponsorship history, so you can target roles where the company has already completed PERM filings. This is more reliable than asking employers during interviews, since many HR teams conflate H-1B sponsorship willingness with the more involved PERM process.
Can I change employers after my I-140 is approved but before I have a green card?
Yes, under AC21 portability rules, if your I-140 has been approved for at least 180 days and your adjustment of status application has been pending, you can move to a new employer in the same or similar occupational classification. For Social Media Strategists, a similar role in digital marketing or content strategy typically satisfies the same-or-similar requirement, but your new employer should confirm this before you resign.