H-1B Visa Product Marketing Director Jobs
Product Marketing Director roles qualify for H-1B visa sponsorship as specialty occupations requiring a bachelor's degree or higher in marketing, business, or a related field. Employers file the Labor Condition Application before your petition, certifying the role meets prevailing wage requirements for your work location.
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Get Access To All JobsAbout Salesforce
Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.
About the Role
At Salesforce, our Product Marketers craft sharp product messaging and positioning, go-to-market programs, campaigns, events, and sales enablement. Our success is defined by our ability to deliver relevant content and activations that move people to act.
We are looking for a strategic, highly motivated, and technically fluent Director of Product Marketing to craft programs and assets that help our customers accelerate AI agent adoption. In this role, you will listen deeply to our customers to better understand their adoption hurdles and devise creative strategies to move them forward. You will work cross-functionally with product management, marketing, customer success, external partners, and other teams.
Responsibilities
- Become the AI agent adoption expert for stakeholders across product, marketing, and distribution for Agentforce Service
- Develop effective internal and external facing adoption materials (demos, step-by-step guides, sales plays, competitive battle cards, FAQs, etc.), making it easy for audiences of all maturity levels to take the next steps in their agent adoption journeys
- Design net new and integrate with existing events programs with added emphasis on getting customers hands-on with AI agents
- Draft compelling customer stories with specific details on how the company overcame common adoption hurdles
- Train account executives and solution engineers to not only deliver demos, but to also guide their customers through agent deployments
- Collaborate closely with Customer Success, Forward Deployed Engineers, Sales Programs, external Partners and other adoption focused teams to ensure programs are complementary and cohesive
- Leverage your research and findings with customers to inform product messaging and narratives
Required Skills:
- 8+ years of Product Marketing, Solution Engineering, or technology implementation experience
- Expertise in Salesforce products and/or other customer service AI agent products
- Hands-on experience building a range of marketing assets, including sales enablement materials, pitch decks, demo videos, guides, and event content
- Ability to confidently pick up and lead new projects even in the face of ambiguity
- Ability to use data and analytics to drive decision-making as well as a consistent track record of setting and delivering against measurable marketing metrics
- Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a dynamic environment
- Ability to establish good working relationships with cross-functional teams and align with global stakeholders
- Strong communication skills, both written and verbal
- Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.)
Preferred Skills:
- Experience marketing or driving adoption of generative AI, autonomous agents, conversational AI, workflow automation, CRM, customer service, or platform technologies
- Experience creating demo environments, guided product experiences, technical workshops, or practitioner communities
- Knowledge of AI adoption barriers, responsible AI, trust, governance, change management, and organizational readiness
- Experience working with global system integrators, independent software vendors, agencies, and other channel partners
Compensation
- The typical base salary range for this position is $164,000 - $261,500 annually.
The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.
Unleash Your Potential
When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.
Accommodations
If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.
Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.
Posting Statement
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.
At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.
About Salesforce
Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.
About the Role
At Salesforce, our Product Marketers craft sharp product messaging and positioning, go-to-market programs, campaigns, events, and sales enablement. Our success is defined by our ability to deliver relevant content and activations that move people to act.
We are looking for a strategic, highly motivated, and technically fluent Director of Product Marketing to craft programs and assets that help our customers accelerate AI agent adoption. In this role, you will listen deeply to our customers to better understand their adoption hurdles and devise creative strategies to move them forward. You will work cross-functionally with product management, marketing, customer success, external partners, and other teams.
Responsibilities
- Become the AI agent adoption expert for stakeholders across product, marketing, and distribution for Agentforce Service
- Develop effective internal and external facing adoption materials (demos, step-by-step guides, sales plays, competitive battle cards, FAQs, etc.), making it easy for audiences of all maturity levels to take the next steps in their agent adoption journeys
- Design net new and integrate with existing events programs with added emphasis on getting customers hands-on with AI agents
- Draft compelling customer stories with specific details on how the company overcame common adoption hurdles
- Train account executives and solution engineers to not only deliver demos, but to also guide their customers through agent deployments
- Collaborate closely with Customer Success, Forward Deployed Engineers, Sales Programs, external Partners and other adoption focused teams to ensure programs are complementary and cohesive
- Leverage your research and findings with customers to inform product messaging and narratives
Required Skills:
- 8+ years of Product Marketing, Solution Engineering, or technology implementation experience
- Expertise in Salesforce products and/or other customer service AI agent products
- Hands-on experience building a range of marketing assets, including sales enablement materials, pitch decks, demo videos, guides, and event content
- Ability to confidently pick up and lead new projects even in the face of ambiguity
- Ability to use data and analytics to drive decision-making as well as a consistent track record of setting and delivering against measurable marketing metrics
- Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a dynamic environment
- Ability to establish good working relationships with cross-functional teams and align with global stakeholders
- Strong communication skills, both written and verbal
- Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.)
Preferred Skills:
- Experience marketing or driving adoption of generative AI, autonomous agents, conversational AI, workflow automation, CRM, customer service, or platform technologies
- Experience creating demo environments, guided product experiences, technical workshops, or practitioner communities
- Knowledge of AI adoption barriers, responsible AI, trust, governance, change management, and organizational readiness
- Experience working with global system integrators, independent software vendors, agencies, and other channel partners
Compensation
- The typical base salary range for this position is $164,000 - $261,500 annually.
The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.
Unleash Your Potential
When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.
Accommodations
If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.
Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.
Posting Statement
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.
At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.
See all 534+ H-1B Visa Product Marketing Director Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new H-1B Visa Product Marketing Director Jobs.
Get Access To All JobsTips for Finding H-1B Visa Sponsorship in Product Marketing Director
Map your degree to specialty occupation requirements
USCIS evaluates whether your degree directly relates to product marketing. A business or marketing degree maps cleanly, but an unrelated field requires a credentials evaluation showing coursework equivalent to a U.S. marketing degree before your employer files.
Check employer LCA history before applying
Use Migrate Mate to filter Product Marketing Director roles by verified LCA filing history, so you're targeting companies that have already certified prevailing wages for this title rather than ones new to H-1B sponsorship.
Target companies with dedicated immigration counsel
Large tech and SaaS companies typically have in-house or retained immigration attorneys who run H-1B filings routinely. At smaller firms, ask during the offer stage whether they have a preferred immigration law firm before accepting.
Time your job search around the April lottery window
H-1B cap registration opens in March for an April 1 start date. Secure your offer and complete employer paperwork by early February so your employer can register you in the lottery without rushing the LCA certification at DOL.
Confirm your role's SOC code in the LCA
Product Marketing Director positions are typically filed under a marketing managers SOC code. Review the O*NET profile for that code to confirm your actual duties align, since a mismatch between the LCA job duties and your real work can trigger an RFE.
Negotiate premium processing into your offer
Standard H-1B adjudication can take several months. Ask employers to include USCIS premium processing in your offer letter so your petition receives a 15-business-day decision, which matters if you're transitioning off OPT or another expiring status.
H-1B Visa Product Marketing Director: Frequently Asked Questions
Does a Product Marketing Director role qualify as a specialty occupation for H-1B purposes?
Yes. USCIS treats Product Marketing Director as a specialty occupation because the role normally requires at least a bachelor's degree in marketing, business, communications, or a closely related field. If your employer's job description lists a degree as preferred rather than required, ask them to revise the posting before filing to avoid an RFE on specialty occupation grounds.
How do I find employers who actively sponsor H-1B visas for product marketing roles?
Migrate Mate surfaces Product Marketing Director jobs filtered by verified H-1B LCA filing history, so you can see which employers have certified prevailing wages for this title at specific work locations. This is more reliable than guessing from company size or industry, since sponsorship willingness varies even within the same sector.
Can my employer file an H-1B for a fully remote Product Marketing Director position?
Yes, but the LCA must list every location where you'll work more than occasionally. If you work from home in a different metro area than your employer's headquarters, the LCA must include your home address location and certify the prevailing wage for that area, which may differ from the corporate office rate.
What happens to my H-1B if I get promoted from Senior Manager to Product Marketing Director?
A promotion that changes your SOC code, job duties, or work location requires an amended H-1B petition before you assume the new role. Your employer must file a new LCA reflecting the Director title and prevailing wage for that level. You can start working in the new role once the amended petition is filed, not after approval.
Is a Product Marketing Director role eligible for cap-exempt H-1B filing?
Only if your employer qualifies as cap-exempt, meaning it's a nonprofit research organization, institution of higher education, or affiliated nonprofit entity. Most companies hiring for this title are cap-subject, so your petition must go through the annual lottery. If you're already on a valid H-1B, transfers to a new cap-subject employer don't require re-entering the lottery.