H-1B Visa Regional Marketing Specialist Jobs
Regional Marketing Specialist roles qualify for H-1B visa sponsorship when the position requires a bachelor's degree in marketing, communications, or a related field. Employers file an LCA with DOL certifying prevailing wage compliance before petitioning USCIS. Cap-subject registrations open each spring for October 1 start dates.
Find H-1B Visa Regional Marketing Specialist JobsOverview
Showing 5 of 41+ Regional Marketing Specialist jobs
See all 41+ Regional Marketing Specialist Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Regional Marketing Specialist roles.
Get Access To All JobsJob ID: 55257
Positions Location: Lansing, MI
Job Description
General Purpose of Job:
The Director of Marketing & Communications – Regional Network serves as the senior-most marketing and communications executive for University of Michigan Health’s Regional Network, including University of Michigan Health-Sparrow and University of Michigan Health-West.
Operating within a shared services model, this person leads a team of marketing and communication professionals who serve the Regional Network - providing strategic direction, accountability, implementation and measurement of integrated communication, marketing, PR and digital campaigns in support of regional network brand, reputation, engagement and growth priorities. This role requires proactive strategic thinking and executive counsel to drive collaboration and integration with regional system leadership and alignment with Michigan Medicine’s enterprise-wide Department of Communication.
This role serves as the Marketing and Communications point of contact on the regional network executive leadership team, in service to the President, U-M Health Regional Network.
Essential Duties:
This job description is intended to cover the minimum essential duties assigned on a regular basis. Team members may be asked to perform additional duties as assigned by their leader. Leadership has the right to alter or modify the duties of the position.
Strategic Alignment & Execution
- Sits on Department of Communications executive leadership team, representing Regional Network priorities and ensuring alignment between central and regional marcom teams.
- Serves as the Department of Communications representative at Regional Network executive leadership meetings.
- Advises local executives on communications and marketing strategy, reputation management, growth and stakeholder engagement.
- Partners with Regional Network clinical and operational leaders to identify strategic growth opportunities and create aligned, measurable plans to meet those priorities.
- Owns governance, prioritization and resource decision alignment for Regional Network marketing and communications, resolving competing priorities across regional and enterprise stakeholders.
Integration & Resource Management
- Leads integration of people, processes, technology and culture between regional and centralized marcom teams.
- Helps transition regional health system brands to align with Michigan Medicine’s master brand and shared services operating model.
- Promotes alignment with enterprise strategy and initiatives, while respecting and advocating for local community culture and market nuance.
- Helps ensure that enterprise strategies are translated into locally relevant marketing, communications and employee engagement plans.
- Ensures consistent application of brand standards, messaging, and strategic priorities across Regional Network markets.
- Ensures marketing and communications efforts are responsive to community needs and competitive dynamics.
Operational & Administrative Leadership
- Oversees local marketing and communications budgets, including planning, forecasting, and resource allocation.
- Ensures effective use of resources in alignment with both local needs and system priorities.
- Supports vendor management and local agency relationships as needed.
- Creates individual team performance and career development plans in collaboration with local executive leaders, as appropriate.
- Reinforces scope of work expectations and ensure marketing and communications resources are being used in a manner that delivers outcomes and adds value.
Local Leadership & Team Oversight
- Provides local leadership, coaching, and performance management for Department of Communication regional staff.
- Partners with HR as it relates to organizational design, talent strategy, and employee relations.
- Fosters a collaborative, high-performing Regional Network team culture aligned with enterprise values and standards.
- Ensures clarity of roles and accountability within a matrixed reporting structure.
Job Requirements
Work Experience
- 8+ years of progressive experience in marketing and/or communications, preferably in health care or a complex, matrixed organization.
- Demonstrated experience leading teams and influencing across a matrixed environment.
- Experience in budget management and operational leadership.
Education
- Bachelor’s degree in marketing, communications, public relations, or related field.
- Master degree is preferred.
Specialized Knowledge and Skills
- Strong strategic thinking, executive presence, and ability to translate strategy into action.
- Executive level communication and presentation skills with demonstrated ability to advise and influence C-suite stakeholders, strong relationship-building across clinical, operations, and communications functions.
- Proven ability to collaborate with hospital and medical group leadership to set growth targets, align marcomm strategy to business objectives, and develop measurable KPIs that demonstrate the impact of marketing and communications on volume, revenue, and strategic outcomes.
- Enterprise mindset with local market sensitivity.
- Influencing without direct authority.
- Strategic agility and execution.
- Leadership and team development.
- Change management.
- Collaboration and stakeholder engagement.
LI-SS1
University of Michigan Health - Sparrow is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.
Job Family
Management/Professional
Requirements
Shift Days
Degree Type / Education Level Master's
Status Full-time
Facility Sparrow Hospital
Experience Level 4-9 Years
Job ID: 55257
Positions Location: Lansing, MI
Job Description
General Purpose of Job:
The Director of Marketing & Communications – Regional Network serves as the senior-most marketing and communications executive for University of Michigan Health’s Regional Network, including University of Michigan Health-Sparrow and University of Michigan Health-West.
Operating within a shared services model, this person leads a team of marketing and communication professionals who serve the Regional Network - providing strategic direction, accountability, implementation and measurement of integrated communication, marketing, PR and digital campaigns in support of regional network brand, reputation, engagement and growth priorities. This role requires proactive strategic thinking and executive counsel to drive collaboration and integration with regional system leadership and alignment with Michigan Medicine’s enterprise-wide Department of Communication.
This role serves as the Marketing and Communications point of contact on the regional network executive leadership team, in service to the President, U-M Health Regional Network.
Essential Duties:
This job description is intended to cover the minimum essential duties assigned on a regular basis. Team members may be asked to perform additional duties as assigned by their leader. Leadership has the right to alter or modify the duties of the position.
Strategic Alignment & Execution
- Sits on Department of Communications executive leadership team, representing Regional Network priorities and ensuring alignment between central and regional marcom teams.
- Serves as the Department of Communications representative at Regional Network executive leadership meetings.
- Advises local executives on communications and marketing strategy, reputation management, growth and stakeholder engagement.
- Partners with Regional Network clinical and operational leaders to identify strategic growth opportunities and create aligned, measurable plans to meet those priorities.
- Owns governance, prioritization and resource decision alignment for Regional Network marketing and communications, resolving competing priorities across regional and enterprise stakeholders.
Integration & Resource Management
- Leads integration of people, processes, technology and culture between regional and centralized marcom teams.
- Helps transition regional health system brands to align with Michigan Medicine’s master brand and shared services operating model.
- Promotes alignment with enterprise strategy and initiatives, while respecting and advocating for local community culture and market nuance.
- Helps ensure that enterprise strategies are translated into locally relevant marketing, communications and employee engagement plans.
- Ensures consistent application of brand standards, messaging, and strategic priorities across Regional Network markets.
- Ensures marketing and communications efforts are responsive to community needs and competitive dynamics.
Operational & Administrative Leadership
- Oversees local marketing and communications budgets, including planning, forecasting, and resource allocation.
- Ensures effective use of resources in alignment with both local needs and system priorities.
- Supports vendor management and local agency relationships as needed.
- Creates individual team performance and career development plans in collaboration with local executive leaders, as appropriate.
- Reinforces scope of work expectations and ensure marketing and communications resources are being used in a manner that delivers outcomes and adds value.
Local Leadership & Team Oversight
- Provides local leadership, coaching, and performance management for Department of Communication regional staff.
- Partners with HR as it relates to organizational design, talent strategy, and employee relations.
- Fosters a collaborative, high-performing Regional Network team culture aligned with enterprise values and standards.
- Ensures clarity of roles and accountability within a matrixed reporting structure.
Job Requirements
Work Experience
- 8+ years of progressive experience in marketing and/or communications, preferably in health care or a complex, matrixed organization.
- Demonstrated experience leading teams and influencing across a matrixed environment.
- Experience in budget management and operational leadership.
Education
- Bachelor’s degree in marketing, communications, public relations, or related field.
- Master degree is preferred.
Specialized Knowledge and Skills
- Strong strategic thinking, executive presence, and ability to translate strategy into action.
- Executive level communication and presentation skills with demonstrated ability to advise and influence C-suite stakeholders, strong relationship-building across clinical, operations, and communications functions.
- Proven ability to collaborate with hospital and medical group leadership to set growth targets, align marcomm strategy to business objectives, and develop measurable KPIs that demonstrate the impact of marketing and communications on volume, revenue, and strategic outcomes.
- Enterprise mindset with local market sensitivity.
- Influencing without direct authority.
- Strategic agility and execution.
- Leadership and team development.
- Change management.
- Collaboration and stakeholder engagement.
LI-SS1
University of Michigan Health - Sparrow is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.
Job Family
Management/Professional
Requirements
Shift Days
Degree Type / Education Level Master's
Status Full-time
Facility Sparrow Hospital
Experience Level 4-9 Years
See all 41+ H-1B Visa Regional Marketing Specialist Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new H-1B Visa Regional Marketing Specialist Jobs.
Get Access To All JobsTips for Finding H-1B Visa Sponsorship as a Regional Marketing Specialist
Align your degree to the role
Your H-1B petition requires a direct connection between your degree field and the marketing role. A degree in communications, business, or marketing satisfies specialty occupation. A general arts degree without relevant coursework may draw an RFE from USCIS.
Verify LCA wage compliance before accepting
Before signing an offer, cross-check the stated salary against the DOL prevailing wage for your metro area using OFLC Wage Search. Underpaid LCAs get flagged during DOL review and delay your H-1B filing timeline.
Target employers with regional marketing hiring patterns
Use Migrate Mate to filter employers by H-1B LCA filings specifically for marketing roles in your target region. This surfaces companies that have sponsored this job title before, reducing the risk of an employer unfamiliar with the process.
Request premium processing if your start date is tight
Standard H-1B adjudication runs three to five months. If your OPT expires or your current status has a hard end date, ask your employer to file Form I-907 for premium processing, which guarantees a USCIS decision within 15 business days.
Document multi-market campaign scope in your petition
Regional marketing roles can face specialty occupation scrutiny because the title sounds generalist. Your employer's H-1B support letter should specify that the role requires degree-level analytical skills, market segmentation expertise, and cross-functional coordination across defined geographic territories.
Check O*NET before your employer files the LCA
The O*NET occupation profile for Marketing Specialists lists the education and knowledge requirements DOL uses to benchmark the role. Confirming your job duties map to that profile strengthens the specialty occupation argument and supports the prevailing wage tier selection.
H-1B Visa Regional Marketing Specialist: Frequently Asked Questions
Does a Regional Marketing Specialist role qualify as a specialty occupation for H-1B purposes?
Yes, provided the employer requires at least a bachelor's degree in marketing, communications, business, or a directly related field as a minimum qualification for the position. USCIS scrutinizes marketing roles more than technical ones, so the job description must specify degree-level requirements rather than listing a degree as preferred. Roles focused on campaign analytics, market research, or multi-region brand strategy typically satisfy the standard.
How do I find employers who have sponsored H-1B visas for marketing roles?
Search Migrate Mate to see which employers have filed H-1B Labor Condition Applications for Regional Marketing Specialist or similar titles. LCA filing history is public DOL data, so you can identify companies that have gone through the process before. Employers with prior marketing sponsorship are less likely to withdraw an offer due to process uncertainty.
What happens to my H-1B status if my employer transfers me to a different region?
A permanent reassignment to a new worksite outside the original LCA's metropolitan statistical area requires your employer to file an amended H-1B petition with USCIS and a new LCA for the new location. Short-term placements under 60 days have different rules. You should confirm the amended petition is filed before you begin working from the new location.
Can I work for multiple employers as a Regional Marketing Specialist on H-1B?
Yes, but only if each employer files a separate H-1B petition and you are authorized under each approved petition before starting work. A concurrent H-1B is not automatic. Each employer must independently certify prevailing wage compliance with DOL through its own LCA, and USCIS must approve each petition separately before you can perform work for that entity.
What documentation should I prepare before my employer files the H-1B petition?
Gather your academic transcripts and diplomas showing a degree in a directly related field, along with any credential evaluation if your degree is from outside the U.S. Your employer will need these to support the specialty occupation argument in the I-129 petition. A resume that maps your specific marketing responsibilities to degree-level skills also helps if USCIS issues an RFE.