Lead Brand Designer Jobs
Lead Brand Designer jobs are open across tech, consumer goods, agencies, and retail, from senior individual contributor to principal and creative director levels, with specializations in visual identity, design systems, and brand strategy. Find a role that fits below and apply directly.
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Showing 5 of 171+ Lead Brand Designer jobs
Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators.
At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there.
A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone.
Roblox is looking for a Senior Brand Designer to join our in-house creative team and shape how Roblox shows up in retail and digital storefronts around the world. You’ll be the creative force behind our fast-growing Retail & Prepaid business, turning gift cards, packaging, displays and in-store moments into bold, memorable brand experiences that bring the energy of Roblox into the physical world.
This is a hybrid role that blends conceptual brand design with hands-on design production. On the creative side, you’ll develop campaign and seasonal concepts, push the Roblox visual language in new directions, and build creative systems that flex across dozens of retailers, formats and markets. On the production side, you’ll take that work all the way to print and digital delivery. You’ll build mechanicals and dielines, prepare press-ready files, manage versioning and localization across regions, and make sure every asset meets retailer specs and brand standards.
You’ll partner closely with prepaid, marketing and creative stakeholders across a wide range of deliverables, including gift card artwork, packaging, shippers, display units, signage and localized asset versions. You’ll work within the Roblox design system and help evolve it, delivering high volumes of technically flawless files with speed and precision. You’ll collaborate with brand designers, copywriters, editors, product marketers, business partners and print vendors to raise the bar on every surface we touch.
We’re looking for a designer with strong conceptual instincts, deep production expertise, and the autonomy to lead work from blank page to shelf as we make Roblox a standout brand in retail worldwide.
You will:
- Own creative direction, design and execution for Roblox’s Prepaid, Retail and Licensing programs
- Concept and develop campaign, seasonal and partner creative that brings the Roblox brand to life in physical retail
- Create and deliver high-volume print and digital retail assets, including:
- Gift card creative
- Retail displays, shippers and signage
- Packaging and in-store materials
- Localized and regional versions
- New product innovations and premium formats
- Evolve and extend the Roblox design system for retail, translating brand concepts into highly crafted, accurate and scalable outputs
- Build and maintain production-ready templates and files that support speed, consistency and global scale
- Prepare and QA final art for production, including:
- Correct bleed, trim and safe areas
- Color setup (CMYK vs. RGB, spot colors when needed)
- Resolution and raster usage
- Dieline handling and file packaging
- Partner with internal stakeholders and retail business partners to manage quick-turn requests and deliver on tight timelines
- Coordinate with external vendors and production partners to ensure spec compliance, file readiness and print quality
- Maintain a high bar for creative quality and consistency across every retail expression of Roblox
- Improve the retail creative and production pipeline through documentation, templates and workflow best practices
- Mentor and guide designers, setting the creative and production standard for the work you lead
You Have:
- 9+ years of experience in brand design, with specific experience in retail and packaging design and proven expertise in both conceptual design and production artwork.
- An exceptional portfolio that shows:
- Strong conceptual thinking and original creative ideas, from early exploration to final execution
- Strong typography and layout
- The ability to work within a brand system at scale, and to evolve one
- Production rigor and file quality
- Retail, packaging and print work that has made it to shelf (strongly preferred)
- High fluency in Adobe Creative Suite (Illustrator, Photoshop and InDesign preferred) and Figma
- Deep comfort creating final, print-ready files with strong quality control and attention to detail
- Experience managing multiple stakeholders and projects at once with a calm, organized, self-directed approach
- A mindset that blends ambition and craft: you enjoy generating the big idea and being the person who makes it clean, consistent and production-perfect
- Strong collaboration and communication skills, with the ability to move fast, ask the right questions, present and defend creative ideas, and close loops quickly
For roles that are based at our headquarters in San Mateo, CA: The starting base pay for this position is as shown below. The actual base pay is dependent upon a variety of job-related factors such as professional background, training, work experience, location, business needs and market demand. Therefore, in some circumstances, the actual salary could fall outside of this expected range. This pay range is subject to change and may be modified in the future. All full-time employees are also eligible for equity compensation and for benefits as described on this page.
Roles that are based in an office are onsite Tuesday, Wednesday, and Thursday, with optional presence on Monday and Friday (unless otherwise noted).
Roblox provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Roblox also provides reasonable accommodations to candidates with qualifying disabilities or religious beliefs during the recruiting process.
For US based roles only, please note the Company may not be able to employ candidates for this role who have United States work authorization related to certain U.S. visa categories, or support future H-1B sponsorship at this time.
Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators.
At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there.
A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone.
Roblox is looking for a Senior Brand Designer to join our in-house creative team and shape how Roblox shows up in retail and digital storefronts around the world. You’ll be the creative force behind our fast-growing Retail & Prepaid business, turning gift cards, packaging, displays and in-store moments into bold, memorable brand experiences that bring the energy of Roblox into the physical world.
This is a hybrid role that blends conceptual brand design with hands-on design production. On the creative side, you’ll develop campaign and seasonal concepts, push the Roblox visual language in new directions, and build creative systems that flex across dozens of retailers, formats and markets. On the production side, you’ll take that work all the way to print and digital delivery. You’ll build mechanicals and dielines, prepare press-ready files, manage versioning and localization across regions, and make sure every asset meets retailer specs and brand standards.
You’ll partner closely with prepaid, marketing and creative stakeholders across a wide range of deliverables, including gift card artwork, packaging, shippers, display units, signage and localized asset versions. You’ll work within the Roblox design system and help evolve it, delivering high volumes of technically flawless files with speed and precision. You’ll collaborate with brand designers, copywriters, editors, product marketers, business partners and print vendors to raise the bar on every surface we touch.
We’re looking for a designer with strong conceptual instincts, deep production expertise, and the autonomy to lead work from blank page to shelf as we make Roblox a standout brand in retail worldwide.
You will:
- Own creative direction, design and execution for Roblox’s Prepaid, Retail and Licensing programs
- Concept and develop campaign, seasonal and partner creative that brings the Roblox brand to life in physical retail
- Create and deliver high-volume print and digital retail assets, including:
- Gift card creative
- Retail displays, shippers and signage
- Packaging and in-store materials
- Localized and regional versions
- New product innovations and premium formats
- Evolve and extend the Roblox design system for retail, translating brand concepts into highly crafted, accurate and scalable outputs
- Build and maintain production-ready templates and files that support speed, consistency and global scale
- Prepare and QA final art for production, including:
- Correct bleed, trim and safe areas
- Color setup (CMYK vs. RGB, spot colors when needed)
- Resolution and raster usage
- Dieline handling and file packaging
- Partner with internal stakeholders and retail business partners to manage quick-turn requests and deliver on tight timelines
- Coordinate with external vendors and production partners to ensure spec compliance, file readiness and print quality
- Maintain a high bar for creative quality and consistency across every retail expression of Roblox
- Improve the retail creative and production pipeline through documentation, templates and workflow best practices
- Mentor and guide designers, setting the creative and production standard for the work you lead
You Have:
- 9+ years of experience in brand design, with specific experience in retail and packaging design and proven expertise in both conceptual design and production artwork.
- An exceptional portfolio that shows:
- Strong conceptual thinking and original creative ideas, from early exploration to final execution
- Strong typography and layout
- The ability to work within a brand system at scale, and to evolve one
- Production rigor and file quality
- Retail, packaging and print work that has made it to shelf (strongly preferred)
- High fluency in Adobe Creative Suite (Illustrator, Photoshop and InDesign preferred) and Figma
- Deep comfort creating final, print-ready files with strong quality control and attention to detail
- Experience managing multiple stakeholders and projects at once with a calm, organized, self-directed approach
- A mindset that blends ambition and craft: you enjoy generating the big idea and being the person who makes it clean, consistent and production-perfect
- Strong collaboration and communication skills, with the ability to move fast, ask the right questions, present and defend creative ideas, and close loops quickly
For roles that are based at our headquarters in San Mateo, CA: The starting base pay for this position is as shown below. The actual base pay is dependent upon a variety of job-related factors such as professional background, training, work experience, location, business needs and market demand. Therefore, in some circumstances, the actual salary could fall outside of this expected range. This pay range is subject to change and may be modified in the future. All full-time employees are also eligible for equity compensation and for benefits as described on this page.
Roles that are based in an office are onsite Tuesday, Wednesday, and Thursday, with optional presence on Monday and Friday (unless otherwise noted).
Roblox provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Roblox also provides reasonable accommodations to candidates with qualifying disabilities or religious beliefs during the recruiting process.
For US based roles only, please note the Company may not be able to employ candidates for this role who have United States work authorization related to certain U.S. visa categories, or support future H-1B sponsorship at this time.
Lead Brand Designer Jobs by Experience Level
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Find Lead Brand Designer JobsLead Brand Designer Job Market
Who's Hiring
Top Industries Hiring
- Banking & Financial Services
- Technology & Software
- Staffing & Recruiting
- Food & Beverage
- Retail
What Employers Look For
The qualifications that appear most often in lead brand designer jobs.
- 7 or more years of brand design experience with a portfolio demonstrating visual identity work
- Expert proficiency in Figma and Adobe Creative Suite including Illustrator and Photoshop
- Experience building and maintaining brand or design systems at scale
- Demonstrated ability to lead projects and give creative direction to junior designers
- Strong written and verbal communication skills for presenting to cross-functional stakeholders
- Bachelor's degree in graphic design, visual communication, or a related creative discipline
Tips for Your Lead Brand Designer Job Search
Tailor your portfolio to brand work
Lead brand designer roles prioritize identity and systems thinking over general design output. Curate your portfolio to show brand architecture decisions, logo evolution rationale, and cross-channel consistency rather than one-off deliverables or UI projects.
Apply early to roles that fit
Migrate Mate lists lead brand designer openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Highlight your design systems experience
Many hiring teams screen for candidates who can build and govern scalable systems, not just execute campaigns. Call out the number of components you maintained, the teams you trained, and the tools you used to document brand standards.
Read the job scope before you apply
Lead brand designer titles vary widely. Some roles own the full visual identity, others manage one brand within a portfolio. Check whether the posting mentions cross-functional leadership, agency management, or in-house execution so you apply only where your experience matches.
Prepare a case study for your portfolio review
Most lead brand designer interviews include a portfolio presentation. Practice walking through one project that shows your brief-to-launch process, the stakeholder decisions you made, and how you measured the outcome, not just the final visuals.
Negotiate scope alongside compensation
At the lead level, budget ownership, agency relationships, and team size signal career growth as much as title does. When you receive an offer, clarify what brand decisions you will own independently before you accept.
Lead Brand Designer Jobs: Frequently Asked Questions
Which companies are hiring the most lead brand designers?
Meta, Amazon, and Procter & Gamble are hiring the most lead brand designers right now, with openings concentrated in California, New York, and Washington, based on current listings on Migrate Mate as of November 2026. Demand is highest at in-house brand teams inside technology companies and large consumer brands.
How many lead brand designer jobs are remote?
About 72% of lead brand designer openings are fully remote or hybrid as of November 2026, reflecting strong employer flexibility at the senior individual contributor level. Brand systems and identity strategy work, which relies on digital tools and async review cycles, tends to have the highest remote share compared to roles that require frequent in-person campaign shoots or physical production oversight.
How do you become a lead brand designer?
Start by building a portfolio that shows brand identity work from brief to final system, not just executional deliverables. Move into roles where you own the visual voice of a product or company rather than supporting other designers. Develop your ability to give and document creative direction, present to stakeholders, and govern standards across teams. Most lead brand designers reach the title after several years as a mid-level brand or graphic designer with increasing project ownership.
Can you get hired as a lead brand designer without much experience?
Getting hired as a lead brand designer with limited experience is difficult because the role typically requires demonstrated ownership of a brand identity end to end. You can close the gap by taking on brand projects at a startup or nonprofit, freelancing for clients who give you full creative control, or proposing a rebrand initiative in your current role. A portfolio that shows strategic decisions and their outcomes matters more than years on a resume.
What does the lead brand designer interview process look like?
Most lead brand designer interview processes include a recruiter screen, a hiring manager conversation focused on your design process and leadership style, a portfolio presentation where you walk through one or two case studies in depth, and a final round with cross-functional stakeholders such as marketing, product, or executive leadership. Some companies add a brief take-home exercise. The portfolio review is usually the decisive stage, so practice explaining the rationale behind your creative decisions.
Where can I find and apply to lead brand designer jobs?
You can find and apply to lead brand designer jobs on Migrate Mate, which lists current openings from across the United States. Search the listings to find roles that match your experience and specialization, then apply directly to each one that fits.
See All 171+ Lead Brand Designer Jobs
Find roles that match your experience and apply in just a few clicks.
Find Lead Brand Designer Jobs