OPT Content Producer Jobs
Content Producer roles on OPT involve creating video, written, or multimedia content for brands, agencies, or media companies. Most positions qualify as specialty occupations under F-1 OPT, but your degree field should align with the role. Standard OPT gives you 12 months; STEM OPT extension isn't available for this classification.
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Get Access To All JobsWe are Lennar
Lennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Lennar has been recognized as a Fortune 500® company and consistently ranked among the top homebuilders in the United States.
Join a Company that Empowers you to Build your Future
The Regional Website Content Specialist drives the web presence execution and asset development for their regional hub consisting of 3-4 divisions; ensuring accurate, engaging, and high-performing digital content across Lennar.com and third-party platforms. This role partners closely with division teams to gather timely updates, reflect current offerings, and highlight community differentiators, while maintaining alignment with brand standards and user experience best practices. By proactively managing content updates, optimizing digital assets, and collaborating with corporate stakeholders, the Sr Specialist helps maximize online visibility, support lead generation, and enhance the overall customer journey.
Your Responsibilities on the Team
- Manage the strategic development and optimization of community webpages on Lennar.com using ‘Optimizely’, ensuring a seamless, high-impact digital buyer journey.
- Lead the structure and maintenance strategy for JDE community setup and ongoing updates to align marketing priorities and sales goals.
- Drive and oversee the creation, quality assurance (QA), and performance monitoring of key landing pages (e.g., Community Ads, “Coming Soon” pages), proactively identifying opportunities to enhance engagement and conversion.
- Drive the end-to-end development of community marketing assets, including floorplans, renderings, and site plans, ensuring alignment with brand standards and go-to-market timelines.
- Strategically manage ‘Modsys’ creation in partnership with Field Marketing to ensure consistent, branded experiences across touchpoints.
- Manage and oversee ‘BoxBrownie’ virtual staging strategy and enhancement pipeline, ensuring high-quality, impactful visual content for online channels.
- Manage, maintain and optimize a centralized repository of photo, video, and virtual tour content, identifying content gaps and usage trends to inform future asset needs.
- Drive the strategy and execution for Zillow location verification and optimization to support SEO, visibility, and buyer accuracy.
- Manage and conduct quarterly audits and enhancements across third-party listing sites (e.g., RDC), proactively correcting discrepancies and improving user experience.
- Ensure accurate, brand-aligned representation of communities across all third-party platforms through strategic content governance and partner coordination.
- Own the digital content lifecycle for community launches, from “Coming Soon” through active status, ensuring alignment with business goals and promotional calendars.
- Develop and execute promotional messaging strategies across platforms and landing pages to drive awareness and lead generation.
- Monitor internal digital performance metrics, including Star Ratings and Lennar.com audit scores, translating insights into actionable content improvements.
- Drive the process for QMI inventory accuracy, performing audits and driving timely updates in collaboration with Sales and Ops teams.
- Proactively identify and implement digital content enhancements based on analytics, user feedback, and industry best practices.
Requirements
- Bachelor of Science or Arts degree or equivalent required/ High school diploma or GED required.
- Minimum 2 – 4 years of experience is required.
- Proven work experience as a Marketing/Data Coordinator.
- Computer skills and competencies are required.
- Strong organizational and time management skills; able to manage multiple deadlines across various job types.
- Knowledge of Microsoft office applications is required.
- Knowledge of Optimizely is a plus.
This description outlines the basic responsibilities and requirements for the position noted. This is not a comprehensive listing of all job duties of the Associates. Duties, responsibilities and activities may change at any time with or without notice.
During the course of your employment, you may be required to use, download, or access certain Company-approved tools, programs, applications, or systems. These resources may include, but are not limited to, applications designed for customer engagement, operational efficiency, data analysis, Artificial Intelligence (AI) tools, and other business functions.
Lennar is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.
Life at Lennar
At Lennar, we are committed to fostering a supportive and enriching environment for our Associates, offering a comprehensive array of benefits designed to enhance their well-being and professional growth. Our Associates have access to robust health insurance plans, including Medical, Dental, and Vision coverage, ensuring their health needs are well taken care of. Our 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%, helps secure their financial future, while Paid Parental Leave and an Associate Assistance Plan provide essential support during life's critical moments. To further support our Associates, we provide an Education Assistance Program and up to $30,000 in Adoption Assistance, underscoring our commitment to their diverse needs and aspirations. From the moment of hire, they can enjoy up to three weeks of vacation annually, alongside generous Holiday, Sick Leave, and Personal Day policies. Additionally, we offer a New Hire Referral Bonus Program, significant Home Purchase Discounts, and unique opportunities such as the Everyone’s Included Day. At Lennar, we believe in investing in our Associates, empowering them to thrive both personally and professionally. Lennar Associates will have access to these benefits as outlined by Lennar’s policies and applicable plan terms.
Join the fun and follow us on social media to see what's happening at our company, and don't forget to connect with us on Lennar: Overview | LinkedIn for the latest job opportunities.
Lennar is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.
We are Lennar
Lennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Lennar has been recognized as a Fortune 500® company and consistently ranked among the top homebuilders in the United States.
Join a Company that Empowers you to Build your Future
The Regional Website Content Specialist drives the web presence execution and asset development for their regional hub consisting of 3-4 divisions; ensuring accurate, engaging, and high-performing digital content across Lennar.com and third-party platforms. This role partners closely with division teams to gather timely updates, reflect current offerings, and highlight community differentiators, while maintaining alignment with brand standards and user experience best practices. By proactively managing content updates, optimizing digital assets, and collaborating with corporate stakeholders, the Sr Specialist helps maximize online visibility, support lead generation, and enhance the overall customer journey.
Your Responsibilities on the Team
- Manage the strategic development and optimization of community webpages on Lennar.com using ‘Optimizely’, ensuring a seamless, high-impact digital buyer journey.
- Lead the structure and maintenance strategy for JDE community setup and ongoing updates to align marketing priorities and sales goals.
- Drive and oversee the creation, quality assurance (QA), and performance monitoring of key landing pages (e.g., Community Ads, “Coming Soon” pages), proactively identifying opportunities to enhance engagement and conversion.
- Drive the end-to-end development of community marketing assets, including floorplans, renderings, and site plans, ensuring alignment with brand standards and go-to-market timelines.
- Strategically manage ‘Modsys’ creation in partnership with Field Marketing to ensure consistent, branded experiences across touchpoints.
- Manage and oversee ‘BoxBrownie’ virtual staging strategy and enhancement pipeline, ensuring high-quality, impactful visual content for online channels.
- Manage, maintain and optimize a centralized repository of photo, video, and virtual tour content, identifying content gaps and usage trends to inform future asset needs.
- Drive the strategy and execution for Zillow location verification and optimization to support SEO, visibility, and buyer accuracy.
- Manage and conduct quarterly audits and enhancements across third-party listing sites (e.g., RDC), proactively correcting discrepancies and improving user experience.
- Ensure accurate, brand-aligned representation of communities across all third-party platforms through strategic content governance and partner coordination.
- Own the digital content lifecycle for community launches, from “Coming Soon” through active status, ensuring alignment with business goals and promotional calendars.
- Develop and execute promotional messaging strategies across platforms and landing pages to drive awareness and lead generation.
- Monitor internal digital performance metrics, including Star Ratings and Lennar.com audit scores, translating insights into actionable content improvements.
- Drive the process for QMI inventory accuracy, performing audits and driving timely updates in collaboration with Sales and Ops teams.
- Proactively identify and implement digital content enhancements based on analytics, user feedback, and industry best practices.
Requirements
- Bachelor of Science or Arts degree or equivalent required/ High school diploma or GED required.
- Minimum 2 – 4 years of experience is required.
- Proven work experience as a Marketing/Data Coordinator.
- Computer skills and competencies are required.
- Strong organizational and time management skills; able to manage multiple deadlines across various job types.
- Knowledge of Microsoft office applications is required.
- Knowledge of Optimizely is a plus.
This description outlines the basic responsibilities and requirements for the position noted. This is not a comprehensive listing of all job duties of the Associates. Duties, responsibilities and activities may change at any time with or without notice.
During the course of your employment, you may be required to use, download, or access certain Company-approved tools, programs, applications, or systems. These resources may include, but are not limited to, applications designed for customer engagement, operational efficiency, data analysis, Artificial Intelligence (AI) tools, and other business functions.
Lennar is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.
Life at Lennar
At Lennar, we are committed to fostering a supportive and enriching environment for our Associates, offering a comprehensive array of benefits designed to enhance their well-being and professional growth. Our Associates have access to robust health insurance plans, including Medical, Dental, and Vision coverage, ensuring their health needs are well taken care of. Our 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%, helps secure their financial future, while Paid Parental Leave and an Associate Assistance Plan provide essential support during life's critical moments. To further support our Associates, we provide an Education Assistance Program and up to $30,000 in Adoption Assistance, underscoring our commitment to their diverse needs and aspirations. From the moment of hire, they can enjoy up to three weeks of vacation annually, alongside generous Holiday, Sick Leave, and Personal Day policies. Additionally, we offer a New Hire Referral Bonus Program, significant Home Purchase Discounts, and unique opportunities such as the Everyone’s Included Day. At Lennar, we believe in investing in our Associates, empowering them to thrive both personally and professionally. Lennar Associates will have access to these benefits as outlined by Lennar’s policies and applicable plan terms.
Join the fun and follow us on social media to see what's happening at our company, and don't forget to connect with us on Lennar: Overview | LinkedIn for the latest job opportunities.
Lennar is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.
See all 133+ OPT Content Producer Jobs
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Get Access To All JobsTips for Finding OPT Sponsorship as a Content Producer
Align your degree to the role
Content Producer positions require a clear connection between your degree and the job duties. Communications, journalism, film, marketing, and digital media degrees map cleanly. Hiring managers and USCIS both look for this alignment when evaluating OPT eligibility for the role.
Target employers who regularly hire international talent
Media companies, creative agencies, and in-house brand teams at larger corporations are more likely to have experience with OPT work authorization. Smaller production shops may not, so filtering by employer size and industry early saves time in your search.
Be upfront about your OPT timeline
Content Producer roles often involve project pipelines that extend months out. Telling hiring managers your OPT end date early helps them plan. Employers who want to retain you long-term will start H-1B visa or O-1 visa conversations before your authorization expires.
Build a portfolio that shows specialty occupation value
USCIS evaluates whether a role genuinely requires a degree. A strong portfolio demonstrating strategic content work, not just execution, strengthens both your job application and the case that your position qualifies as a specialty occupation for OPT purposes.
Understand which Content Producer roles are STEM-eligible
Standard Content Producer roles don't qualify for STEM OPT extension. However, roles with a significant data, UX, or technology component tied to a qualifying STEM degree may. Confirm your specific CIP code with your DSO before accepting an offer.
Report your employer to your DSO within 10 days
Once you accept a Content Producer offer, you must report your employer, job title, and start date to your Designated School Official within 10 days. Failing to report on time is an OPT compliance violation, even if your EAD is valid.
Content Producer OPT: Frequently Asked Questions
Does a Content Producer role qualify for OPT work authorization?
Yes, most Content Producer positions qualify as specialty occupations under F-1 OPT, provided your degree is in a related field such as communications, journalism, marketing, film, or digital media. The key requirement is a direct connection between your academic background and the duties of the role. Generalist production roles with no degree requirement can create issues, so review the job description carefully before applying.
Can I work as a freelance or contract Content Producer on OPT?
Yes, OPT permits self-employment and contract work, but with conditions. You must work at least 20 hours per week, and the work must be directly related to your degree. Freelance Content Producers need to document their clients, projects, and hours carefully for DSO reporting. Multiple part-time contracts can be combined to meet the 20-hour threshold, but you must track each engagement separately.
Is a Content Producer role eligible for the STEM OPT 24-month extension?
Not in most cases. Standard Content Producer roles fall under communications or media, which are not STEM-designated fields. However, if your degree is in a qualifying STEM field such as computer science or information systems, and the role has a meaningful technical component, your DSO may confirm eligibility. Always verify your CIP code with your school before assuming you qualify for the extension.
How do I find Content Producer jobs that are open to OPT students?
Migrate Mate is built specifically for F-1 OPT students and filters Content Producer roles by visa sponsorship openness, saving you from applying to positions where OPT isn't accepted. Many employers don't advertise OPT compatibility in job postings, so using a platform designed around work authorization status is significantly more efficient than general job searching.
What happens to my OPT status if my Content Producer contract ends early?
You have a 60-day grace period from the end of your authorized employment to find a new position, leave the U.S., or change your immigration status. During this window, you cannot work. If you secure a new Content Producer role, report it to your DSO within 10 days of starting. Unemployment beyond 90 days total during your OPT period will terminate your authorization regardless of remaining EAD validity.