Media Director Jobs for OPT Students
Media Director roles are among the more OPT-friendly senior positions in advertising and marketing, many agencies and media companies sponsor H-1B visas after OPT ends. Your 12-month OPT window (or 24-month STEM extension if you hold a qualifying degree) is enough time to prove leadership value.
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Keller Williams St. Pete operates out of two premier locations in Downtown St Pete. We are building a dominant luxury brokerage brand, powered by cutting-edge AI tools and a culture that turns real estate agents into CEO-minded business leaders. We are looking for a Director of Marketing and Social Media who is equal parts creative visionary and execution machine. You will be the architect of everything visual and strategic that represents KW St. Pete — from agent-facing collateral to brokerage-wide recruiting campaigns. This is a high-ownership role where you will set the creative direction, build out scalable systems, and eventually grow and manage a team as the department expands. We are backed by new ownership, a bold growth plan, and an unapologetic commitment to being the most innovative brokerage in the market. This is not a maintenance role. This is a ground-floor opportunity to build a marketing department from scratch and own the creative engine behind a brokerage on the rise.
Brand & Brokerage Marketing (70%)
- Develop and execute a comprehensive marketing strategy to position KW St. Pete as the premier brokerage in Tampa Bay and attract top-producing agents
- Create compelling social media content across Instagram, Facebook, LinkedIn, TikTok, YouTube, and emerging platforms
- Produce short-form and long-form video content (Reels, TikToks, YouTube) using tools like CapCut and native platform editors
- Design on-brand graphics, presentations, and digital assets using Canva, Adobe Creative Suite, or equivalent tools
- Plan and manage content calendars, campaign rollouts, and posting schedules using tools and various platforms
- Collaborate with leadership on recruiting-focused content and campaigns that showcase the KW St. Pete value proposition
- Capture and produce content at brokerage events, trainings, awards ceremonies, and agent spotlights
- Monitor analytics, track engagement metrics, and iterate on strategy based on performance data
- Coordinate public relations efforts by managing relationship management activities with influencers, media outlets, and community partners
- Engage with followers through comments, messages, and reviews to foster a vibrant online community while maintaining brand voice
- Collaborate with cross-functional teams on branding projects, ensuring visual consistency across all digital channels
- Proofread all content meticulously to uphold high standards of accuracy and professionalism before publication
- Stay updated on the latest trends in digital marketing, social media management tools, and platform algorithms to keep strategies fresh and effective
Agent Support & Collateral (30%)
- Design professional listing flyers, brochures, postcards, and digital marketing materials for agents
- Create and maintain business card templates and agent branding packages
- Build repeatable templates and systems so agent requests are fulfilled efficiently with consistent quality
- Manage intake process for agent marketing requests with clear turnaround expectations
Department Growth
- Build and document workflows and SOPs for a scalable marketing department
- As demand grows, hire, train, and manage additional team members (designers, content creators, coordinators)
- Own the department P&L alongside leadership, contributing to revenue growth through agent services
Who You Are
- A self-starter who takes ownership and a natural creative who lives and breathes content — you’re the person who’s always creating, posting, and thinking about what’s next
- Proven experience in social media management, digital marketing, or related roles with a strong portfolio of successful campaigns
- Highly proficient in Canva, CapCut, and social media platform-native creation tools; Adobe Creative Suite experience is a plus
- Deep, hands-on expertise across all major social media platforms (Instagram, TikTok, Facebook, YouTube, LinkedIn) — not just posting, but understanding algorithms, trends, and what drives engagement
- Strong graphic design eye and written communication skills with the ability to produce polished, professional print and digital materials
- Organized, deadline-driven, and process-oriented — you can juggle multiple projects without dropping the ball
- Comfortable on camera and behind it — you can direct a shoot and jump in front of the lens when needed
- Professional in presentation and communication — you’ll be interacting with high-producing agents and leadership daily
- Bonus: real estate marketing experience or familiarity with the brokerage model
Compensation & Benefits
$50,000 base salary + 15% revenue share of marketing department income generated from agents. Ground-floor opportunity to build and lead a department at one of the most forward-thinking brokerages in Tampa Bay!!
Pay: $45,000.00 - $50,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Application Question(s):
- Please share a link to your portfolio, personal website, or 2–3 social media profiles that best represent your creative work. (Required)
- Tell us a piece of content or campaign you created that you’re most proud of. What was the goal, what did you create, and what were the results?
Work Location: In person

Keller Williams St. Pete operates out of two premier locations in Downtown St Pete. We are building a dominant luxury brokerage brand, powered by cutting-edge AI tools and a culture that turns real estate agents into CEO-minded business leaders. We are looking for a Director of Marketing and Social Media who is equal parts creative visionary and execution machine. You will be the architect of everything visual and strategic that represents KW St. Pete — from agent-facing collateral to brokerage-wide recruiting campaigns. This is a high-ownership role where you will set the creative direction, build out scalable systems, and eventually grow and manage a team as the department expands. We are backed by new ownership, a bold growth plan, and an unapologetic commitment to being the most innovative brokerage in the market. This is not a maintenance role. This is a ground-floor opportunity to build a marketing department from scratch and own the creative engine behind a brokerage on the rise.
Brand & Brokerage Marketing (70%)
- Develop and execute a comprehensive marketing strategy to position KW St. Pete as the premier brokerage in Tampa Bay and attract top-producing agents
- Create compelling social media content across Instagram, Facebook, LinkedIn, TikTok, YouTube, and emerging platforms
- Produce short-form and long-form video content (Reels, TikToks, YouTube) using tools like CapCut and native platform editors
- Design on-brand graphics, presentations, and digital assets using Canva, Adobe Creative Suite, or equivalent tools
- Plan and manage content calendars, campaign rollouts, and posting schedules using tools and various platforms
- Collaborate with leadership on recruiting-focused content and campaigns that showcase the KW St. Pete value proposition
- Capture and produce content at brokerage events, trainings, awards ceremonies, and agent spotlights
- Monitor analytics, track engagement metrics, and iterate on strategy based on performance data
- Coordinate public relations efforts by managing relationship management activities with influencers, media outlets, and community partners
- Engage with followers through comments, messages, and reviews to foster a vibrant online community while maintaining brand voice
- Collaborate with cross-functional teams on branding projects, ensuring visual consistency across all digital channels
- Proofread all content meticulously to uphold high standards of accuracy and professionalism before publication
- Stay updated on the latest trends in digital marketing, social media management tools, and platform algorithms to keep strategies fresh and effective
Agent Support & Collateral (30%)
- Design professional listing flyers, brochures, postcards, and digital marketing materials for agents
- Create and maintain business card templates and agent branding packages
- Build repeatable templates and systems so agent requests are fulfilled efficiently with consistent quality
- Manage intake process for agent marketing requests with clear turnaround expectations
Department Growth
- Build and document workflows and SOPs for a scalable marketing department
- As demand grows, hire, train, and manage additional team members (designers, content creators, coordinators)
- Own the department P&L alongside leadership, contributing to revenue growth through agent services
Who You Are
- A self-starter who takes ownership and a natural creative who lives and breathes content — you’re the person who’s always creating, posting, and thinking about what’s next
- Proven experience in social media management, digital marketing, or related roles with a strong portfolio of successful campaigns
- Highly proficient in Canva, CapCut, and social media platform-native creation tools; Adobe Creative Suite experience is a plus
- Deep, hands-on expertise across all major social media platforms (Instagram, TikTok, Facebook, YouTube, LinkedIn) — not just posting, but understanding algorithms, trends, and what drives engagement
- Strong graphic design eye and written communication skills with the ability to produce polished, professional print and digital materials
- Organized, deadline-driven, and process-oriented — you can juggle multiple projects without dropping the ball
- Comfortable on camera and behind it — you can direct a shoot and jump in front of the lens when needed
- Professional in presentation and communication — you’ll be interacting with high-producing agents and leadership daily
- Bonus: real estate marketing experience or familiarity with the brokerage model
Compensation & Benefits
$50,000 base salary + 15% revenue share of marketing department income generated from agents. Ground-floor opportunity to build and lead a department at one of the most forward-thinking brokerages in Tampa Bay!!
Pay: $45,000.00 - $50,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Application Question(s):
- Please share a link to your portfolio, personal website, or 2–3 social media profiles that best represent your creative work. (Required)
- Tell us a piece of content or campaign you created that you’re most proud of. What was the goal, what did you create, and what were the results?
Work Location: In person
How to Get Visa Sponsorship in Media Director
Target independent agencies over holding companies
Boutique and mid-size agencies often give OPT candidates faster paths to senior titles. Larger holding companies move slower on promotions and visa decisions. Smaller shops let you own strategy sooner, which builds the sponsorship case faster.
Apply before your OPT start date
Media Director roles take longer to fill than entry-level positions. Starting your search two to three months before OPT begins gives you realistic time to clear multiple interview rounds and negotiate an offer without timeline pressure.
Quantify your media spend management experience
Employers sponsoring a Media Director need to justify the hire. Concrete numbers, managed budgets, improved CPMs, audience growth percentages, give hiring managers and immigration counsel the documentation they need to support your petition.
Ask about H-1B sponsorship in the second interview round
Raise sponsorship after you have demonstrated value, not in the first conversation. By round two, the employer is evaluating fit seriously. Ask directly whether they have sponsored H-1B visas before and whether they would consider it for this role.
Prioritize companies with existing H-1B filing history
Companies that have sponsored H-1B visas before have immigration counsel in place and understand the process. This removes the biggest internal barrier. Check Department of Labor LCA disclosure data to confirm a company's sponsorship track record.
Use your STEM OPT extension if your degree qualifies
Degrees in data science, information systems, or marketing analytics may qualify for the 24-month STEM extension. That extension gives you three full years of work authorization, significantly improving your leverage when negotiating long-term sponsorship commitments.
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Get Access To All JobsFrequently Asked Questions
Can I work as a Media Director on OPT?
Yes. OPT authorizes F-1 students to work in any role directly related to their field of study, including senior roles like Media Director. You must work at least 20 hours per week and your employment must align with your degree. A Media Director role is typically supported by degrees in communications, marketing, advertising, or related fields.
Do Media Director roles typically come with H-1B sponsorship?
Many do, particularly at established agencies, media companies, and large brand-side marketing teams. Media Director is a specialized leadership role that qualifies as a specialty occupation under H-1B standards. Companies that have previously filed H-1B petitions are your strongest targets. Migrate Mate surfaces Media Director roles at employers with verified sponsorship history, which saves time filtering out companies unlikely to sponsor.
What happens if my OPT expires before I find a Media Director position?
If you hold a STEM-eligible degree, apply for the 24-month extension before your initial 12-month OPT ends. This gives you additional time without a gap in authorization. If your OPT expires without a new status in place, you enter a 60-day grace period. You cannot work during that period, so the extension application should be submitted well in advance.
Does a Media Director role qualify as a STEM OPT position?
It depends on your degree and the specific responsibilities of the role. Media Director positions with significant data analytics, programmatic media, or marketing technology components can qualify under certain STEM classification codes, such as those covering market research or applied statistics. Your designated school official can confirm whether your degree and job description meet the requirements for STEM OPT authorization.
How do I find Media Director jobs that are open to OPT candidates?
Most general job boards don't filter by visa sponsorship willingness, which means sorting through listings manually. Migrate Mate is built specifically for F-1 OPT and visa-sponsored roles, so you can browse Media Director openings where employers are already open to candidates on work authorization. This is significantly more efficient than applying broadly and discovering sponsorship limitations late in the process.
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