OPT Social Media Coordinator Jobs
Social Media Coordinator roles are a strong fit for OPT students with degrees in marketing, communications, or digital media. Most positions qualify as specialty occupations for H-1B visa sponsorship, and STEM OPT extensions may apply if your degree falls under a qualifying CIP code. CPT experience in content strategy or analytics strengthens your application significantly.
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Job Title:
LinkedIn Content & Social Media Coordinator
Location:
Remote (U.S. based)
FLSA Classification
Exempt
Job Description:
The LinkedIn Content & Social Media Coordinator will be responsible for developing, coordinating, publishing, and monitoring LinkedIn content that supports OEI’s brand awareness, business development, recruiting, and team member engagement objectives. This position will work with internal teams to identify compelling stories, gather project and team member content, maintain a consistent publishing schedule, and track social media performance.
This role reports to the Marketing Manager.
Essential Functions
LinkedIn Content Creation and Publishing:
- Develop, write, edit, and publish engaging LinkedIn posts that reflect OEI’s brand, services, expertise, and company culture.
- Create content highlighting engineering projects, technical capabilities, team member achievements, company milestones, industry events, community involvement, and organizational announcements.
- Translate technical information provided by subject matter experts into clear, accessible content for professional audiences.
- Develop engaging captions, headlines, calls to action, and supporting copy tailored to LinkedIn.
- Coordinate the creation and use of supporting visuals, including photographs, graphics, short-form videos, and team member-generated content.
- Maintain a LinkedIn content calendar to ensure a consistent and timely publishing schedule.
- Coordinate content review and approval with the Marketing Manager and appropriate internal stakeholders before publication.
Team Member and Project Storytelling:
- Collaborate with team members, project teams, business development, recruiting, and leadership to identify opportunities for content.
- Gather project highlights, employee stories, career milestones, professional accomplishments, and other content that demonstrates OEI’s expertise and workplace culture.
- Develop content that showcases OEI’s technical professionals, projects, services, and contributions to the industries and communities it serves.
- Support team member advocacy initiatives that encourage team members to engage with and share approved company content.
- Coordinate with recruiting to highlight career opportunities, team member experiences, internships, and other employment-branding initiatives.
- Obtain appropriate approvals and verify information before publishing team member photographs, project details, or other potentially sensitive content.
Social Media Engagement and Brand Management:
- Monitor OEI’s LinkedIn presence and review comments, reactions, shares, mentions, and other engagement activity.
- Help maintain a professional, consistent, and recognizable brand voice across published content.
- Identify opportunities to participate in relevant industry conversations and increase visibility among clients, prospective team members, industry professionals, and other target audiences.
- Coordinate responses to routine social media interactions in accordance with established company guidelines, escalating sensitive questions or issues to the Marketing Manager.
- Monitor relevant industry developments, company news, and social media trends to identify potential content opportunities.
- Ensure published content follows company branding, communication standards, confidentiality requirements, and applicable platform guidelines.
Analytics and Performance Reporting:
- Monitor LinkedIn analytics and track key performance indicators (KPIs), including impressions, engagement rate, reactions, comments, shares, follower growth, and link clicks, where available.
- Prepare regular reports summarizing content performance, audience engagement, and progress toward established social media objectives.
- Identify high-performing content and patterns in audience engagement to inform future content recommendations.
- Evaluate the performance of different content formats and topics, including team member spotlights, project highlights, company news, and recruiting-related posts.
- Recommend practical adjustments to content, timing, and publishing frequency based on performance data.
- Maintain organized records of published content, campaign results, and social media reporting.
Content Planning and Collaboration:
- Work with the Marketing Manager to align LinkedIn content with approved marketing priorities, business development initiatives, recruiting needs, and company announcements.
- Coordinate with internal stakeholders to obtain accurate information, photographs, project updates, and approvals in a timely manner.
- Maintain an organized library of approved social media content, photographs, graphics, and related materials.
- Assist with special social media initiatives and campaigns as assigned by the Marketing Manager.
- Explore appropriate uses of artificial intelligence (AI) and social media tools to improve content development, scheduling, and reporting efficiency while maintaining accuracy and OEI’s brand voice.
Other Duties
Please note that this job posting does not list all duties and responsibilities that are required of this job. Duties and responsibilities may change at any time with or without notice.
Required Qualifications:
- Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, Digital Media, or a related field, or an equivalent combination of education and relevant experience.
- Approximately 2–4 years of experience creating professional social media content, managing social media accounts, or supporting digital communications.
- Strong writing, editing, proofreading, and storytelling skills is required.
- Demonstrated familiarity with LinkedIn and professional social media best practices.
- Experience coordinating content calendars, publishing schedules, and content approvals.
- Ability to adapt writing style for different audiences while maintaining a consistent brand voice.
- Strong organizational skills, attention to detail, and the ability to manage multiple assignments and deadlines.
- Ability to collaborate with technical and nontechnical colleagues to gather information and develop accurate content.
- Proficiency with Microsoft Office applications and familiarity with social media scheduling or analytics tools.
Preferred Qualifications:
- Experience managing a corporate LinkedIn page or supporting a business-to-business (B2B) organization’s social media presence.
- Experience in engineering, energy, utilities, infrastructure, technical services, or another professional services industry.
- Familiarity with LinkedIn analytics and social media performance reporting.
- Experience creating graphics or short-form videos using tools such as Canva or Adobe Creative Cloud.
- Experience supporting employer branding, employee advocacy, or recruiting-related social media initiatives.
- Familiarity with AI-enabled content creation tools and social media management platforms.
Location Note:
This is a remote position. Compensation is based on market data and internal equity and may vary depending on the candidate’s location.
Salary Range:
$75,000 to $95,000 annually (based on experience, qualifications, and location)
Benefits:
A commitment to excellence and hard work will be rewarded with a competitive salary, career advancement opportunities, and a comprehensive benefits package designed to support your health, financial security, and work-life balance. Our benefits include medical, dental, vision, and prescription drug coverage; a 401(k)-retirement savings plan; and supplemental insurance options. We also provide company-paid life and AD&D insurance, company-paid short-term disability coverage, company-paid maternity and bonding leave, and a generous paid time off program to ensure you have the support and flexibility you need both professionally and personally.
About Orbital:
Powered by People, Driven by Solutions
Since 1969, Orbital has been specializing in project development, project execution and asset management for the heavy industrial sectors and utilities. Our regional offices, hands-on mentality, and world-wide integrated teams provide an ability to leverage subject matter experts and industry best-practices wherever a project may lie geographically. Our focus steadfastly remains on finding and delivering the best solution, regardless of where that team sits across our organization. At Orbital, our power is our people.
Equal Opportunity Statement:
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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Get Access To All JobsTips for Finding OPT Sponsorship as a Social Media Coordinator
Target employers who already sponsor H-1B visas
Companies with a history of H-1B visa filings are far more likely to extend sponsorship after your OPT ends. Check employer profiles on Migrate Mate to identify which companies have sponsored international employees in marketing and communications roles before.
Position your role as a specialty occupation
Social Media Coordinator roles qualify for H-1B sponsorship when they require a specific bachelor's degree in marketing, communications, or a related field. Emphasize degree-specific skills like analytics, brand strategy, and content architecture in your resume and interviews.
Build a portfolio that shows measurable results
Quantified outcomes matter more than job titles when you're on OPT. Showcase campaigns you ran, engagement rate improvements, follower growth, and any paid social results. Hiring managers and immigration attorneys both look for evidence of specialized, degree-level work.
Start the sponsorship conversation early in the interview process
Bring up your OPT status and timeline before an offer is extended, not after. Employers need time to work with immigration counsel. Raising it early signals professionalism and filters out employers who won't sponsor before you invest time in the process.
Verify your STEM OPT eligibility with your DSO
Some marketing and communications degree programs qualify for a 24-month STEM OPT extension under qualifying CIP codes. Confirm your eligibility with your Designated School Official well before your initial OPT period ends, as the application window opens 90 days out.
Highlight platform-specific expertise and certifications
Certifications in paid social, content marketing, or analytics platforms demonstrate specialized knowledge that goes beyond general marketing. These credentials reinforce that your role requires degree-level expertise, which strengthens both your candidacy and any future sponsorship petition.
Social Media Coordinator OPT: Frequently Asked Questions
Can I work as a Social Media Coordinator on OPT?
Yes, Social Media Coordinator roles are generally a valid match for OPT students with degrees in marketing, communications, digital media, or a related field. The work must be directly related to your degree program. If your role involves content strategy, audience analytics, or brand management, it typically satisfies the OPT employment requirement under USCIS guidelines.
Does a Social Media Coordinator job qualify as a specialty occupation for H-1B sponsorship?
It depends on how the role is structured. If the position requires a specific bachelor's degree in marketing, communications, or a closely related field, it can qualify as a specialty occupation. Generalist roles where any degree is accepted are harder to sponsor. Roles that emphasize analytics, content strategy, SEO, or paid media are stronger candidates because they tie directly to a defined area of study.
How do I find Social Media Coordinator jobs that sponsor OPT or H-1B visas?
The most efficient approach is to focus on employers with a documented history of sponsoring international employees. Migrate Mate curates job listings specifically for F-1 OPT students and filters for employers open to sponsorship, so you're not wasting time applying to companies that won't consider international candidates. Look for mid-size to large companies in tech, media, and consumer brands, which sponsor more frequently than small agencies.
Does my Social Media Coordinator job need to be full-time to count toward OPT?
Standard OPT requires at least 20 hours of work per week to remain in valid status. Full-time is 40 hours and is what most employers expect. Part-time roles above 20 hours count, but you should confirm the arrangement in writing with your employer and report it accurately to your DSO through your SEVIS record to avoid status violations.
What happens if my Social Media Coordinator job ends before my OPT expires?
You have a cumulative 90-day unemployment allowance during standard OPT (and an additional 60 days if you're on a STEM extension). If you lose your job, begin searching immediately. Report the change to your DSO and update your SEVIS record. Exceeding the unemployment limit puts your status at risk, so prioritizing your job search from day one of unemployment is important.