OPT Paid Media Manager Jobs
Paid Media Manager roles are actively sponsored by employers across adtech, e-commerce, and digital agencies. F-1 OPT students with hands-on experience in paid search, social advertising, or programmatic campaigns are competitive candidates. Your OPT period gives you up to 12 months of work authorization, with a 24-month STEM extension available if your degree qualifies.
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Get Access To All JobsLas Vegas, Nevada
The SHOW comes alive at MGM Resorts International
Have you ever wondered what it would be like to work in a place full of excitement, diversity, and entertainment? Are you enthusiastic about being a team player in one of the most fascinating industries in the world? At MGM Resorts, we seek individuals like YOU to create unique and show-stopping experiences for our guests.
THE JOB:
The Paid Media Manager manages the day-to-day execution and optimization of paid media campaigns for assigned properties, specialized areas (e.g., programmatic, paid social), and/or business verticals. This role serves as the primary owner of campaign performance and agency/business partner workflows while ensuring alignment with broader marketing objectives.
THE DAY-TO-DAY:
- Manage Specialist(s) and ensure accuracy in duties performed; educate and mentor direct report(s).
- Execute and optimize integrated paid media campaigns across digital and traditional channels (e.g.: direct digital buys, paid search, programmatic display, paid social, and traditional [TV, OOH, etc.]).
- Negotiate and execute media buys within approved strategy and budget parameters.
- Assist leadership team with strategic recommendations and own tactical framework for their campaigns.
- Monitor campaign performance and recommend tactical optimizations to achieve KPIs; develop insights and action plans.
- Manage campaign-level budgets and accounting workflows to ensure accuracy and compliance.
- Manage relationships with media agency/business partners, including timelines and deliverables.
- Enforce consistent application of paid media frameworks, tool usage, pixel governance/brand safety requirements, best practices, etc. across campaigns and teams.
- Partner with Analytics, Brand, Creative, and Social teams on holistic media planning.
- Present performance results and strategic recommendations to senior marketing leadership.
- Proactively identify new opportunities, tools, and best practices to advance media strategy and performance.
THE IDEAL CANDIDATE:
- Have a Bachelor's Degree in Marketing, Communications, Business, or related field
- Have 3+ Years of prior relevant experience in Marketing with an emphasis on integrated or digital media
- 6+ Years of Prior Relevant Experience in Managing paid media campaigns - Preferred
- Google AdWords, Trade Desk Edge Academy and Facebook Blueprint Certifications - Preferred
THE PERKS & BENEFITS:
- Wellness incentive programs to help you stay healthy physically and mentally
- Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more
- Free meals in our employee dining room
- Free parking
- Health & Income Protection benefits(for eligible employees)
- Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community
Are you ready to JOIN THE SHOW? Apply today!
Las Vegas, Nevada
The SHOW comes alive at MGM Resorts International
Have you ever wondered what it would be like to work in a place full of excitement, diversity, and entertainment? Are you enthusiastic about being a team player in one of the most fascinating industries in the world? At MGM Resorts, we seek individuals like YOU to create unique and show-stopping experiences for our guests.
THE JOB:
The Paid Media Manager manages the day-to-day execution and optimization of paid media campaigns for assigned properties, specialized areas (e.g., programmatic, paid social), and/or business verticals. This role serves as the primary owner of campaign performance and agency/business partner workflows while ensuring alignment with broader marketing objectives.
THE DAY-TO-DAY:
- Manage Specialist(s) and ensure accuracy in duties performed; educate and mentor direct report(s).
- Execute and optimize integrated paid media campaigns across digital and traditional channels (e.g.: direct digital buys, paid search, programmatic display, paid social, and traditional [TV, OOH, etc.]).
- Negotiate and execute media buys within approved strategy and budget parameters.
- Assist leadership team with strategic recommendations and own tactical framework for their campaigns.
- Monitor campaign performance and recommend tactical optimizations to achieve KPIs; develop insights and action plans.
- Manage campaign-level budgets and accounting workflows to ensure accuracy and compliance.
- Manage relationships with media agency/business partners, including timelines and deliverables.
- Enforce consistent application of paid media frameworks, tool usage, pixel governance/brand safety requirements, best practices, etc. across campaigns and teams.
- Partner with Analytics, Brand, Creative, and Social teams on holistic media planning.
- Present performance results and strategic recommendations to senior marketing leadership.
- Proactively identify new opportunities, tools, and best practices to advance media strategy and performance.
THE IDEAL CANDIDATE:
- Have a Bachelor's Degree in Marketing, Communications, Business, or related field
- Have 3+ Years of prior relevant experience in Marketing with an emphasis on integrated or digital media
- 6+ Years of Prior Relevant Experience in Managing paid media campaigns - Preferred
- Google AdWords, Trade Desk Edge Academy and Facebook Blueprint Certifications - Preferred
THE PERKS & BENEFITS:
- Wellness incentive programs to help you stay healthy physically and mentally
- Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more
- Free meals in our employee dining room
- Free parking
- Health & Income Protection benefits(for eligible employees)
- Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community
Are you ready to JOIN THE SHOW? Apply today!
See all OPT Paid Media Manager Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new OPT Paid Media Manager Jobs.
Get Access To All JobsTips for Finding OPT Sponsorship as a Paid Media Manager
Lead with platform certifications
Google Ads and Meta Blueprint certifications signal hands-on competency before an employer reviews your visa status. Hiring managers in paid media prioritize demonstrated platform skills, and certifications reduce perceived risk when evaluating OPT candidates.
Target employers with established OPT pipelines
Large digital agencies and e-commerce brands with in-house media teams have sponsored OPT students before. Search OFLC disclosure data to verify which employers have filed LCAs for marketing roles before investing time in any application.
Quantify campaign results in your resume
Paid media hiring decisions hinge on measurable outcomes. Include specific ROAS improvements, CPL reductions, or revenue figures from campaigns you managed. Numbers make your impact concrete and shift the conversation away from your visa timeline.
Disclose OPT early but frame it correctly
Bring up your work authorization in the first recruiter call rather than waiting. Clarify that OPT requires no employer petition or lottery, which removes the H-1B visa misconception that causes most early-stage rejections for international candidates.
Emphasize STEM extension eligibility if applicable
If your degree is in a STEM-designated field such as information systems, marketing analytics, or computer science, make that clear. A potential 36 months of total work authorization meaningfully extends your value to employers considering OPT sponsorship.
Apply to roles that require analytical depth
Paid media roles blending data analysis, attribution modeling, or performance forecasting are harder to fill. These positions attract employers willing to work through visa logistics because the technical skill set narrows the qualified candidate pool significantly.
Paid Media Manager OPT: Frequently Asked Questions
Do Paid Media Manager employers typically sponsor OPT students?
Yes, particularly at digital agencies, e-commerce companies, and adtech firms where paid media is a core function. These employers hire OPT students regularly because the talent pool is competitive and the role does not require an employer petition or H-1B lottery participation. You can browse OPT-friendly Paid Media Manager openings on Migrate Mate.
Is a Paid Media Manager role eligible for the STEM OPT extension?
It depends on your degree, not the job title. If you hold a STEM-designated degree such as information systems, marketing analytics, applied mathematics, or computer science, you may qualify for a 24-month STEM extension beyond your initial 12 months. Your university's DSO must authorize the extension, and your employer must be enrolled in E-Verify.
What does OPT work authorization actually require from a Paid Media Manager employer?
During your initial OPT period, the employer does not file any petition with USCIS or pay government fees. You work on your existing F-1 student visa status. For the STEM extension, the employer must be E-Verify enrolled and sign a training plan on Form I-983. Most large employers already meet this requirement without additional steps.
How should I handle the OPT expiration timeline when interviewing for Paid Media Manager roles?
Be transparent about your OPT end date and STEM extension eligibility from the first recruiter conversation. If you have 12 months or more remaining, most employers are comfortable proceeding. If your timeline is shorter, lead with STEM extension eligibility and confirm the employer is E-Verify enrolled before advancing in the process.
What qualifications make OPT students competitive for Paid Media Manager roles?
Platform certifications in Google Ads, Meta, and programmatic tools carry significant weight. Employers also look for demonstrated experience managing budgets, running A/B tests, and reporting on performance metrics like ROAS and CPL. A degree in marketing, analytics, or a related field strengthens your application and may support STEM OPT extension eligibility.