Mid Level Paid Social Specialist Jobs
Mid level paid social specialist jobs go to practitioners ready to own paid social campaigns end to end, synthesize performance data into strategic decisions, and guide junior team members with minimal oversight. Hiring runs across Staffing & Recruiting and Consulting & Professional Services, with 24 Seven Talent, WITHIN, and Ursus competing for mid level paid social specialists now.
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We are seeking a strategic, results-driven paid social media professional to lead the planning, execution, and optimization of high-impact campaigns across leading social platforms. In this role, you will partner with cross-functional marketing teams to translate digital strategy into effective daily activation, while managing and mentoring Paid Social Associates and Senior Associates. You will serve as a trusted client contact, helping brands achieve measurable business outcomes through thoughtful media strategy, rigorous optimization, and clear performance storytelling. The ideal candidate thrives in a fast-paced environment, balances strategic thinking with operational excellence, and is passionate about developing both people and innovative social media solutions.
Responsibilities
- Lead paid social campaign strategy, activation, optimization, and reporting across platforms including Meta, Instagram, Pinterest, Snapchat, X, LinkedIn, TikTok, Reddit, and emerging channels.
- Manage, mentor, and support the professional development of Paid Social Associates and Senior Associates.
- Oversee campaign setup, pacing, budgeting, trafficking, quality assurance, and ongoing performance optimization.
- Coordinate campaign assets and timelines with creative agencies, internal teams, and platform partners.
- Partner with cross-functional teams to incorporate paid social recommendations into integrated, multi-channel media strategies.
- Analyze campaign data to identify insights, communicate performance trends, and recommend actionable optimizations.
- Develop and execute testing plans across audiences, creative, placements, bidding approaches, and other campaign variables.
- Translate client objectives and KPIs into tactical paid social strategies that drive measurable results.
- Present campaign performance, recommendations, and strategic rationale clearly to clients and internal stakeholders.
- Collaborate with creative teams to provide platform-informed recommendations that support effective, feasible creative execution.
- Identify and evaluate new platform capabilities, beta programs, measurement opportunities, and first-to-market ideas.
- Maintain working knowledge of third-party tracking, attribution, and measurement solutions and their integration with social platforms.
BASIC QUALIFICATIONS
- Experience in paid social media, performance marketing, media planning, account management, or a related discipline.
- Strong knowledge of paid social platforms and supporting ad technologies, including Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads Manager, and X Ads.
- Experience managing paid social campaigns across multiple objectives, audiences, budgets, and platforms.
- Ability to translate high-level client goals into practical paid media strategies and campaign plans.
- Strong analytical skills with the ability to interpret data, identify trends, and develop compelling performance narratives.
- Experience with native platform measurement tools and paid social reporting methodologies.
- Familiarity with third-party tracking vendors, pixels, conversion APIs, tagging, and attribution approaches.
- Proven ability to communicate processes, tactics, insights, and recommendations to clients, peers, and junior team members.
- Excellent written, verbal, presentation, and organizational skills.
PREFERRED QUALIFICATIONS
- 3+ years of paid social, performance media, digital marketing, or related experience.
- Agency experience is strongly preferred.
- Experience managing or mentoring junior team members.
- Detail-oriented and process-focused, with the ability to manage multiple priorities in a deadline-driven environment.
- Strong time-management skills and a proactive approach to problem-solving.
- Curiosity about new media capabilities, social trends, testing opportunities, and emerging technology.
INTRODUCTION
We are seeking a strategic, results-driven paid social media professional to lead the planning, execution, and optimization of high-impact campaigns across leading social platforms. In this role, you will partner with cross-functional marketing teams to translate digital strategy into effective daily activation, while managing and mentoring Paid Social Associates and Senior Associates. You will serve as a trusted client contact, helping brands achieve measurable business outcomes through thoughtful media strategy, rigorous optimization, and clear performance storytelling. The ideal candidate thrives in a fast-paced environment, balances strategic thinking with operational excellence, and is passionate about developing both people and innovative social media solutions.
Responsibilities
- Lead paid social campaign strategy, activation, optimization, and reporting across platforms including Meta, Instagram, Pinterest, Snapchat, X, LinkedIn, TikTok, Reddit, and emerging channels.
- Manage, mentor, and support the professional development of Paid Social Associates and Senior Associates.
- Oversee campaign setup, pacing, budgeting, trafficking, quality assurance, and ongoing performance optimization.
- Coordinate campaign assets and timelines with creative agencies, internal teams, and platform partners.
- Partner with cross-functional teams to incorporate paid social recommendations into integrated, multi-channel media strategies.
- Analyze campaign data to identify insights, communicate performance trends, and recommend actionable optimizations.
- Develop and execute testing plans across audiences, creative, placements, bidding approaches, and other campaign variables.
- Translate client objectives and KPIs into tactical paid social strategies that drive measurable results.
- Present campaign performance, recommendations, and strategic rationale clearly to clients and internal stakeholders.
- Collaborate with creative teams to provide platform-informed recommendations that support effective, feasible creative execution.
- Identify and evaluate new platform capabilities, beta programs, measurement opportunities, and first-to-market ideas.
- Maintain working knowledge of third-party tracking, attribution, and measurement solutions and their integration with social platforms.
BASIC QUALIFICATIONS
- Experience in paid social media, performance marketing, media planning, account management, or a related discipline.
- Strong knowledge of paid social platforms and supporting ad technologies, including Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads Manager, and X Ads.
- Experience managing paid social campaigns across multiple objectives, audiences, budgets, and platforms.
- Ability to translate high-level client goals into practical paid media strategies and campaign plans.
- Strong analytical skills with the ability to interpret data, identify trends, and develop compelling performance narratives.
- Experience with native platform measurement tools and paid social reporting methodologies.
- Familiarity with third-party tracking vendors, pixels, conversion APIs, tagging, and attribution approaches.
- Proven ability to communicate processes, tactics, insights, and recommendations to clients, peers, and junior team members.
- Excellent written, verbal, presentation, and organizational skills.
PREFERRED QUALIFICATIONS
- 3+ years of paid social, performance media, digital marketing, or related experience.
- Agency experience is strongly preferred.
- Experience managing or mentoring junior team members.
- Detail-oriented and process-focused, with the ability to manage multiple priorities in a deadline-driven environment.
- Strong time-management skills and a proactive approach to problem-solving.
- Curiosity about new media capabilities, social trends, testing opportunities, and emerging technology.
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Mid Level Paid Social Specialist Jobs: Frequently Asked Questions
How do I get a mid level paid social specialist job?
Position your experience around ownership, not just execution. Highlight campaigns you managed independently, optimizations you drove based on your own analysis, and results you can attribute directly to your decisions. Employers at this level want to see that you can take a brief, build a paid social strategy, and deliver without hand-holding. A strong portfolio of multi-channel work and clear metrics will carry your application further than titles alone.
Which companies hire mid level paid social specialists?
Companies hiring mid level paid social specialists right now include 24 Seven Talent, WITHIN, and Ursus, based on current listings on Migrate Mate as of November 2026. At this level, you'll find openings across both in-house brand teams and performance marketing agencies, as well as growth-stage companies looking for someone to own their paid social function without a large team above them.
Are there remote mid level paid social specialist jobs?
Yes, remote and hybrid availability is strong at this experience level. About 40% of mid level paid social specialist openings are remote or hybrid as of November 2026, reflecting how digital-native the discipline is. Companies have found that experienced paid social practitioners can manage platform accounts, collaborate with creative teams, and report to stakeholders entirely from distributed setups.
How do I move up to a mid level paid social specialist role?
The path from entry level to mid level is built on deepening platform fluency, taking on greater ownership, and generating measurable results you can speak to confidently. Focus on mastering audience strategy, creative testing frameworks, and cross-channel attribution over your first few years. Volunteering to lead smaller campaigns, mentoring newer colleagues, and documenting your impact with clear metrics signals readiness for mid level responsibility.
Which industries hire the most mid level paid social specialists?
Mid Level paid social specialist roles concentrate in Staffing & Recruiting and Consulting & Professional Services, based on current listings on Migrate Mate as of November 2026. These sectors invest heavily in paid social because their customer acquisition and retention strategies depend on precise audience targeting and consistent creative iteration, which mid level practitioners are well positioned to own.