Mid Level Social Media Marketing Specialist Jobs
Mid level social media marketing specialist jobs go to specialists ready to own campaigns end to end, lead content strategy across platforms, and drive performance decisions with limited oversight. Openings are concentrated in Automotive, Healthcare & Medical Services, and Education, with 11% of roles offering remote or hybrid work, and employers like Superior Auto, JND, and SSFAQ hiring at this level now.
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JOB TITLE: Digital and Social Media Specialist
DEPT: Marketing and Communications
LOCATION: Maury Regional Medical Center - Columbia, TN
SHIFT: Full-time, Days, 8am-4:30pm
MAURY REGIONAL HEALTH:
At Maury Regional Health, patients are at the heart of everything we do. We're committed to clinical excellence and compassionate care, offering exceptional service. As a top-rated organization, we foster an inclusive, collaborative work environment where innovation and patient care lead the way.
The Digital & Social Media Specialist is responsible for developing, managing and optimizing the health system’s digital presence across social media platforms, websites and other digital communication channels. This position creates engaging content, supports strategic marketing and communications initiatives, monitors online reputation, analyzes performance metrics and helps strengthen the organization's brand awareness and community engagement. The specialist serves as a storyteller, content creator and digital strategist, ensuring all communications align with the health system’s mission, values and brand standards.
Core Responsibilities:
Social Media Management
- Develop, implement and maintain social media strategies across platforms including Facebook, Instagram, LinkedIn, YouTube and emerging channels.
- Create and publish engaging content including graphics, videos, photography, stories, reels and written posts.
- Manage the social media content calendar and coordinate content with service line campaigns, organizational priorities and community events.
- Monitor social media channels for comments, messages and engagement opportunities, responding appropriately and escalating issues when necessary.
- Stay informed on emerging social media trends, platform updates and best practices.
Content Creation & Storytelling
- Write compelling copy that supports organizational goals, promotes services and highlights patient stories, team member recognition, physicians and community impact.
- Capture and edit photography and video content for social media, digital advertising and website use.
- Collaborate with internal stakeholders to identify meaningful stories that reinforce the organization's mission and brand.
- Assist with development of multimedia content including short-form videos, interviews and promotional campaigns.
Website & Digital Content
- Update website content through the organization's content management system (CMS).
- Ensure website content remains accurate, engaging and optimized for user experience.
- Support search engine optimization (SEO) and/or AI optimization (AIO) initiatives through content development and optimization.
- Assist with digital marketing campaigns, landing pages and online promotional efforts.
Digital Advertising
- Support development and execution of digital advertising campaigns across social media, search and display platforms.
- Assist with audience targeting, campaign monitoring and performance optimization.
- Coordinate with internal teams and external partners to ensure campaigns align with organizational goals. Reputation & Community Engagement
- Monitor online reviews and reputation management platforms.
- Assist in developing strategies to enhance patient and community engagement online.
- Track social sentiment and identify opportunities to strengthen public perception of the organization.
Analytics & Reporting
- Monitor and analyze performance metrics across social media, websites and digital campaigns.
- Prepare regular reports summarizing key performance indicators, trends and recommendations.
- Use data insights to improve content effectiveness, audience engagement and campaign outcomes.
Collaboration & Brand Stewardship
- Collaborate with marketing, communications, physician relations, recruitment, service line leaders and other departments to support strategic initiatives.
- Ensure all digital communications maintain brand consistency, messaging standards and compliance requirements.
- Support crisis communication and urgent communication needs as directed.
Education
- Bachelor's degree in Marketing, Communications, Public Relations, Journalism, Digital Media or a related field Required
Experience
- 3-5 years of experience in social media management, digital marketing, communications or related field Preferred
- Healthcare marketing or healthcare communications experience Preferred
- Experience creating content for multiple social media platforms and digital channels Preferred
WHY MAURY:
- 2025 Great Place to Work & 2024 Best Place for Working Parents
- Medical, Dental, Vision, Retirement Plans & PTO
- Educational Assistance, Tuition Reimbursement & Career Advancement Navigation
- Employee Discounts
- Childcare Services – Hospitots
- Adoption Assistance
For more information: About Maury Regional Health
MISSION, VISION & VALUES:
MISSION: Clinical excellence. Compassionate care. Every patient. Every day.
VISION: To be the trusted choice for health and wellness in southern Middle Tennessee by delivering a safe, seamless and patient-centered experience.
VALUES:
W – Wholeness: Wellness-centered care of mind, body & spirit for our patients & health care team.
E – Empathy: Understanding the feelings of others as we walk with them on their path to wellness.
C – Community: Creating relationships, connections & trust.
A – Advocacy: Defending the rights of all to be heard.
R – Respect: Treating everyone with dignity & respect.
E – Engagement: Actively involving all stakeholders in creating better health outcomes for southern Middle Tennessee
STRATEGIC ANCHORS:
- Quality patient care
- Highly effective teams
- Stewardship of resources
- Innovative culture
Maury Regional Health is committed to the principles of Equal Employment Opportunity in all aspects of the employer/employee relationship. Maury Regional Health grants equal employment opportunities to all qualified persons without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), national origins (including ancestry), genetic information, disability, age, military/national guard/veteran status, sexual orientation, gender identity, or gender expression, or other status protected by state or federal law. Statements made by applicants for employment on this application form will be checked for accuracy. Maury Regional Health campuses are tobacco-free. All tobacco use is prohibited.
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Who's Hiring
- Superior Auto2

- JND1
- SSFAQ1S
- Torrid1
- Justworks1
Top Industries Hiring
- Automotive3
- Healthcare & Medical Services3
- Education2
- Technology & Software2
- Retail1
Mid Level Social Media Marketing Specialist Jobs: Frequently Asked Questions
How do I get a mid level social media marketing specialist job?
Position yourself around ownership, not just execution. Highlight campaigns you ran independently, results you were accountable for, and any cross-functional collaboration you led. Tailor your portfolio to show platform depth, not just breadth, and make measurable outcomes, such as engagement growth or conversion lifts, the centerpiece of your application materials.
Which companies hire mid level social media marketing specialists?
Companies hiring mid level social media marketing specialists right now include Superior Auto, JND, and SSFAQ, based on current listings on Migrate Mate as of June 2026. At this level, hiring covers consumer brands, agencies managing multi-client accounts, and media companies scaling their organic and paid social presence.
Are there remote mid level social media marketing specialist jobs?
Yes, remote and hybrid options are widely available at this level. About 11% of mid level social media marketing specialist openings are remote or hybrid as of June 2026, reflecting how digital-native the role is and how comfortably content strategy and analytics workflows translate outside a traditional office setting.
How do I move up to a mid level social media marketing specialist role?
The path from entry level to mid level is built on demonstrated ownership. Over your first few years, the goal is moving from executing tasks to driving outcomes, managing at least one full campaign lifecycle, deepening platform expertise beyond basics, and showing you can interpret performance data and adjust strategy. Consistent measurable impact is what signals readiness.
Which industries hire the most mid level social media marketing specialists?
Mid Level social media marketing specialist roles concentrate in Automotive, Healthcare & Medical Services, and Education, based on current listings on Migrate Mate as of June 2026. These sectors invest heavily in ongoing content production, audience growth, and community management, creating steady mid level demand for specialists who can operate independently across multiple platforms.