Prevailing Wage for Retail Salespersons

Prevailing wage requirements for Retail Salespersons (SOC 41-2031) apply to H-1B, E-3, and green card sponsorships whenever a Sales Associate, Sales Consultant, or Customer Assistant role is tied to an LCA filing. DOL sets four experience levels, and the wage floor shifts considerably depending on the worksite city.

See all jobs for Retail Salespersons

Look up your work address

Level 1Entry
National median
$26K
$12.48/hr

Entry-level filing for sales associates with minimal prior retail experience, typically no specialized product knowledge required, performing routine tasks under close supervision. Most employers file Level 1 for new hires transitioning into their first sponsored retail role.

Level 2Qualified
National median
$30K
$14.63/hr

Qualified filing for sales consultants with one to three years of relevant experience, working with moderate independence. Level 2 is the most common filing level for Retail Salespersons, reflecting a mid-range sales contributor handling standard transactions without constant oversight.

Level 3Experienced
National median
$35K
$16.79/hr

Experienced filing for senior sales professionals who handle complex accounts, mentor junior staff, or specialize in high-value product categories such as automotive or luxury goods. They work with substantial independence and are expected to meet defined performance targets.

Level 4Fully Competent
National median
$39K
$18.90/hr

Fully competent filing for lead or senior sales consultants with broad product expertise, significant tenure, and responsibility for training staff or managing client relationships. These workers often operate with near-full autonomy and carry influence over department sales strategies.

Prevailing Wage for Retail Salespersons by OES area

Each shape is a DOL OES area, the unit prevailing wage is published for.

Loading map…
$19K/yr$39K/yr

What’s an OES area?

The Department of Labor publishes prevailing wages for geographic zones called OES areas. Every U.S. county belongs to exactly one, and the wage floor applies across the whole area. A worker in Oakland gets the San Francisco metro wage, not a separate Oakland wage.

Top 10 cities · Level 1

1
San Jose, CA
San Jose-Sunnyvale-Santa Clara, CA metro
$39K$18.89/hr
2
San Francisco, CA
San Francisco-Oakland-Fremont, CA metro
$38K$18.30/hr
3
Napa, CA
Napa, CA metro
$37K$17.78/hr
4
Seattle, WA
Seattle-Tacoma-Bellevue, WA metro
$36K$17.53/hr
5
Santa Rosa, CA
Santa Rosa-Petaluma, CA metro
$36K$17.39/hr
6
Vallejo, CA
Vallejo, CA metro
$36K$17.18/hr
7
Salinas, CA
Salinas, CA metro
$35K$17.00/hr
8
Mount Vernon, WA
Mount Vernon-Anacortes, WA metro
$35K$16.94/hr
9
Santa Cruz, CA
Santa Cruz-Watsonville, CA metro
$35K$16.91/hr
10
Sacramento, CA
Sacramento-Roseville-Folsom, CA metro
$35K$16.90/hr

See all jobs for Retail Salespersons

See which U.S. employers are actively hiring for Retail Salespersons and sponsoring H-1B, OPT, and green card visas at or above the prevailing wage.

Search visa-sponsored jobs

Prevailing Wage Guide for Retail Salespersons

Watch for base-versus-commission comp traps

Many retail positions structure pay as a low base plus commission. Only the guaranteed base wage counts toward prevailing wage compliance on the LCA, so commission-heavy offers may fall short of the DOL floor even when total earnings look sufficient.

Compare metro wages before accepting a location

Retail Salespersons wages diverge sharply across markets. California Bay Area and Seattle metros carry floors roughly double those in Puerto Rico metros, so relocating even within the same employer can change whether an offer clears the prevailing wage threshold.

Confirm your title maps to SOC 41-2031

Titles like Sales Clerk or Car Salesman sometimes get misclassified under sales manager or marketing SOC codes, which carry higher wage floors. Verify the LCA lists SOC 41-2031 explicitly so your offer is evaluated against the correct Retail Salespersons benchmark.

Find sponsors with a Retail Salespersons hiring track record

Migrate Mate shows which employers have historically sponsored Sales Associate and Sales Consultant roles, letting you focus applications on companies that have already navigated the LCA and wage compliance process for this occupation rather than starting from scratch.

Jobs for Retail Salespersons are hiring across the US. Find yours.

Find Jobs for Retail Salespersons

Prevailing Wage by Reported Job Title

DOL classifies these titles under SOC 41-2031.00 alongside Retail Salespersons, so the same four-tier wage schedule applies to each. Tap a title to see the full breakdown.

Car Salesman Prevailing Wage

Car Salesman positions fall under SOC 41-2031.00 (Retail Salespersons). DOL OFLC publishes one four-tier prevailing wage schedule for the entire classification; employers filing H-1B, E-3, or PERM petitions for this title use the levels below.

Level 1
Entry
$26K
$12.48/hr
Level 2
Qualified
$30K
$14.63/hr
Level 3
Experienced
$35K
$16.79/hr
Level 4
Fully Competent
$39K
$18.90/hr

Customer Assistant Prevailing Wage

When a U.S. employer sponsors a Customer Assistant for a work visa or green card, DOL applies the prevailing wage schedule for SOC 41-2031.00 (Retail Salespersons). Wage level reflects the role's experience and responsibility, not the title itself.

Level 1
Entry
$26K
$12.48/hr
Level 2
Qualified
$30K
$14.63/hr
Level 3
Experienced
$35K
$16.79/hr
Level 4
Fully Competent
$39K
$18.90/hr

Sales Associate Prevailing Wage

Sales Associate is an O*NET-reported job title within SOC 41-2031.00 (Retail Salespersons). All roles in this SOC share the same prevailing wage tiers. The level an employer files at depends on what the role requires, not which title is used.

Level 1
Entry
$26K
$12.48/hr
Level 2
Qualified
$30K
$14.63/hr
Level 3
Experienced
$35K
$16.79/hr
Level 4
Fully Competent
$39K
$18.90/hr

Sales Clerk Prevailing Wage

Sales Clerk positions fall under SOC 41-2031.00 (Retail Salespersons). DOL OFLC publishes one four-tier prevailing wage schedule for the entire classification; employers filing H-1B, E-3, or PERM petitions for this title use the levels below.

Level 1
Entry
$26K
$12.48/hr
Level 2
Qualified
$30K
$14.63/hr
Level 3
Experienced
$35K
$16.79/hr
Level 4
Fully Competent
$39K
$18.90/hr

Sales Consultant Prevailing Wage

When a U.S. employer sponsors a Sales Consultant for a work visa or green card, DOL applies the prevailing wage schedule for SOC 41-2031.00 (Retail Salespersons). Wage level reflects the role's experience and responsibility, not the title itself.

Level 1
Entry
$26K
$12.48/hr
Level 2
Qualified
$30K
$14.63/hr
Level 3
Experienced
$35K
$16.79/hr
Level 4
Fully Competent
$39K
$18.90/hr

Sales Person Prevailing Wage

Sales Person is an O*NET-reported job title within SOC 41-2031.00 (Retail Salespersons). All roles in this SOC share the same prevailing wage tiers. The level an employer files at depends on what the role requires, not which title is used.

Level 1
Entry
$26K
$12.48/hr
Level 2
Qualified
$30K
$14.63/hr
Level 3
Experienced
$35K
$16.79/hr
Level 4
Fully Competent
$39K
$18.90/hr

Sales Representative Prevailing Wage

Sales Representative positions fall under SOC 41-2031.00 (Retail Salespersons). DOL OFLC publishes one four-tier prevailing wage schedule for the entire classification; employers filing H-1B, E-3, or PERM petitions for this title use the levels below.

Level 1
Entry
$26K
$12.48/hr
Level 2
Qualified
$30K
$14.63/hr
Level 3
Experienced
$35K
$16.79/hr
Level 4
Fully Competent
$39K
$18.90/hr

Salesman Prevailing Wage

When a U.S. employer sponsors a Salesman for a work visa or green card, DOL applies the prevailing wage schedule for SOC 41-2031.00 (Retail Salespersons). Wage level reflects the role's experience and responsibility, not the title itself.

Level 1
Entry
$26K
$12.48/hr
Level 2
Qualified
$30K
$14.63/hr
Level 3
Experienced
$35K
$16.79/hr
Level 4
Fully Competent
$39K
$18.90/hr

Frequently Asked Questions

How does DOL set the prevailing wage for Retail Salespersons?

DOL uses Occupational Employment and Wage Statistics survey data collected by the Bureau of Labor Statistics across hundreds of metropolitan and nonmetropolitan areas. For Retail Salespersons, OFLC maps those BLS figures to SOC 41-2031 and publishes four wage levels. Employers certify on the LCA that the offered wage meets or exceeds the applicable level for the worksite location.

What do the four wage levels mean and how do I identify mine?

DOL's four levels reflect experience and job complexity. Level 1 covers entry-level workers under close supervision. Level 2 applies to qualified workers with moderate independence, which covers most sponsored Sales Associates. Level 3 reflects experienced specialists. Level 4 applies to fully competent senior or lead roles. Review the job duties listed on the LCA to confirm which level the employer selected and whether it matches your actual responsibilities.

Why does the prevailing wage for the same role vary so much by city?

OFLC assigns wages based on the worksite address listed on the LCA, not the employer's headquarters. Each metro area has its own OES survey sample, so local labor costs drive the number. Dense, high-cost markets like San Jose produce significantly higher floors than lower-cost regions. If you work remotely or at a client site in a different city, that city's prevailing wage applies, not the city where the employer is based.

What happens if a job offer is below the prevailing wage for a sponsored position?

An employer cannot certify an LCA with a wage below the DOL prevailing wage floor. If the offer falls short, OFLC will not certify the LCA, blocking the H-1B or E-3 petition entirely. For PERM-based green card cases, USCIS and DOL both review wage compliance and will deny a petition that relies on a below-floor offer. The employer must raise the offered wage to proceed.

How do I find and verify the prevailing wage for Retail Salespersons in a specific U.S. location?

Use the OFLC Wage Search tool on the DOL website and enter SOC code 41-2031 along with the specific metropolitan area where the job is located. The tool returns the current four-level prevailing wages for that area. You can also review the employer's certified LCA disclosure, which must be publicly posted in the workplace. Migrate Mate lists employers that have sponsored Sales Associate and Sales Consultant roles, making it easier to identify companies already familiar with this compliance process.

See which employers are hiring and sponsoring visas for Retail Salespersons right now.

Search Jobs for Retail Salespersons