Product Marketing Visa Sponsorship Jobs in Wisconsin
Wisconsin's product marketing roles are concentrated in Milwaukee and Madison, with employers like Kohl's, Northwestern Mutual, and Epic Systems drawing international talent. Companies in fintech, healthtech, and enterprise software regularly hire product marketers. Visa sponsorship is available, though competitive, across both established corporations and growing mid-market firms statewide.
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At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.
This position reports to:
Head of Product Management
Product Marketing Manager - AC Modules and DC Drives
Job Description:
Product Marketing Manager - AC Modules and DC Drives positions offered by ABB INC. (New Berlin, Wisconsin). Own the technical and market specifications for the product and determine a product business plan that supports sustainable growth. Lead life cycle management process for the US market, planning appropriate measures (e.g., enhancements, cost reductions, phase-outs). Collaborate with internal Marketing and Sales teams to define the marketing plan, including marketing communication activities, product value propositions, and product positioning, as well as training activities and sales initiatives. Lead market intelligence analysis, collaborating with Sales, Business Development, and SMEs to define forecast and product planning. Define and understand the US market segmentation and related product, system, and service positioning. Identify potential gaps in the portfolio and new market, segment, and application opportunities. Responsible for product profitability and margins. Own sales and factory FCMs (when applicable) to ensure profitability and maintain competitive market pricing. Provide the pricing teams, sales support, and inside sales with updated pricing and is responsible for ensuring profitability in special sales deals. Collaborate with BDMs and Sales in positioning ABB Drive Modules with new and existing System Integrators, Panel Builders, and OEM’s by providing technical and marketing product collateral documentation, access, and understanding of knowledge portals, training, and product value proposition. Monitor and identify the development of local market trends for standards and compliances, updating the Global Product management team on possible development needs. Collaborate with Motion Services for customer product training in ABB University, keeping them updated with new product launches, features and certifications that are available.
MINIMUM REQUIREMENTS:
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Requires a bachelor’s or foreign equivalent degree in electronics engineering, electrical engineering, or a related field and 3 years of experience working in sales, marketing, and product management.
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Must have 3 years of experience in each of the following:
- Working with variable speed drives in the Oil and Gas, Mining, Power Generation, Water Treatment, or HVAC industries;
- Applying detailed dimensioning approaches for VFD selections to both simple and complex applications; and
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Evaluating variable speed drives and their effects on line-side harmonics, heat loss and efficiency, and motor compatibility based on the drive topology.
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Must be willing to travel 30% (domestic and international).
What's in it for you
We empower you to take initiative, challenge ideas, and lead with confidence. You’ll grow through meaningful work, continuous learning, and support that’s tailored to your goals. Every idea you share and every action you take contributes to something bigger.
ABB is an Equal Employment Opportunity and Affirmative Action employer for protected Veterans and Individuals with Disabilities at ABB.
All qualified applicants will receive consideration for employment without regard to their sex (gender identity, gender expression, sexual orientation), marital status, citizenship, age, race and ethnicity, inclusive of traits historically associated with race or ethnicity, including but not limited to hair texture and protective hairstyles, color, religious creed, national origin, pregnancy, physical or mental disability, genetic information, protected Veteran status, or any other characteristic protected by federal and state law.
For more information regarding your (EEO) rights as an applicant, please visit the following websites: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf
As an Equal Employment Opportunity and Affirmative Action Employer for Protected Veterans and Individuals with Disabilities, applicants may request to review the plan of a particular ABB facility between the hours of 9:00 A.M. - 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at 1-888-694-7762.
Protected Veterans and Individuals with Disabilities may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at 1-888-694-7762 or by sending an email to US-AskHR@abb.com. Resumes and applications will not be accepted in this manner.
ABB Benefit Summary for eligible US employees
[excludes ABB E-mobility, Athens union, Puerto Rico]
Go to MyBenefitsABB.com and click on “Candidate/Guest” to learn more
Health, Life & Disability
- Choice between two medical plan options: A PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan.
- Choice between two dental plan options: Core and Core Plus
- Vision benefit
- Company paid life insurance (2X base pay)
- Company paid AD&D (1X base pay)
- Voluntary life and AD&D – 100% employee paid up to maximums
- Short Term Disability – up to 26 weeks – Company paid
- Long Term Disability – 60% of pay – Company paid. Ability to “buy-up” to 66 2/3% of pay.
- Supplemental benefits – 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance)
- Parental Leave – up to 6 weeks
- Employee Assistance Program
- Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption
- Employee discount program
Retirement
- 401k Savings Plan with Company Contributions
- Employee Stock Acquisition Plan (ESAP)
Time off
ABB provides 11 paid holidays. Salaried exempt positions are provided vacation under a permissive time away policy.
Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences.
Ready to make an impact?
Apply today or visit https://www.abb.com to learn more about the impact of our solutions across the globe.
Product Marketing Job Roles in Wisconsin
See all 85+ Product Marketing Jobs in Wisconsin
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Search Product Marketing Jobs in WisconsinProduct Marketing Jobs in Wisconsin: Frequently Asked Questions
Which companies sponsor visas for product marketers in Wisconsin?
Milwaukee-based corporations like Kohl's, Northwestern Mutual, and Fiserv have histories of sponsoring work visas for marketing professionals. In Madison, Epic Systems and American Family Insurance are notable employers with international hiring programs. Mid-market software and healthtech firms across the state also sponsor product marketing roles, though less consistently than large enterprises with dedicated immigration infrastructure.
Which visa types are most common for product marketing roles in Wisconsin?
The H-1B visa is the most common visa for product marketing professionals in Wisconsin, as these roles typically require a bachelor's degree in marketing, business, or a related field, meeting the specialty occupation standard. Candidates with Canadian or Mexican citizenship may qualify for the TN visa under the NAFTA/USMCA professional category. Those with extraordinary achievement in their field may explore the O-1A, though it requires substantial documentation.
Which cities in Wisconsin have the most product marketing sponsorship jobs?
Milwaukee is Wisconsin's primary hub for product marketing sponsorship, driven by its concentration of Fortune 500 financial services and retail corporations. Madison follows closely, fueled by Epic Systems and a growing enterprise software sector surrounding the University of Wisconsin. Green Bay and Waukesha have smaller but emerging opportunities, primarily within manufacturing-adjacent technology companies expanding their go-to-market functions.
How to find product marketing visa sponsorship jobs in Wisconsin?
Migrate Mate is built specifically for international candidates seeking visa sponsorship, making it a practical starting point for product marketing roles in Wisconsin. You can filter by state and role type to surface employers with active sponsorship histories in Milwaukee, Madison, and beyond. Because not all Wisconsin employers advertise sponsorship willingness upfront, using a platform designed around sponsorship data saves significant research time.
Are there any state-specific considerations for product marketing roles and visa sponsorship in Wisconsin?
Wisconsin does not have state-level visa programs, so federal H-1B prevailing wage rules set by the Department of Labor apply to all employers. The University of Wisconsin system produces a strong pipeline of international marketing graduates on OPT, which sometimes transitions into employer-sponsored status. Product marketing roles at Wisconsin's larger employers tend to be classified at wage levels that satisfy prevailing wage requirements, though this varies by company size and role seniority.
What is the prevailing wage for sponsored product marketing jobs in Wisconsin?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.