Email Marketing Specialist Jobs in USA with Visa Sponsorship
Email marketing specialists are regularly sponsored for H-1B visa and E-3 visas when the role requires a bachelor's degree in marketing, communications, or a related field. Employers in e-commerce, SaaS, and fintech are among the most active sponsors for this position. For detailed occupation requirements, see the O*NET profile.
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Temple University's Division of Strategic Marketing and Communications is searching for an Email Marketing Specialist.
Become a part of the Temple family and you will have access to the following:
A hybrid work schedule
Full medical, dental, vision coverage
Paid time off
Paid Holidays
Tuition remission - eligible employees and their dependents can obtain a degree TUITION FREE
A generous retirement plan and so much more!
Salary Range: $55,000 - $60,000
A variety of important factors are reviewed by HR when considering salary, including job duties, the applicant’s education and experience, all relevant internal equity considerations, department budget, and funding source.
Position Summary
The Email Marketing Specialist supports marketing automation strategy for Temple University's email & SMS marketing efforts. Working closely with and taking direction from the Director of Marketing Automation, this position is responsible for managing and deploying email and SMS campaigns to support the University’s enrollment marketing and student and staff communications. Within SMC, this role will partner with multi-functional teams, including content, design, analytics and user experience, to develop and implement digital strategies and tactics to advance Temple University's marketing and communications initiatives and ensure that digital communications are an integrated part of campaigns. They will collaborate with partners across the university to support digital communication priorities and champion best practices.
Performs other duties as assigned.
Required Education and Experience
- Bachelor’s degree in English, communications, journalism, marketing or related field
- At least two (2) years of email marketing experience.
- An equivalent combination of education and experience may be considered.
Preferred Experience
- Experience creating HTML/CSS emails.
Required Skills and Abilities
- Working knowledge of marketing automation tools and best practices.
- Proficient in HTML/CSS.
- Ability to manage multiple projects in a fast-paced environment while maintaining accuracy of work.
- Superior organizational skills - must be able to effectively prioritize and meet deadlines.
- Ability to quickly acclimate to different environments and openness to new processes and technologies. Self-directed with a solutions-oriented attitude; values and contributes to a positive work environment.
- Ability to work within a continuous improvement environment; able to receive feedback with a positive attitude and a commitment to personal accountability.
- Strong interpersonal and problem-solving skills with the ability to work and collaborate with colleagues and campus partners.
- Brings diplomacy and collegiality to capably address challenges; willingness to tackle issues and collaboratively resolve them.
- Strong attention to detail and ability to utilize data and insights to determine decisions.
- Ability to work well under pressure.
- Demonstrated ability to effectively and collaboratively work as part of a cross-functional team.
- Ability to work independently and efficiently.
- Ability to handle confidential matters with discretion.
- Demonstrated excellent organizational time management skills.
- Proficient in the Microsoft Office suite of products.
Essential Duties
- Deliver high-quality work that meets university standards and represents marketing automation best practices by testing messages across email clients and devices, validating audience volume prior to send, comparing final send counts against expected volume, and following other established quality assurance procedures.
- Create and deploy emails and SMS messages using the university’s central marketing automation platform, leveraging advanced features including A/B testing, dynamic content and journeys.
- Represent the marketing automation function on collaborative project teams to develop email/SMS strategies based on project goals, data insights, audience research and industry trends and best practices.
- Collaborate with content and design teams to build and maintain HTML and WYSIWIG templates for use by colleagues and university partners.
- Track and report on performance, effectiveness and results of assigned projects (ongoing & post-action); prepare presentations to share those insights and recommendations with internal teams, department/university leadership, and university partners.
- Thoroughly understand the university’s core audiences and data infrastructure to recommend targeted audiences manage email lists and segmentation.
- Train, support and manage relationships with university partners in their email/SMS marketing efforts and use of the university’s marketing automation platform as a consultant in partnership with the Director of Marketing Automation.
- Stay up-to-date on email marketing trends & best practices, higher education news, and marketing automation platform upgrades to inform recommended strategies and tactics.
- An employment offer is contingent upon successful completion of a pre-employment physical.
Temple University is committed to a policy of equal opportunity for all in every aspect of its operations, including employment, service, and educational programs. The University has pledged not to discriminate on the basis of age, color, disability, marital status, national origin or ethnic origin, race, religion, sex (including pregnancy), sexual orientation, gender identity, genetic information or veteran status.
Compliance Statement: In the performance of their functions as detailed in the position description employees have an obligation to avoid ethical, legal, financial and other conflicts of interest to ensure that their actions and outside activities do not conflict with their primary employment responsibilities at the institution. Employees are also expected to understand and be in compliance with applicable laws, University and employment policies and regulations, including NCAA regulations for areas and departments which their essential functions cause them to interact.
Temple University's Annual Security and Fire Safety Report contains statistics, policies, and procedures related to campus safety. Go here to review: https://safety.temple.edu/reports-logs/annual-security-report
You may request a copy of the report by calling Temple University’s Public Safety Services at 215-204-7900.
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Get Access To All JobsTips for Finding Visa Sponsorship as an Email Marketing Specialist
Frame your role as a specialty occupation
Visa sponsorship hinges on proving the job requires at least a bachelor's degree in a specific field. Emphasize technical skills like marketing automation, segmentation strategy, and analytics in your resume to support the specialty occupation classification.
Target industries with consistent sponsorship history
SaaS, fintech, and e-commerce companies sponsor email marketing roles most frequently. These employers rely on sophisticated lifecycle marketing programs that justify degree requirements and make the specialty occupation argument more straightforward for USCIS approval.
Highlight platform expertise and measurable outcomes
Employers sponsoring visa applicants want to see specific tool proficiency and quantified results. List platforms you've worked with, open rates improved, revenue attributed, and list growth achieved. This strengthens both your application and the sponsorship business case.
Ask about sponsorship early in the process
Raise visa sponsorship before the offer stage, ideally when a recruiter first reaches out. This filters out employers unwilling to sponsor and saves time. Most companies that sponsor have done it before and will confirm quickly if asked directly.
Understand the LCA requirement for your employer
Before your visa is approved, your employer must file a Labor Condition Application with the Department of Labor certifying wage and working conditions. This process typically takes one to two weeks and must be completed before USCIS can process your petition.
Consider cap-exempt employers if H-1B lottery is a concern
Universities, nonprofits affiliated with higher education, and certain research institutions are exempt from the H-1B annual cap. Email marketing roles at these organizations can be sponsored year-round without waiting for the April lottery registration window.
Frequently Asked Questions
Can an email marketing specialist get H-1B visa sponsorship?
Yes, but the role must qualify as a specialty occupation, meaning a bachelor's degree in a specific field like marketing, communications, or information systems is normally required. Generic digital marketing roles where any degree is acceptable have been challenged by USCIS. Roles at SaaS and e-commerce companies with defined technical requirements tend to have stronger approval outcomes.
What degree do I need for an email marketing specialist to qualify for H-1B sponsorship?
USCIS expects a bachelor's degree in marketing, communications, business, or a directly related field. A degree in an unrelated discipline like history or engineering weakens the specialty occupation argument unless you have additional coursework or certifications that bridge the gap. Some employers supplement the petition with expert opinion letters when the degree match isn't exact.
How do I find email marketing specialist jobs that offer visa sponsorship?
Migrate Mate is built specifically for international candidates seeking visa-sponsored roles in the U.S. Every job listed is filtered for sponsorship willingness, so you're not sifting through postings that won't work for your situation. Filtering by role and visa type lets you focus on employers who have sponsored marketing positions before.
Is email marketing a strong field for E-3 visa sponsorship if I'm Australian?
Yes. The E-3 visa is available exclusively to Australian citizens and requires the same specialty occupation standard as the H-1B visa, but without the lottery. Email marketing roles at growth-stage tech companies, agencies, and retailers are regularly approved under the E-3. The unlimited two-year renewal cycle also makes it attractive for longer-term employment.
Do large companies or startups sponsor email marketing specialists more often?
Both sponsor, but for different reasons. Large enterprises like retail chains and financial services firms have established immigration programs and legal teams that handle sponsorship routinely. Growth-stage startups in SaaS or e-commerce often sponsor when they can't find a qualified local candidate with specific platform expertise, such as advanced Klaviyo or Braze experience.
What is the prevailing wage requirement for sponsored Email Marketing Specialist jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.