Senior Digital Marketing Manager Jobs in USA with Visa Sponsorship
Senior Digital Marketing Managers can be sponsored on an H-1B, O-1, or L-1 visa when the role requires a bachelor's degree in marketing, communications, or a related field. Australians also qualify for the E-3. Most sponsoring employers are mid-size tech, e-commerce, and media companies. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsINTRODUCTION
We are seeking a strategic, data-driven Sr. Digital Marketing Manager, to own and scale our NA digital marketing performance. This role will play a critical role in contributing to pipeline growth. You will own global paid search and video programs across Google & Microsoft and will support digital marketing managers who help execute full funnel user journeys across social, display, podcasts, and CTV. You'll define strategy, manage budgets, optimize performance, build testing roadmaps, and deliver insights that shape our broader digital advertising approach. We're looking for someone who has strong analytical skills combined with creative instincts to drive brand awareness, boost conversions, and unlock revenue opportunities.
This position follows the Company's hybrid schedule which currently requires employees to work in the office at one of the following locations a minimum of three days per week: Addison, TX; Bellevue, WA; Durham, NC; Emeryville, CA; or Reston, VA.
ROLE AND RESPONSIBILITIES
- Lead end-to-end strategy for NA digital marketing paid program and execution of global paid search, video, & Demand Gen campaigns across Google & Microsoft
- Manage and support digital marketing managers executing across platforms
- Drive continuous improvement through regular A/B testing and optimization guidelines
- Create dashboards and a reporting cadence that enables transparent communication of campaign performance
- Ensure rigorous and reliable measurement by implementing consistent naming conventions, GA4 configurations, tag management, and conversion event tracking setup
- Partner with creative to drive creative that will perform; ensure creative is refreshed at the right cadence; partner with partner marketing, product marketing and brand marketing to drive content to fill digital user journey gaps
- Collaborate with organic search counterpart to align paid and organic strategies, share keyword insights, and optimize holistic search performance
- Get insights from product and content marketing on messaging, keyword, and competitive insights to drive stronger ad relevance, engagement, and conversion
- Support NA digital marketing managers, growing their skillsets and programs to drive value
BASIC QUALIFICATIONS
- 8+ Years of B2B Digital Marketing Experience
- 6+ years of Google & Microsoft Platform experience managing Paid Search, YouTube & Demand Generation campaigns
- A strong bias toward action and measurable outcomes; you prioritize results over rhetoric
- Experience supporting and growing digital marketers
- Proven success working with cross-functional teams to drive value and results
- An eye for detail and a transparent written and verbal communication style
- Agency + In-house experience is a plus
- Relentless drive to stay ahead of Google algorithm shifts, AI disruption, and evolving ad technologies to continuously optimize channel strategy
- Analytical and process-driven approach to campaign optimization of ads, creative, and click-journeys
ABOUT TANIUM
Tanium is the Autonomous IT company. Driven by AI and real-time endpoint intelligence, Tanium Autonomous IT empowers IT and security teams to make their organizations unstoppable.
Many of the world's leading organizations trust Tanium's single, unified platform for endpoint management and security to innovate faster, stay resilient and move business forward with confidence, at scale. To learn how Tanium delivers Autonomous IT for unstoppable business – visit www.tanium.com and follow us on LinkedIn and X.
ON A MISSION. TOGETHER.
At Tanium, we are stewards of a culture that emphasizes the importance of collaboration, respect, and diversity. In our pursuit of revolutionizing the way some of the largest enterprises and governments in the world solve their most difficult IT challenges, we are strengthened by our unique perspectives and by our collective actions.
As a global organization with stakeholders around the world, it's imperative that the diversity of our customers and communities is reflected internally in our team members. We strive to create a diverse and inclusive environment where everyone feels they have opportunities to succeed and grow because we know that only together can we do great things.
Our commitment to excellence and innovation has earned us a place on the Forbes Cloud 100 list for ten consecutive years, and we continue to be recognized worldwide as a great place to work.
Each of our team members has 5 days set aside as volunteer time off (VTO) to contribute to the communities they live in and give back to the causes they care about most.
WHAT YOU'LL GET
The annual base salary range for this full-time position is $80,000 to $240,000. This range is an estimate for what Tanium will pay a new hire. The actual annual base salary offered may be adjusted based on a variety of factors, including but not limited to, location, education, skills, training, and experience.
In addition to an annual base salary, team members will receive equity awards and a generous benefits package consisting of medical, dental and vision plan, family planning benefits, health savings account, flexible spending account, transportation savings account, 401(k) retirement savings plan with company match, life, accident and disability coverage, business travel accident insurance, employee assistance programs, disability insurance, and other well-being benefits.
For more information on how Tanium processes your personal data, please see our Privacy Policy.
INTRODUCTION
We are seeking a strategic, data-driven Sr. Digital Marketing Manager, to own and scale our NA digital marketing performance. This role will play a critical role in contributing to pipeline growth. You will own global paid search and video programs across Google & Microsoft and will support digital marketing managers who help execute full funnel user journeys across social, display, podcasts, and CTV. You'll define strategy, manage budgets, optimize performance, build testing roadmaps, and deliver insights that shape our broader digital advertising approach. We're looking for someone who has strong analytical skills combined with creative instincts to drive brand awareness, boost conversions, and unlock revenue opportunities.
This position follows the Company's hybrid schedule which currently requires employees to work in the office at one of the following locations a minimum of three days per week: Addison, TX; Bellevue, WA; Durham, NC; Emeryville, CA; or Reston, VA.
ROLE AND RESPONSIBILITIES
- Lead end-to-end strategy for NA digital marketing paid program and execution of global paid search, video, & Demand Gen campaigns across Google & Microsoft
- Manage and support digital marketing managers executing across platforms
- Drive continuous improvement through regular A/B testing and optimization guidelines
- Create dashboards and a reporting cadence that enables transparent communication of campaign performance
- Ensure rigorous and reliable measurement by implementing consistent naming conventions, GA4 configurations, tag management, and conversion event tracking setup
- Partner with creative to drive creative that will perform; ensure creative is refreshed at the right cadence; partner with partner marketing, product marketing and brand marketing to drive content to fill digital user journey gaps
- Collaborate with organic search counterpart to align paid and organic strategies, share keyword insights, and optimize holistic search performance
- Get insights from product and content marketing on messaging, keyword, and competitive insights to drive stronger ad relevance, engagement, and conversion
- Support NA digital marketing managers, growing their skillsets and programs to drive value
BASIC QUALIFICATIONS
- 8+ Years of B2B Digital Marketing Experience
- 6+ years of Google & Microsoft Platform experience managing Paid Search, YouTube & Demand Generation campaigns
- A strong bias toward action and measurable outcomes; you prioritize results over rhetoric
- Experience supporting and growing digital marketers
- Proven success working with cross-functional teams to drive value and results
- An eye for detail and a transparent written and verbal communication style
- Agency + In-house experience is a plus
- Relentless drive to stay ahead of Google algorithm shifts, AI disruption, and evolving ad technologies to continuously optimize channel strategy
- Analytical and process-driven approach to campaign optimization of ads, creative, and click-journeys
ABOUT TANIUM
Tanium is the Autonomous IT company. Driven by AI and real-time endpoint intelligence, Tanium Autonomous IT empowers IT and security teams to make their organizations unstoppable.
Many of the world's leading organizations trust Tanium's single, unified platform for endpoint management and security to innovate faster, stay resilient and move business forward with confidence, at scale. To learn how Tanium delivers Autonomous IT for unstoppable business – visit www.tanium.com and follow us on LinkedIn and X.
ON A MISSION. TOGETHER.
At Tanium, we are stewards of a culture that emphasizes the importance of collaboration, respect, and diversity. In our pursuit of revolutionizing the way some of the largest enterprises and governments in the world solve their most difficult IT challenges, we are strengthened by our unique perspectives and by our collective actions.
As a global organization with stakeholders around the world, it's imperative that the diversity of our customers and communities is reflected internally in our team members. We strive to create a diverse and inclusive environment where everyone feels they have opportunities to succeed and grow because we know that only together can we do great things.
Our commitment to excellence and innovation has earned us a place on the Forbes Cloud 100 list for ten consecutive years, and we continue to be recognized worldwide as a great place to work.
Each of our team members has 5 days set aside as volunteer time off (VTO) to contribute to the communities they live in and give back to the causes they care about most.
WHAT YOU'LL GET
The annual base salary range for this full-time position is $80,000 to $240,000. This range is an estimate for what Tanium will pay a new hire. The actual annual base salary offered may be adjusted based on a variety of factors, including but not limited to, location, education, skills, training, and experience.
In addition to an annual base salary, team members will receive equity awards and a generous benefits package consisting of medical, dental and vision plan, family planning benefits, health savings account, flexible spending account, transportation savings account, 401(k) retirement savings plan with company match, life, accident and disability coverage, business travel accident insurance, employee assistance programs, disability insurance, and other well-being benefits.
For more information on how Tanium processes your personal data, please see our Privacy Policy.
How to Get Visa Sponsorship as a Senior Digital Marketing Manager
Position yourself as a specialty occupation
USCIS requires that your role demand a specific bachelor's degree, not just any degree. Emphasize the technical depth of your work: SEO architecture, marketing attribution modeling, or paid media strategy tied directly to your field of study.
Target employers with a sponsorship track record
Companies that have sponsored digital marketing roles before are far more likely to do it again. Browse Migrate Mate to find employers who have actively sponsored H-1B or E-3 petitions for marketing positions in the past two years.
Lead with performance metrics in your application
Sponsoring employers absorb legal costs and processing risk. Quantified results, such as revenue attributed to campaigns, CAC improvements, or organic traffic growth, make the business case for sponsorship significantly easier for hiring managers to approve.
Clarify your visa timeline early in interviews
If you're on OPT with limited runway, disclose your timeline before the offer stage. Employers who sponsor want time to plan the LCA filing, and surprises late in the process can collapse otherwise strong offers.
Request premium processing if timelines are tight
USCIS premium processing guarantees a decision within 15 business days for an additional fee paid by the employer. If your start date is within 60 days of filing, it's worth raising this option directly with your prospective employer.
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Get Access To All JobsFrequently Asked Questions
Does a Senior Digital Marketing Manager role qualify as a specialty occupation for H-1B purposes?
Generally yes, provided the position requires a bachelor's degree in a specific field such as marketing, communications, or digital media, and the job duties reflect that specialized knowledge. USCIS scrutinizes marketing roles more closely than engineering roles, so job descriptions should avoid language like 'bachelor's preferred' or 'in any field.' Roles emphasizing analytics, SEO architecture, or performance media tend to hold up better under adjudication.
What visa options exist for Senior Digital Marketing Managers beyond the H-1B?
Australian citizens can apply for the E-3 visa, which has no lottery and a 10,500 annual cap that has never been filled. The O-1A is available if you have documented achievements such as major campaign awards, industry recognition, or published work. The L-1B applies if you're transferring from an overseas office of the same employer. Each path has distinct requirements, so your situation determines which is realistic.
How common is H-1B sponsorship for digital marketing roles?
Sponsorship exists but is less common than in engineering. Tech companies, large e-commerce platforms, and global media agencies account for the majority of approved petitions. Smaller agencies and startups rarely sponsor marketing roles unless the candidate is a strong hire with a narrow skill set. You can find employers actively open to sponsorship for this role on Migrate Mate, which filters specifically for visa-friendly opportunities.
Do I need a four-year degree to get sponsored as a Senior Digital Marketing Manager?
A four-year U.S.-equivalent bachelor's degree is the standard requirement. Australian three-year degrees are generally accepted as equivalent by USCIS. If you don't have a degree, three years of relevant professional experience can substitute for each year of education under the specialty occupation equivalency rule, meaning 12 years of documented experience could replace a four-year degree, though this path requires more documentation and carries more risk of an RFE.
What makes a Senior Digital Marketing Manager application more likely to be approved?
Approval rates improve when the job description clearly ties required duties to a specific degree field, when the employer has prior sponsorship history in marketing roles, and when the candidate's degree directly matches the role. Offering a senior-level title with strategic responsibilities, such as managing multi-channel budgets or leading a team, strengthens the specialty occupation argument. USCIS approval is less predictable for generalist marketing roles than for highly technical ones.
What is the prevailing wage requirement for sponsored Senior Digital Marketing Manager jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.
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