Health and Wellness Director Jobs in USA with Visa Sponsorship
Health and Wellness Director roles qualify as specialty occupations under the H-1B visa, meaning your employer files a Labor Condition Application and petitions USCIS on your behalf. Corporate wellness, hospital systems, and university health centers are among the most active sponsors for this title.
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Get Access To All JobsINTRODUCTION
Small Girls PR is seeking a Director to lead strategic communications across our growing consumer health and wellness portfolio. In this role, you'll lead integrated communications strategies for brands shaping how consumers think about and engage with their health and well-being, from emerging disruptors and digital-first platforms to established household names. You'll develop culturally relevant, consumer-first narratives and campaigns that translate complex health and wellness topics into compelling stories, build brand awareness, and drive meaningful earned media. There is no one-size-fits-all for an SGPR client which means your career will be further enriched with meaningful and diversified experience. We've handled mergers for GE, announced Esusu as one of the first Black-owned tech unicorns, launched paranormal investigations with Ring doorbells, created a closet calculator to see how recycled clothing impacts the environment with thredUP, and hired the Green M&M as Zappos' newest "shoefluencer" when the spokescandy was put on hiatus due to her boots controversy.
Note: This role is based in our NYC office, working two days a week in the office on a hybrid schedule.
HOW YOU'LL MAKE AN IMPACT
- Drive Strategic Vision & Proactively Identify Roadblocks: Develop long-term strategies and create tentpole campaigns that position clients for success in competitive markets as well as proactively identify potential roadblocks and solutions in order to ensure client success.
- Lead Client Relationships: Build strong rapport with clients and interagency partners as their primary strategic contact.
- Generate Headlines That Matter: Personally craft compelling pitches, review media lists, and conduct direct outreach to secure feature placements across print, digital, podcasts, substacks, and broadcast publications.
- Innovate Constantly: Originate the out-of-the-box, earned-first ideas that leverage creative thinking to generate tangible results, achieving both client and agency business goals.
- Deliver Measurable Results: Provide comprehensive insights that capture quantitative outcomes while acknowledging qualitative impact.
- Expand Media Footprint: Develop strategies to consistently secure placements beyond traditional digital outlets as well as outlets clients have never been in before.
- Mentor Future Leaders: Guide our talented junior team members to develop their skills and confidence, coaching them on how/when to pivot strategies as well as how to proactively improve internal processes.
WHAT SETS YOU APART
- Point Positive Mindset: You bring realistic optimism to challenges—identifying opportunities without glossing over obstacles.
- Hustle and Can-Do Attitude: You're resourceful and nimble, thriving when timelines shift and finding creative solutions when conventional approaches fall short.
- Future-Forward Thinking: Your intellectual curiosity drives you to spot emerging trends, tools and communities before they hit the mainstream.
- Media Relations Expertise: You've cultivated warm relationships with key journalists and understand how to translate client stories into compelling coverage.
- Organizational Excellence: You plan and delegate efficiently, keeping teams focused on priorities even when juggling multiple campaigns.
- Creative Expertise: You've personally conceived successful PR stunts and campaigns that generated significant attention.
QUALIFICATIONS
- 7–9+ years of experience in public relations and integrated communications, with significant experience across consumer health, wellness, and lifestyle brands.
- A strong portfolio of consumer health campaigns that have driven earned media and cultural relevance, with experience translating health, science, or wellness topics into accessible, compelling consumer narratives.
- Deep understanding of the consumer health and wellness landscape, including emerging trends, shifting consumer behaviors, and the cultural conversations shaping categories such as preventative health, sexual and reproductive health, mental health, nutrition, telehealth, and everyday wellness.
- Established relationships with consumer, health, wellness, lifestyle, and business media, with a proven ability to secure meaningful coverage across top-tier national outlets and emerging platforms.
- Proven experience developing creative, insight-driven campaigns that bring health and wellness brands into broader consumer and cultural conversations.
- Demonstrated success leading client relationships and agency teams, with the ability to provide strategic counsel and identify proactive opportunities for brands.
- Strong organizational and time management skills, with the ability to lead multiple client workstreams and priorities simultaneously.
WHY YOU'LL LOVE US
- Atypical Time Off: Generous PTO that scales with tenure, in addition to Summer Fridays, Day of Rests for mental health, Caregiving days, and time off for Unsick Days dedicated to preventative care.
- Deep Work Focus: Our Smalls In Sync program ensures you have dedicated time for collaboration and strategic solo work.
- Comprehensive Benefits: A 100% employer-covered medical plan, 401k match up to 4%, dental, vision, and more.
- Innovation Leadership: Our agency was amongst the first to offer client brand campaigns on TikTok (back when it was still called Musical.ly), has been recognized for pioneering unique HR policies live on The Today Show, and our AI Leadership committee has been training our employees at the intersection of PR and AI for over two years (not two months!).
- Vibrant Culture: Employee-led committees shape company policy and organize team celebrations from book clubs to outings.
At Small Girls PR, fairness and equity are incredibly important factors throughout our hiring process. As a result, we have a set salary threshold for each role to ensure our teams are compensated equitably. Depending on title and experience, the salary threshold is $120,000 - $120,000.
Don't meet every single requirement for this role? Studies have shown that women and BIPOC are less likely to apply to jobs if they don't meet every single qualification listed. At SGPR we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role, but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
We are a diverse and high performing company that is dedicated to creating an inspiring workplace for all. It is the policy of Small Girls PR to provide equal opportunities to all qualified persons, and to recruit, hire, train, promote, and compensate persons in all jobs without regard to race, color, religion, sex, national origin, disability, or sexual orientation.
We're part of Orchestra, the first communications company built for today's media landscape. Since 2022, it's acquired nine firms, including: BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for your communication professionals.
To ensure that applicants are matched with the job that best suits their qualifications and interests, information that you submit may be shared with our network agencies.
By providing your information, you are consenting to allow us and our subsidiaries to keep your information on file and to contact you regarding job opportunities, recruitment events and other related updates.
INTRODUCTION
Small Girls PR is seeking a Director to lead strategic communications across our growing consumer health and wellness portfolio. In this role, you'll lead integrated communications strategies for brands shaping how consumers think about and engage with their health and well-being, from emerging disruptors and digital-first platforms to established household names. You'll develop culturally relevant, consumer-first narratives and campaigns that translate complex health and wellness topics into compelling stories, build brand awareness, and drive meaningful earned media. There is no one-size-fits-all for an SGPR client which means your career will be further enriched with meaningful and diversified experience. We've handled mergers for GE, announced Esusu as one of the first Black-owned tech unicorns, launched paranormal investigations with Ring doorbells, created a closet calculator to see how recycled clothing impacts the environment with thredUP, and hired the Green M&M as Zappos' newest "shoefluencer" when the spokescandy was put on hiatus due to her boots controversy.
Note: This role is based in our NYC office, working two days a week in the office on a hybrid schedule.
HOW YOU'LL MAKE AN IMPACT
- Drive Strategic Vision & Proactively Identify Roadblocks: Develop long-term strategies and create tentpole campaigns that position clients for success in competitive markets as well as proactively identify potential roadblocks and solutions in order to ensure client success.
- Lead Client Relationships: Build strong rapport with clients and interagency partners as their primary strategic contact.
- Generate Headlines That Matter: Personally craft compelling pitches, review media lists, and conduct direct outreach to secure feature placements across print, digital, podcasts, substacks, and broadcast publications.
- Innovate Constantly: Originate the out-of-the-box, earned-first ideas that leverage creative thinking to generate tangible results, achieving both client and agency business goals.
- Deliver Measurable Results: Provide comprehensive insights that capture quantitative outcomes while acknowledging qualitative impact.
- Expand Media Footprint: Develop strategies to consistently secure placements beyond traditional digital outlets as well as outlets clients have never been in before.
- Mentor Future Leaders: Guide our talented junior team members to develop their skills and confidence, coaching them on how/when to pivot strategies as well as how to proactively improve internal processes.
WHAT SETS YOU APART
- Point Positive Mindset: You bring realistic optimism to challenges—identifying opportunities without glossing over obstacles.
- Hustle and Can-Do Attitude: You're resourceful and nimble, thriving when timelines shift and finding creative solutions when conventional approaches fall short.
- Future-Forward Thinking: Your intellectual curiosity drives you to spot emerging trends, tools and communities before they hit the mainstream.
- Media Relations Expertise: You've cultivated warm relationships with key journalists and understand how to translate client stories into compelling coverage.
- Organizational Excellence: You plan and delegate efficiently, keeping teams focused on priorities even when juggling multiple campaigns.
- Creative Expertise: You've personally conceived successful PR stunts and campaigns that generated significant attention.
QUALIFICATIONS
- 7–9+ years of experience in public relations and integrated communications, with significant experience across consumer health, wellness, and lifestyle brands.
- A strong portfolio of consumer health campaigns that have driven earned media and cultural relevance, with experience translating health, science, or wellness topics into accessible, compelling consumer narratives.
- Deep understanding of the consumer health and wellness landscape, including emerging trends, shifting consumer behaviors, and the cultural conversations shaping categories such as preventative health, sexual and reproductive health, mental health, nutrition, telehealth, and everyday wellness.
- Established relationships with consumer, health, wellness, lifestyle, and business media, with a proven ability to secure meaningful coverage across top-tier national outlets and emerging platforms.
- Proven experience developing creative, insight-driven campaigns that bring health and wellness brands into broader consumer and cultural conversations.
- Demonstrated success leading client relationships and agency teams, with the ability to provide strategic counsel and identify proactive opportunities for brands.
- Strong organizational and time management skills, with the ability to lead multiple client workstreams and priorities simultaneously.
WHY YOU'LL LOVE US
- Atypical Time Off: Generous PTO that scales with tenure, in addition to Summer Fridays, Day of Rests for mental health, Caregiving days, and time off for Unsick Days dedicated to preventative care.
- Deep Work Focus: Our Smalls In Sync program ensures you have dedicated time for collaboration and strategic solo work.
- Comprehensive Benefits: A 100% employer-covered medical plan, 401k match up to 4%, dental, vision, and more.
- Innovation Leadership: Our agency was amongst the first to offer client brand campaigns on TikTok (back when it was still called Musical.ly), has been recognized for pioneering unique HR policies live on The Today Show, and our AI Leadership committee has been training our employees at the intersection of PR and AI for over two years (not two months!).
- Vibrant Culture: Employee-led committees shape company policy and organize team celebrations from book clubs to outings.
At Small Girls PR, fairness and equity are incredibly important factors throughout our hiring process. As a result, we have a set salary threshold for each role to ensure our teams are compensated equitably. Depending on title and experience, the salary threshold is $120,000 - $120,000.
Don't meet every single requirement for this role? Studies have shown that women and BIPOC are less likely to apply to jobs if they don't meet every single qualification listed. At SGPR we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role, but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
We are a diverse and high performing company that is dedicated to creating an inspiring workplace for all. It is the policy of Small Girls PR to provide equal opportunities to all qualified persons, and to recruit, hire, train, promote, and compensate persons in all jobs without regard to race, color, religion, sex, national origin, disability, or sexual orientation.
We're part of Orchestra, the first communications company built for today's media landscape. Since 2022, it's acquired nine firms, including: BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for your communication professionals.
To ensure that applicants are matched with the job that best suits their qualifications and interests, information that you submit may be shared with our network agencies.
By providing your information, you are consenting to allow us and our subsidiaries to keep your information on file and to contact you regarding job opportunities, recruitment events and other related updates.
See all Health and Wellness Director Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Health and Wellness Director roles.
Get Access To All JobsTips for Finding Health and Wellness Director Jobs
Align your credentials to specialty occupation standards
USCIS scrutinizes whether a Health and Wellness Director role truly requires a bachelor's degree in a directly related field. A degree in public health, kinesiology, or health administration strengthens your case far more than a general business degree.
Search LCA filings by occupation to find sponsors
Use Migrate Mate to browse employers with verified H-1B Labor Condition Application history for health and wellness roles, so you're targeting companies that have already cleared the sponsorship process for this job category.
Target hospital systems and self-insured employers
Large hospital networks and corporations running self-funded employee health plans hire Wellness Directors at scale and have in-house HR teams experienced with H-1B sponsorship, making them more likely to absorb the filing process without hesitation.
Verify prevailing wage tier before accepting an offer
Your employer's LCA must certify wages at or above the DOL prevailing wage for your role and location. Run the OFLC Wage Search using your job title and worksite ZIP code before negotiating, so you know the floor the employer is legally bound to meet.
Get your wellness certifications documented for the petition
Credentials like CHES, CWWPM, or ACSM certifications aren't required for the visa, but they substantiate that the role demands specialized expertise, which supports the specialty occupation argument in your employer's I-129 petition to USCIS.
Clarify program management scope during offer negotiations
Employers sometimes list this title for roles that blend administrative and wellness duties loosely. A job description that emphasizes designing and directing health programs, managing vendors, and analyzing outcomes is what USCIS looks for to approve sponsorship.
Frequently Asked Questions
Does a Health and Wellness Director role qualify as a specialty occupation for the H-1B?
It can, but it isn't automatic. USCIS evaluates whether the specific role requires a bachelor's degree in a directly related field like public health, health promotion, or health administration. Roles focused on strategic program design and population health outcomes tend to qualify more cleanly than those with heavy administrative or general management duties.
Which visa types realistically cover a Health and Wellness Director position?
The H-1B is the most common path, covering up to three years initially with extensions to six. Australian citizens can apply for the E-3 visa, which has no lottery and renews indefinitely. Canadian and Mexican nationals may qualify under TN visa if the role maps to an eligible USMCA profession. Each requires employer sponsorship and a job offer before you can apply.
What degree does the employer need to list in the sponsorship petition?
The I-129 petition and Labor Condition Application must specify a degree in a field directly related to the role. Public health, health education, kinesiology, exercise science, or health administration all support the specialty occupation claim. A general business or management degree may invite a Request for Evidence from USCIS, so your employer's job description should reflect the technical nature of the work.
How do I find employers actively sponsoring Health and Wellness Director roles?
Migrate Mate lists employers with verified H-1B Labor Condition Application sponsorship history, searchable by role and location. This lets you focus your applications on organizations that have already navigated the sponsorship process for similar positions, rather than spending time on employers who may decline once the visa question comes up.
Can I switch employers after my H-1B is approved for a Wellness Director role?
Yes. Under H-1B portability, you can start with a new employer once they file a new I-129 petition on your behalf, without waiting for it to be approved. The new role must still qualify as a specialty occupation. If you're within your authorized period, you don't need to restart the process from scratch or leave the country.
What is the prevailing wage requirement for sponsored Health and Wellness Director jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.