Media Buyer Jobs in USA with Visa Sponsorship
Media buyer roles qualify for H-1B visa and O-1 visa sponsorship when the position requires specialized knowledge in programmatic advertising, audience strategy, or campaign analytics. Employers across advertising agencies and in-house marketing teams regularly sponsor qualified international candidates. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsBusiness Overview
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries.
Position Overview
The Media Buyer is responsible for the negotiation and placement of all media for existing clients. As a Buyer, you are responsible for all video, FEP, and advanced TV negotiations and account maintenance. The Media Buyer will be assigned specific clients and be part of a team that manages the account from the start of negotiations to the final campaign wrap up. The successful candidate must also be a creative thinker, incorporating the latest media trends and innovations, including streaming video and online video. Candidate should exhibit a can-do attitude to tackle all assignments, exhibit the ability to multitask and prioritize tasks, and be a creative problem solver that participates and takes interest in the agency, the industry, and the success of our clients. The Media Buyer will learn to deal effectively with clients and work closely with our planning group in managing budgets, developing strategies, negotiating media buys, and executing customized enhancements. It is imperative that this candidate follows technology and creative work to stay on top of pertinent information and trends.
Responsibilities
- Negotiates and places commercials within the television and video marketplace for accounts within an assigned group of markets.
- Estimates, updates and adjusts all program ratings.
- Negotiates and documents rates, special placements and added value.
- Executes all Media plans while adhering to established budgets and timelines.
- Clearly and accurately communicates orders and changes to media vendors.
- Monitors buys in progress, arranges for makegoods and credits and is responsible for the post-buy results of all buys.
- Tracks media expenditures in systems to ensure budget compliance.
- Researches and maintains record of trends, innovations and changes that affect media buying.
- Collaborates with clients and media team members and media planners to resolve media billing issues.
Qualification - Required Skills
- Passionate about advertising and the ability to spread that passion to others.
- Work hard and smart on several projects at once.
- Ability to present to an audience.
- Skilled communicator.
- Strong mathematical ability required.
Qualifications - Desired Skills
- One year of agency experience required or 1- 3 years of media buying/planning experience as a junior or assistant buyer at a media agency preferred.
- Work experience in national/spot television/radio/digital preferred.
Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.
Employment Transparency
It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.
Salary Range
- $66,500
- $66,500 USD
Business Overview
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries.
Position Overview
The Media Buyer is responsible for the negotiation and placement of all media for existing clients. As a Buyer, you are responsible for all video, FEP, and advanced TV negotiations and account maintenance. The Media Buyer will be assigned specific clients and be part of a team that manages the account from the start of negotiations to the final campaign wrap up. The successful candidate must also be a creative thinker, incorporating the latest media trends and innovations, including streaming video and online video. Candidate should exhibit a can-do attitude to tackle all assignments, exhibit the ability to multitask and prioritize tasks, and be a creative problem solver that participates and takes interest in the agency, the industry, and the success of our clients. The Media Buyer will learn to deal effectively with clients and work closely with our planning group in managing budgets, developing strategies, negotiating media buys, and executing customized enhancements. It is imperative that this candidate follows technology and creative work to stay on top of pertinent information and trends.
Responsibilities
- Negotiates and places commercials within the television and video marketplace for accounts within an assigned group of markets.
- Estimates, updates and adjusts all program ratings.
- Negotiates and documents rates, special placements and added value.
- Executes all Media plans while adhering to established budgets and timelines.
- Clearly and accurately communicates orders and changes to media vendors.
- Monitors buys in progress, arranges for makegoods and credits and is responsible for the post-buy results of all buys.
- Tracks media expenditures in systems to ensure budget compliance.
- Researches and maintains record of trends, innovations and changes that affect media buying.
- Collaborates with clients and media team members and media planners to resolve media billing issues.
Qualification - Required Skills
- Passionate about advertising and the ability to spread that passion to others.
- Work hard and smart on several projects at once.
- Ability to present to an audience.
- Skilled communicator.
- Strong mathematical ability required.
Qualifications - Desired Skills
- One year of agency experience required or 1- 3 years of media buying/planning experience as a junior or assistant buyer at a media agency preferred.
- Work experience in national/spot television/radio/digital preferred.
Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.
Employment Transparency
It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.
Salary Range
- $66,500
- $66,500 USD
See all Media Buyer Jobs
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Get Access To All JobsTips for Finding Media Buyer Jobs
Target agency holding companies first
Large agency networks like WPP, Omnicom, and Publicis have established immigration programs and sponsor H-1B visas routinely. Their HR teams are familiar with the process, which reduces friction compared to first-time sponsors.
Frame your role as a specialty occupation
USCIS requires a specific degree nexus for H-1B approval. Emphasize how your advertising, marketing, or statistics degree directly supports your media buying responsibilities. Generic marketing backgrounds without field-specific education face higher RFE rates.
Highlight programmatic and DSP expertise
Proficiency with demand-side platforms and data-driven campaign optimization strengthens the specialty occupation argument. Skills that require advanced technical knowledge make your petition harder for USCIS to challenge during adjudication.
Apply before the H-1B lottery window closes
H-1B registrations open in March for an October 1 start date. Secure your offer and confirm your employer is prepared to register you on time. Missing the window means waiting another full year before you can be selected.
Consider in-house brand roles alongside agencies
Retail, tech, and consumer goods companies with large media budgets often hire media buyers in-house and sponsor visas. These roles sometimes offer stronger petition support because the hiring manager directly controls the immigration budget.
Use Migrate Mate to find verified sponsoring employers
Not every media buying role comes with sponsorship, and filtering manually wastes time. Migrate Mate surfaces positions from employers with confirmed sponsorship history, so you focus your applications where they are most likely to lead somewhere.
Frequently Asked Questions
Does a media buyer role qualify as an H-1B specialty occupation?
It can, but it depends on how the position is structured. USCIS requires that a specific bachelor's degree in a directly related field is a minimum requirement for entry into the role. Media buyer positions tied to advertising, communications, marketing analytics, or statistics degrees generally qualify. Roles where any bachelor's degree is accepted are more vulnerable to RFE or denial.
What degree do I need to get H-1B sponsorship as a media buyer?
A bachelor's degree in advertising, marketing, communications, or a quantitative field like statistics or data analytics gives you the strongest petition. The degree must align with the specific duties of the role. If your degree is in an unrelated field, your employer's attorney will need to build a more complex nexus argument, which increases RFE risk.
Do advertising agencies sponsor H-1B visas for media buyers?
Yes. Agency holding companies and large independent agencies sponsor H-1B visas regularly. They file high volumes of petitions annually and have immigration counsel on retainer. Smaller boutique agencies may be willing but less experienced with the process, which can slow things down. Browsing Migrate Mate lets you identify which employers have an active sponsorship track record before you apply.
How does the H-1B lottery affect my chances as a media buyer?
Your chances depend on lottery selection, not the strength of your qualifications. In recent years, USCIS has received over 400,000 registrations for 85,000 available slots, resulting in selection rates around 20 to 25 percent. If you hold a U.S. master's degree, you enter an advanced degree pool first, which offers a slightly higher effective selection rate. If not selected, you can be registered again the following March.
Can I switch employers on an H-1B if I work in media buying?
Yes. H-1B portability allows you to change employers while your new petition is pending, as long as your prior H-1B was approved and you have not been out of status. Your new employer must file an H-1B transfer petition before your current employment ends. The role and specialty occupation classification must still hold at the new employer.
What is the prevailing wage requirement for sponsored Media Buyer jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.