Media Buyer Jobs in USA with Visa Sponsorship
Media buyer roles qualify for H-1B visa and O-1 visa sponsorship when the position requires specialized knowledge in programmatic advertising, audience strategy, or campaign analytics. Employers across advertising agencies and in-house marketing teams regularly sponsor qualified international candidates. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsAbout AppLovin
AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end advertising solutions for businesses to reach, monetize and grow their global audiences. To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others. AppLovin is scaling its self-serve advertiser base for Applovin Ads Manager. We're expanding paid acquisition beyond core channels and looking for a media buyer to work alongside our growth marketing team to drive measurable growth across new channels. You’ll launch, test, and establish our digital marketing strategy across new growth channels, including but not limited to AI search, X, CTV, and out-of-home. The ideal candidate is a self-starter that utilizes both AI tools and hands-on execution to help us drive rapid growth in a fast-paced environment.
Why join
You'll have a genuine greenfield mandate across multiple channels, a meaningful budget to deploy, and a team that has already built the LTV, ROAS, and incrementality measurement behind our paid program, so your wins are provable and your decisions are grounded in data. If you love being early on new channels and proving impact with rigor, this is your seat.
What You'll Own
- Design, run, and read structured paid marketing tests on new growth channels. Optimize and monitor campaign performance by adjusting bidding strategies, audience targeting, managing budget pacing, and creative testing.
- Support technical operations for existing/new channels i.e QA conversion mapping, ensure accurate performance links back to ad platform algorithms.
- Manage channels against internal goals and KPIs, and adjust spend toward what's genuinely incremental.
- Own creative strategy across channels - ideate concepts, brief and direct the creative team, and tailor format and messaging (image vs. video, hook-driven vs. storytelling) to what converts best per channel.
What We're Looking For
- 3+ years of direct, hands-on-keyboard execution experience in paid media buying across multiple platforms.
- Ability to operate independently, with strong attention to detail regarding performance and budget changes, platform-level delivery discrepancies and tracking drops.
- Strong test-and-learn track record, data driven, and creative.
- Bonus if you have experience with landing page testing and conversion rate optimization.
- Comfort with Claude, SQL, Posthog, and BI tools like Superset, Looker, or similar.
Nice to have
- Experience acquiring advertisers or businesses (B2B or marketplace/two-sided), not only consumers.
- Ad-tech, DSP, or marketplace background.
- Direct experience driving ad creative strategy - you can mock up or storyboard ad concepts yourself, or have examples of ad concepts you originated that drove real performance.
AppLovin is proud to be an equal opportunity employer that is committed to inclusion and diversity. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or other legally protected characteristics. Learn more about EEO rights as an applicant here. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send us a request at jobs@applovin.com. AppLovin will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in California, learn more here. To support an efficient and fair hiring process, we may use technology-assisted tools, including artificial intelligence (AI), to help identify and evaluate candidates. All hiring decisions are ultimately made by human reviewers. Please read our Global Applicant Privacy Notice to learn more about how AppLovin processes your personal information.
About AppLovin
AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end advertising solutions for businesses to reach, monetize and grow their global audiences. To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others. AppLovin is scaling its self-serve advertiser base for Applovin Ads Manager. We're expanding paid acquisition beyond core channels and looking for a media buyer to work alongside our growth marketing team to drive measurable growth across new channels. You’ll launch, test, and establish our digital marketing strategy across new growth channels, including but not limited to AI search, X, CTV, and out-of-home. The ideal candidate is a self-starter that utilizes both AI tools and hands-on execution to help us drive rapid growth in a fast-paced environment.
Why join
You'll have a genuine greenfield mandate across multiple channels, a meaningful budget to deploy, and a team that has already built the LTV, ROAS, and incrementality measurement behind our paid program, so your wins are provable and your decisions are grounded in data. If you love being early on new channels and proving impact with rigor, this is your seat.
What You'll Own
- Design, run, and read structured paid marketing tests on new growth channels. Optimize and monitor campaign performance by adjusting bidding strategies, audience targeting, managing budget pacing, and creative testing.
- Support technical operations for existing/new channels i.e QA conversion mapping, ensure accurate performance links back to ad platform algorithms.
- Manage channels against internal goals and KPIs, and adjust spend toward what's genuinely incremental.
- Own creative strategy across channels - ideate concepts, brief and direct the creative team, and tailor format and messaging (image vs. video, hook-driven vs. storytelling) to what converts best per channel.
What We're Looking For
- 3+ years of direct, hands-on-keyboard execution experience in paid media buying across multiple platforms.
- Ability to operate independently, with strong attention to detail regarding performance and budget changes, platform-level delivery discrepancies and tracking drops.
- Strong test-and-learn track record, data driven, and creative.
- Bonus if you have experience with landing page testing and conversion rate optimization.
- Comfort with Claude, SQL, Posthog, and BI tools like Superset, Looker, or similar.
Nice to have
- Experience acquiring advertisers or businesses (B2B or marketplace/two-sided), not only consumers.
- Ad-tech, DSP, or marketplace background.
- Direct experience driving ad creative strategy - you can mock up or storyboard ad concepts yourself, or have examples of ad concepts you originated that drove real performance.
AppLovin is proud to be an equal opportunity employer that is committed to inclusion and diversity. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or other legally protected characteristics. Learn more about EEO rights as an applicant here. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send us a request at jobs@applovin.com. AppLovin will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in California, learn more here. To support an efficient and fair hiring process, we may use technology-assisted tools, including artificial intelligence (AI), to help identify and evaluate candidates. All hiring decisions are ultimately made by human reviewers. Please read our Global Applicant Privacy Notice to learn more about how AppLovin processes your personal information.
See all 527+ Media Buyer Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Media Buyer roles.
Get Access To All JobsTips for Finding Media Buyer Jobs
Target agency holding companies first
Large agency networks like WPP, Omnicom, and Publicis have established immigration programs and sponsor H-1B visas routinely. Their HR teams are familiar with the process, which reduces friction compared to first-time sponsors.
Frame your role as a specialty occupation
USCIS requires a specific degree nexus for H-1B approval. Emphasize how your advertising, marketing, or statistics degree directly supports your media buying responsibilities. Generic marketing backgrounds without field-specific education face higher RFE rates.
Highlight programmatic and DSP expertise
Proficiency with demand-side platforms and data-driven campaign optimization strengthens the specialty occupation argument. Skills that require advanced technical knowledge make your petition harder for USCIS to challenge during adjudication.
Apply before the H-1B lottery window closes
H-1B registrations open in March for an October 1 start date. Secure your offer and confirm your employer is prepared to register you on time. Missing the window means waiting another full year before you can be selected.
Consider in-house brand roles alongside agencies
Retail, tech, and consumer goods companies with large media budgets often hire media buyers in-house and sponsor visas. These roles sometimes offer stronger petition support because the hiring manager directly controls the immigration budget.
Use Migrate Mate to find verified sponsoring employers
Not every media buying role comes with sponsorship, and filtering manually wastes time. Migrate Mate surfaces positions from employers with confirmed sponsorship history, so you focus your applications where they are most likely to lead somewhere.
Frequently Asked Questions
Does a media buyer role qualify as an H-1B specialty occupation?
It can, but it depends on how the position is structured. USCIS requires that a specific bachelor's degree in a directly related field is a minimum requirement for entry into the role. Media buyer positions tied to advertising, communications, marketing analytics, or statistics degrees generally qualify. Roles where any bachelor's degree is accepted are more vulnerable to RFE or denial.
What degree do I need to get H-1B sponsorship as a media buyer?
A bachelor's degree in advertising, marketing, communications, or a quantitative field like statistics or data analytics gives you the strongest petition. The degree must align with the specific duties of the role. If your degree is in an unrelated field, your employer's attorney will need to build a more complex nexus argument, which increases RFE risk.
Do advertising agencies sponsor H-1B visas for media buyers?
Yes. Agency holding companies and large independent agencies sponsor H-1B visas regularly. They file high volumes of petitions annually and have immigration counsel on retainer. Smaller boutique agencies may be willing but less experienced with the process, which can slow things down. Browsing Migrate Mate lets you identify which employers have an active sponsorship track record before you apply.
How does the H-1B lottery affect my chances as a media buyer?
Your chances depend on lottery selection, not the strength of your qualifications. In recent years, USCIS has received over 400,000 registrations for 85,000 available slots, resulting in selection rates around 20 to 25 percent. If you hold a U.S. master's degree, you enter an advanced degree pool first, which offers a slightly higher effective selection rate. If not selected, you can be registered again the following March.
Can I switch employers on an H-1B if I work in media buying?
Yes. H-1B portability allows you to change employers while your new petition is pending, as long as your prior H-1B was approved and you have not been out of status. Your new employer must file an H-1B transfer petition before your current employment ends. The role and specialty occupation classification must still hold at the new employer.
What is the prevailing wage requirement for sponsored Media Buyer jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.