Green Card CRM Manager Jobs
CRM Manager roles qualify for employment-based green card sponsorship under EB-2 or EB-3, depending on your degree and the employer's job requirements. Your employer files a PERM labor certification with DOL before petitioning USCIS, making sponsorship a multi-year commitment that starts before your first day.
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At Shutterfly, we make life's experiences unforgettable. We believe there is extraordinary power in self-expression. That's why our family of brands helps customers create products and capture moments that reflect who they uniquely are.
Overview & Outcomes
Shutterfly is looking for a detail-oriented CRM Operations Specialist to join our digital CRM TechOps team. The CRM Operations Specialist will assist with the development, management, and optimization of Shutterfly brand email, push, SMS programs - including promotional and transactional campaigns, automated/behavioral sends, and highly personalized journeys. The specialist will also help champion email/digital marketing best practices and brand guidelines to email production and asset creation.
Key Responsibilities
- Collaborates with key marketing staff to develop and execute short term and long-term email automation, campaigns, and programs.
- Manages and maintains email lists, segmentation, and cohorts, and identifies opportunities for future campaigns or automation.
- Stays up-to-date with email marketing best practices and trends. Utilizes and explores competitor research, industry research and relevant reporting.
- Maintains an understanding of brand, audience, and company objectives.
- Manages personal timelines for campaigns and program deliverables.
- Assists and contributes to innovative content planning discussions, as well as execution and analysis of the email program.
- Supports thoughtful segmentation efforts using RFM/CLV models to create a more personalized consumer experience.
- Maintains current knowledge of industry best practices, regulation, and privacy issues.
- Assists with strategy decisions leading to continuous advancement of email features and capabilities including targeting, personalization, and template development in collaboration with multiple stakeholders, ecommerce manager, creative agency, category teams, and more.
Qualifications
- 4+ years of experience in email marketing, preferably in a B2C setting
- Ability to prioritize and effectively manage multiple priorities, projects, and resources in a fast-paced environment
- Understanding of how automation works and how to continuously streamline workflow processes within Marketing Operations
- Bachelor's degree or equivalent experience
- Knowledge of email marketing best practices, including list management, segmentation, and deliverability
- Excellent communication, problem solving, and collaboration skills
- Ability to meet deadlines while managing multiple concurrent programs
- Salesforce Marketing Cloud, ActionIQ, Braze, or Attentive experience a plus
- Experience writing custom SQL statements to create new audience segments
- HTML knowledge and responsive email best practices used for email production
Locations
This role is fully remote, and candidates are not required or expected to live near a Shutterfly office location. Candidates who do live near one of our physical offices are welcome to work in person when they choose, but in-office work is optional and not a requirement for this role.
About Shutterfly
Committed to making all of life's experiences unforgettable, today Shutterfly is a leading digital retailer and manufacturing platform for photography and personalized products, with ambition to become the world's leading marketplace of design-centric, personalized products that foster one's self-expression.
At Shutterfly, we value people who:
- Own it, by delivering on their commitments and take responsibility to go above and beyond any defined role;
- Zoom out, to see the big picture and don't let silos get in the way of the success of our customers, communities or company;
- Move fearlessly, and quickly without sacrificing quality in seizing opportunities and tackling challenges;
- Explore new angles, through hunger and curiosity, welcoming change, seeking improvement, learning equally from success and failure;
- Embrace differences, foster an environment where all voices are heard, ensuring others feel respected, supported and appreciated.
Shutterfly operates three divisions: Consumer, Lifetouch, and Shutterfly Business Solutions. The Consumer division helps customers create the most from life's moments through its flagship personalized Shutterfly products; premium offerings in its Tiny Prints boutique; Snapfish custom photo gifts, as well as wedding invitations and stationery. Lifetouch is the national leader in school photography, built on the enduring tradition of "Picture Day," and also serves families through portrait studios and other partnerships. Shutterfly Business Solutions delivers enterprise digital printing services that enable efficient and effective customer engagement through personalized communications.
Supporting a diverse and inclusive workforce is important to Shutterfly not only because it directly reflects our value of Embracing our Differences, but also because it's the right thing to do for our business and for our people. We welcome all applicants and evaluate them based on their qualifications. Learn more about our commitment to Diversity, Equity, and Inclusion on our Career Site.
The compensation package for this role is based on multiple factors, such as job level, responsibilities, location, and candidate experience. The base pay ranges included below are specific to the locations listed, and may not be applicable to other locations.
California: [$69,000 - $97,250]
Connecticut and New York: [$69,000 - $89,000]
Colorado, Illinois, Minnesota and Washington: [$69,000 - $82,500]
Nevada: [$64,750 - $89,000]
Maryland and New Jersey: [$74,250 - $89,000]
Hawaii: [$64,750 - $77,500]
This position may be eligible for a bonus incentive, health benefits, a 401K program, and other employee perks. More details about our company benefits can be found at https://shutterflyinc.com/benefits/.
This opportunity can be remote, but candidates must reside in a state in which Shutterfly is registered to do business. This includes all US states except District of Columbia, North Dakota, Mississippi, Rhode Island, Vermont, and Wyoming.
This position will accept applications on an ongoing basis until filled.
SFLYCorporate
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Get Access To All JobsTips for Finding Green Card Sponsorship as a CRM Manager
Align your credentials to PERM requirements
PERM job descriptions lock in the minimum requirements for your role. Make sure your degree field and job titles on past employment records match what your employer will advertise, since DOL audits scrutinize mismatches between stated requirements and your actual background.
Target employers with CRM-specific PERM history
Search OFLC disclosure data to find companies that have filed PERM applications for CRM or customer-data roles. Employers who have sponsored similar positions before already understand the recruitment advertising requirements and prevailing-wage obligations specific to this occupation.
Understand how EB-2 and EB-3 affect your timeline
EB-2 requires your role to mandate an advanced degree; EB-3 covers bachelor's-level professionals. Your country of birth, not citizenship, determines priority-date backlogs. Candidates born in India or China often face multi-year waits even after I-140 approval, so filing category matters from day one.
Search green card sponsoring employers on Migrate Mate
Migrate Mate filters CRM Manager openings by employers with active green card sponsorship history, so you're applying to companies already equipped to run the PERM process rather than educating hiring managers about what sponsorship involves.
Negotiate PERM filing into your offer timeline
PERM recruitment must begin before any official job offer locks in terms. Ask your recruiter early whether the role is approved for green card sponsorship so the DOL recruitment advertising window doesn't delay your start date or interfere with a concurrent H-1B visa transfer.
Use O*NET to verify your SOC classification
CRM Manager roles can be classified under different Standard Occupational Codes depending on whether the work is marketing-led or operations-led. Check the O*NET occupation profile for your specific duties before PERM filing, since the SOC code determines which prevailing-wage tier DOL applies via the OFLC Wage Search.
Green Card CRM Manager: Frequently Asked Questions
Does a CRM Manager role qualify for EB-2 or EB-3 green card sponsorship?
It depends on how the employer writes the job requirements. If the position genuinely requires a master's degree or equivalent, EB-2 applies. If a bachelor's degree is the minimum, EB-3 covers it. Your employer locks in the qualifying degree level when drafting the PERM job description, so the classification is determined before DOL recruitment begins, not after you're hired.
How does green card sponsorship differ from H-1B sponsorship for CRM Managers?
H-1B is a temporary, capped visa subject to the annual lottery, while employment-based green card sponsorship through PERM leads to permanent residency with no annual lottery risk for most nationalities at the EB-3 level. The tradeoff is time: PERM requires DOL-supervised recruitment, I-140 adjudication by USCIS, and priority-date waiting periods that can stretch years depending on your country of birth.
What does the PERM process require from a CRM Manager candidate?
Your employer runs a supervised DOL recruitment campaign to show no qualified U.S. workers applied for the role. You need to meet every minimum requirement listed in the PERM job description, including degree field, years of experience, and any technical skills specified. Gaps between your actual background and the posted requirements are one of the most common audit triggers, so documentation of your credentials needs to be consistent throughout.
How do I find CRM Manager jobs where employers are willing to sponsor a green card?
Many job postings don't specify green card sponsorship separately from H-1B sponsorship, so you often can't tell from a listing alone. Migrate Mate surfaces CRM Manager roles filtered by employers with active green card sponsorship history, saving you from applying to companies that only support temporary work visas or have no PERM filing experience.
Can I switch CRM Manager jobs after my I-140 is approved but before I get my green card?
If your I-140 has been approved for 180 days or more and your adjustment of status application has been pending for at least 180 days, portability rules under AC21 let you move to a same or similar occupational role without losing your priority date. CRM Manager positions within related marketing or operations functions typically qualify, but your new employer doesn't need to restart PERM from scratch in that scenario.