Green Card Social Media Director Jobs
Social Media Director roles qualify for EB-2 or EB-3 green card sponsorship when employers can demonstrate no qualified U.S. worker is available through the PERM labor certification process. Sponsorship leads to lawful permanent residence, giving you the stability to build a long-term career in U.S. digital media and brand strategy.
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Get Access To All JobsLocation: San Antonio, TX
Regular/Temporary: Regular
Job ID: 16658
Full/Part Time: Full Time
Salary Range: Commensurate with education, experience, and qualifications.
Job Type: Full Time
Posting Close Date: Applications will be accepted through 11:59 PM CDT on 11/08/2026. At the discretion of the hiring department, this posting may close once a sufficient number of qualified applications have been received.
Required Application Materials:
- Resume is required.
- Cover letter is preferred.
- Contact information for three professional contacts.
Job Summary
The Director of Social Media Strategy and Engagement is a strategic, senior leadership position for the recently merged UT San Antonio. The team member in this newly created position will set the comprehensive vision for social media brand promotion, audience engagement and reputation management through curation of the flagship (official) @UTSA channels.
A successful candidate proactively understands and applies social media trends while forecasting new channels and engagement strategies to expand the flagship presence and deliver business outcomes. Additionally, the candidate understands how to ethically apply AI models for social listening strategies, multimedia content and/or an effective workflow.
The position serves as a cross-functional, strategic advisor to senior executives and demonstrates exceptional judgment, discretion and the ability to operate effectively in a fast-paced, dynamic environment.
This leader is responsible for guiding and developing a high-performing team and contributes to designing and implementing strategies to bolster and/or protect the institution's reputation through social presence, creative storytelling, executive visibility and digital platform management.
Reporting to the Senior Executive Director of University Strategic Communications, the individual will be responsible for building internal and external relationships to include cross-divisional teams, peers, direct reports and student-workers.
Core Responsibilities
- Leads the university's flagship institutional social media strategy and engagement efforts while serving as a central strategic advisor to colleagues across the university on digital engagement, reputation management and emerging social media trends.
- Establishes systems, processes and standards informed by competitive data and insights, including AI, that ensures the flagship social presence is managed with the highest level of care.
- Evaluates emerging platforms, technologies and digital engagement strategies to support storytelling, innovation, audience growth and generative engine optimization. Recommends new approaches to enhance visibility, engagement and brand affinity across digital channels.
- Oversees the design, development, publication and distribution of multimedia content for the flagship social media channels to ensure consistency, quality, accessibility and alignment with institutional voice.
- Develops strategies to advance executive visibility and institutional thought leadership across digital channels.
- Monitors and analyzes social media conversations, emerging issues, news cycles and public discourse that may impact the university's reputation or operations. Synthesizes these discussions and competitive trends into real-time, actionable insights to support issues management, crisis communications and executive decision-making.
- Leads flagship social media communications during emergencies, operational disruptions and other reputational matters.
- Oversees social media analytics, measurement and reporting efforts to evaluate channel performance, audience engagement and institutional impact. Develops executive-level reports and presentations that communicate outcomes, trends, reputational insights and strategic recommendations.
- Empowers a multi-person social media team, including full-time staff members and student workers by delivering coaching and feedback, clarity and opportunities for professional development.
- Develops and oversees enterprise social media standards, governance and best practices. Leads the university's Social Media Collective.
- Performs other duties as assigned.
Required Qualifications
- Bachelor's Degree in a related field.
- Seven (7) years of related work experience, including at least five (5) years of full-time experience in social media strategy and engagement.
- A minimum of three (3) years of experience in supervising a full-time social media or digital media team.
- This position requires the ability to maintain the security and integrity of UT San Antonio and its infrastructure per Texas EO-GA-48.
Knowledge, Skills, and Abilities
- Mastery of social media trends and audience behavior.
- Strategic leadership in social media, with the ability to translate insights into action.
- Demonstrated success in strategic communications and reputation management using social media.
- Strong people leadership skills, including team management and mentoring.
- Robust analytics, decision-making, forecasting and strategic thinking skills.
- Excellent verbal and written communications with executives.
- Broad understanding of how AI impacts social media.
- Proficiency in Microsoft Office Suite and Adobe Creative Suite.
- Ability to support crisis communications and issues management.
Working Conditions
Office environment. Ability to travel to and from meetings, training sessions, or other business-related events. Workdays, areas, and work hours may vary depending on the department's needs.
Physical Demands
Jobs are sedentary; if walking and standing are required, only occasionally. Ability to exert up to 10 pounds of force to lift, carry, push, pull, or otherwise move objects.
This position will work both on campus and remotely in Texas. Travel and parking expenses are the employee's responsibility.
This position is contingent upon a successful background check. Verification of a valid driver's license and Motor Vehicle Record (MVR) may be completed as applicable. Applicants selected must be able to show proof of eligibility to work in the United States by time of hire.
Equal Employment Opportunity
As an equal employment opportunity and affirmative action employer, it is the policy of The University of Texas at San Antonio to promote and ensure equal employment opportunity for all individuals regardless of race, color, religion, sex, gender identity, sexual orientation, national origin, age, disability or genetic information, and veteran status. The University is committed to the Affirmative Action Program in compliance with all government requirements to ensure nondiscrimination.
Location: San Antonio, TX
Regular/Temporary: Regular
Job ID: 16658
Full/Part Time: Full Time
Salary Range: Commensurate with education, experience, and qualifications.
Job Type: Full Time
Posting Close Date: Applications will be accepted through 11:59 PM CDT on 11/08/2026. At the discretion of the hiring department, this posting may close once a sufficient number of qualified applications have been received.
Required Application Materials:
- Resume is required.
- Cover letter is preferred.
- Contact information for three professional contacts.
Job Summary
The Director of Social Media Strategy and Engagement is a strategic, senior leadership position for the recently merged UT San Antonio. The team member in this newly created position will set the comprehensive vision for social media brand promotion, audience engagement and reputation management through curation of the flagship (official) @UTSA channels.
A successful candidate proactively understands and applies social media trends while forecasting new channels and engagement strategies to expand the flagship presence and deliver business outcomes. Additionally, the candidate understands how to ethically apply AI models for social listening strategies, multimedia content and/or an effective workflow.
The position serves as a cross-functional, strategic advisor to senior executives and demonstrates exceptional judgment, discretion and the ability to operate effectively in a fast-paced, dynamic environment.
This leader is responsible for guiding and developing a high-performing team and contributes to designing and implementing strategies to bolster and/or protect the institution's reputation through social presence, creative storytelling, executive visibility and digital platform management.
Reporting to the Senior Executive Director of University Strategic Communications, the individual will be responsible for building internal and external relationships to include cross-divisional teams, peers, direct reports and student-workers.
Core Responsibilities
- Leads the university's flagship institutional social media strategy and engagement efforts while serving as a central strategic advisor to colleagues across the university on digital engagement, reputation management and emerging social media trends.
- Establishes systems, processes and standards informed by competitive data and insights, including AI, that ensures the flagship social presence is managed with the highest level of care.
- Evaluates emerging platforms, technologies and digital engagement strategies to support storytelling, innovation, audience growth and generative engine optimization. Recommends new approaches to enhance visibility, engagement and brand affinity across digital channels.
- Oversees the design, development, publication and distribution of multimedia content for the flagship social media channels to ensure consistency, quality, accessibility and alignment with institutional voice.
- Develops strategies to advance executive visibility and institutional thought leadership across digital channels.
- Monitors and analyzes social media conversations, emerging issues, news cycles and public discourse that may impact the university's reputation or operations. Synthesizes these discussions and competitive trends into real-time, actionable insights to support issues management, crisis communications and executive decision-making.
- Leads flagship social media communications during emergencies, operational disruptions and other reputational matters.
- Oversees social media analytics, measurement and reporting efforts to evaluate channel performance, audience engagement and institutional impact. Develops executive-level reports and presentations that communicate outcomes, trends, reputational insights and strategic recommendations.
- Empowers a multi-person social media team, including full-time staff members and student workers by delivering coaching and feedback, clarity and opportunities for professional development.
- Develops and oversees enterprise social media standards, governance and best practices. Leads the university's Social Media Collective.
- Performs other duties as assigned.
Required Qualifications
- Bachelor's Degree in a related field.
- Seven (7) years of related work experience, including at least five (5) years of full-time experience in social media strategy and engagement.
- A minimum of three (3) years of experience in supervising a full-time social media or digital media team.
- This position requires the ability to maintain the security and integrity of UT San Antonio and its infrastructure per Texas EO-GA-48.
Knowledge, Skills, and Abilities
- Mastery of social media trends and audience behavior.
- Strategic leadership in social media, with the ability to translate insights into action.
- Demonstrated success in strategic communications and reputation management using social media.
- Strong people leadership skills, including team management and mentoring.
- Robust analytics, decision-making, forecasting and strategic thinking skills.
- Excellent verbal and written communications with executives.
- Broad understanding of how AI impacts social media.
- Proficiency in Microsoft Office Suite and Adobe Creative Suite.
- Ability to support crisis communications and issues management.
Working Conditions
Office environment. Ability to travel to and from meetings, training sessions, or other business-related events. Workdays, areas, and work hours may vary depending on the department's needs.
Physical Demands
Jobs are sedentary; if walking and standing are required, only occasionally. Ability to exert up to 10 pounds of force to lift, carry, push, pull, or otherwise move objects.
This position will work both on campus and remotely in Texas. Travel and parking expenses are the employee's responsibility.
This position is contingent upon a successful background check. Verification of a valid driver's license and Motor Vehicle Record (MVR) may be completed as applicable. Applicants selected must be able to show proof of eligibility to work in the United States by time of hire.
Equal Employment Opportunity
As an equal employment opportunity and affirmative action employer, it is the policy of The University of Texas at San Antonio to promote and ensure equal employment opportunity for all individuals regardless of race, color, religion, sex, gender identity, sexual orientation, national origin, age, disability or genetic information, and veteran status. The University is committed to the Affirmative Action Program in compliance with all government requirements to ensure nondiscrimination.
See all 1,357+ Green Card Social Media Director Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Green Card Social Media Director Jobs.
Get Access To All JobsTips for Finding Green Card Sponsorship in Social Media Director
Document your specialized social media credentials
Gather performance portfolios, campaign analytics reports, and employer letters that quantify your impact. PERM requires the employer to show the role's duties match your qualifications, so concrete evidence of platform-specific expertise strengthens the prevailing wage and job description.
Use O*NET to anchor your job description
Pull the O*NET occupation profile for Social Media Directors before your employer drafts the PERM job description. Aligning duties and minimum requirements to that profile reduces DOL audit risk and helps justify an EB-2 advanced-degree classification over a broader EB-3 filing.
Search Migrate Mate for verified green card sponsors
Filter Social Media Director openings on Migrate Mate to find employers with confirmed EB-2 or EB-3 sponsorship history. Targeting companies that have completed PERM for similar roles shortens your path to an offer and reduces the risk of an employer backing out mid-process.
Prioritize employers outside high-backlog industries
Per-country priority date backlogs affect nationals of India and China regardless of role. Media agencies, public relations firms, and nonprofit organizations filing EB-3 for Social Media Directors often have cleaner sponsorship pipelines than large tech employers whose prior filings have contributed to congestion.
Confirm the PERM recruitment timeline before accepting
PERM requires the employer to run a 30-day recruitment test with specific advertising steps before filing with DOL. Ask during negotiations whether the company has completed or started recruitment, so you understand how far the sponsorship process is from an I-140 petition.
Carry your priority date if you change employers
Once your original I-140 is approved, your priority date can transfer to a new employer's I-140. If your I-485 has been pending at least 180 days, AC21 portability lets you change to a same or similar occupation without restarting the green card process from scratch.
Green Card Social Media Director: Frequently Asked Questions
Does a Social Media Director role qualify for EB-2 or EB-3 green card sponsorship?
Most Social Media Director positions qualify for EB-2 sponsorship because they require a bachelor's degree plus substantial progressive experience, or a master's degree in marketing, communications, or a related field. EB-3 applies when the role requires a bachelor's degree and at least two years of experience. The employer's job description and your credentials together determine which category USCIS accepts.
How does green card sponsorship for Social Media Directors differ from H-1B sponsorship?
H-1B visa grants temporary status in two- or three-year increments and requires annual cap exposure unless you work for a cap-exempt employer. Green card sponsorship through EB-2 or EB-3 is permanent, but it requires PERM labor certification filed with DOL, an I-140 immigrant petition, and either adjustment of status or consular processing. Priority date backlogs can extend the timeline significantly for nationals of India and China.
What does the PERM labor certification process require from my employer?
Your employer must obtain a prevailing wage determination from DOL, then conduct a mandatory recruitment test over at least 30 days using specific advertising methods including newspaper ads and job postings. If no minimally qualified U.S. worker applies, DOL certifies the PERM application. The employer then files an I-140 petition with USCIS. You cannot self-petition under EB-2 or EB-3 unless you qualify for a National Interest Waiver.
How do I find Social Media Director jobs where the employer will sponsor a green card?
Migrate Mate lists Social Media Director roles from employers with verified employment-based green card sponsorship history, letting you skip outreach to companies that have never filed PERM. Filtering by role and location surfaces active opportunities where the employer has already committed to the sponsorship process, which matters because PERM filings are employer-initiated and entirely voluntary.
Can I switch employers after my Social Media Director green card process has started?
Two separate rules apply depending on where you are in the process. If your I-140 was approved, your priority date can transfer to a new employer's I-140 so you don't lose your place in the queue. If your I-485 has been pending for at least 180 days, AC21 portability allows you to move to the same or a substantially similar occupation without restarting the green card process from the beginning.