Green Card Performance Marketing Analyst Jobs
Performance Marketing Analyst roles qualify for EB-2 or EB-3 green card sponsorship through PERM labor certification when the position requires a bachelor's degree in marketing, analytics, or a related field. Employers file with DOL before submitting an I-140 petition to USCIS, making sponsorship a multi-step process that leads to permanent residency.
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Get Access To All JobsINTRODUCTION
Join a high-impact Digital Marketing team as a Performance Marketing & ABM Manager, where you will lead the strategy, execution, and optimization of enterprise demand generation initiatives that directly influence revenue growth. This role is responsible for driving awareness, engagement, qualified pipeline, and customer acquisition across multiple priority lines of business through innovative performance marketing and account-based marketing (ABM) programs.
As a strategic marketing partner and individual contributor, you will translate business objectives and sales priorities into targeted audience strategies, integrated paid media campaigns, ABM initiatives, channel experimentation, and investment plans designed to accelerate pipeline creation and increase sales velocity. Leveraging data, analytics, and market insights, you will continuously optimize campaign performance to maximize ROI and deliver measurable business outcomes.
Working cross-functionally with line-of-business marketing leaders, sales organizations, analytics teams, digital marketing peers, and external agency partners, you will play a critical role in aligning marketing efforts with revenue objectives. You will own the growth strategy and performance of paid and ABM programs while partnering with internal stakeholders on campaign execution, funnel optimization, measurement, and reporting.
The ideal candidate is a results-driven digital marketer with deep expertise in performance marketing, demand generation, audience targeting, and account-based marketing. They possess a strong analytical mindset, a passion for experimentation, and a proven ability to transform complex business goals into scalable marketing programs that drive engagement, pipeline growth, and revenue impact.
What Makes Us Different?
This role combines performance marketing, account-based marketing, innovation, and enterprise collaboration. You will help shape go-to-market strategies, evaluate emerging technologies, and influence growth initiatives across multiple lines of business.
What Will Be My Duties and Responsibilities in This Job?
- Develop and execute digital acquisition and demand generation strategies that support business and pipeline goals.
- Plan, launch, and optimize paid media campaigns across search, social, display, video, retargeting, and other digital channels.
- Monitor campaign performance and make data-driven recommendations to improve results and maximize return on investment.
- Lead account-based marketing (ABM) initiatives, including audience segmentation, account targeting, personalization, and campaign activation.
- Leverage platforms such as Demandbase, LinkedIn, and other marketing technologies to drive engagement and pipeline growth.
- Partner with Marketing, Sales, and cross-functional stakeholders to align target audiences, campaign objectives, and go-to-market strategies.
- Collaborate with Marketing Operations and Analytics teams to support campaign execution, measurement, and reporting.
- Manage media budgets, forecasts, vendor relationships, and agency partnerships to ensure efficient use of resources.
- Evaluate marketing technologies, digital channels, and emerging advertising opportunities to drive innovation and improve performance.
- Continuously refine marketing strategies, success metrics, and ABM capabilities to enhance business impact and support growth.
What Are the Requirements Needed for This Position?
- Bachelor's degree in Marketing, Business, Communications, or related field.
- A minimum of 7 years of experience in B2B marketing, performance marketing, ABM, demand generation, or related disciplines.
- Experience leading complex digital campaigns from strategy through optimization.
- Strong expertise in paid search, paid social, and display advertising.
- Experience with Demandbase, 6sense, or similar ABM platforms.
- Experience with Salesforce Sales Cloud; HubSpot or similar CRM platforms considered.
- Proven project management, stakeholder management, communication, and presentation skills.
- Ability to manage multiple priorities within a matrixed enterprise environment.
What Other Skills/Experience Would Be Helpful to Have?
- Salesforce Marketing Cloud experience.
- Enterprise B2B marketing experience across multiple business units.
- Agency-side marketing experience.
- Experience with AI tools including Microsoft Copilot.
- Experience evaluating new marketing technologies and channels.
LOCATION
LI-Remote
COMPENSATION
- Pay Range: $88,000.00 - $147,000.00
Expected Application Deadline: 11/06/2026
If no application deadline is provided, this role may be a pipeline requisition, and we'll continue to collect applications on an ongoing basis, or there is no requirement for this information in the location where the role is posted.
Any posted pay range considers a wide range of compensation factors, including candidate background, experience, and work location, while also allowing for salary growth within the position.
Helping People Thrive in a Connected World
Connect with us. Bring us your best work and your brightest ideas. And we’ll bring you a place where you can thrive. Learn more at jobs.assurant.com.
What’s the culture like at Assurant?
Our unique culture is a big reason why talented people choose Assurant. Named a Best/Great Place to Work in 14 countries and awarded the Fortune America’s Most Innovative Companies recognition, we bring together top talent around the world. Although we have a wide variety of skills and experiences, we share common characteristics that are uniquely Assurant. A passion for service. An ability to innovate in practical ways. And a willingness to take chances. We call our culture The Assurant Way.
Company Overview
Assurant is a leading global business services company that supports, protects, and connects major consumer purchases. A Fortune 500 company with a presence in 21 countries, Assurant supports the advancement of the connected world by partnering with the world’s leading brands to develop innovative solutions and deliver an enhanced customer experience through mobile device solutions, extended service contracts, vehicle protection services, renters insurance, lender-placed insurance products, and other specialty products.
AI and Biometric Usage
Assurant supports the responsible use of Artificial Intelligence (AI), but we want to know the real you. Visit our AI Usage Guidelines page to understand what we expect from applicants regarding their use of AI during the application process. Since we would like to know the real you, we require that all of our virtual interviews be conducted on video.
Employment is contingent upon completion of a required identity verification process, which may include biometric technology, where permitted by applicable law and subject to applicable notice and consent requirements. See our Privacy Notice to learn about Assurant’s privacy practices, including our use of AI-enabled technology, automated decision making, and biometric information.
Equal Opportunity Statement
Assurant is an Equal Employment Opportunity employer and does not use or consider race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by federal, state, or local law in employment decisions.
Job Scam Alert
Please be aware that during Assurant's application process, we will never ask for personal information such as your Social Security number, bank account details, or passwords.
INTRODUCTION
Join a high-impact Digital Marketing team as a Performance Marketing & ABM Manager, where you will lead the strategy, execution, and optimization of enterprise demand generation initiatives that directly influence revenue growth. This role is responsible for driving awareness, engagement, qualified pipeline, and customer acquisition across multiple priority lines of business through innovative performance marketing and account-based marketing (ABM) programs.
As a strategic marketing partner and individual contributor, you will translate business objectives and sales priorities into targeted audience strategies, integrated paid media campaigns, ABM initiatives, channel experimentation, and investment plans designed to accelerate pipeline creation and increase sales velocity. Leveraging data, analytics, and market insights, you will continuously optimize campaign performance to maximize ROI and deliver measurable business outcomes.
Working cross-functionally with line-of-business marketing leaders, sales organizations, analytics teams, digital marketing peers, and external agency partners, you will play a critical role in aligning marketing efforts with revenue objectives. You will own the growth strategy and performance of paid and ABM programs while partnering with internal stakeholders on campaign execution, funnel optimization, measurement, and reporting.
The ideal candidate is a results-driven digital marketer with deep expertise in performance marketing, demand generation, audience targeting, and account-based marketing. They possess a strong analytical mindset, a passion for experimentation, and a proven ability to transform complex business goals into scalable marketing programs that drive engagement, pipeline growth, and revenue impact.
What Makes Us Different?
This role combines performance marketing, account-based marketing, innovation, and enterprise collaboration. You will help shape go-to-market strategies, evaluate emerging technologies, and influence growth initiatives across multiple lines of business.
What Will Be My Duties and Responsibilities in This Job?
- Develop and execute digital acquisition and demand generation strategies that support business and pipeline goals.
- Plan, launch, and optimize paid media campaigns across search, social, display, video, retargeting, and other digital channels.
- Monitor campaign performance and make data-driven recommendations to improve results and maximize return on investment.
- Lead account-based marketing (ABM) initiatives, including audience segmentation, account targeting, personalization, and campaign activation.
- Leverage platforms such as Demandbase, LinkedIn, and other marketing technologies to drive engagement and pipeline growth.
- Partner with Marketing, Sales, and cross-functional stakeholders to align target audiences, campaign objectives, and go-to-market strategies.
- Collaborate with Marketing Operations and Analytics teams to support campaign execution, measurement, and reporting.
- Manage media budgets, forecasts, vendor relationships, and agency partnerships to ensure efficient use of resources.
- Evaluate marketing technologies, digital channels, and emerging advertising opportunities to drive innovation and improve performance.
- Continuously refine marketing strategies, success metrics, and ABM capabilities to enhance business impact and support growth.
What Are the Requirements Needed for This Position?
- Bachelor's degree in Marketing, Business, Communications, or related field.
- A minimum of 7 years of experience in B2B marketing, performance marketing, ABM, demand generation, or related disciplines.
- Experience leading complex digital campaigns from strategy through optimization.
- Strong expertise in paid search, paid social, and display advertising.
- Experience with Demandbase, 6sense, or similar ABM platforms.
- Experience with Salesforce Sales Cloud; HubSpot or similar CRM platforms considered.
- Proven project management, stakeholder management, communication, and presentation skills.
- Ability to manage multiple priorities within a matrixed enterprise environment.
What Other Skills/Experience Would Be Helpful to Have?
- Salesforce Marketing Cloud experience.
- Enterprise B2B marketing experience across multiple business units.
- Agency-side marketing experience.
- Experience with AI tools including Microsoft Copilot.
- Experience evaluating new marketing technologies and channels.
LOCATION
LI-Remote
COMPENSATION
- Pay Range: $88,000.00 - $147,000.00
Expected Application Deadline: 11/06/2026
If no application deadline is provided, this role may be a pipeline requisition, and we'll continue to collect applications on an ongoing basis, or there is no requirement for this information in the location where the role is posted.
Any posted pay range considers a wide range of compensation factors, including candidate background, experience, and work location, while also allowing for salary growth within the position.
Helping People Thrive in a Connected World
Connect with us. Bring us your best work and your brightest ideas. And we’ll bring you a place where you can thrive. Learn more at jobs.assurant.com.
What’s the culture like at Assurant?
Our unique culture is a big reason why talented people choose Assurant. Named a Best/Great Place to Work in 14 countries and awarded the Fortune America’s Most Innovative Companies recognition, we bring together top talent around the world. Although we have a wide variety of skills and experiences, we share common characteristics that are uniquely Assurant. A passion for service. An ability to innovate in practical ways. And a willingness to take chances. We call our culture The Assurant Way.
Company Overview
Assurant is a leading global business services company that supports, protects, and connects major consumer purchases. A Fortune 500 company with a presence in 21 countries, Assurant supports the advancement of the connected world by partnering with the world’s leading brands to develop innovative solutions and deliver an enhanced customer experience through mobile device solutions, extended service contracts, vehicle protection services, renters insurance, lender-placed insurance products, and other specialty products.
AI and Biometric Usage
Assurant supports the responsible use of Artificial Intelligence (AI), but we want to know the real you. Visit our AI Usage Guidelines page to understand what we expect from applicants regarding their use of AI during the application process. Since we would like to know the real you, we require that all of our virtual interviews be conducted on video.
Employment is contingent upon completion of a required identity verification process, which may include biometric technology, where permitted by applicable law and subject to applicable notice and consent requirements. See our Privacy Notice to learn about Assurant’s privacy practices, including our use of AI-enabled technology, automated decision making, and biometric information.
Equal Opportunity Statement
Assurant is an Equal Employment Opportunity employer and does not use or consider race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by federal, state, or local law in employment decisions.
Job Scam Alert
Please be aware that during Assurant's application process, we will never ask for personal information such as your Social Security number, bank account details, or passwords.
See all 965+ Green Card Performance Marketing Analyst Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Green Card Performance Marketing Analyst Jobs.
Get Access To All JobsTips for Finding Green Card Sponsorship as a Performance Marketing Analyst
Document your analytics credentials before applying
Gather degree transcripts, certifications in platforms like Google Analytics or paid media tools, and performance records showing campaign ROI. PERM requires your credentials match the employer's stated minimum requirements exactly, so inconsistencies cause costly delays.
Target employers with active PERM filing history
Search DOL PERM disclosure data to identify companies that have sponsored marketing analyst roles before. Repeat PERM filers have established HR processes and legal counsel, which reduces the risk of a sponsorship falling apart mid-process.
Use Migrate Mate to filter green card sponsoring roles
Search Migrate Mate to surface Performance Marketing Analyst positions where employers have demonstrated green card sponsorship history. Filtering by sponsorship track record saves you from pursuing roles where sponsorship is theoretical rather than practiced.
Confirm the job duties match EB-2 or EB-3 requirements
EB-2 requires the role to genuinely demand an advanced degree or its equivalent. EB-3 covers bachelor's-level professionals. Ask the hiring manager whether the posted job description aligns with what DOL's O*NET classifies for this occupation before accepting an offer.
Negotiate sponsorship terms before signing an offer
Ask the employer to confirm they will file PERM and cover associated legal fees. Understand whether they use a dedicated immigration attorney and whether your offer letter explicitly commits to I-140 filing. Verbal assurances during interviews rarely survive staff changes.
Plan your timeline around PERM processing realities
PERM labor certification currently averages well over a year at DOL when analyst review is triggered. Build that into your current visa status runway, especially if you're on OPT or nearing an H-1B visa cap deadline, so your work authorization doesn't lapse mid-process.
Green Card Performance Marketing Analyst: Frequently Asked Questions
Does a Performance Marketing Analyst role qualify for EB-2 or EB-3 sponsorship?
It depends on how the employer defines the position. If the role genuinely requires a master's degree or equivalent, EB-2 applies. Most Performance Marketing Analyst postings specify a bachelor's degree in marketing, statistics, or a related field, which qualifies under EB-3 as a skilled professional. The PERM application must reflect the actual minimum requirements the employer enforces, not inflated credentials.
How does green card sponsorship differ from H-1B for this role?
H-1B is temporary and subject to an annual lottery, creating uncertainty every registration cycle. PERM-based green card sponsorship has no annual cap at the EB-3 level for most countries, and leads to permanent residency rather than a renewable visa. The process takes longer overall, but once your I-140 is approved, your priority date is locked even if you change employers, provided you use AC21 portability.
What does PERM labor certification involve for a marketing analytics role?
Your employer must advertise the Performance Marketing Analyst position through DOL-mandated recruitment steps and demonstrate that no qualified U.S. worker was available. The job duties and requirements in the PERM application must match the role precisely. DOL then certifies the application before your employer files an I-140 petition with USCIS. Any mismatch between the advertised role and your actual duties can trigger an audit.
How can I find employers who actually sponsor green cards for marketing analyst roles?
Use Migrate Mate to search for Performance Marketing Analyst positions filtered by employers with green card sponsorship history. Many employers list sponsorship as possible in job postings but have never filed a PERM application. Filtering for companies with a demonstrated filing record through DOL disclosure data, which Migrate Mate surfaces, helps you focus on employers who follow through rather than those who intend to.
Can I switch employers after my I-140 is approved without losing my green card progress?
Yes, if your I-140 has been approved for at least 180 days and your adjustment of status application is pending, AC21 portability lets you move to a similar role without losing your priority date. For Performance Marketing Analyst positions, the new role must be in the same or a substantially similar occupational classification. Consult an immigration attorney before making a move to confirm the roles align.