Green Card Channel Marketing Manager Jobs
Channel Marketing Manager roles qualify for EB-2 or EB-3 green card sponsorship when the position requires a bachelor's degree in marketing, business, or a related field. Employers file a PERM labor certification with DOL before sponsoring you, documenting that no qualified U.S. worker is available for the role.
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INTRODUCTION
The Channel Marketing Manager will lead the development of all aspects of marketing connected with retail business, focusing on driving sales growth and margin enhancement. This role works effectively cross functionally with product marketing, brand marketing, finance, supply chain, and customer teams to develop strategic business plans, annual marketing plans, product launch plans, promotional strategies, pricing strategy, marketing content, internal and customer presentations and category management analysis to drive financial performance per established budgets. The Channel Marketing Manager also builds a strong knowledge of the marketplace, competitive landscape, and industry trends and leverages this expertise in building successful plans. This role is the key liaison and “quarterback” across the sales team and internal functions that ensures a cohesive customer plan.
ROLE AND RESPONSIBILITIES
Business & Marketing Planning
- Create strategies and associated tactics on an annual basis to drive business performance. These plans are centered on marketplace and competitive dynamics and allow the Channel Marketing Manager to take a holistic view in building a comprehensive and creative plan of attack.
- Evaluate data such as revenue, margin, POS, inventory positions, and turns to inform strategic recommendations.
- Build knowledge of the competitive marketplace and industry to determine pricing approaches that optimize sell-through, fulfill retailer objectives, and improve company financial performance.
- Contributes to financial and business initiatives through established rhythms and assigned projects. Examples include pricing review, CDRM, and P&L performance.
Financial Goal Achievement
- Stay focused on budgeted revenue and profitability targets and develop plans to adjust as needed as the year progresses.
- This individual should be a proactive and solution-oriented thinker that can establish plans around obstacles presented.
- Strong financial acumen including solid P&L experience.
Commercial Launch Planning & Execution
- Build winning plans that leverage new product launches to grow and take market share.
- Working closely with product and brand marketing, the Channel Marketing Manager identifies the best ways to capitalize on new products while building plans, materials, and assets for the customer base.
Promotional Campaign Creation & Implementation
- Develop a promotional calendar that puts resources to best use positioning products for success at key times of the year. All promotions should be well thought out and supporting the overall brand and customer strategies.
- Assume the project management role through the development and maintenance of complete and accurate project plans.
- Utilize performance metrics and analytics to gauge program effectiveness and adjust future proposals.
Customer Presentation Authorship (i.e. Line Reviews, Sales Meetings, JBP, QBR)
- Assemble content from across business functions in clear, well-developed, professional, visually appealing presentations that can influence decision makers.
BASIC QUALIFICATIONS
- 5+ years of channel/trade marketing experience, ideally working with large retail customers. Relevant experience in product marketing, brand marketing, and/or national account sales roles will also be considered.
- Solid MS Office skills including Excel, Word and PowerPoint.
- Up to 25% North American Travel.
PREFERRED QUALIFICATIONS
- Home center experience is a plus.
WHAT'S IN IT FOR YOU
- Own strategy and drive real business impact: Step into a highly visible “quarterback” role where you’ll shape channel strategy, influence cross-functional decisions, and directly impact revenue, margin, and market share with major retail partners.
- Work cross-functionally at a strategic level: Collaborate with product, brand, finance, supply chain, and sales teams to build end-to-end marketing plans—from pricing and promotions to product launches—expanding your influence and business acumen.
- Grow your expertise in a dynamic, data-driven environment: Leverage analytics, market insights, and financial performance metrics to make strategic decisions, sharpen your P&L ownership skills, and accelerate your career in channel and commercial leadership.
LI-CF1
LI-HYBRID
Resideo Technologies has announced its intention to spin off ADI Global Distribution and establish it as a separate, publicly traded company. Under this plan, ADI will continue its role as a leading global wholesale distributor serving commercial and residential markets, while Resideo will retain its manufacturing and product-solutions business. Upon separation, both companies will operate independently to better serve their respective markets and customers. The spin-off is currently targeted for completion in the second half of 2026, subject to customary conditions.
Resideo is a $6.76 billion global manufacturer, developer, and distributor of technology-driven sensing and control solutions that help homeowners and businesses stay connected and in control of their comfort, security, energy use, and smart living. We focus on the professional channel, serving over 100,000 contractors, installers, dealers, and integrators across the HVAC, security, fire, electrical, and home comfort markets. Our products are found in more than 150 million residential and commercial spaces worldwide, with tens of millions of new devices sold annually. Trusted brands like Honeywell Home, First Alert, and Resideo power connected living for over 12.8 million customers through our Products & Solutions segment. Our ADI | Snap One segment spans 200+ stocking locations in 17 countries, offering a catalog of over 500,000 products from more than 1,000 manufacturers. With a global team of more than 14,000 employees, we offer the opportunity to make a real impact in a fast-growing, purpose-driven industry.
At Resideo, we bring together diverse individuals to build the future of homes. Resideo is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. For more information on applicable U.S. equal employment regulations, refer to the "EEO is the Law" poster, "EEO is the Law" Supplement Poster and the Pay Transparency Nondiscrimination Provision. Resideo complies with applicable equal employment laws in all countries where we do business. For more information on how we process your information in the job application process, please refer to Recruitment Privacy Notice. If you require a reasonable accommodation to apply for a job, please use Contact Us form for assistance.
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Get Access To All JobsTips for Finding Green Card Sponsorship as a Channel Marketing Manager
Match your credentials to the SOC code
Channel Marketing Manager roles typically file under a marketing management SOC code. Confirm your degree field aligns with that classification before applying, because a mismatch between your transcript and the PERM job description can trigger a DOL audit.
Target employers with active PERM filings
Search Migrate Mate to identify employers who have filed PERM applications for marketing management roles. Companies with a recent PERM history have already built the internal HR and legal infrastructure to sponsor you through the full EB-2 or EB-3 process.
Audit your channel experience against prevailing wage
Use the OFLC Wage Search to look up prevailing wages for marketing management roles in your target city before negotiating an offer. Your offered salary must meet or exceed the DOL wage level tied to the PERM filing, or the certification will be denied.
Document partner and vendor relationship experience
PERM job descriptions for channel roles often list co-op program management or reseller network oversight as minimum requirements. Gather employment letters and performance records that prove you held those responsibilities, since DOL audits can request evidence that you meet every listed criterion.
Clarify EB-2 versus EB-3 eligibility with your prospective employer
If you hold an advanced degree in marketing or business, push the employer to file under EB-2, which skips the PERM process when a National Interest Waiver applies. EB-3 is more common for standard bachelor's-level channel roles but carries longer priority date waits for nationals of high-demand countries.
Time your job search around PERM processing windows
DOL currently processes PERM applications in batches, and standard review can run six months or longer. Start your green card job search early enough that an employer can begin the PERM recruitment period, typically 30 to 180 days, before your current work authorization expires.
Green Card Channel Marketing Manager: Frequently Asked Questions
Does a Channel Marketing Manager role qualify for EB-2 or EB-3 green card sponsorship?
Channel Marketing Manager positions qualify for both categories depending on how the employer writes the job description. EB-3 applies when the role requires a bachelor's degree in marketing or business. EB-2 applies when the employer requires an advanced degree, such as an MBA, or when the candidate's credentials support a National Interest Waiver petition that bypasses PERM entirely.
How does green card sponsorship differ from H-1B sponsorship for this role?
Green card sponsorship through PERM leads to permanent residency, not a temporary status that expires. Unlike H-1B visa, EB-3 green card petitions are not subject to an annual lottery, so your employer's I-140 petition can be filed any time of year. The tradeoff is timeline: the full PERM-to-green-card process often takes two to four years, and longer for nationals of certain high-demand countries.
What does the PERM labor certification process require for a marketing management role?
Your employer must conduct a DOL-supervised recruitment process to demonstrate no qualified U.S. worker is available for the Channel Marketing Manager position. This includes job postings, newspaper advertisements, and internal review over 30 to 180 days. The job description must list only the actual minimum requirements for the role, and your credentials must meet every listed qualification before DOL certifies the application.
Where can I find Channel Marketing Manager jobs that offer green card sponsorship?
Migrate Mate is built specifically for foreign professionals seeking employment-based green card sponsorship. You can filter Channel Marketing Manager roles by employers with PERM filing history, which narrows your search to companies that have already committed internal resources to sponsor international candidates through the EB-2 or EB-3 process.
Can I switch employers after my PERM is filed but before I get my green card?
You can change employers under certain conditions. If your I-140 petition has been approved and your priority date is more than 180 days old, portability rules let you move to a similar role at a new employer without restarting the PERM process. Channel Marketing Manager roles typically qualify as similar occupations under the same SOC classification, but confirm the overlap with your new employer before resigning.