H-1B Visa Marketing Analytics Manager Jobs
Marketing Analytics Manager roles qualify as H-1B visa specialty occupations because they require a bachelor's degree or higher in marketing, statistics, data science, or a related field. Employers in tech, retail, financial services, and media regularly sponsor H-1B visas for this role, filing the required Labor Condition Application with DOL before your petition reaches USCIS.
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About AbbVie
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.
Job Description
Purpose:
The Senior Manager of Marketing Research & Analytics will design, implement, manage, analyze, and effectively communicate marketing research and analytics initiatives across the portfolio. The individual will derive high-impact learnings from qualitative and quantitative primary and secondary research, behavioral analytics, market intelligence, and internal stakeholder initiatives, and partner across verticals as well as with Brand partners and external agencies to inform strategic and tactical decision-making. The ability to influence decisions based upon careful and strategic thinking and understanding of the business is critical to success.
Responsibilities
- Act as intelligence partner across AbbVie's verticals (e.g. Marketing, Patient Services Strategy, etc.) focused on providing strategic insights, forming a trusted relationship, and staying abreast of commercial issues and burgeoning trends within the patient support space.
- Be conversant with custom research methods, adept at supplier and stakeholder management, and able to independently lead custom research projects that deliver compelling and actionable learnings.
- Perform thought-provoking and sophisticated syntheses of learning across research, analytics, and market intelligence sources to develop actionable insights and recommendations that shape strategies and tactics.
- Maintain organizational knowledge of the market, competitive trends, and industry developments and effectively communicate this knowledge to internal stakeholders.
- Design and execute against measurement plans, inclusive of selected operational and performance indicators, to ensure the organization’s understanding of execution of, engagement with, and impact of patient support programs and tactics.
- Coordinate and manage quarterly program performance assessments (i.e. quarterly business reviews) on selected patient support programs.
- Help manage data strategy efforts to ensure accurate and reliable data assets are incorporated within agile analytics capability to enable seamless, codeless, visualization-enabled analytics.
- Collaborate cross-functionally to ensure Brand and Market Access intelligence is leveraged appropriately to inform development of AbbVie care models.
- Build solid relationships as a team player, while maintaining objectivity and lack of bias to represent the voice of the customer.
- Demonstrate thoughtful confidence in presentation of learnings across all levels of the organization.
- Appropriately manage and collaborate with both onshore and offshore research and analytics suppliers.
- Monitor and manage research and analytics programs within budget and identify opportunities for cost savings where appropriate.
- Ensure all research and analytics activities are conducted in accordance with financial and ethical compliance guidelines.
Qualifications
- BA or BS degree required. Advanced degree (MA, MS, MBA, PhD) preferred.
- 7+ years relevant marketing research and/or analytics experience required.
- Experience in pharmaceutical industry and pharmaceutical data (physician-level prescribing, institutional sales data, payer-prescriber-level data, formulary data, patient-level data, etc.) preferred.
- Analytical reasoning abilities, intellectual curiosity, strong business acumen, superior organizational skills, meticulous attention to detail, and creativity in problem-solving.
- Ability to interact effectively with/present to (verbally and in writing) all levels of the organization.
- Proven experience as an integral member of a high-performing work team.
- Experience with and strong aptitude navigating a heavily matrixed and fast-paced environment.
- Strong leadership skills and the ability to collaborate effectively cross-functionally within the organization and with external agencies.
- Demonstrated project management skills.
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
- The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
- We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
- This job is eligible to participate in our long-term incentive programs.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
https://www.abbvie.com/join-us/reasonable-accommodations.html
Company Description
About AbbVie
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.
Job Description
Purpose:
The Senior Manager of Marketing Research & Analytics will design, implement, manage, analyze, and effectively communicate marketing research and analytics initiatives across the portfolio. The individual will derive high-impact learnings from qualitative and quantitative primary and secondary research, behavioral analytics, market intelligence, and internal stakeholder initiatives, and partner across verticals as well as with Brand partners and external agencies to inform strategic and tactical decision-making. The ability to influence decisions based upon careful and strategic thinking and understanding of the business is critical to success.
Responsibilities
- Act as intelligence partner across AbbVie's verticals (e.g. Marketing, Patient Services Strategy, etc.) focused on providing strategic insights, forming a trusted relationship, and staying abreast of commercial issues and burgeoning trends within the patient support space.
- Be conversant with custom research methods, adept at supplier and stakeholder management, and able to independently lead custom research projects that deliver compelling and actionable learnings.
- Perform thought-provoking and sophisticated syntheses of learning across research, analytics, and market intelligence sources to develop actionable insights and recommendations that shape strategies and tactics.
- Maintain organizational knowledge of the market, competitive trends, and industry developments and effectively communicate this knowledge to internal stakeholders.
- Design and execute against measurement plans, inclusive of selected operational and performance indicators, to ensure the organization’s understanding of execution of, engagement with, and impact of patient support programs and tactics.
- Coordinate and manage quarterly program performance assessments (i.e. quarterly business reviews) on selected patient support programs.
- Help manage data strategy efforts to ensure accurate and reliable data assets are incorporated within agile analytics capability to enable seamless, codeless, visualization-enabled analytics.
- Collaborate cross-functionally to ensure Brand and Market Access intelligence is leveraged appropriately to inform development of AbbVie care models.
- Build solid relationships as a team player, while maintaining objectivity and lack of bias to represent the voice of the customer.
- Demonstrate thoughtful confidence in presentation of learnings across all levels of the organization.
- Appropriately manage and collaborate with both onshore and offshore research and analytics suppliers.
- Monitor and manage research and analytics programs within budget and identify opportunities for cost savings where appropriate.
- Ensure all research and analytics activities are conducted in accordance with financial and ethical compliance guidelines.
Qualifications
- BA or BS degree required. Advanced degree (MA, MS, MBA, PhD) preferred.
- 7+ years relevant marketing research and/or analytics experience required.
- Experience in pharmaceutical industry and pharmaceutical data (physician-level prescribing, institutional sales data, payer-prescriber-level data, formulary data, patient-level data, etc.) preferred.
- Analytical reasoning abilities, intellectual curiosity, strong business acumen, superior organizational skills, meticulous attention to detail, and creativity in problem-solving.
- Ability to interact effectively with/present to (verbally and in writing) all levels of the organization.
- Proven experience as an integral member of a high-performing work team.
- Experience with and strong aptitude navigating a heavily matrixed and fast-paced environment.
- Strong leadership skills and the ability to collaborate effectively cross-functionally within the organization and with external agencies.
- Demonstrated project management skills.
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
- The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
- We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
- This job is eligible to participate in our long-term incentive programs.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
https://www.abbvie.com/join-us/reasonable-accommodations.html
See all 76+ H-1B Visa Marketing Analytics Manager Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new H-1B Visa Marketing Analytics Manager Jobs.
Get Access To All JobsTips for Finding H-1B Visa Sponsorship as a Marketing Analytics Manager
Map your degree to SOC codes
Marketing Analytics Manager positions map to multiple SOC codes depending on employer classification. Pull the O*NET profile for your target title before applying so your resume and cover letter reflect the exact degree and skill language USCIS expects to see in a specialty occupation determination.
Verify LCA wage levels before negotiating
Your employer must certify your offered salary meets the prevailing wage for your work location. Run the OFLC Wage Search using the correct SOC code and metropolitan area before your offer letter is drafted so you can flag a Level 1 wage offer that may invite USCIS scrutiny.
Target employers with dedicated analytics teams
Companies with standalone marketing analytics functions file more defensible H-1B petitions because the role has a clear organizational home. Use Migrate Mate to filter for employers with verified H-1B LCA filing history in analytics and marketing occupations before submitting applications.
Time your application around the cap lottery
H-1B cap-subject petitions must be filed between April 1 and the cap is met, with the October 1 start date. If you're currently on OPT, confirm your OPT end date gives your employer enough runway to file and, if not selected, activate the cap-gap extension to stay authorized.
Prepare a specialty occupation evidence package
Marketing analytics roles occasionally receive USCIS Requests for Evidence questioning whether the position requires a specific degree. Gather job posting archives, internal org charts, and industry salary surveys from the Bureau of Labor Statistics showing degree requirements for this title in your industry before your employer files.
Clarify employer size before the petition is filed
H-1B filing fees differ based on whether your employer has 25 or fewer full-time equivalent employees versus 26 or more. Confirming this with HR early prevents last-minute form revisions and avoids delays, since USCIS rejects petitions with incorrect fee amounts outright.
H-1B Visa Marketing Analytics Manager: Frequently Asked Questions
Does a Marketing Analytics Manager role qualify as an H-1B specialty occupation?
Yes. USCIS treats Marketing Analytics Manager as a specialty occupation because the role normally requires a bachelor's degree or higher in marketing, statistics, economics, data science, or a closely related quantitative field. Employers strengthen the petition by documenting that a specific degree field is required, not just preferred, in the job description and internal hiring criteria.
Which employers sponsor H-1B visas for Marketing Analytics Manager positions?
Technology companies, e-commerce retailers, financial services firms, media companies, and large consumer goods brands are among the most active sponsors for this role. You can search employers with verified H-1B Labor Condition Application filing history in marketing and analytics occupations directly on Migrate Mate, which pulls data from DOL disclosure records so you can see sponsorship activity before applying.
How does the prevailing wage requirement affect a Marketing Analytics Manager offer?
Your employer must file a Labor Condition Application certifying your salary meets the prevailing wage for the role's SOC code and work location before USCIS will accept the H-1B petition. A Level 1 wage offer for a senior analytics role can invite scrutiny, so use the OFLC Wage Search to check the wage level appropriate to your experience and confirm it aligns with the offer.
Can I switch to a Marketing Analytics Manager role from a different H-1B occupation?
Yes, but your new employer must file a new H-1B petition before you start in the role. If you're already in H-1B status, you can begin work as soon as USCIS receives the petition under portability rules, provided you've been in valid H-1B status for at least 180 days and the new petition is non-frivolous. Confirm the SOC code and specialty occupation documentation match your actual duties.
What should I do if my H-1B petition for this role receives a Request for Evidence?
Marketing analytics RFEs typically challenge whether the position requires a specific degree field rather than any bachelor's degree. Your employer should respond with evidence showing the role is analytically complex, that colleagues in equivalent positions hold relevant degrees, and that industry standards as reflected in Bureau of Labor Statistics occupational data support the degree requirement. You have up to 87 days to respond, and USCIS will not extend this deadline.