H-1B Visa Marketing and Public Relations Manager Jobs
Marketing and Public Relations Manager jobs at H-1B visa sponsoring employers are open to candidates who hold a bachelor's degree in marketing, communications, public relations, or a closely related field. The role qualifies as a specialty occupation, and sponsoring employers file a Labor Condition Application with DOL before petitioning USCIS for your H-1B visa status.
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Job ID: REQ10388742
Location: East Palo Alto, California, United States of America
widget: Full time
About Four Seasons:
Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world-class employee experience and company culture.
At Four Seasons, we believe in recognizing a familiar face, welcoming a new one and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.
About the location:
A contemporary business hub with the highest standards of innovative hospitality. At the heart of Silicon Valley, experience a first-hand connection to the region’s tech legacy, sports and music venues and discover local adventures blended with artful sophistication. Four Seasons Hotel Silicon Valley brings an inventive approach to creative events, seasonal pop-up experiences, lifestyle facilities and culinary craftsmanship that culminate in the ultimate urban getaway. Join Four Seasons Hotel Silicon Valley as the leader responsible for shaping the property's public image, guest engagement strategy, digital presence, and storytelling. This role offers a unique opportunity to drive awareness and revenue for one of the most dynamic luxury hospitality destinations in the heart of the world's innovation capital.
Located in the epicenter of global innovation, Four Seasons Silicon Valley serves a sophisticated mix of technology leaders, venture capitalists, luxury leisure guests, business travelers, and international visitors. This role presents a rare opportunity to create campaigns and partnerships at the intersection of luxury hospitality, technology, lifestyle, wellness, and culture.
This role is both strategic and hands-on, requiring a combination of planning, relationship management, content oversight, and direct execution.
Who will thrive here:
You are:
- A storyteller with commercial instincts.
- Equally comfortable presenting strategy to executives and hosting media guests.
- Passionate about luxury hospitality and guest experiences.
- Curious about emerging trends, technology, and consumer behavior.
- Able to balance creativity with accountability and performance analysis.
Professional Experience:
- Leadership experience in both public relations and marketing disciplines, ideally within luxury hospitality.
- Proven ability to develop and execute integrated content strategies across paid, owned, and earned channels to deliver measurable outcomes and optimize ROI.
- Skilled in managing agency relationships, including defining scopes, KPIs, and governance.
- Experience in overseeing paid media and SEO strategies, interpreting performance dashboards, and partnering with agencies to optimize initiatives.
Education: Bachelor’s degree in communications, Public Relations, Marketing, or a related field; or equivalent experience.
Experience: Minimum 5 or more years of experience in public relations and marketing, including leadership responsibilities; luxury hospitality or related industry experience preferred.
KEY ACTIVITIES
Strategic planning & performance:
- Develop and lead the annual PR and Marketing strategy and support channel plans aligned with commercial goals and property priorities.
- Lead the creation and execution of the integrated marketing and communications calendar, including campaign plans, global brand initiatives, and on-property activations and F&B promotions.
- Identify and analyze seasonal trends, key moments, priority feeder markets, and target audiences to inform annual marketing and campaign planning.
- Apply market intelligence, consumer trends, guest insights, and competitive analysis to guide positioning and data-driven decision-making. Adjust strategies as market conditions evolve.
- Establish and monitor a local measurement framework (KPIs); track Property Scorecard metrics; conduct post-campaign analysis to inform future initiatives.
- Maximize adoption of global brand initiatives and campaigns in local and feeder markets to showcase the property’s distinctive guest experiences.
- Champion brand stewardship at the property level by ensuring consistent execution of brand guidelines with local relevance and adherence to governance processes.
Public Relations and reputation management:
- Maintain an up-to-date Press Room with media materials and property assets aligned to strategic narratives and brand standards.
- Support the designated property spokesperson (GM) with strategic guidance, interview preparation, and media engagement facilitation.
- Develop and execute an annual awards strategy aligned with brand priorities, overseeing submissions for hospitality, travel, lifestyle, culinary, wellness, and sustainability awards.
- Maintain and activate a crisis communications plan, leading cross-functional messaging during issues to protect and enhance brand reputation.
- Support community relations and Four Seasons for Good initiatives, ensuring alignment with brand values and local stakeholder expectations.
Integrated Marketing and Digital Media:
- Lead integrated marketing campaigns across paid, owned, and earned channels to drive reach, conversion, and aspiration, ensuring seamless orchestration and alignment with brand guidelines.
- Define and activate the property’s unique positioning through compelling storytelling and creative expression in partnership with Global and Regional teams.
- Manage production and coordination of property photo and video shoots to support brand storytelling, always-on content needs, and campaign priorities; maintain the property’s image and video library and usage rights.
- Identify, evaluate, negotiate, and activate strategic brand collaborations, applying strong judgment and commercial acumen to ensure alignment with brand positioning, guest experience, and measurable commercial impact.
- Develop and execute social media and owned-channel content strategies; create influencer and content creator programs (hosted stays, collaborations) to extend reach and engagement.
- Interpret performance dashboards, monitor performance against targets and partner with agencies to optimize social and digital performance in real time (investment, content, targeting, cadence) based on insights.
- Maintain and optimize owned web content across Four Seasons digital platforms, including the property website, landing pages and standalone restaurant websites, ensuring accuracy, compelling storytelling, and alignment with positioning, increasing organic search visibility and conversion goals.
- Execute marketing initiatives for on-property activations and guest experiences aligned with brand positioning, including F&B promotions and campaigns, Spa, and seasonal offerings.
Leadership and cross functional:
- Lead, coach, and develop PR and Marketing team member; foster a culture of collaboration, continuous learning, and high-quality execution.
- Build cross-functional partnerships with Operations, Sales, Revenue Management, and Finance to align messaging, experience delivery, and commercial priorities.
- Collaborate with Regional and Corporate Commercial teams to integrate property initiatives into broader brand priorities and campaigns.
- Act as a key strategic partner on property, ensuring communications efforts advance both brand equity and measurable commercial outcomes.
- Serve as the property’s positioning champion, ensuring awareness, understanding, and engagement with the property’s positioning across all employees.
Key Competencies
- Collaborative approach with skill in building solid relationships across property and external stakeholders.
- Strategic mindset combined with strong tactical execution capability.
- Creative thinking and ability to translate ideas into innovative campaigns that deliver measurable results.
- High level of organization with attention to detail and ability to manage complex projects.
- Financial acumen with expertise in budget management and negotiation.
Technical skills and knowledge
- Excellent written and verbal communication skills.
- In-depth understanding of affluent consumer behavior and luxury brand standards.
- Ability to interpret market intelligence and consumer insights to inform strategy and positioning.
- Expertise in integrated PR and marketing strategies across Paid, Owned, and Earned channels.
- Proficiency in reputation management and crisis communications.
- Proven ability to optimize paid media investments for ROI and conversion, including strategies to drive direct bookings.
- Strong creative judgment for evaluating visual and written content to ensure alignment with brand identity.
Success in this Role May Be Measured By:
- Growth in earned media value and media placements.
- Increase in share of voice within luxury hospitality markets.
- Improved social engagement and audience growth.
- Direct booking contribution from marketing activities.
- Website traffic and conversion performance.
- Awards and industry recognitions secured.
- Reputation score improvements and guest sentiment metrics.
What We Offer:
At Four Seasons, people are our greatest asset. We invest heavily in leadership development, mentorship, internal mobility, and creating an exceptional employee experience where talent can thrive.
- Annual Salary: $80,000 to $90,000 + Annual Incentive Plan
- 100% Medical, dental and vision insurance coverage.
- Holiday, Vacation and Sick leave coverage.
- 401K participation with company matching program.
- Complimentary stays and exclusive discounts at Four Seasons Hotels worldwide.
- Excellent training and development programs and employee recognition events.
- Complimentary employee meal per shift in our employee dining room.
- Complimentary parking.
- Complimentary dry cleaning for employee uniforms.
- Career growth opportunities.
- Complimentary hotel fitness center access.
- Inclusive and diverse employee engagement & recognition events all year-round.
- Full-time position (on-site) including some evenings, weekends, holidays and travels.
Position: Department Head
Four Seasons is an Equal Opportunity, Affirmative Action employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. To access the 'EEOC is The Law' Information poster please visit this website - https://eeoc.gov/sites/default/files/migrated_files/employers/poster_screen_reader_optimized.pdf
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Get Access To All JobsTips for Finding H-1B Visa Sponsorship as a Marketing and Public Relations Manager
Match your degree to the role description
H-1B eligibility for this role depends on your degree being in a directly related field like marketing, communications, or public relations. If your degree is in a different field, gather coursework transcripts and work history showing substantive overlap before applying.
Use OFLC Wage Search before salary negotiations
Your employer must pay at least the prevailing wage for your SOC code and work location. Look up the wage level for Marketing and Public Relations Managers in your target city so you can verify any offer meets DOL requirements before the LCA is filed.
Find sponsors through Migrate Mate by role and city
Many employers post marketing management roles without advertising H-1B sponsorship publicly. Search Migrate Mate to identify employers with verified LCA filing history for this occupation, so you target companies that have already sponsored similar roles.
Confirm each worksite has its own certified LCA
If your role involves managing campaigns across multiple office locations or requires regular work at a client site, your employer needs a separate certified LCA for each worksite. Raise this with your employer before the I-129 is filed to avoid compliance issues later.
Review your O*NET profile before the specialty occupation argument
USCIS may scrutinize whether a Marketing and Public Relations Manager role truly requires a specific bachelor's degree. Pull the O*NET occupation profile for this title and confirm your job description maps to duties listed there, particularly those tied to degree-level analytical or strategic responsibilities.
Account for the H-1B cap timeline in your job search
H-1B cap-subject petitions can only be filed after USCIS selection, and status begins October 1 at the earliest. If you're on OPT, confirm your end date gives you enough runway, and ask prospective employers early whether they're willing to file for the next available filing cycle.
H-1B Visa Marketing and Public Relations Manager: Frequently Asked Questions
Does a Marketing and Public Relations Manager role qualify as an H-1B specialty occupation?
Yes, this role typically qualifies as a specialty occupation when the employer structures it around degree-level duties such as integrated campaign strategy, brand communications planning, or media analytics. USCIS looks for a direct relationship between the job duties and a specific bachelor's degree field like marketing, communications, or public relations. A generic or broadly defined job description without degree-specific requirements can invite a Request for Evidence, so the employer's LCA and I-129 documentation should closely tie the duties to your degree field.
Which degree fields does USCIS accept for this occupation?
USCIS generally accepts degrees in marketing, public relations, communications, advertising, or journalism for Marketing and Public Relations Manager roles. Degrees in business administration with a marketing concentration are also commonly accepted. If your degree is in an unrelated field, you can supplement with professional experience, but your employer should work with an immigration attorney to build a strong specialty occupation argument before filing the I-129 petition.
How do I find employers who sponsor H-1B visas for marketing management roles?
Search Migrate Mate to browse employers with verified LCA filing history for Marketing and Public Relations Manager positions. Many large consumer brands, tech companies, financial services firms, and global agencies sponsor this role regularly. Targeting employers with an established H-1B filing track record for marketing leadership positions significantly improves your chances of a smooth sponsorship process.
What happens to my H-1B status if I move to a different city for this role?
Your employer must file a new certified LCA with DOL covering the new worksite before you begin working there. Each work location tied to your H-1B requires its own LCA reflecting the prevailing wage for that specific metropolitan area. If you're relocating permanently, your employer should also amend the I-129 petition with USCIS. Failing to update the LCA for a new location puts both you and your employer out of compliance.
Can I switch employers while on H-1B sponsorship for this role?
Yes. Under H-1B portability rules, you can start working for a new employer as soon as they file a non-frivolous I-129 petition on your behalf, provided you've been in valid H-1B status and are not in removal proceedings. Your new employer must file a fresh LCA for your role and location. You don't need to wait for USCIS approval to begin work with the new employer once the petition is received.