Marketing Manager Jobs in Columbus, OH
Marketing Manager jobs in Columbus, Ohio are in consistent demand across healthcare, insurance, retail, and technology, with hiring concentrated in the Short North, Downtown, and Easton Town Center corridors. Employers actively posting roles include Safelite, Abbott, and Tilray. Scan the live roles below and apply to whichever ones fit.
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Marketing Strategy Manager
Overview
The Marketing Strategy Manager is a newly created player-coach role within OTC Industrial Technologies' Corporate Marketing team. This leader partners closely with business segment teams to translate their business objectives into focused, measurable marketing strategies and programs.
Leading a team of two Marketing Strategists while personally supporting high-priority segment initiatives, this role combines strategic direction, people leadership, and hands-on execution. Working across Sales, Business Development, Digital Commerce, Creative, and external partners, the Marketing Strategy Manager brings customer and market insight, strategic rigor, and strong execution to help each segment grow.
- Lead, coach, and develop two Marketing Strategists; set clear priorities and build their strategic and commercial acumen.
- Partner with business segment leaders to understand growth goals, customer needs, market opportunities, and commercial priorities.
- Set the team's strategy, operating cadence, and capacity across assigned segments, ensuring consistent, high-quality marketing support.
- Personally lead strategic planning and high-impact initiatives for priority segments, serving as a hands-on advisor on complex opportunities.
- Develop segment-specific marketing strategies, annual plans, campaign roadmaps, and go-to-market recommendations that support business growth.
- Turn business priorities into clear value propositions, marketing briefs, audience definitions, messaging frameworks, and integrated campaign plans.
- Use voice-of-customer insights, market intelligence, competitive analysis, and performance data to identify opportunities and sharpen strategy.
- Coordinate cross-functionally—including digital, creative, content, communications, and marketing operations—to deliver integrated programs.
- Manage the annual events calendar and coordinate execution with business segment leaders.
- Support product launches, new-service introductions, customer initiatives, geographic expansion, and other strategic growth opportunities.
- Establish KPIs and dashboards, ensure alignment with OTC's brand and marketing standards, and build trusted segment-leadership relationships.
What You Need
- Bachelor's degree in marketing, business, communications, or a related field; equivalent experience will be considered.
- Five or more years of progressive marketing, brand, product marketing, commercial strategy, or go-to-market experience.
- At least two years of direct people leadership or demonstrated experience coaching and developing marketing talent.
- Experience supporting B2B, industrial, manufacturing, distribution, technical, or other complex commercial businesses preferred.
- Demonstrated ability to build marketing strategies that connect directly to business objectives and measurable results.
- Experience leading integrated marketing programs across digital, content, sales enablement, events, product marketing, and customer communications.
- Strong analytical and AI skills and comfort using market research, customer insights, campaign data, and business performance metrics to guide decisions.
- Excellent written, presentation, and interpersonal communication skills, with the ability to influence stakeholders at all levels.
- Highly organized project-management skills and a collaborative, accountable player-coach mindset with a bias toward action and continuous improvement.
Why Join OTC Industrial Technologies?
- Comprehensive Benefits: Our benefits package includes medical, dental, and vision care coverage, short-and long-term disability coverage, and life insurance. We also offer a wellness discount and a stipend for safety shoes and glasses.
- Financial Security: We provide a 401(k) savings plan with an employer match of 50% on the dollar up to 6%, robust referral bonuses, and relocation assistance.
- Work-Life Balance: Enjoy paid time off (PTO) and tuition assistance to support your career growth and personal life.
- Career Growth Opportunities: At OTC Industrial Technologies, we believe in investing in our employees' development. We offer various training programs and career advancement opportunities to help you reach your full potential.
Marketing Strategy Manager
Overview
The Marketing Strategy Manager is a newly created player-coach role within OTC Industrial Technologies' Corporate Marketing team. This leader partners closely with business segment teams to translate their business objectives into focused, measurable marketing strategies and programs.
Leading a team of two Marketing Strategists while personally supporting high-priority segment initiatives, this role combines strategic direction, people leadership, and hands-on execution. Working across Sales, Business Development, Digital Commerce, Creative, and external partners, the Marketing Strategy Manager brings customer and market insight, strategic rigor, and strong execution to help each segment grow.
- Lead, coach, and develop two Marketing Strategists; set clear priorities and build their strategic and commercial acumen.
- Partner with business segment leaders to understand growth goals, customer needs, market opportunities, and commercial priorities.
- Set the team's strategy, operating cadence, and capacity across assigned segments, ensuring consistent, high-quality marketing support.
- Personally lead strategic planning and high-impact initiatives for priority segments, serving as a hands-on advisor on complex opportunities.
- Develop segment-specific marketing strategies, annual plans, campaign roadmaps, and go-to-market recommendations that support business growth.
- Turn business priorities into clear value propositions, marketing briefs, audience definitions, messaging frameworks, and integrated campaign plans.
- Use voice-of-customer insights, market intelligence, competitive analysis, and performance data to identify opportunities and sharpen strategy.
- Coordinate cross-functionally—including digital, creative, content, communications, and marketing operations—to deliver integrated programs.
- Manage the annual events calendar and coordinate execution with business segment leaders.
- Support product launches, new-service introductions, customer initiatives, geographic expansion, and other strategic growth opportunities.
- Establish KPIs and dashboards, ensure alignment with OTC's brand and marketing standards, and build trusted segment-leadership relationships.
What You Need
- Bachelor's degree in marketing, business, communications, or a related field; equivalent experience will be considered.
- Five or more years of progressive marketing, brand, product marketing, commercial strategy, or go-to-market experience.
- At least two years of direct people leadership or demonstrated experience coaching and developing marketing talent.
- Experience supporting B2B, industrial, manufacturing, distribution, technical, or other complex commercial businesses preferred.
- Demonstrated ability to build marketing strategies that connect directly to business objectives and measurable results.
- Experience leading integrated marketing programs across digital, content, sales enablement, events, product marketing, and customer communications.
- Strong analytical and AI skills and comfort using market research, customer insights, campaign data, and business performance metrics to guide decisions.
- Excellent written, presentation, and interpersonal communication skills, with the ability to influence stakeholders at all levels.
- Highly organized project-management skills and a collaborative, accountable player-coach mindset with a bias toward action and continuous improvement.
Why Join OTC Industrial Technologies?
- Comprehensive Benefits: Our benefits package includes medical, dental, and vision care coverage, short-and long-term disability coverage, and life insurance. We also offer a wellness discount and a stipend for safety shoes and glasses.
- Financial Security: We provide a 401(k) savings plan with an employer match of 50% on the dollar up to 6%, robust referral bonuses, and relocation assistance.
- Work-Life Balance: Enjoy paid time off (PTO) and tuition assistance to support your career growth and personal life.
- Career Growth Opportunities: At OTC Industrial Technologies, we believe in investing in our employees' development. We offer various training programs and career advancement opportunities to help you reach your full potential.
See All 74 Marketing Manager Jobs in Columbus
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Find Marketing Manager JobsMarketing Manager Job Market in Columbus
Who's Hiring
Top Industries Hiring
- Manufacturing
- Law & Legal Services
- Technology & Software
Marketing Manager Jobs in Columbus: Frequently Asked Questions
How do I get a marketing manager job in Columbus?
Target the sectors that drive Columbus hiring: healthcare systems, insurance and financial services, retail and e-commerce brands, and regional tech companies. Roles concentrate Downtown, in the Short North, and around the Easton and Polaris corridors. Candidates with hands-on experience in digital marketing, brand management, or demand generation stand out most. Knowing Columbus consumer culture and regional media gives you a genuine edge over applicants from outside the market.
Which companies hire marketing managers in Columbus?
Columbus marketing manager roles are posted by Safelite, Abbott, and Tilray and others right now, based on current listings on Migrate Mate as of September 2026. The city's employer mix skews toward large healthcare organizations, insurance carriers, national retailers headquartered locally, and a growing cluster of mid-size tech and SaaS companies.
Are there remote marketing manager jobs in Columbus?
Yes, though it depends heavily on the role: content strategy, digital, and analytics-focused positions go remote far more often than brand or field marketing roles tied to Columbus events and retail locations. About 56% of marketing manager openings tied to Columbus are remote or hybrid as of September 2026, reflecting broader flexibility across the sector. Corporate and tech employers in Columbus tend to offer the most hybrid arrangements.
How can I get a marketing manager job in Columbus with little or no experience?
The most realistic path in Columbus is moving up from a coordinator or specialist role inside one of the city's large healthcare, insurance, or retail organizations, which regularly promote from within. Entry-level marketing roles at Columbus-based brands, agency positions in the Short North creative corridor, and marketing roles at Ohio State University or its affiliated programs all serve as strong on-ramps. Building a portfolio around Columbus-specific campaigns or local consumer data makes a noticeable difference when applying locally.
Which industries hire the most marketing managers in Columbus?
Columbus marketing manager roles concentrate in Manufacturing, Law & Legal Services, and Technology & Software, based on current listings on Migrate Mate as of September 2026. Columbus's status as a headquarters city for major insurance carriers and national retailers, combined with one of the largest medical center footprints in the Midwest, keeps sustained demand across those sectors year-round.
See All 74 Marketing Manager Jobs in Columbus
Find roles in Columbus that match your experience and apply in just a few clicks.
Find Marketing Manager Jobs