Customer Marketing Manager Jobs for OPT Students
Customer Marketing Manager jobs are a strong fit for F-1 OPT students with backgrounds in marketing, communications, or business. Most roles qualify as specialty occupations for H-1B sponsorship, and your 12-month OPT window, 24 months extra with a STEM extension if eligible, gives you real time to prove your value and secure a long-term offer.
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Get Access To All JobsINTRODUCTION
It's fun to work in a company where people truly BELIEVE in what they're doing!
Job Description Summary:
Are you a marketing maestro who thrives on driving impactful projects and collaborating across dynamic teams? Rocket Software is looking for a Solution and Customer Marketing Manager to play a pivotal role in shaping the success of a core segment of our Application Modernization portfolio.
In this exciting role, you’ll be at the heart of our marketing engine, orchestrating high-priority projects that fuel growth and deliver results. You’ll dive into the action—leading the charge on key initiatives that make a tangible impact such as customer retention programs, events, and pipeline-driving campaigns. You’ll partner with specialized shared services teams to bring campaigns to life and hit revenue targets.
Your mission? To ensure every project is properly prioritized, briefed, and executed seamlessly across our matrixed organization through tight alignment with sales and product stakeholders. If you’re a natural collaborator with a knack for keeping the gears turning and a passion for delivering marketing excellence, this is your chance to shine.
Primary Responsibilities
1. Portfolio Coordination
- Serve as the central point of coordination for all marketing project needs for the portfolio.
- Gather requirements and goals from product and sales leadership, including alignment cross-functionally on prioritization.
- Translate stakeholder needs into actionable project briefs.
- Balance and prioritize work across both portfolios using an established intake and workflow process.
2. Project-Based Marketing Execution
- Drive the execution of marketing deliverables, ensuring alignment with business needs and timelines.
- Coordinate cross-functional efforts for campaigns, product updates, content development, sales enablement, customer communications, and web updates.
- Ensure work is on time, on brand, and consistent with Rocket Software messaging.
3. Operational & Process Excellence
- Maintain structured workflows for intake, prioritization, and project tracking.
- Communicate project timelines, status updates, and blockers proactively.
- Ensure smooth coordination between portfolio stakeholders and shared services.
- Support reporting on project impact and engagement metrics.
Ideal Candidate Profile
- Exceptional project manager and communicator.
- Proficient use of AI to improve marketing production and execution.
- Skilled at navigating a matrixed organization.
- Experience with cross-functional alignment that results in high stakeholder and executive satisfaction.
- Able to quickly learn and adapt to technical product areas.
- Highly organized and comfortable juggling multiple workstreams.
- Strong collaborator with the ability to influence without direct authority.
- Ability to travel up to 20%.
Information Security:
Information security is everyone’s responsibility. A fundamental principle of information security at Rocket Software is that all individuals in the organization have a responsibility for the security and protection of company information and IT Resources over which they have control, according to their role.
Diversity, Inclusion & Equity:
At Rocket we are committed to an inclusive workplace environment, where every Rocketeer can thrive by bringing their full selves to work. Being a Rocketeer means you are part of our movement to continually drive inclusivity, diversity and equity in our workforce.
LI-Remote
COMPENSATION
- Annual salary range for this position is between $77,000.00 - $103,950.00 gross before taxes.
What Rocket Software can offer you in USA:
- Unlimited Vacation Time as well as paid holidays and sick time
- Health and Wellness coverage options for Rocketeers and dependents
- Life and disability coverage
- Fidelity 401(k) and Roth Retirement Savings with matching contributions
- Monthly student debt benefit program
- Tuition Reimbursement and Certificate Reimbursement Program opportunities
- Leadership and skills training opportunities
EOE M/F/Vet/Disability. Rocket Software Inc. is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Rocket Software Inc. is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
Rocket is committed to working with and providing reasonable accommodation to individuals with physical and mental disabilities. If you need special assistance or an accommodation while seeking employment, please call: 781-577-4321 or send an email to people@rocketsoftware.com. We will make a determination on your request for reasonable accommodation on a case-by-case basis.
As part of our commitment to a safe and trustworthy workplace, we include background and reference checks in our hiring process.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
INTRODUCTION
It's fun to work in a company where people truly BELIEVE in what they're doing!
Job Description Summary:
Are you a marketing maestro who thrives on driving impactful projects and collaborating across dynamic teams? Rocket Software is looking for a Solution and Customer Marketing Manager to play a pivotal role in shaping the success of a core segment of our Application Modernization portfolio.
In this exciting role, you’ll be at the heart of our marketing engine, orchestrating high-priority projects that fuel growth and deliver results. You’ll dive into the action—leading the charge on key initiatives that make a tangible impact such as customer retention programs, events, and pipeline-driving campaigns. You’ll partner with specialized shared services teams to bring campaigns to life and hit revenue targets.
Your mission? To ensure every project is properly prioritized, briefed, and executed seamlessly across our matrixed organization through tight alignment with sales and product stakeholders. If you’re a natural collaborator with a knack for keeping the gears turning and a passion for delivering marketing excellence, this is your chance to shine.
Primary Responsibilities
1. Portfolio Coordination
- Serve as the central point of coordination for all marketing project needs for the portfolio.
- Gather requirements and goals from product and sales leadership, including alignment cross-functionally on prioritization.
- Translate stakeholder needs into actionable project briefs.
- Balance and prioritize work across both portfolios using an established intake and workflow process.
2. Project-Based Marketing Execution
- Drive the execution of marketing deliverables, ensuring alignment with business needs and timelines.
- Coordinate cross-functional efforts for campaigns, product updates, content development, sales enablement, customer communications, and web updates.
- Ensure work is on time, on brand, and consistent with Rocket Software messaging.
3. Operational & Process Excellence
- Maintain structured workflows for intake, prioritization, and project tracking.
- Communicate project timelines, status updates, and blockers proactively.
- Ensure smooth coordination between portfolio stakeholders and shared services.
- Support reporting on project impact and engagement metrics.
Ideal Candidate Profile
- Exceptional project manager and communicator.
- Proficient use of AI to improve marketing production and execution.
- Skilled at navigating a matrixed organization.
- Experience with cross-functional alignment that results in high stakeholder and executive satisfaction.
- Able to quickly learn and adapt to technical product areas.
- Highly organized and comfortable juggling multiple workstreams.
- Strong collaborator with the ability to influence without direct authority.
- Ability to travel up to 20%.
Information Security:
Information security is everyone’s responsibility. A fundamental principle of information security at Rocket Software is that all individuals in the organization have a responsibility for the security and protection of company information and IT Resources over which they have control, according to their role.
Diversity, Inclusion & Equity:
At Rocket we are committed to an inclusive workplace environment, where every Rocketeer can thrive by bringing their full selves to work. Being a Rocketeer means you are part of our movement to continually drive inclusivity, diversity and equity in our workforce.
LI-Remote
COMPENSATION
- Annual salary range for this position is between $77,000.00 - $103,950.00 gross before taxes.
What Rocket Software can offer you in USA:
- Unlimited Vacation Time as well as paid holidays and sick time
- Health and Wellness coverage options for Rocketeers and dependents
- Life and disability coverage
- Fidelity 401(k) and Roth Retirement Savings with matching contributions
- Monthly student debt benefit program
- Tuition Reimbursement and Certificate Reimbursement Program opportunities
- Leadership and skills training opportunities
EOE M/F/Vet/Disability. Rocket Software Inc. is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Rocket Software Inc. is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
Rocket is committed to working with and providing reasonable accommodation to individuals with physical and mental disabilities. If you need special assistance or an accommodation while seeking employment, please call: 781-577-4321 or send an email to people@rocketsoftware.com. We will make a determination on your request for reasonable accommodation on a case-by-case basis.
As part of our commitment to a safe and trustworthy workplace, we include background and reference checks in our hiring process.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
How to Get Visa Sponsorship as a Customer Marketing Manager
Target companies with a history of H-1B sponsorship
Companies that have sponsored H-1B visas before are far more likely to do it again. Search OFLC disclosure data to find employers who have filed Labor Condition Applications for marketing roles before reaching out.
Build a portfolio of measurable customer outcomes
Customer marketing is a results-driven field. Document retention rates, upsell revenue, or NPS improvements you contributed to. Concrete numbers make sponsorship conversations easier by showing clear business value.
Specialize in a high-demand vertical
SaaS, fintech, and enterprise software companies hire Customer Marketing Managers at scale and sponsor visas regularly. Positioning yourself within one of these verticals sharpens your target list and improves your odds significantly.
Connect with customer marketing communities
Slack groups and professional communities for customer marketers give you direct access to hiring managers and practitioners. Relationships built there often lead to referrals, which carry more weight than cold applications at sponsoring companies.
Use Migrate Mate to filter for sponsoring employers
Migrate Mate surfaces Customer Marketing Manager roles from employers who have sponsored work visas before. Filtering by sponsorship history saves time and focuses your applications on companies already open to hiring OPT candidates.
Customer Marketing Manager jobs are hiring across the US. Find yours.
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Get Access To All JobsFrequently Asked Questions
Does a Customer Marketing Manager role qualify as a specialty occupation for H-1B sponsorship?
Yes, in most cases. USCIS generally recognizes Customer Marketing Manager as a specialty occupation because the role requires a bachelor's degree or higher in marketing, communications, business, or a related field. Roles that involve strategic planning, cross-functional collaboration, and data analysis support the specialty occupation classification. Employers at larger companies or agencies tend to have stronger documentation backing this up.
Can I work as a Customer Marketing Manager on OPT without an H-1B sponsor lined up?
Yes. Your F-1 OPT work authorization is independent of any visa sponsorship. You can work for any employer in a role related to your degree field during your OPT period. Sponsorship only becomes necessary if you want to stay after your OPT and any applicable STEM extension expire. Use that window to demonstrate your value and build the case for a long-term offer.
What degree fields support an OPT authorization for Customer Marketing Manager roles?
Marketing, communications, business administration, and psychology are the most common qualifying fields. Digital marketing and data analytics degrees have also become widely accepted, particularly at technology companies. Your OPT authorization must be in a field directly related to your degree, so confirm the job description aligns with your academic background before applying. Migrate Mate lists roles with the information you need to evaluate that fit.
How does STEM OPT extension eligibility affect Customer Marketing Manager job seekers?
If your degree is in a qualifying STEM field such as data analytics, information systems, or applied statistics, you may be eligible for a 24-month STEM OPT extension beyond your initial 12-month period. This gives employers up to three years of OPT-covered work before an H-1B petition is required, which removes much of the urgency that makes smaller companies hesitant to hire international students.
What should I say when a Customer Marketing Manager employer asks about my work authorization?
Be direct. Tell them you're authorized to work in the U.S. on F-1 OPT, state your authorization end date, and mention any STEM extension eligibility if applicable. Explain that transitioning to H-1B sponsorship is a standard process that many employers in your target industry handle routinely. Framing it as a solved problem rather than an open question makes the conversation easier for both sides.
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