OPT Marketing Campaign Manager Jobs
Marketing Campaign Manager jobs are a strong fit for F-1 OPT students with degrees in marketing, communications, or business. Most roles qualify as specialty occupations, supporting H-1B visa sponsorship later. Your 12-month OPT window (or 24-month STEM extension if eligible) gives you time to build a portfolio and prove ROI.
Find OPT Marketing Campaign Manager JobsOverview
Showing 5 of 25+ Marketing Campaign Manager jobs
See all Marketing Campaign Manager Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Marketing Campaign Manager roles.
Get Access To All JobsINTRODUCTION
At Houston Methodist, the Digital Campaign Strategist position is responsible for leading, managing and partnering with digital marketing management, marketing business partners and creative teams in creating cohesive, comprehensive digital media plans and channel strategies that drive preference and volume for assigned programs/service lines and maximizing impact of digital channels.
Contributing to the end-to-end strategy, implementation and reporting of digital campaigns to reach marketing goals and support engagement, the Digital Campaign Strategist will design comprehensive digital media plans and build business cases for testing new digital media channels including analyzing campaign performance from varying data points, transferring to complete reporting presentations, and working with third parties to ensure digital channel deliverables.
The Digital Campaign Strategist will focus on building and executing paid digital media campaigns within programmatic display, video, and social media channels.
FLSA STATUS
Exempt
QUALIFICATIONS
Education
Bachelor’s Degree in Business, Marketing, Communications, or related field
Experience
Four years experience related to digital marketing within the assigned digital marketing channel and function.
SKILLS AND ABILITIES
Demonstrates the skills and competencies necessary to safely perform the assigned job, determined through ongoing skills, competency assessments, and performance evaluations
- Sufficient proficiency in speaking, reading, and writing the English language necessary to perform the essential functions of this job, especially with regard to activities impacting patient or employee safety or security
- Ability to effectively communicate with patients, physicians, family members and co-workers in a manner consistent with a customer service focus and application of positive language principles
- Knowledge of digital paid media channels and platforms (Paid search, social media, programmatic media) and campaign optimization.
- Capable of pulling digital campaign performance data and driving insights into presentations for business partners and leadership.
- Ability to lead meetings, conversations and present with authority.
- Ability to work under pressure and balance many competing priorities.
- Positive and supportive attitude and demeanor.
- Ability to multi-task and work in an organized manner.
- Ability to uphold confidential and sensitive information.
- Proficient in spreadsheet, word-processing, and presentation software.
- Has sound judgment and decision-making ability, with strong analytical and critical thinking skills; independently resolves conflict and understands when to escalate issues.
- Proactively manages own professional development, including receiving, seeking out and acting on performance feedback.
- Ability to engage and be open to ideas offered by others; works collaboratively and contributes to dialogue.
ESSENTIAL FUNCTIONS
PEOPLE ESSENTIAL FUNCTIONS
Works with service line business partners and collaborative marketing teams to inform the application of digital channels within wider service line campaign strategies in accordance with digital channel best practices and innovative approaches.
- Supports the strategic planning of digital channel campaigns and media plans and designs for new deployments and experiences that align business strategies and priorities to the digital channel capabilities.
- Effectively engages and interfaces with product stakeholders and collaborators within or outside the organization to communicate and translate all aspects related to the assigned digital channel and campaign.
- Helps identify gaps using data-based approaches, and defines creative improvements, assisting in the design and prioritization of digital campaigns.
SERVICE ESSENTIAL FUNCTIONS
Develops digital plans, campaigns, and strategies for assigned digital media channels and platforms ensuring service line goals, deliverability, and alignment with wider service line strategy.
- Manages relationships with vendors for digital campaigns. Leads planning implementation, and ensures digital strategies reflect larger business strategies.
- Partners with cross functional teams for sourcing creative requirements, product needs, and campaign goals, effectively communicating with cross-functional teams.
- Supports product activation and effective adoption and utilization within dynamic, evolving digital and technical ecosystems, ensuring continued alignment with revenue-driving marketing initiatives and established service line strategies.
- Builds key performance indicators (KPIs) dashboards and programming scorecards to build reporting and determine product strategic optimizations.
QUALITY/SAFETY ESSENTIAL FUNCTIONS
Develops strategy and evaluates success of programs, service lines, sponsorships, and events under guidance of manager. Contributes to development of key insights and initiatives annually.
- Develops clear and concise communications, reports, and presentations with compelling data for leadership.
FINANCE ESSENTIAL FUNCTIONS
Measures results and provides recommendations to optimize spending in partnership with digital teams and vendors.
- Submits invoices on time; tracks and adheres to budgets for assigned projects.
GROWTH/INNOVATION ESSENTIAL FUNCTIONS
Proactively seeks opportunities to optimize strategy and initiatives to grow consumer preference and volumes. Makes recommendations for improvement and proactively problem solves when challenges present themselves.
- Supports discovery on innovative products, partnerships, and growth opportunities for digital experiences, creating data-driven business cases for assessing and implementing solutions that close gaps and enhance front-end experiences through technological solutions.
SUPPLEMENTAL REQUIREMENTS
WORK ATTIRE
- Uniform: No
- Scrubs: No
- Business professional: Yes
- Other (department approved): No
ON-CALL
- Note that employees may be required to be on-call during emergencies (ie. Disaster, Severe Weather Events, etc) regardless of selection below.
- On Call: No
TRAVEL
Travel specifications may vary by department
- May require travel within the Houston Metropolitan area: Yes
- May require travel outside Houston Metropolitan area: No
Company Profile:
Houston Methodist is one of the nation’s leading health systems and academic medical centers. The health system consists of eight hospitals: Houston Methodist Hospital, its flagship academic hospital in the Texas Medical Center, seven community hospitals and one long-term acute care hospital throughout the Greater Houston metropolitan area. Houston Methodist also includes a research institute; a comprehensive residency program; international patient services; freestanding comprehensive care clinics, emergency care and imaging centers; and outpatient facilities. Come lead with us!
Houston Methodist is an Equal Opportunity Employer.
INTRODUCTION
At Houston Methodist, the Digital Campaign Strategist position is responsible for leading, managing and partnering with digital marketing management, marketing business partners and creative teams in creating cohesive, comprehensive digital media plans and channel strategies that drive preference and volume for assigned programs/service lines and maximizing impact of digital channels.
Contributing to the end-to-end strategy, implementation and reporting of digital campaigns to reach marketing goals and support engagement, the Digital Campaign Strategist will design comprehensive digital media plans and build business cases for testing new digital media channels including analyzing campaign performance from varying data points, transferring to complete reporting presentations, and working with third parties to ensure digital channel deliverables.
The Digital Campaign Strategist will focus on building and executing paid digital media campaigns within programmatic display, video, and social media channels.
FLSA STATUS
Exempt
QUALIFICATIONS
Education
Bachelor’s Degree in Business, Marketing, Communications, or related field
Experience
Four years experience related to digital marketing within the assigned digital marketing channel and function.
SKILLS AND ABILITIES
Demonstrates the skills and competencies necessary to safely perform the assigned job, determined through ongoing skills, competency assessments, and performance evaluations
- Sufficient proficiency in speaking, reading, and writing the English language necessary to perform the essential functions of this job, especially with regard to activities impacting patient or employee safety or security
- Ability to effectively communicate with patients, physicians, family members and co-workers in a manner consistent with a customer service focus and application of positive language principles
- Knowledge of digital paid media channels and platforms (Paid search, social media, programmatic media) and campaign optimization.
- Capable of pulling digital campaign performance data and driving insights into presentations for business partners and leadership.
- Ability to lead meetings, conversations and present with authority.
- Ability to work under pressure and balance many competing priorities.
- Positive and supportive attitude and demeanor.
- Ability to multi-task and work in an organized manner.
- Ability to uphold confidential and sensitive information.
- Proficient in spreadsheet, word-processing, and presentation software.
- Has sound judgment and decision-making ability, with strong analytical and critical thinking skills; independently resolves conflict and understands when to escalate issues.
- Proactively manages own professional development, including receiving, seeking out and acting on performance feedback.
- Ability to engage and be open to ideas offered by others; works collaboratively and contributes to dialogue.
ESSENTIAL FUNCTIONS
PEOPLE ESSENTIAL FUNCTIONS
Works with service line business partners and collaborative marketing teams to inform the application of digital channels within wider service line campaign strategies in accordance with digital channel best practices and innovative approaches.
- Supports the strategic planning of digital channel campaigns and media plans and designs for new deployments and experiences that align business strategies and priorities to the digital channel capabilities.
- Effectively engages and interfaces with product stakeholders and collaborators within or outside the organization to communicate and translate all aspects related to the assigned digital channel and campaign.
- Helps identify gaps using data-based approaches, and defines creative improvements, assisting in the design and prioritization of digital campaigns.
SERVICE ESSENTIAL FUNCTIONS
Develops digital plans, campaigns, and strategies for assigned digital media channels and platforms ensuring service line goals, deliverability, and alignment with wider service line strategy.
- Manages relationships with vendors for digital campaigns. Leads planning implementation, and ensures digital strategies reflect larger business strategies.
- Partners with cross functional teams for sourcing creative requirements, product needs, and campaign goals, effectively communicating with cross-functional teams.
- Supports product activation and effective adoption and utilization within dynamic, evolving digital and technical ecosystems, ensuring continued alignment with revenue-driving marketing initiatives and established service line strategies.
- Builds key performance indicators (KPIs) dashboards and programming scorecards to build reporting and determine product strategic optimizations.
QUALITY/SAFETY ESSENTIAL FUNCTIONS
Develops strategy and evaluates success of programs, service lines, sponsorships, and events under guidance of manager. Contributes to development of key insights and initiatives annually.
- Develops clear and concise communications, reports, and presentations with compelling data for leadership.
FINANCE ESSENTIAL FUNCTIONS
Measures results and provides recommendations to optimize spending in partnership with digital teams and vendors.
- Submits invoices on time; tracks and adheres to budgets for assigned projects.
GROWTH/INNOVATION ESSENTIAL FUNCTIONS
Proactively seeks opportunities to optimize strategy and initiatives to grow consumer preference and volumes. Makes recommendations for improvement and proactively problem solves when challenges present themselves.
- Supports discovery on innovative products, partnerships, and growth opportunities for digital experiences, creating data-driven business cases for assessing and implementing solutions that close gaps and enhance front-end experiences through technological solutions.
SUPPLEMENTAL REQUIREMENTS
WORK ATTIRE
- Uniform: No
- Scrubs: No
- Business professional: Yes
- Other (department approved): No
ON-CALL
- Note that employees may be required to be on-call during emergencies (ie. Disaster, Severe Weather Events, etc) regardless of selection below.
- On Call: No
TRAVEL
Travel specifications may vary by department
- May require travel within the Houston Metropolitan area: Yes
- May require travel outside Houston Metropolitan area: No
Company Profile:
Houston Methodist is one of the nation’s leading health systems and academic medical centers. The health system consists of eight hospitals: Houston Methodist Hospital, its flagship academic hospital in the Texas Medical Center, seven community hospitals and one long-term acute care hospital throughout the Greater Houston metropolitan area. Houston Methodist also includes a research institute; a comprehensive residency program; international patient services; freestanding comprehensive care clinics, emergency care and imaging centers; and outpatient facilities. Come lead with us!
Houston Methodist is an Equal Opportunity Employer.
See all OPT Marketing Campaign Manager Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new OPT Marketing Campaign Manager Jobs.
Get Access To All JobsTips for Finding OPT Sponsorship as a Marketing Campaign Manager
Target companies with active H-1B filing histories
Employers who have sponsored H-1B visas before are far more likely to do it again. Focus your search on mid-to-large companies with established HR and legal infrastructure. Migrate Mate surfaces roles from verified sponsoring employers.
Frame your OPT timeline around campaign cycles
Marketing teams plan campaigns quarterly and annually. When you apply, make clear your OPT authorization covers the full campaign cycle ahead. Employers are more likely to commit to sponsorship if your timeline aligns with their planning horizon.
Lead with measurable campaign outcomes in your resume
Marketing Campaign Managers are evaluated on ROI, conversion rates, and pipeline contribution. Quantifying results, such as a percentage increase in leads or click-through rates, makes your work authorization cost feel like a clear business investment to employers.
Address sponsorship early but professionally
Bring up your OPT status and future H-1B eligibility before the offer stage, not after. A brief, confident explanation of the process reduces employer hesitation. Framing it as a routine step rather than a complication sets the right tone.
Prioritize roles with cross-functional scope
Positions involving budget management, agency coordination, or multi-channel strategy are easier to classify as specialty occupations. This strengthens the case for H-1B sponsorship. Roles narrowly focused on execution alone can be harder to sponsor under USCIS criteria.
Keep your OPT employment reporting current
Any gap in employment during OPT must be reported to your DSO promptly. Marketing contract roles and internships count toward your work authorization, but only if reported accurately. Gaps exceeding 90 days can jeopardize your OPT status entirely.
Marketing Campaign Manager OPT: Frequently Asked Questions
Does a Marketing Campaign Manager role qualify for OPT work authorization?
Yes, Marketing Campaign Manager positions qualify for OPT as long as the role is directly related to your degree field, typically marketing, communications, advertising, or business. Your university's DSO must confirm the connection between the role and your program of study before you begin work. Roles with strategic or analytical scope tend to qualify most cleanly.
Can I extend my OPT as a Marketing Campaign Manager if my degree is STEM-eligible?
Only if your degree qualifies under the DHS STEM Designated Degree Program List. Most marketing degrees do not qualify for the 24-month STEM OPT extension. However, if your degree is in a quantitative field, such as marketing analytics, data science, or information systems, you may be eligible. Confirm your CIP code with your DSO before assuming STEM extension applies to you.
How do I find Marketing Campaign Manager jobs that offer H-1B sponsorship?
Migrate Mate is built specifically for F-1 OPT students and filters for employers with verified sponsorship histories. Standard job boards don't surface this information reliably, which wastes time on applications that lead nowhere. Searching on Migrate Mate lets you focus on employers who have the infrastructure and willingness to sponsor H-1B petitions for marketing roles.
Does a Marketing Campaign Manager job qualify as a specialty occupation for H-1B purposes?
Generally yes, particularly for roles requiring a bachelor's degree in a specific field such as marketing or communications. USCIS evaluates each petition individually, and roles with strategic responsibilities, budget oversight, and cross-channel coordination are stronger candidates than purely executional positions. Employers with experienced immigration counsel can build a solid specialty occupation argument for most mid-level campaign management roles.
What happens to my OPT status if I switch from one marketing employer to another?
You can change employers on OPT, but you must update your employment information with your DSO within 10 days of starting the new role. There is no formal transfer process, but any unemployment period counts against your 90-day limit. If you are between roles, track your gap days carefully to avoid violating your OPT terms before securing a new Marketing Campaign Manager position.