OPT Marketing Operations Manager Jobs
Marketing Operations Manager roles sit at the intersection of data, automation, and campaign execution, making them a strong fit for F-1 OPT students with marketing or business degrees. Most roles qualify under STEM OPT if your degree is in information systems, data analytics, or a related technical field, giving you up to 36 months of work authorization.
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Shape the Future with Dun & Bradstreet
At Dun & Bradstreet, we believe data has the power to create a better tomorrow. As a global leader in business decisioning data and analytics, we help companies worldwide grow, manage risk, and innovate. Since 1841, businesses have trusted us to turn uncertainty into opportunity. We’re a diverse, global team that values creativity, collaboration, and bold ideas. Are you ready to make an impact and help shape what’s next? Join us! Explore opportunities at dnb.com/careers.
The Marketing Operations Associate supports the strategic alignment of marketing processes to optimize execution, performance, and scalability. This role assists with marketing automation, lead and pipeline development, customer segmentation, campaign enablement, and performance analysis. It also provides operational support for marketing technology, compliance procedures, and process documentation to ensure efficiency and accountability across go-to-market activities.
Essential Key Responsibilities
- Assist in the execution of digital marketing campaigns across email, web, and social platforms.
- Support marketing automation workflows and help maintain lead scoring models.
- Help maintain customer segmentation data for targeted campaigns.
- Assist with lead and pipeline development processes, including data entry and quality checks.
- Monitor campaign performance and contribute to reporting and dashboard creation.
- Ensure data accuracy and integrity within CRM and marketing systems.
- Support compliance procedures by following data governance and privacy standards.
- Provide operational support for marketing technology tools and assist with troubleshooting.
- Contribute to process documentation and operational playbooks.
- Help coordinate vendor activities and track marketing-related contracts and budgets.
Essential Skills and/or Certifications
- Bachelor's degree in Marketing, Business, Communications, or related field.
- 2+ years of experience in marketing operations or related roles.
- Experience developing and executing integrated marketing campaigns and customer marketing activities using digital tactics, events, webinars and emails as well as content creation.
- Basic understanding of lead management and campaign enablement.
- Excellent organizational, planning, and time management skills.
- Experience with CRM systems (e.g., Salesforce).
- Familiarity with marketing automation platforms (e.g., HubSpot, Marketo, Eloqua).
- Proficiency in Microsoft Office Suite skills.
- Show an ownership mindset in everything you do; be a problem solver, be curious and be inspired to take action, be proactive, seek ways to collaborate and connect with people and teams in support of driving success.
- Continuous growth mindset, keep learning through social experiences and relationships with stakeholders, experts, colleagues and mentors as well as widen and broaden your competencies through structural courses and programs.
- Where applicable, fluency in English and languages relevant to the working market.
Physical Requirements
- Ability to sit, speak and operate telephone and/or computer for long periods of time.
- Ability to handle pressure, stressful conditions, and conflict resolution.
- Ability to work day, evening and/or weekend hours as needed.
Benefits We Offer
- Generous paid time off in your first year, increasing with tenure.
- Up to 16 weeks 100% paid parental leave after one year of employment.
- Paid sick time to care for yourself or family members.
- Education assistance and extensive training resources.
- Do Good Program: Paid volunteer days & donation matching.
- Competitive 401k with company matching.
- Health & wellness benefits, including discounted Wellhub membership rates.
- Medical, dental & vision insurance for you, spouse/partner & dependents.
All Dun & Bradstreet job postings can be found at https://jobs.lever.co/dnb. Official communication from Dun & Bradstreet will come from an email address ending in @dnb.com.
Notice to Applicants: Please be advised that this job posting page is hosted and powered by Lever, a subsidiary of Employ Inc. Your use of this page is subject to Employ's Privacy Notice and Cookie Policy, which governs the processing of visitor data on this platform.
Equal Employment Opportunity (EEO): Dun & Bradstreet provides equal employment opportunities to applicants and employees without regard to race, color, religion, creed, sex, age, national origin, citizenship status, disability status, sexual orientation, gender identity or expression, pregnancy, genetic information, protected military and veteran status, ancestry, marital status, medical condition (cancer and genetic characteristics) or any other characteristic protected by law. Know Your Rights: Workplace Discrimination is Illegal - The current poster can be found here. We participate in E-Verify - The current poster can be found here.
Accommodations information for applicants with disabilities: Dun & Bradstreet is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with Dun & Bradstreet, please send an e-mail to AcquisitionT@dnb.com to let us know the nature of your accommodation request and your contact information.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please visit https://bit.ly/3LMn4CQ.
See all 1,503+ OPT Marketing Operations Manager Jobs
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Get Access To All JobsTips for Finding OPT Sponsorship as a Marketing Operations Manager
Lead with your martech stack experience
Employers hiring for Marketing Ops prioritize hands-on experience with tools like Marketo, HubSpot, or Salesforce. Listing specific platforms you've used, and what outcomes you drove, signals you can contribute from day one without a steep learning curve.
Clarify your STEM OPT eligibility upfront
If your degree is in information systems, data science, or a quantitative business field, you may qualify for 24-month STEM OPT extension. Confirming this early removes a common employer hesitation about the 12-month standard OPT window.
Target companies with established marketing technology teams
Mid-size and enterprise companies with dedicated RevOps or demand generation functions are more likely to sponsor and have internal processes for OPT paperwork. Startups with one-person marketing teams rarely have the infrastructure to support work authorization.
Quantify your campaign operations impact
Marketing Ops is a metrics-driven function. Highlight database hygiene improvements, lead scoring models you built, or campaign attribution work you owned. Specific numbers make your resume stand out in a field where vague contributions are common.
Frame yourself as a systems thinker, not just a marketer
Marketing Operations roles sit closer to engineering and analytics than traditional marketing. Emphasizing your comfort with data flows, integrations, and workflow automation positions you for roles that are harder to fill and more likely to justify sponsorship investment.
Address OPT timing proactively in outreach
When contacting hiring managers directly, briefly state your OPT status, end date, and STEM extension eligibility in one sentence. Employers appreciate clarity early and are more likely to engage when they don't have to ask about your authorization timeline themselves.
Marketing Operations Manager OPT: Frequently Asked Questions
Can F-1 OPT students work as Marketing Operations Managers?
Yes. Marketing Operations Manager roles qualify as professional employment under F-1 OPT because they require a bachelor's degree in a directly related field such as marketing, business, information systems, or communications. Your employment must be directly related to your degree program. Make sure your DSO has your employer and start date on file before you begin working.
Does a Marketing Operations Manager role qualify for STEM OPT extension?
It depends on your degree, not the job title. If you graduated from a STEM-designated program such as management information systems, data analytics, or marketing analytics, you may qualify for the 24-month STEM OPT extension. A standard marketing or business administration degree typically does not qualify. Confirm your degree's CIP code with your DSO to determine eligibility before accepting an offer.
How do I find Marketing Operations Manager jobs that are open to OPT candidates?
Migrate Mate lists Marketing Operations Manager roles from employers actively open to hiring F-1 OPT students. Filtering by OPT eligibility on Migrate Mate saves time you'd otherwise spend applying to roles where authorization is a barrier. Most roles on the platform are at companies familiar with OPT requirements and E-Verify compliance.
What do employers typically need from me to hire on OPT for this role?
Your employer will need a copy of your EAD card, your I-20 with OPT authorization, and your passport. They're required to use E-Verify within three days of your start date. You must also report your employer name, address, and start date to your DSO within 10 days. Keep your DSO informed throughout so your SEVIS record stays accurate.
What happens to my OPT authorization if I'm laid off from a Marketing Operations Manager role?
You enter a 60-day unemployment grace period once your employment ends. During that window, you can job search, interview, and accept a new offer without losing OPT status. You must report the change to your DSO promptly. Accumulated unemployment across your full OPT period cannot exceed 90 days for standard OPT or 150 days for those on STEM extension.