Entry Level Product Marketing Associate Jobs
New grad product marketing associate jobs welcome recent graduates and entry level candidates with zero to two years of experience, where a strong portfolio or internship work can matter more than a long resume. Most openings reflect a mix of on-site, remote, and hybrid settings across Technology & Software, Fintech, and Manufacturing, with employers like JFrog, Pella, and Amphenol hiring at this level now.
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INTRODUCTION
Join the team helping millions of people move beyond pain by shaping how we bring Hinge Health’s products and features to market. As a Product Marketing Senior Associate, you’ll turn complex product capabilities into clear, compelling stories that resonate with customers and internal teams. You’ll support go-to-market plans, refine messaging and competitive positioning, and partner closely with Product, Sales, Growth, Customer Success, and Creative to drive adoption of key launches and initiatives. This role is ideal for someone early in their product marketing career who wants broad exposure across workstreams, is excited to learn quickly, and is motivated by building high-impact narratives in a fast-paced, mission-driven environment.
ROLE AND RESPONSIBILITIES
What You’ll Accomplish
In your first 3 months:
- Support the development and execution of go-to-market plans for new products, features, and key initiatives, ensuring stakeholders understand timelines, deliverables, and launch goals.
- Help craft product positioning, messaging, and value propositions for target audiences, partnering with Product to understand feature intent, user value, and rollout plans.
- Translate product updates and roadmap changes into clear internal enablement and customer-facing materials (e.g., briefs, FAQs, one-pagers, emails, in-app messaging).
In your first 6 months:
- Collaborate with Sales and Enablement teams to develop and refine launch materials, battlecards, presentations, and talking points that support effective customer conversations and drive adoption.
- Help maintain consistency across messaging, product narratives, and supporting content so that internal teams and customers hear a clear, unified story.
- Contribute to cross-functional launch and campaign planning, keeping partners aligned on priorities, risks, and tradeoffs as plans evolve.
In your first year:
- Take ownership of discrete go-to-market workstreams for key product areas, from planning through execution and measurement.
- Use qualitative and quantitative inputs (e.g., feedback from customers, performance data, win/loss insights) to refine messaging, surface opportunities, and inform future launches.
- Become a trusted partner to Product, Sales, and Growth teams, known for translating product capabilities into compelling, customer-centered stories that drive impact.
BASIC QUALIFICATIONS
- Bachelor’s degree or equivalent practical experience in marketing, business, communications, or a related field.
- 2+ years of experience in product marketing, marketing, product, strategy, consulting, or a related field, with exposure to go-to-market planning, launches, messaging development, or market research (aligned to a P2 / Level II profile with 2–4 years of experience).
- Demonstrated strength in written and verbal communication, with the ability to simplify complex concepts for internal and external stakeholders.
PREFERRED QUALIFICATIONS
- Experience supporting SaaS, healthcare, technology, or other fast-moving product organizations.
- Familiarity with positioning frameworks, competitive analysis, and customer segmentation, and using these to inform go-to-market plans.
- Experience developing sales enablement and customer-facing marketing materials (e.g., pitch decks, one-pagers, email campaigns, web content).
- Comfort using research, data, and customer feedback to shape messaging, test hypotheses, and iterate on campaigns.
- Ability to balance strategic thinking with hands-on execution across multiple parallel workstreams.
LOCATION
Employees in hybrid roles are required to be in the office 3 days per week, for the full 8 hours of a typical business day. The San Francisco office has a dog-friendly workplace program.
ABOUT HINGE HEALTH
At Hinge Health, we’re using technology to scale and automate the delivery of healthcare – starting with musculoskeletal (MSK) conditions, which affect over 1.7 billion people worldwide. With an AI-powered human-centered care model, Hinge Health leverages cutting-edge technology to improve outcomes, experiences and costs to help people move beyond their pain. The platform addresses a broad spectrum of MSK care – from acute injury, to chronic pain, to post-surgical rehabilitation – through personalized, evidence-based care. As the preferred partner to 60+ health plans, PBMs and other ecosystem partners, Hinge Health is available to over 20 million people across more than 2,800 employers. The company is headquartered in San Francisco with additional offices in Montreal and Bangalore.
WHAT YOU’LL LOVE ABOUT US
- Inclusive healthcare and benefits: On top of comprehensive medical, dental, and vision coverage, we offer employees and their family members help with gender-affirming care, tools for family and fertility planning, and travel reimbursements if healthcare isn’t available where you live.
- Planning for the future: Start saving for the future with our traditional or Roth 401k retirement plan options which include a 2% company match.
- Modern life stipends: Manage your own learning and development.
- Grow with us: Grow with us through discounted company stock through our ESPP with easy payroll deductions.
COMPENSATION
- Compensation Range: $108.8K - $163.2K
Hinge Health is an equal opportunity employer and prohibits discrimination and harassment of any kind. We make employment decisions without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability status, pregnancy, or any other basis protected by federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. We provide reasonable accommodations for candidates with disabilities. If you feel you need assistance or an accommodation due to a disability, let us know by reaching out to your recruiter.
By submitting your application you are acknowledging we are using your personal data as outlined in the personnel and candidate privacy policy.
Beware of Phishing Attempts: We’ve noticed an increase in phishing where fraudsters impersonate employees and send fake job offers to steal sensitive information. We’ll never ask for financial details during the hiring process and only use “@hingehealth.com” emails. If you receive a suspicious offer, stop communication and report it to the US FBI Internet Crime Complaint Center. To verify an email from our recruiting team, forward it to security@hingehealth.com.
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Entry Level Product Marketing Associate Jobs: Frequently Asked Questions
How do I get an entry level product marketing associate job?
Employers at this level prioritize candidates who can show real work, even from class projects, internships, or freelance campaigns. A portfolio demonstrating product positioning, messaging, or go-to-market thinking gives you a concrete edge. Familiarity with tools like CRM platforms, presentation software, and basic analytics also signals readiness. Tailoring your resume to each job description and highlighting measurable outcomes, however small, strengthens every application.
Which companies hire entry level product marketing associates?
Companies hiring entry level product marketing associates right now include JFrog, Pella, and Amphenol, based on current listings on Migrate Mate as of July 2026. Hiring at this level covers startups building out their first marketing teams, mid-size technology companies, and larger consumer brands that run structured early-career programs.
Are there remote entry level product marketing associate jobs?
Yes, though availability varies by employer and industry. About 71% of entry level product marketing associate openings are remote or hybrid as of July 2026, so there are real options for candidates who need location flexibility. Hybrid roles are common at companies that want junior team members in the office for onboarding and collaboration while still offering schedule flexibility.
Are these new grad product marketing associate jobs?
Yes, many of these listings are new grad and junior roles that explicitly welcome recent graduates with little or no professional experience. A new grad friendly posting typically accepts zero to two years of experience, counts relevant internships, and values a strong portfolio over a long work history. Look for language like 'recent graduates encouraged to apply' or 'internship experience considered' to identify the best fits.
Which industries hire the most entry level product marketing associates?
Entry Level product marketing associate roles concentrate in Technology & Software, Fintech, and Manufacturing, based on current listings on Migrate Mate as of July 2026. These sectors drive consistent hiring at this level because they launch new products frequently and need early-career marketers to support positioning, messaging, and go-to-market execution across growing product lines.