Remote Vice President Of Marketing Jobs
Remote Vice President Of Marketing jobs are in strong demand across the U.S., with remote-first companies and distributed teams actively hiring for this leadership role in technology, e-commerce, and SaaS. Employers hiring remotely right now include Assured, REN, and IPSY. Scan the live roles below and apply to whichever ones fit.
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At UnitedHealthcare, we're simplifying the health care experience, creating healthier communities and removing barriers to quality care. The work you do here impacts the lives of millions of people for the better. Come build the health care system of tomorrow, making it more responsive, affordable and optimized. Ready to make a difference? Join us in making healthcare work better for everyone through people-led, responsible AI while Caring. Connecting. Growing together.
The SVP, UHC Employer & Individual (Commercial) Marketing will set and lead the enterprise-wide Employer & Individual marketing strategy for UnitedHealthcare, with accountability for Employer, Individual & Specialty Product, Surest, Member, Local Markets, Small Business, Large Accounts, National Accounts, UMR, UHOone, and USHealth Group. This executive will lead and deploy B2B and B2C marketing to accelerate growth, strengthen market differentiation, deepen customer and member engagement, and increase the value delivered across the Employer & Individual portfolio.
B2B (Business-to-Business): Establish and activate a unified Employer & Individual strategy that strengthens UHC's value proposition, relevance, and preference with employers, consultants, brokers, benefits leaders, and other purchase decision-makers across Local, Large, and National Accounts.
B2C (Business-to-Consumer): Lead product and member marketing that connects consumers and members to differentiated UHC Individual and Surest solutions, improves understanding and engagement, and supports better experiences, outcomes, retention, and advocacy.
This leader will serve as UHC's senior Employer & Individual marketing strategist, translating business, growth, product, and market priorities into compelling customer and member value propositions. The role will integrate portfolio strategy, product marketing, audience segmentation, go-to-market planning, sales enablement, member engagement, campaigns, market activation, and performance measurement across Employer & Individual audiences, channels, and businesses.
The SVP will partner closely with the UHC CMO, UHC business presidents, Employer & Individual Growth, Sales, Product, Surest, Market, Account Management, Experience, Operations, Clinical, Marketing, Communications, Finance, and UnitedHealth Group enterprise partners. The leader will establish an integrated operating model, governance, and shared standards that enable enterprise consistency while supporting the distinct needs of all E&I business lines and products.
The successful leader will have a proven track record of building enterprise marketing strategies in highly regulated, matrixed organizations. They will combine strategic marketing, product and portfolio expertise, customer and member insight, AI and agentic capabilities and fluency, disciplined go-to-market execution, and measurable performance management to accelerate growth, retention, engagement, and long-term enterprise value.
The senior leader will report to the UHC Chief Marketing Officer and serve as a member of the UHC Marketing senior leadership team.
You'll enjoy the flexibility to work remotely * from anywhere within the U.S. as you take on some tough challenges.
Primary Responsibilities:
Set the UHC enterprise Employer & Individual marketing vision, strategy, segmentation, positioning, and multi-year roadmap, aligned to growth, product, member, market, and financial priorities
Own the integrated B2B and B2C marketing strategy across Product, Surest, Member, Local Markets, Large Accounts, and National Accounts
Develop differentiated enterprise and segment-specific value propositions for employers, consultants, brokers, buyers, consumers, and members, supported by credible proof and outcomes
Lead product marketing across the Employer & Individual portfolio, including product positioning, commercialization, launch, adoption, lifecycle management, and portfolio optimization
Lead the Surest marketing strategy, positioning the business for growth and integrating its differentiated value proposition across employer, consultant, broker, consumer, and member audiences
Own the enterprise member marketing strategy, including onboarding, education, engagement, activation, retention, and advocacy across the Employer & Individual member journey
Establish the marketing strategy and activation model for Local Markets, balancing enterprise consistency with market-specific growth priorities, competitive dynamics, and community relevance
Lead Large and National Accounts marketing, developing segment strategies, executive narratives, capabilities, proof points, thought leadership, and programs that support acquisition, retention, and expansion
Partner with Sales, Growth, Account Management, and Consultant Relations to strengthen demand generation, sales enablement, finalist support, client engagement, and pipeline conversion
Create an integrated Employer & Individual insights capability that combines customer, buyer, consultant, broker, consumer, member, competitive, and market intelligence to shape enterprise decisions
Develop a cohesive Employer & Individual narrative and messaging architecture that can be consistently applied across businesses, products, markets, campaigns, sales materials, and member communications
Establish Employer & Individual marketing governance, decision rights, planning processes, standards, tools, and capabilities that enable coordinated enterprise execution and effective local activation
Build a disciplined measurement framework for awareness, consideration, demand, acquisition, adoption, engagement, retention, satisfaction, advocacy, growth, and return on marketing investment
Advise UHC senior executives and Employer & Individual leaders on customer and member implications, market opportunities, competitive positioning, and business impact associated with strategic decisions
Build, lead, and develop a high-performing Employer & Individual marketing organization with solid strategic, product, segment, growth, member, insights, and operational capabilities
Manage the Employer & Individual marketing budget and external partner ecosystem with disciplined prioritization, governance, accountability, and measurable impact
You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.
Required Qualifications:
Bachelor's degree required; advanced degree preferred in marketing, communications, business, health care administration, or a related discipline
15+ years of progressive Employer & Individual, product, growth, customer, member, or segment marketing experience, including significant enterprise-level leadership in a complex, matrixed organization
Demonstrated success developing and activating integrated B2B and B2C strategies across multiple customer segments, products, markets, and channels
Deep understanding of the Employer & Individual health care ecosystem, including employers, consultants, brokers, benefits leaders, consumers, members, local markets, and national customers
Expertise in product marketing, portfolio strategy, value proposition development, go-to-market planning, sales enablement, member engagement, lifecycle marketing, and growth
Proven ability to navigate a highly regulated, reputation-sensitive environment; health care experience preferred
Solid command of customer and member research, segmentation, market intelligence, digital and engagement analytics, and performance measurement, with the ability to translate data into enterprise action
Exceptional executive presence and influencing skills, with a record of advising senior leaders and aligning Marketing, Sales, Growth, Product, Surest, Market, Account Management, Experience, and Operations stakeholders without direct authority
Enterprise mindset with the judgment to balance long-term portfolio value, near-term growth priorities, local market needs, customer expectations, and member impact
Demonstrated ability to build, inspire, and develop high-performing teams and to lead effectively through ambiguity, transformation, and change
Strategic, commercially oriented, collaborative, and action-focused leadership style with high emotional intelligence, sound judgment, curiosity, and courage
Superior written, verbal, storytelling, and presentation skills
All employees working remotely will be required to adhere to UnitedHealth Group's Telecommuter Policy
Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you'll find a far-reaching choice of benefits and incentives. The salary for this role will range from $225,000-$375,000 annually based on full-time employment. We comply with all minimum wage laws as applicable.
At UnitedHealth Group, our mission is to help people live healthier lives and help make the health system work better for everyone. Together, we are shaping the future of healthcare by harnessing technology and innovation to make care simpler to navigate, more affordable and more connected for the people we serve. We are committed to creating an inclusive workplace where everyone feels welcomed, valued, heard and respected, empowering people to bring their authentic selves to work and strengthening our collective impact through diverse talents, backgrounds, experiences and perspectives.
UnitedHealth Group and its affiliated brands are an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
UnitedHealth Group and its affiliated brands are a drug-free workplace. Candidates are required to pass a drug test before beginning employment.
At UnitedHealthcare, we're simplifying the health care experience, creating healthier communities and removing barriers to quality care. The work you do here impacts the lives of millions of people for the better. Come build the health care system of tomorrow, making it more responsive, affordable and optimized. Ready to make a difference? Join us in making healthcare work better for everyone through people-led, responsible AI while Caring. Connecting. Growing together.
The SVP, UHC Employer & Individual (Commercial) Marketing will set and lead the enterprise-wide Employer & Individual marketing strategy for UnitedHealthcare, with accountability for Employer, Individual & Specialty Product, Surest, Member, Local Markets, Small Business, Large Accounts, National Accounts, UMR, UHOone, and USHealth Group. This executive will lead and deploy B2B and B2C marketing to accelerate growth, strengthen market differentiation, deepen customer and member engagement, and increase the value delivered across the Employer & Individual portfolio.
B2B (Business-to-Business): Establish and activate a unified Employer & Individual strategy that strengthens UHC's value proposition, relevance, and preference with employers, consultants, brokers, benefits leaders, and other purchase decision-makers across Local, Large, and National Accounts.
B2C (Business-to-Consumer): Lead product and member marketing that connects consumers and members to differentiated UHC Individual and Surest solutions, improves understanding and engagement, and supports better experiences, outcomes, retention, and advocacy.
This leader will serve as UHC's senior Employer & Individual marketing strategist, translating business, growth, product, and market priorities into compelling customer and member value propositions. The role will integrate portfolio strategy, product marketing, audience segmentation, go-to-market planning, sales enablement, member engagement, campaigns, market activation, and performance measurement across Employer & Individual audiences, channels, and businesses.
The SVP will partner closely with the UHC CMO, UHC business presidents, Employer & Individual Growth, Sales, Product, Surest, Market, Account Management, Experience, Operations, Clinical, Marketing, Communications, Finance, and UnitedHealth Group enterprise partners. The leader will establish an integrated operating model, governance, and shared standards that enable enterprise consistency while supporting the distinct needs of all E&I business lines and products.
The successful leader will have a proven track record of building enterprise marketing strategies in highly regulated, matrixed organizations. They will combine strategic marketing, product and portfolio expertise, customer and member insight, AI and agentic capabilities and fluency, disciplined go-to-market execution, and measurable performance management to accelerate growth, retention, engagement, and long-term enterprise value.
The senior leader will report to the UHC Chief Marketing Officer and serve as a member of the UHC Marketing senior leadership team.
You'll enjoy the flexibility to work remotely * from anywhere within the U.S. as you take on some tough challenges.
Primary Responsibilities:
Set the UHC enterprise Employer & Individual marketing vision, strategy, segmentation, positioning, and multi-year roadmap, aligned to growth, product, member, market, and financial priorities
Own the integrated B2B and B2C marketing strategy across Product, Surest, Member, Local Markets, Large Accounts, and National Accounts
Develop differentiated enterprise and segment-specific value propositions for employers, consultants, brokers, buyers, consumers, and members, supported by credible proof and outcomes
Lead product marketing across the Employer & Individual portfolio, including product positioning, commercialization, launch, adoption, lifecycle management, and portfolio optimization
Lead the Surest marketing strategy, positioning the business for growth and integrating its differentiated value proposition across employer, consultant, broker, consumer, and member audiences
Own the enterprise member marketing strategy, including onboarding, education, engagement, activation, retention, and advocacy across the Employer & Individual member journey
Establish the marketing strategy and activation model for Local Markets, balancing enterprise consistency with market-specific growth priorities, competitive dynamics, and community relevance
Lead Large and National Accounts marketing, developing segment strategies, executive narratives, capabilities, proof points, thought leadership, and programs that support acquisition, retention, and expansion
Partner with Sales, Growth, Account Management, and Consultant Relations to strengthen demand generation, sales enablement, finalist support, client engagement, and pipeline conversion
Create an integrated Employer & Individual insights capability that combines customer, buyer, consultant, broker, consumer, member, competitive, and market intelligence to shape enterprise decisions
Develop a cohesive Employer & Individual narrative and messaging architecture that can be consistently applied across businesses, products, markets, campaigns, sales materials, and member communications
Establish Employer & Individual marketing governance, decision rights, planning processes, standards, tools, and capabilities that enable coordinated enterprise execution and effective local activation
Build a disciplined measurement framework for awareness, consideration, demand, acquisition, adoption, engagement, retention, satisfaction, advocacy, growth, and return on marketing investment
Advise UHC senior executives and Employer & Individual leaders on customer and member implications, market opportunities, competitive positioning, and business impact associated with strategic decisions
Build, lead, and develop a high-performing Employer & Individual marketing organization with solid strategic, product, segment, growth, member, insights, and operational capabilities
Manage the Employer & Individual marketing budget and external partner ecosystem with disciplined prioritization, governance, accountability, and measurable impact
You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.
Required Qualifications:
Bachelor's degree required; advanced degree preferred in marketing, communications, business, health care administration, or a related discipline
15+ years of progressive Employer & Individual, product, growth, customer, member, or segment marketing experience, including significant enterprise-level leadership in a complex, matrixed organization
Demonstrated success developing and activating integrated B2B and B2C strategies across multiple customer segments, products, markets, and channels
Deep understanding of the Employer & Individual health care ecosystem, including employers, consultants, brokers, benefits leaders, consumers, members, local markets, and national customers
Expertise in product marketing, portfolio strategy, value proposition development, go-to-market planning, sales enablement, member engagement, lifecycle marketing, and growth
Proven ability to navigate a highly regulated, reputation-sensitive environment; health care experience preferred
Solid command of customer and member research, segmentation, market intelligence, digital and engagement analytics, and performance measurement, with the ability to translate data into enterprise action
Exceptional executive presence and influencing skills, with a record of advising senior leaders and aligning Marketing, Sales, Growth, Product, Surest, Market, Account Management, Experience, and Operations stakeholders without direct authority
Enterprise mindset with the judgment to balance long-term portfolio value, near-term growth priorities, local market needs, customer expectations, and member impact
Demonstrated ability to build, inspire, and develop high-performing teams and to lead effectively through ambiguity, transformation, and change
Strategic, commercially oriented, collaborative, and action-focused leadership style with high emotional intelligence, sound judgment, curiosity, and courage
Superior written, verbal, storytelling, and presentation skills
All employees working remotely will be required to adhere to UnitedHealth Group's Telecommuter Policy
Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you'll find a far-reaching choice of benefits and incentives. The salary for this role will range from $225,000-$375,000 annually based on full-time employment. We comply with all minimum wage laws as applicable.
At UnitedHealth Group, our mission is to help people live healthier lives and help make the health system work better for everyone. Together, we are shaping the future of healthcare by harnessing technology and innovation to make care simpler to navigate, more affordable and more connected for the people we serve. We are committed to creating an inclusive workplace where everyone feels welcomed, valued, heard and respected, empowering people to bring their authentic selves to work and strengthening our collective impact through diverse talents, backgrounds, experiences and perspectives.
UnitedHealth Group and its affiliated brands are an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
UnitedHealth Group and its affiliated brands are a drug-free workplace. Candidates are required to pass a drug test before beginning employment.
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Who's Hiring
What Employers Look For
The qualifications that appear most often in remote vice president of marketing jobs.
- Eight or more years of progressive marketing leadership experience, including direct team management
- Demonstrated ability to build and execute multi-channel demand generation or brand strategy programs
- Proficiency with marketing automation platforms such as HubSpot, Marketo, or Salesforce Marketing Cloud
- Experience owning and reporting on marketing pipeline metrics, KPIs, and budget allocations
- Strong cross-functional collaboration skills, particularly with sales, product, and executive leadership
- Bachelor's degree in marketing, business, or a related field, with an MBA preferred at many organizations
Tips for Your Remote Vice President Of Marketing Job Search
Apply early to remote roles that fit
Migrate Mate lists remote vice president of marketing openings from across the U.S. in one place. Search by role, find positions that match your background, and apply directly without sorting through mixed results from unrelated locations or job types.
Show async leadership in your application materials
Remote employers at the VP level want to see that you can align teams, drive decisions, and maintain momentum without in-person meetings. Highlight specific examples where you led distributed teams, used written communication to resolve ambiguity, or ran campaigns across multiple time zones.
Quantify marketing outcomes in concrete terms
Remote hiring managers can't observe how you work, so your results carry more weight than your process. Lead with pipeline generated, revenue influenced, CAC reduced, or team headcount grown. Numbers make your impact visible to reviewers who have never met you.
Demonstrate fluency with remote marketing tools
List the platforms your team actually used: Notion, Slack, Asana, HubSpot, or equivalent tools for remote campaign management and team alignment. Remote employers screen for this because tool fluency signals you can contribute without an onboarding ramp-up on distributed workflows.
Remote Vice President Of Marketing Jobs: Frequently Asked Questions
How do I get a remote vice president of marketing job?
Target remote-first companies and distributed teams in SaaS, e-commerce, and digital media, where VP-level marketing roles are most commonly structured for fully remote work. Remote employers screen heavily for async written communication, strategic independence, and the ability to align cross-functional teams without in-person oversight. Demonstrating measurable pipeline or revenue outcomes, fluency with remote collaboration tools, and a history of leading distributed teams will give you a clear edge.
Which companies hire remote vice president of marketings?
Remote vice president of marketing roles are posted by Assured, REN, and IPSY and others right now, based on current remote listings on Migrate Mate as of November 2026. The companies hiring most consistently are remote-first SaaS firms, growth-stage startups, and direct-to-consumer brands that run fully distributed marketing teams.
Can you get a remote vice president of marketing job with no experience?
Yes, but remote VP roles at this seniority level are competitive, and the bar is higher when you can't build credibility through in-person presence. Your best path is through smaller startups or emerging direct-to-consumer brands that value demonstrated results over tenure. A portfolio of campaigns you led, clear metrics you can speak to, and visible async leadership skills can open doors where a traditional resume falls short.
Do you need a degree for remote vice president of marketing jobs?
Not always. Remote employers hiring at the VP level weigh demonstrated marketing leadership, revenue impact, and strategic execution far more than a specific credential. A record of building and scaling campaigns, managing teams, and driving measurable growth often carries more weight than a degree. That said, some enterprise employers and funded startups still list a bachelor's degree as a baseline requirement.
See All 44 Remote Vice President Of Marketing Jobs
Find roles that match your experience and apply in just a few clicks.
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