Product Marketing Visa Sponsorship Jobs in Georgia
Georgia's product marketing scene centers on Atlanta, where companies like NCR Voyix, Salesforce, and Cox Enterprises have established significant technology and media operations. Delta Air Lines and Home Depot also hire product marketers at their Atlanta headquarters. International candidates with B2B or SaaS backgrounds will find genuine sponsorship opportunities here.
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A leader in technology and innovation, Southwire Company, LLC is one of North America’s largest wire and cable producers. Southwire and its subsidiaries manufacture building wire and cable, utility products, metal-clad cable, portable and electronic cord products, OEM wire products and engineered products. In addition, Southwire supplies assembled products, contractor equipment, electrical components, hand tools and jobsite power and lighting solutions. The company also offers digital solutions including contractor planning and utility grid resiliency as well as field services including cable testing, rejuvenation and replacement to support our customers as a value-add partner. We are proud to offer competitive compensation, employee benefits, tuition reimbursement and unlimited growth opportunities. Our more than seven decades of progressive growth can be attributed to our determination to developing innovative systems and solutions, exercising environmental stewardship and enhancing the well-being of the communities in which we work and live. How will you power what’s possible?
Location: Remote
Job Summary
Location: Carrollton, GA or Atlanta Battery office
Hybrid
The Senior Specialist, Product Marketing is responsible for owning the end-to-end strategy, planning, execution, and performance optimization that supports new product introductions, maintenance-of-line initiatives, and brand-building efforts.
This role acts as a strategic driver and cross-functional leader, ensuring alignment across Product Management, Segment Marketing, Channel Marketing, Sales, Creative, and Digital teams. The Senior Specialist leads multiple concurrent campaigns, oversees the development of all marketing assets, and uses data-driven insights to optimize outcomes and report performance to leadership.
The position requires strong strategic thinking, project management, stakeholder influence, and the ability to translate business priorities into effective marketing strategies that drive measurable results.
Key Responsibilities
- Own the full lifecycle of product campaigns, including strategy development, planning, creative briefing, execution oversight, optimization, and results reporting. Ensure all campaigns align with segment, channel, and corporate goals and reinforce brand positioning. (40%)
- Act as the primary marketing liaison for Product Management, ensuring alignment on campaign needs, messaging, audience insights, and timelines. (10%)
- Provide strategic direction and oversee the development of all campaign assets (flyers, brochures, catalogs, video, photography, digital content, email, social, web pages) in partnership with Creative, Digital, and external agencies. (10%)
- Lead coordination and deployment of marketing assets using platforms including Workfront, OpenText, Salsify, PWA, Southwire.com, Jira, Phase 3, and BlueVolt. (10%)
- Partner with Segment and Channel Marketing teams to integrate product campaigns into broader strategic plans and go to market activities. (10%)
- Own and maintain strategic campaign, advertising, and social media calendars to ensure cohesive, well-timed execution across channels. (5%)
- Develop KPIs, track performance, and provide actionable insights and recommendations to leadership. (5%)
- Champion Southwire’s brand across all channels; identify opportunities to elevate brand presence and consistency. (5%)
- Build and maintain expertise in market, customer, and industry trends through conferences, market research, webinars, and ongoing learning. (5%)
Required Education & Experience
Bachelor's degree
Specialized Degree: Business Administration or Marketing
5-7 Years of Experience
Field(s) of Expertise: Business Administration or Marketing
Preferred Education & Experience
Master's degree
Specialized Degree: Business Administration or Marketing
8-11 Years of Experience
Field(s) of Expertise: Business Administration or Marketing
Spans of Control
Does this role manage Southwire team members: No
Travel
Domestic - less than 20% of time
Physical Requirements
Moving - 5% of time
Standing - 5% of time
Sitting - 80% of time
Walking - 10% of time
Working Conditions
Office
Equipment
Computer/Keyboard
Competencies
Action Oriented
Balances Stakeholders
Collaborates
Customer Focus
Nimble Learning
Plans and Aligns
Skills
Brand Marketing
Competitive Analysis
Content Marketing
Creative Problem Solving
Email Marketing
Marketing Performance Measurement And Management
Product Marketing
Project Coordination
Team Oriented
Web Analytics
Benefits We Offer:
- 401k with Matching
- Family and Individual Insurance Packages (Health, Life, Dental, and Vision)
- Paid Time Off & Paid Holidays
- Long & Short-Term Disability
- Supplemental Insurance Plans
- Employee Assistance Program
- Employee Referral Program
- Tuition Reimbursement Programs
- Advancement & Professional Growth opportunities
- Parental Leave
- & More
Southwire is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.
Product Marketing Job Roles in Georgia
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Search Product Marketing Jobs in GeorgiaProduct Marketing Jobs in Georgia: Frequently Asked Questions
Which companies sponsor visas for product marketers in Georgia?
Atlanta-headquartered technology and enterprise companies are the most active sponsors for product marketing roles in Georgia. NCR Voyix, Global Payments, and Cox Enterprises have filed H-1B visa petitions for marketing positions. Salesforce and Microsoft maintain Atlanta offices with product marketing teams. Large employers with established HR and legal infrastructure are generally more willing to sponsor than early-stage startups.
Which visa types are most common for product marketing roles in Georgia?
The H-1B is the most common visa for product marketing roles in Georgia, as the position typically qualifies as a specialty occupation requiring a bachelor's degree in marketing, business, or a related field. Candidates from Australia may pursue the E-3 visa instead. Those with extraordinary achievement in their field sometimes qualify for the O-1A. Each category has distinct employer filing requirements and timelines.
Which cities in Georgia have the most product marketing sponsorship jobs?
Atlanta accounts for the overwhelming majority of product marketing visa sponsorship activity in Georgia. Midtown and Buckhead host significant technology company offices, while the Perimeter Center corridor attracts enterprise software firms. Savannah and Augusta have smaller but growing technology presences, though sponsoring employers in those markets are far less common. Candidates targeting Georgia should focus their search primarily on the Atlanta metro area.
How to find product marketing visa sponsorship jobs in Georgia?
Migrate Mate filters job listings specifically by visa sponsorship availability, making it straightforward to identify product marketing roles in Georgia where employers are open to sponsoring international candidates. Because sponsorship willingness is rarely stated clearly in standard job postings, using Migrate Mate saves significant time. Filtering by Atlanta metro and product marketing or product management adjacent titles tends to return the most relevant results.
Are there any Georgia-specific considerations for product marketers seeking visa sponsorship?
Georgia Tech and Emory University produce a steady pipeline of international graduates who compete for product marketing roles in Atlanta, so employers in the market are generally familiar with OPT and H-1B processes. Georgia does not impose state-level restrictions on visa sponsorship. Product marketers with SaaS, fintech, or supply chain experience align well with the industries concentrated in Atlanta, where enterprise technology hiring is most active.
What is the prevailing wage for sponsored product marketing jobs in Georgia?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.