Brand Marketing Visa Sponsorship Jobs in Pennsylvania
Pennsylvania's brand marketing scene spans Philadelphia's consumer goods and healthcare companies, Pittsburgh's growing tech sector, and major employers like Comcast, GSK, and SEI Investments. International candidates with brand strategy, content, and campaign management backgrounds will find sponsorship opportunities across both established corporations and mid-size firms in the state.
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Get Access To All JobsShape the Future with Dun & Bradstreet
At Dun & Bradstreet, we believe data has the power to create a better tomorrow. As a global leader in business decisioning data and analytics, we help companies worldwide grow, manage risk, and innovate. Since 1841, businesses have trusted us to turn uncertainty into opportunity. We’re a diverse, global team that values creativity, collaboration, and bold ideas. Are you ready to make an impact and help shape what’s next? Join us! Explore opportunities at dnb.com/careers.
The Senior Brand Marketing Manager leads the development, activation, and governance of brand initiatives that strengthen awareness, consistency, and perception across channels. This role owns the brand narrative and strategy, drives campaigns that build awareness and affinity, and ensures consistency in how we show up in the market. This role helps shape the company’s brand architecture and brand naming approach—ensuring the master brand, sub-brands, products, solutions, programs, campaigns, and partner offerings are expressed and branded in a clear, cohesive, and customer-relevant way.
The role works cross-functionally with creative, communications, portfolio marketing, and additional marketing teams from media, to events, to digital, etc. to translate business objectives into compelling brand experiences.
Essential Key Responsibilities
- Develop and refine the brand strategy, including positioning, messaging, voice, and narrative. Ensure the brand narrative is clear, differentiated, and aligned with the company visual and business goals.
- Help define, document, and govern brand architecture, including how the master brand, sub-brands, product, solutions, capabilities, program, campaign, and partner offerings relate to one another – and earn branding.
- Support brand naming strategy and governance for new products, solutions, data offerings, agents, capabilities, etc. – ensuring names align to the brand architecture and strategic naming conventions.
- Lead the planning and execution of brand campaigns and initiatives that support awareness, positioning, and differentiation – including media, events, digital, social, etc.
- Create and maintain brand governance materials, including brand guidelines, naming conventions, decision trees, templates, training materials, and enablement resources for internal teams and agency partners.
- Serve as the primary brand steward, reviewing materials to ensure the brand is applied correctly and consistently – including advertising, events, web, internal communications, and customer-facing experiences.
- Define KPIs for brand health, including awareness, consideration, sentiment, and share of voice.
- Establish tracking and reporting frameworks, using data to inform decisions.
- Stay current with trends in branding, design, and consumer behavior to inform creative direction.
- Collaborate with internal stakeholders and creative teams to ensure alignment and execution of brand standards.
- Manage timelines, budgets, and resources to deliver high-quality brand assets and experiences.
Essential Skills and/or Certifications
- Bachelor’s degree in marketing, communications, or a related field.
- 8+ years of experience in brand marketing; experience in B2B or technology industries is a plus.
- Proven success in developing and executing brand strategies across channels.
- Strong understanding of brand identity, messaging, visual systems, and brand governance.
- Experience supporting brand architecture, portfolio architecture, product hierarchy, naming conventions, or brand house governance.
- Ability to translate complex product, solution, data, capability, and partner structures into simple, customer-relevant naming frameworks.
- Experience participating in or leading naming workstreams, including naming briefs, discovery, stakeholder alignment, SEO or competitive review, and legal/trademark coordination.
- Excellent written and verbal communication skills, including the ability to create concise executive-ready recommendations, decision frameworks, and guidance documents.
- Data-driven approach with experience using brand, campaign, customer, competitive, AEO/SEO, and market insights to inform strategy and optimize impact.
- Strong organizational and project management skills.
- Strong facilitation and stakeholder management skills, with the ability to align cross-functional teams and influence decisions without direct authority.
- Proficiency in Microsoft Office Suite skills.
- Understands and embraces AI tools. Demonstrates curiosity, adaptability, and ethical awareness in navigating AI-driven environments.
- Show an ownership mindset in everything you do. Be a problem solver, be curious, and be inspired to take action. Be proactive, seek ways to collaborate and connect with people and teams in support of driving success.
- Continuous growth mindset, keep learning through social experiences and relationships with stakeholders, experts, colleagues, and mentors as well as widen and broaden your competencies through structural courses and programs.
- Where applicable, fluency in English and languages relevant to the working market.
Physical Requirements
- Ability to sit, speak, and operate telephone and/or computer for long periods of time.
- Ability to handle pressure, stressful conditions, and conflict resolution.
- Ability to work day, evening, and/or weekend hours as needed.
- Regular attendance in the office.
Benefits We Offer
- Generous paid time off in your first year, increasing with tenure.
- Up to 16 weeks 100% paid parental leave after one year of employment.
- Paid sick time to care for yourself or family members.
- Education assistance and extensive training resources.
- Do Good Program: Paid volunteer days & donation matching.
- Competitive 401k with company matching.
- Health & wellness benefits, including discounted Wellhub membership rates.
- Medical, dental & vision insurance for you, spouse/partner & dependents.
All Dun & Bradstreet job postings can be found at https://jobs.lever.co/dnb. Official communication from Dun & Bradstreet will come from an email address ending in @dnb.com.
Notice to Applicants: Please be advised that this job posting page is hosted and powered by Lever, a subsidiary of Employ Inc. Your use of this page is subject to Employ's Privacy Notice and Cookie Policy, which governs the processing of visitor data on this platform.
Equal Employment Opportunity (EEO): Dun & Bradstreet provides equal employment opportunities to applicants and employees without regard to race, color, religion, creed, sex, age, national origin, citizenship status, disability status, sexual orientation, gender identity or expression, pregnancy, genetic information, protected military and veteran status, ancestry, marital status, medical condition (cancer and genetic characteristics) or any other characteristic protected by law. Know Your Rights: Workplace Discrimination is Illegal - The current poster can be found here. We participate in E-Verify - The current poster can be found here.
Accommodations information for applicants with disabilities: Dun & Bradstreet is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with Dun & Bradstreet, please send an e-mail to AcquisitionT@dnb.com to let us know the nature of your accommodation request and your contact information.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please visit https://bit.ly/3LMn4CQ.
Shape the Future with Dun & Bradstreet
At Dun & Bradstreet, we believe data has the power to create a better tomorrow. As a global leader in business decisioning data and analytics, we help companies worldwide grow, manage risk, and innovate. Since 1841, businesses have trusted us to turn uncertainty into opportunity. We’re a diverse, global team that values creativity, collaboration, and bold ideas. Are you ready to make an impact and help shape what’s next? Join us! Explore opportunities at dnb.com/careers.
The Senior Brand Marketing Manager leads the development, activation, and governance of brand initiatives that strengthen awareness, consistency, and perception across channels. This role owns the brand narrative and strategy, drives campaigns that build awareness and affinity, and ensures consistency in how we show up in the market. This role helps shape the company’s brand architecture and brand naming approach—ensuring the master brand, sub-brands, products, solutions, programs, campaigns, and partner offerings are expressed and branded in a clear, cohesive, and customer-relevant way.
The role works cross-functionally with creative, communications, portfolio marketing, and additional marketing teams from media, to events, to digital, etc. to translate business objectives into compelling brand experiences.
Essential Key Responsibilities
- Develop and refine the brand strategy, including positioning, messaging, voice, and narrative. Ensure the brand narrative is clear, differentiated, and aligned with the company visual and business goals.
- Help define, document, and govern brand architecture, including how the master brand, sub-brands, product, solutions, capabilities, program, campaign, and partner offerings relate to one another – and earn branding.
- Support brand naming strategy and governance for new products, solutions, data offerings, agents, capabilities, etc. – ensuring names align to the brand architecture and strategic naming conventions.
- Lead the planning and execution of brand campaigns and initiatives that support awareness, positioning, and differentiation – including media, events, digital, social, etc.
- Create and maintain brand governance materials, including brand guidelines, naming conventions, decision trees, templates, training materials, and enablement resources for internal teams and agency partners.
- Serve as the primary brand steward, reviewing materials to ensure the brand is applied correctly and consistently – including advertising, events, web, internal communications, and customer-facing experiences.
- Define KPIs for brand health, including awareness, consideration, sentiment, and share of voice.
- Establish tracking and reporting frameworks, using data to inform decisions.
- Stay current with trends in branding, design, and consumer behavior to inform creative direction.
- Collaborate with internal stakeholders and creative teams to ensure alignment and execution of brand standards.
- Manage timelines, budgets, and resources to deliver high-quality brand assets and experiences.
Essential Skills and/or Certifications
- Bachelor’s degree in marketing, communications, or a related field.
- 8+ years of experience in brand marketing; experience in B2B or technology industries is a plus.
- Proven success in developing and executing brand strategies across channels.
- Strong understanding of brand identity, messaging, visual systems, and brand governance.
- Experience supporting brand architecture, portfolio architecture, product hierarchy, naming conventions, or brand house governance.
- Ability to translate complex product, solution, data, capability, and partner structures into simple, customer-relevant naming frameworks.
- Experience participating in or leading naming workstreams, including naming briefs, discovery, stakeholder alignment, SEO or competitive review, and legal/trademark coordination.
- Excellent written and verbal communication skills, including the ability to create concise executive-ready recommendations, decision frameworks, and guidance documents.
- Data-driven approach with experience using brand, campaign, customer, competitive, AEO/SEO, and market insights to inform strategy and optimize impact.
- Strong organizational and project management skills.
- Strong facilitation and stakeholder management skills, with the ability to align cross-functional teams and influence decisions without direct authority.
- Proficiency in Microsoft Office Suite skills.
- Understands and embraces AI tools. Demonstrates curiosity, adaptability, and ethical awareness in navigating AI-driven environments.
- Show an ownership mindset in everything you do. Be a problem solver, be curious, and be inspired to take action. Be proactive, seek ways to collaborate and connect with people and teams in support of driving success.
- Continuous growth mindset, keep learning through social experiences and relationships with stakeholders, experts, colleagues, and mentors as well as widen and broaden your competencies through structural courses and programs.
- Where applicable, fluency in English and languages relevant to the working market.
Physical Requirements
- Ability to sit, speak, and operate telephone and/or computer for long periods of time.
- Ability to handle pressure, stressful conditions, and conflict resolution.
- Ability to work day, evening, and/or weekend hours as needed.
- Regular attendance in the office.
Benefits We Offer
- Generous paid time off in your first year, increasing with tenure.
- Up to 16 weeks 100% paid parental leave after one year of employment.
- Paid sick time to care for yourself or family members.
- Education assistance and extensive training resources.
- Do Good Program: Paid volunteer days & donation matching.
- Competitive 401k with company matching.
- Health & wellness benefits, including discounted Wellhub membership rates.
- Medical, dental & vision insurance for you, spouse/partner & dependents.
All Dun & Bradstreet job postings can be found at https://jobs.lever.co/dnb. Official communication from Dun & Bradstreet will come from an email address ending in @dnb.com.
Notice to Applicants: Please be advised that this job posting page is hosted and powered by Lever, a subsidiary of Employ Inc. Your use of this page is subject to Employ's Privacy Notice and Cookie Policy, which governs the processing of visitor data on this platform.
Equal Employment Opportunity (EEO): Dun & Bradstreet provides equal employment opportunities to applicants and employees without regard to race, color, religion, creed, sex, age, national origin, citizenship status, disability status, sexual orientation, gender identity or expression, pregnancy, genetic information, protected military and veteran status, ancestry, marital status, medical condition (cancer and genetic characteristics) or any other characteristic protected by law. Know Your Rights: Workplace Discrimination is Illegal - The current poster can be found here. We participate in E-Verify - The current poster can be found here.
Accommodations information for applicants with disabilities: Dun & Bradstreet is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with Dun & Bradstreet, please send an e-mail to AcquisitionT@dnb.com to let us know the nature of your accommodation request and your contact information.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please visit https://bit.ly/3LMn4CQ.
Brand Marketing Job Roles in Pennsylvania
See all 194+ Brand Marketing Jobs in Pennsylvania
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Search Brand Marketing Jobs in PennsylvaniaBrand Marketing Jobs in Pennsylvania: Frequently Asked Questions
Which companies sponsor visas for brand marketers in Pennsylvania?
Comcast and NBCUniversal in Philadelphia regularly sponsor marketing professionals, as do pharmaceutical and life sciences companies like GSK and Merck (which has a significant Pennsylvania presence). Consumer brands, financial services firms such as SEI Investments, and healthcare systems including Penn Medicine and Jefferson Health have also filed Labor Condition Applications for marketing roles. Large employers with established HR and legal infrastructure are generally the most consistent sponsors.
Which visa types are most common for brand marketing roles in Pennsylvania?
The H-1B visa is the most common visa category for brand marketing positions in Pennsylvania, provided the role requires a bachelor's degree or higher in marketing, communications, or a closely related field. Candidates from Australia may pursue the E-3 visa, which has no lottery. Canadian and Mexican nationals can explore the TN visa under the USMCA. O-1B visas are an option for candidates with demonstrable extraordinary achievement in marketing or media.
Which cities in Pennsylvania have the most brand marketing sponsorship jobs?
Philadelphia is the clear center of gravity for brand marketing sponsorship in Pennsylvania, driven by its concentration of Fortune 500 companies, healthcare systems, and media groups. Pittsburgh has grown steadily as a secondary market, particularly in tech, education, and healthcare marketing, with employers like Carnegie Mellon University and UPMC active in the space. King of Prussia and the Philadelphia suburbs also host several corporate marketing headquarters.
How to find brand marketing visa sponsorship jobs in Pennsylvania?
Migrate Mate filters job listings specifically by visa sponsorship availability, making it straightforward to identify Pennsylvania brand marketing roles where employers are open to sponsoring international candidates. You can search by role type and state to surface positions in Philadelphia, Pittsburgh, and surrounding areas. Because sponsorship willingness is not always stated in standard job postings, using a platform built around that filter saves significant time in your search.
Are there state-specific factors that affect brand marketing sponsorship in Pennsylvania?
Pennsylvania's industry mix matters for sponsorship likelihood. Healthcare, pharmaceuticals, financial services, and media are the dominant sectors, and each has different sponsorship norms. Life sciences and financial firms tend to have legal teams accustomed to visa filings. Pennsylvania does not impose state-level restrictions on employer sponsorship, but prevailing wage requirements under the H-1B are tied to the metropolitan statistical area, so Philadelphia and Pittsburgh roles will each have distinct wage benchmarks set by the Department of Labor.
What is the prevailing wage for sponsored brand marketing jobs in Pennsylvania?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.