Assistant Brand Manager Jobs in USA with Visa Sponsorship
Assistant Brand Manager roles qualify for H-1B visa sponsorship as a specialty occupation requiring a bachelor's degree in marketing, communications, or a related field. Employers file a Labor Condition Application before sponsoring, and the annual cap means timing your job search around the selection process matters.
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Get Access To All JobsPosition Title: ABM, Integrated Marketing Communications, Foodservice/QSR
Position Type: Regular - Full-Time
Requisition ID: 45202
In every role, McCainers are ambitious, curious, and passionate about creating exceptional work experiences - together. With a customer-first mindset, we make doing business with McCain easy.
About the role.
The Assistant Brand Manager, Integrated Marketing Communications (IMC), Foodservice/QSR supports the development and execution of integrated marketing communication programs that drive business growth, strengthen brand equity, and enhance customer engagement across the Foodservice and Quick Service Restaurant (QSR) channels. This role partners across Marketing, Sales, Insights, Innovation, Culinary, Customer Marketing, Supply Chain, Finance, and agency partners to deliver impactful communication strategies, support innovation launches, and execute customer-focused marketing initiatives that align with business objectives.
What you’ll be doing.
- Support the planning, development, and execution of integrated marketing communications programs that drive growth across Foodservice and QSR channels.
- Partner with internal stakeholders and agency teams to develop and execute marketing campaigns, activations, and communication strategies.
- Coordinate creative asset development, customer-facing materials, sales tools, launch toolkits, and communication resources.
- Support communication planning and execution for new product launches, product renovations, specification updates, and portfolio initiatives.
- Assist in the development and implementation of annual marketing plans aligned with business priorities and customer opportunities.
- Manage project timelines, approvals, workflows, and key deliverables to ensure successful execution of marketing programs.
- Collaborate closely with Sales, Customer Marketing, Insights, Culinary, Innovation, Supply Chain, Finance, and agency partners to align business objectives and communication strategies.
- Support digital marketing initiatives, including website content management and search optimization activities.
- Track budgets, purchase orders, invoices, and resource allocation for assigned marketing programs.
- Analyze consumer, customer, competitive, and marketplace insights to support recommendations, optimize campaign effectiveness, and improve future marketing performance.
What you’ll need to be successful.
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Experience supporting integrated marketing, brand marketing, customer marketing, communications, or related commercial functions.
- Strong project management skills with the ability to manage multiple priorities and deadlines simultaneously.
- Experience collaborating with cross-functional teams and external agency partners.
- Strong written and verbal communication skills with the ability to present information clearly and effectively.
- Analytical mindset with the ability to leverage business, customer, and marketplace insights to support decision-making.
- Experience supporting product launches, marketing activations, and customer-facing initiatives preferred.
- Proficiency with Microsoft Office applications and marketing-related digital tools.
- Strong organizational skills, attention to detail, and executional excellence.
- Curiosity, adaptability, collaboration, and a continuous improvement mindset.
About the team.
This role is part of the North America Marketing organization and works closely with the Global Snacking Marketing team to support Foodservice and QSR growth initiatives. The position serves as a key connector across Marketing, Sales, Customer Marketing, Insights, Culinary, Innovation, Supply Chain, Finance, and agency partners, ensuring alignment and effective execution of integrated marketing strategies and customer-focused programs.
About McCain.
Click Here to learn more about McCain and how we provide opportunities to make an impact that matters.
Leadership principles.
At McCain, our leadership principles guide how we engage with customers, collaborate as a team, and achieve success. We focus on understanding customer needs, driving innovation, empowering people, and taking ownership to clear obstacles and deliver results.
AI & Digital Capabilities.
At McCain, AI and digital capabilities are part of how we work and innovate. We value curiosity toward emerging technologies and the thoughtful, responsible use of AI-enabled tools to improve outcomes as part of our future-ready culture.
The McCain experience.
We are McCain. This statement is a testament to our collective strength and our individual value. Your contributions play a vital role in our success. Our winning culture is rooted in authenticity and trust, empowering us to bring out the best in one another. Here, you’ll find opportunities to learn, grow, and thrive. Join us and experience why we’re better together.
Our purpose is grounded in building meaningful relationships. We’re big believers in the power of working together in person—it helps us stay connected, collaborate more effectively, and grow as a team. At the same time, we recognize the importance of flexibility. Most office-based roles follow a hybrid model, with the option to work remotely two days a week. There may be exceptions depending on the role and location, so we encourage you to speak with your recruiter for more details.
Compensation Package: $81,600.00 - $108,900.00 USD annually + Bonus eligibility
The above reflects the target compensation range for the position at the time of posting. Hiring compensation will be determined based on experience, skill set, education and training, and other organizational needs. This posting is for an existing vacancy.
Benefits:
At McCain, we’re on a mission to create a winning culture that puts employee safety and well-being at the heart of what we do, every day. We understand and appreciate that each person’s needs are unique and ensure our benefits & well-being programs reflect that. Employees are eligible for the following benefits: health coverage (medical, dental, vision, prescription drug), retirement savings benefits, and leave support including medical, family and bereavement. Well-being programs include vacation and holidays, company-supported volunteering time, and mental health resources. Coverages are aligned with applicable law and can vary by work level, location, and nature of the role. Additional benefit detail available during the application process.
Your well-being matters to us, and we’re here to provide you with the necessary resources to support you in being your best self at work — and at home.
McCain Foods is an equal opportunity employer. As a global family-owned company, we strive to be the employer of choice in the diverse communities around the world in which we live and work. We recognize that inclusion drives our creativity, resilience, and success and makes our business stronger. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, age, veteran status, disability, or any other protected characteristic under applicable law.
McCain is an accessible employer. If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to find appropriate solutions.
Your privacy is important to us. By submitting personal data or information to us, you agree this will be handled in accordance with McCain’s Global Privacy Policy and Global Employee Privacy Policy, as applicable. McCain leverages AI in the hiring process, though all final decisions are made by humans. You can understand our approach to AI and how your personal information is being handled here.
Job Family: Marketing
Location(s): US - United States of America : Illinois : Oakbrook Terrace
Company: McCain Foods USA, Inc.
Position Title: ABM, Integrated Marketing Communications, Foodservice/QSR
Position Type: Regular - Full-Time
Requisition ID: 45202
In every role, McCainers are ambitious, curious, and passionate about creating exceptional work experiences - together. With a customer-first mindset, we make doing business with McCain easy.
About the role.
The Assistant Brand Manager, Integrated Marketing Communications (IMC), Foodservice/QSR supports the development and execution of integrated marketing communication programs that drive business growth, strengthen brand equity, and enhance customer engagement across the Foodservice and Quick Service Restaurant (QSR) channels. This role partners across Marketing, Sales, Insights, Innovation, Culinary, Customer Marketing, Supply Chain, Finance, and agency partners to deliver impactful communication strategies, support innovation launches, and execute customer-focused marketing initiatives that align with business objectives.
What you’ll be doing.
- Support the planning, development, and execution of integrated marketing communications programs that drive growth across Foodservice and QSR channels.
- Partner with internal stakeholders and agency teams to develop and execute marketing campaigns, activations, and communication strategies.
- Coordinate creative asset development, customer-facing materials, sales tools, launch toolkits, and communication resources.
- Support communication planning and execution for new product launches, product renovations, specification updates, and portfolio initiatives.
- Assist in the development and implementation of annual marketing plans aligned with business priorities and customer opportunities.
- Manage project timelines, approvals, workflows, and key deliverables to ensure successful execution of marketing programs.
- Collaborate closely with Sales, Customer Marketing, Insights, Culinary, Innovation, Supply Chain, Finance, and agency partners to align business objectives and communication strategies.
- Support digital marketing initiatives, including website content management and search optimization activities.
- Track budgets, purchase orders, invoices, and resource allocation for assigned marketing programs.
- Analyze consumer, customer, competitive, and marketplace insights to support recommendations, optimize campaign effectiveness, and improve future marketing performance.
What you’ll need to be successful.
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Experience supporting integrated marketing, brand marketing, customer marketing, communications, or related commercial functions.
- Strong project management skills with the ability to manage multiple priorities and deadlines simultaneously.
- Experience collaborating with cross-functional teams and external agency partners.
- Strong written and verbal communication skills with the ability to present information clearly and effectively.
- Analytical mindset with the ability to leverage business, customer, and marketplace insights to support decision-making.
- Experience supporting product launches, marketing activations, and customer-facing initiatives preferred.
- Proficiency with Microsoft Office applications and marketing-related digital tools.
- Strong organizational skills, attention to detail, and executional excellence.
- Curiosity, adaptability, collaboration, and a continuous improvement mindset.
About the team.
This role is part of the North America Marketing organization and works closely with the Global Snacking Marketing team to support Foodservice and QSR growth initiatives. The position serves as a key connector across Marketing, Sales, Customer Marketing, Insights, Culinary, Innovation, Supply Chain, Finance, and agency partners, ensuring alignment and effective execution of integrated marketing strategies and customer-focused programs.
About McCain.
Click Here to learn more about McCain and how we provide opportunities to make an impact that matters.
Leadership principles.
At McCain, our leadership principles guide how we engage with customers, collaborate as a team, and achieve success. We focus on understanding customer needs, driving innovation, empowering people, and taking ownership to clear obstacles and deliver results.
AI & Digital Capabilities.
At McCain, AI and digital capabilities are part of how we work and innovate. We value curiosity toward emerging technologies and the thoughtful, responsible use of AI-enabled tools to improve outcomes as part of our future-ready culture.
The McCain experience.
We are McCain. This statement is a testament to our collective strength and our individual value. Your contributions play a vital role in our success. Our winning culture is rooted in authenticity and trust, empowering us to bring out the best in one another. Here, you’ll find opportunities to learn, grow, and thrive. Join us and experience why we’re better together.
Our purpose is grounded in building meaningful relationships. We’re big believers in the power of working together in person—it helps us stay connected, collaborate more effectively, and grow as a team. At the same time, we recognize the importance of flexibility. Most office-based roles follow a hybrid model, with the option to work remotely two days a week. There may be exceptions depending on the role and location, so we encourage you to speak with your recruiter for more details.
Compensation Package: $81,600.00 - $108,900.00 USD annually + Bonus eligibility
The above reflects the target compensation range for the position at the time of posting. Hiring compensation will be determined based on experience, skill set, education and training, and other organizational needs. This posting is for an existing vacancy.
Benefits:
At McCain, we’re on a mission to create a winning culture that puts employee safety and well-being at the heart of what we do, every day. We understand and appreciate that each person’s needs are unique and ensure our benefits & well-being programs reflect that. Employees are eligible for the following benefits: health coverage (medical, dental, vision, prescription drug), retirement savings benefits, and leave support including medical, family and bereavement. Well-being programs include vacation and holidays, company-supported volunteering time, and mental health resources. Coverages are aligned with applicable law and can vary by work level, location, and nature of the role. Additional benefit detail available during the application process.
Your well-being matters to us, and we’re here to provide you with the necessary resources to support you in being your best self at work — and at home.
McCain Foods is an equal opportunity employer. As a global family-owned company, we strive to be the employer of choice in the diverse communities around the world in which we live and work. We recognize that inclusion drives our creativity, resilience, and success and makes our business stronger. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, age, veteran status, disability, or any other protected characteristic under applicable law.
McCain is an accessible employer. If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to find appropriate solutions.
Your privacy is important to us. By submitting personal data or information to us, you agree this will be handled in accordance with McCain’s Global Privacy Policy and Global Employee Privacy Policy, as applicable. McCain leverages AI in the hiring process, though all final decisions are made by humans. You can understand our approach to AI and how your personal information is being handled here.
Job Family: Marketing
Location(s): US - United States of America : Illinois : Oakbrook Terrace
Company: McCain Foods USA, Inc.
See all Assistant Brand Manager Jobs
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Get Access To All JobsTips for Finding Visa Sponsorship as an Assistant Brand Manager
Frame your degree as directly relevant
H-1B eligibility for brand management hinges on your degree being in a directly related field. A marketing, communications, or business degree works cleanly. A degree in an unrelated field, even with strong experience, creates RFE risk and weakens the specialty occupation argument.
Target CPG and mid-market brand teams
Consumer packaged goods companies and mid-size brands with dedicated marketing departments file LCAs for Assistant Brand Manager roles more consistently than startups or agencies. Look for employers with established HR infrastructure, since they're more familiar with the LCA certification process.
Check prevailing wage tiers before negotiating
Your employer's LCA must certify a wage at or above the DOL prevailing wage for your location and role. Use the OFLC Wage Search to find the Level 1 and Level 2 thresholds for brand management roles in your target metro before you get to offer negotiation.
Use Migrate Mate to find verified sponsors
Search Migrate Mate's job board to identify employers with verified LCA filing history for marketing and brand roles. This tells you which companies have actually sponsored before, so you're not guessing from job descriptions that say 'will consider sponsorship.'
Get your portfolio into U.S. campaign format
Hiring managers at U.S. brand teams expect case studies framed around market share, consumer insight, and ROI, not just creative executions. Restructure your portfolio before applying so interviewers can immediately see you understand U.S. brand management expectations, which also supports specialty occupation documentation.
Understand the LCA timeline before accepting an offer
Your employer needs DOL to certify the LCA before filing Form I-129 with USCIS. DOL targets a seven business day certification window, but build that into your start date conversation. Accepting an offer without understanding this sequence can create conflicts with your current status end date.
Frequently Asked Questions
Does an Assistant Brand Manager role qualify as a specialty occupation for the H-1B?
Yes, provided the employer can document that the role requires at least a bachelor's degree in a directly related field such as marketing, communications, or business administration. The specialty occupation test is about the job requirements, not just your credentials. If the employer's internal job description lists 'bachelor's preferred' rather than 'required,' that weakens the petition and can trigger a Request for Evidence from USCIS.
What visa options exist for Assistant Brand Managers beyond the H-1B?
If you're an Australian citizen, the E-3 visa is a strong alternative: it's subject to a separate annual cap that has never been exhausted, requires the same specialty occupation standard, and doesn't involve a lottery. Canadians and Mexicans may qualify under TN visa if the role maps to a recognized USMCA profession. F-1 students can also cover an initial employment period through OPT or STEM OPT if the role qualifies under a STEM-designated degree.
How do I find Assistant Brand Manager employers who actively sponsor visas?
Migrate Mate lists employers with verified LCA filing history for marketing and brand roles, so you can focus your applications on companies that have actually sponsored candidates before rather than those that only signal openness in job postings. This is especially useful for brand roles where sponsorship willingness isn't standardized across employers the way it is in tech or engineering.
Does a marketing or communications degree from outside the U.S. qualify for H-1B specialty occupation purposes?
Yes, foreign degrees are evaluated for U.S. equivalency. USCIS accepts credential evaluations from recognized organizations that assess whether your degree is equivalent to a U.S. bachelor's in the relevant field. A three-year Australian bachelor's degree in marketing, for example, is generally treated as equivalent to a four-year U.S. degree. Get a credential evaluation completed before your employer begins the petition, since USCIS will want it in the filing package.
Can an Assistant Brand Manager role support a green card later?
Yes. After working in H-1B status, your employer can sponsor you for an EB-2 or EB-3 employment-based green card. EB-3 covers skilled workers and requires PERM labor certification, where DOL verifies no qualified U.S. workers are available for the role. EB-2 requires an advanced degree or its equivalent. Priority date backlogs vary significantly by country of birth, so the timeline from H-1B to green card depends heavily on your nationality.
What is the prevailing wage requirement for sponsored Assistant Brand Manager jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.