Brand Partnerships Manager Jobs in USA with Visa Sponsorship
Brand Partn visaerships Managers are sponsored under the H-1B visa and O-1 visas, with roles typically classified as specialty occupations requiring a bachelor's degree in marketing, communications, or business. Tech, media, and consumer brands are the most active sponsors. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsINTRODUCTION
Meta is seeking a Brand Partnerships Manager to support the Reality Labs Marketing division. In this role, you will maximize existing brand partnerships and unlock new strategic bets in service of Reality Labs Marketing portfolio goals. You will champion strategic partner enablement by working seamlessly across the broader Meta ecosystem to directly accelerate our objectives and elevate our product portfolio. Additionally, you will spearhead AI transformation and operational efficiency by implementing AI tools to optimize partnership workflows and drive measurable business outcomes.
Brand Partnerships Manager, Reality Labs Responsibilities:
- Enable Strategic Partnerships: Maximize internal and external relationships across the Meta ecosystem to secure and execute high-impact partnerships in service of Reality Labs marketing goals
- Develop Co-Marketing Strategies: Build and manage a portfolio of brand partnerships, translating Reality Labs marketing objectives into customized, integrated co-marketing campaigns that drive product awareness and adoption
- Identify Growth Opportunities: Evaluate and pursue new strategic partnership bets, presenting data-driven recommendations to leadership to secure alignment and resources
- Drive AI Transformation: Lead the implementation and integration of AI-native tools to streamline partnership workflows, enhance operational efficiency, and deliver data-driven business outcomes
- Cross-Functional Leadership: Collaborate with internal teams—including product, marketing science, creative strategy, and operations—to align partnership initiatives with broader go-to-market strategies
- Analyze and Optimize: Measure partnership campaign performance, utilizing AI-integrated reporting tools to deliver actionable insights, optimize return on investment, and improve future effectiveness
- Stakeholder Engagement: Act as the primary point of contact for key internal stakeholders and external brand partners, building trust and ensuring alignment on shared business goals
MINIMUM QUALIFICATIONS:
- Demonstrated experience utilizing AI tooling and technology platforms to optimize workflows and drive operational efficiencies
- Proven track record of managing complex, cross-functional relationships within a large, matrixed organization or broader corporate ecosystem
PREFERRED QUALIFICATIONS:
- Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
- Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
- Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
- Deep understanding of the consumer electronics, augmented reality (AR), virtual reality (VR), or broader tech hardware ecosystem
- Experience using data analysis to inform partnership strategy decisions with the ability to translate complex data and market feedback into actionable partnership strategies
- Experience working in sports and entertainment, sponsorship sales, and media buying, with a knack for spotting trends in culture and ideating methods to break through
ABOUT META:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@meta.com.
COMPENSATION
- Salary Range: $97,000/year to $146,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
INTRODUCTION
Meta is seeking a Brand Partnerships Manager to support the Reality Labs Marketing division. In this role, you will maximize existing brand partnerships and unlock new strategic bets in service of Reality Labs Marketing portfolio goals. You will champion strategic partner enablement by working seamlessly across the broader Meta ecosystem to directly accelerate our objectives and elevate our product portfolio. Additionally, you will spearhead AI transformation and operational efficiency by implementing AI tools to optimize partnership workflows and drive measurable business outcomes.
Brand Partnerships Manager, Reality Labs Responsibilities:
- Enable Strategic Partnerships: Maximize internal and external relationships across the Meta ecosystem to secure and execute high-impact partnerships in service of Reality Labs marketing goals
- Develop Co-Marketing Strategies: Build and manage a portfolio of brand partnerships, translating Reality Labs marketing objectives into customized, integrated co-marketing campaigns that drive product awareness and adoption
- Identify Growth Opportunities: Evaluate and pursue new strategic partnership bets, presenting data-driven recommendations to leadership to secure alignment and resources
- Drive AI Transformation: Lead the implementation and integration of AI-native tools to streamline partnership workflows, enhance operational efficiency, and deliver data-driven business outcomes
- Cross-Functional Leadership: Collaborate with internal teams—including product, marketing science, creative strategy, and operations—to align partnership initiatives with broader go-to-market strategies
- Analyze and Optimize: Measure partnership campaign performance, utilizing AI-integrated reporting tools to deliver actionable insights, optimize return on investment, and improve future effectiveness
- Stakeholder Engagement: Act as the primary point of contact for key internal stakeholders and external brand partners, building trust and ensuring alignment on shared business goals
MINIMUM QUALIFICATIONS:
- Demonstrated experience utilizing AI tooling and technology platforms to optimize workflows and drive operational efficiencies
- Proven track record of managing complex, cross-functional relationships within a large, matrixed organization or broader corporate ecosystem
PREFERRED QUALIFICATIONS:
- Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
- Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
- Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
- Deep understanding of the consumer electronics, augmented reality (AR), virtual reality (VR), or broader tech hardware ecosystem
- Experience using data analysis to inform partnership strategy decisions with the ability to translate complex data and market feedback into actionable partnership strategies
- Experience working in sports and entertainment, sponsorship sales, and media buying, with a knack for spotting trends in culture and ideating methods to break through
ABOUT META:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@meta.com.
COMPENSATION
- Salary Range: $97,000/year to $146,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
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Get Access To All JobsTips for Finding Visa Sponsorship as a Brand Partnerships Manager
Target companies with established visa programs
Large media companies, consumer tech brands, and entertainment studios sponsor Brand Partnerships Managers regularly. Focus your search on employers with dedicated HR and legal teams, they have the infrastructure to handle H-1B sponsorship without friction.
Frame your degree as a specialty occupation match
USCIS requires a specific degree field tied to the role. A marketing, communications, business, or advertising degree maps cleanly. If your degree is in an unrelated field, document how it applies to the specific functions of brand partnership work.
Build a portfolio of measurable partnership outcomes
Sponsoring employers want proof that you deliver results. Quantify past campaign performance, deal sizes managed, and revenue impact. Concrete numbers make the case that your skills are specialized and not easily replaceable by a domestic hire.
Understand the H-1B lottery timing and plan around it
H-1B registrations open in March with a lottery in late March and a filing window starting April 1. If you miss one cycle, you wait a full year. Start employer conversations by October to ensure sponsorship decisions are made well before the registration deadline.
Consider O-1A if you have industry recognition
Brand Partnerships Managers with speaking credits, published work, awards, or documented influence in their industry may qualify for the O-1A visa. It has no lottery and no cap, making it a strong alternative if H-1B selection is not guaranteed.
Negotiate sponsorship explicitly before accepting an offer
Many employers will sponsor but only if the candidate raises it. Bring up visa needs after demonstrating your value in the interview process. Waiting until the offer stage gives you the strongest leverage to secure a clear sponsorship commitment in writing.
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Find Brand Partnerships Manager JobsFrequently Asked Questions
Does a Brand Partnerships Manager role qualify as an H-1B specialty occupation?
Yes, in most cases. USCIS requires that the position normally require a bachelor's degree or higher in a specific field. Brand Partnerships Manager roles typically require a degree in marketing, business, communications, or advertising, which satisfies the specialty occupation standard. Roles where any degree is accepted regardless of field are at higher risk of a Request for Evidence.
Which employers sponsor Brand Partnerships Managers for H-1B visas?
Sponsors are concentrated in tech platforms, consumer goods companies, entertainment studios, and digital media agencies. Companies that run large affiliate, influencer, or co-marketing programs tend to hire at volume and have established sponsorship processes. Browse current sponsored openings on Migrate Mate, which filters specifically for visa-sponsoring employers in this category.
What degree do I need for H-1B sponsorship as a Brand Partnerships Manager?
A bachelor's degree in marketing, business administration, communications, or advertising is the strongest foundation. A degree in an adjacent field like psychology or economics can work if you can draw a direct line to the role's functions. A general arts or unrelated STEM degree creates more risk and may prompt USCIS to question whether the position truly requires a specialized degree.
Can I get sponsored on an O-1 visa for Brand Partnerships roles?
Yes, the O-1A is a viable path for Brand Partnerships Managers who have built a recognizable professional profile. Qualifying evidence includes keynote speaking, published industry articles, awards, documented leadership of high-profile campaigns, or a track record of deal-making at scale. Unlike the H-1B, the O-1A has no annual cap and no lottery, so it can be filed at any point in the year.
How competitive is H-1B sponsorship for marketing and partnerships roles compared to technical roles?
Marketing and partnerships roles face the same H-1B lottery odds as any other category, roughly 25 to 30 percent selection in recent years. However, they face more RFE risk post-selection because USCIS scrutinizes whether the role truly requires a specialized degree. Employers with a history of approvals in this occupation and a strong job description tied to specific degree requirements tend to have better outcomes.
What is the prevailing wage requirement for sponsored Brand Partnerships Manager jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.
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