Knit Visa Sponsorship USA
Knit operates in the Technology & Software space and has a history of sponsoring H-1B visas for skilled workers. While not among the highest-volume sponsors, the company does engage with the sponsorship process, making it a viable target for international candidates with the right technical background.
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INTRODUCTION
Who we’re looking for…
Role: Content Marketing Manager
Team: Marketing
Reports To: Director of Growth Marketing
Supervisory Responsibility: This role currently does not have direct reports.
Ideal Start Date: ASAP
Location: While we are open to remote candidates we are prioritizing individuals that are able to work under a hybrid model with 3 days a week in our NYC Headquarters.
Travel: This role will not be expected to travel. Note, Knit does US All Team, in-person company events twice per year.
Salary Range: $110,000 - $125,000
A Little About Us…
Knit is the AI-Native Research Agency helping researchers run agency-quality quant + qual research at a fraction of traditional agency time and cost. Through Knit, brands like NASCAR, JBL, and Mars automate their consumer research process to get a quicker and more holistic understanding of their audiences.
Overview
Knit is hiring a Content Marketing Manager to own and execute our B2B content engine. This person will translate customer insights, proprietary research, and product value into high-impact content that drives awareness, engagement, and qualified pipeline. This is not just a content production role. You will be responsible for:
- Turning research and customer insights into thought leadership
- Owning Knit’s organic LinkedIn presence
- Supporting executive thought leadership on LinkedIn
- Owning event content for a variety of events
- Building scalable, AI-enhanced content workflows
- Driving measurable impact on MQLs, SQLs, and revenue
You’ll partner closely with Product Marketing, Sales, Product, CS, and Research to ensure our content resonates with our ICP and supports the full buyer journey.
Responsibilities | What you will own…
Key Performance Indicators For This Role
- Volume and consistency of content production aligned to the content calendar
- Marketing Qualified Leads (MQLs) generated through content
- Sales Qualified Leads (SQLs) influenced by content
- Contribution to sales conversions and revenue generation (ARR)
- Growth and engagement of Knit’s LinkedIn presence
Primary responsibilities of this role
Content Strategy & Editorial Ownership
- Collaborate across the Marketing function to refine and execute Knit’s B2B content strategy
- Develop, manage, and maintain the editorial calendar
- Maintain content guidelines, tone, and messaging consistency
- Identify content gaps and proactively recommend new initiatives
Content Production (End-to-End Ownership)
- Produce high-quality, research-driven content to drive traffic and convert target customers, including: blog articles, whitepapers, survey reports, case studies, email campaigns, web copy, sales enablement materials, and event/webinar presentations
- Own content from ideation through distribution and performance optimization
- Translate proprietary research and data into compelling thought leadership
LinkedIn & Organic Social Leadership
- Own Knit’s organic LinkedIn content strategy and publishing calendar
- Develop LinkedIn-native thought leadership content aligned to ICP pain points
- Repurpose long-form content into engaging LinkedIn posts
- Partner with company leadership to support executive LinkedIn presence and thought leadership
- Optimize LinkedIn performance based on engagement, reach, and pipeline influence
- Collaborate with paid marketing efforts for alignment
AI-Enhanced Content Creation
- Leverage AI tools to accelerate research, ideation, outlining, repurposing, and SEO/AEO optimization
- Build scalable AI-assisted workflows to increase content velocity while maintaining quality
- Apply strong editorial judgment to ensure originality, accuracy, and brand consistency
- Continuously evaluate and improve AI-enabled content processes
Design & Creative Collaboration
- Maintain high standards for formatting, layout, and visual storytelling
- Develop basic visual assets independently when appropriate (e.g., Canva, presentation slides, light graphics)
- Create structured creative briefs for internal or external designers
- Collaborate with designers to ensure content aligns with brand standards and has the right look and feel
- Ensure data and research are presented clearly and visually
Cross-Functional & Customer Collaboration
- Communicate cross-functionally across Sales, CS, Product, and Research to ensure content aligns with department goals
- Interview customers and prospects to develop case studies and customer-led content
- Develop content that addresses sales objections and supports pipeline acceleration
- Support marketing initiatives including conferences, webinars, outbound campaigns, and events
Performance & Optimization
- Continuously iterate on content tactics (channels, formats, distribution strategies) based on performance metrics including traffic, engagement, downloads, meetings booked, leads generated, CAC, and pipeline impact
- Use data to inform decisions and refine strategy
REQUIRED SKILLS & EXPERIENCES
- 4+ years of content marketing or direct copywriting experience in a B2B environment (SaaS preferred)
- Extremely strong writing skills (long-form and short-form) with the ability to translate complex research into compelling narratives
- Proven experience creating content that drives measurable pipeline impact
- Experience owning or significantly contributing to a B2B LinkedIn presence
- Demonstrated experience using AI tools to enhance content production and optimization
- Strong visual taste with basic design proficiency (Canva, Figma, or similar)
- Experience collaborating effectively with internal or external designers
- Ability to make and revisit decisions based on real-time performance data
- Ability to produce long-form, short-form, graphic, and presentation-based content (or manage freelancers to do so)
- Ability to develop, organize, and maintain process documentation
- Ability to manage multiple projects and juggle priorities
- Results-oriented; proven ability to prioritize, drive, and achieve results under time pressure
Nice to haves, but not required
- Previous experience in market research SaaS, insights platforms, or go-to-market SaaS
- Strong SEO and data-driven content optimization experience
- Experience turning proprietary data into thought leadership
- Familiarity with HubSpot, Google Analytics, LinkedIn analytics, and modern marketing tech stacks
- Experience with light data analysis
- Experience with Adobe Creative Cloud (Illustrator, Photoshop, AfterEffects)
BENEFITS
Upon joining the Knit team, you will receive a competitive salary, Equity Options, Healthcare (medical, dental, and vision), and Additional Coverage, a company laptop and one-time, onboarding Technology Stipend, a 401(k) with company match, flexible time-off, hybrid working, and more!
Our Company Values
We Are The Championship Team. This Means We
- Are 1% better every day: We approach situations with a growth mindset and ask, “How can we make the business better?” and “What would it take?”
- Play to win: We set audacious goals and push ourselves to achieve them with a bias towards action (When we see a need, we take initiative, and hold ourselves accountable to seeing it through).
- Keep the main thing the main thing: Identify what has the biggest impact and prioritize to focus on it.

INTRODUCTION
Who we’re looking for…
Role: Content Marketing Manager
Team: Marketing
Reports To: Director of Growth Marketing
Supervisory Responsibility: This role currently does not have direct reports.
Ideal Start Date: ASAP
Location: While we are open to remote candidates we are prioritizing individuals that are able to work under a hybrid model with 3 days a week in our NYC Headquarters.
Travel: This role will not be expected to travel. Note, Knit does US All Team, in-person company events twice per year.
Salary Range: $110,000 - $125,000
A Little About Us…
Knit is the AI-Native Research Agency helping researchers run agency-quality quant + qual research at a fraction of traditional agency time and cost. Through Knit, brands like NASCAR, JBL, and Mars automate their consumer research process to get a quicker and more holistic understanding of their audiences.
Overview
Knit is hiring a Content Marketing Manager to own and execute our B2B content engine. This person will translate customer insights, proprietary research, and product value into high-impact content that drives awareness, engagement, and qualified pipeline. This is not just a content production role. You will be responsible for:
- Turning research and customer insights into thought leadership
- Owning Knit’s organic LinkedIn presence
- Supporting executive thought leadership on LinkedIn
- Owning event content for a variety of events
- Building scalable, AI-enhanced content workflows
- Driving measurable impact on MQLs, SQLs, and revenue
You’ll partner closely with Product Marketing, Sales, Product, CS, and Research to ensure our content resonates with our ICP and supports the full buyer journey.
Responsibilities | What you will own…
Key Performance Indicators For This Role
- Volume and consistency of content production aligned to the content calendar
- Marketing Qualified Leads (MQLs) generated through content
- Sales Qualified Leads (SQLs) influenced by content
- Contribution to sales conversions and revenue generation (ARR)
- Growth and engagement of Knit’s LinkedIn presence
Primary responsibilities of this role
Content Strategy & Editorial Ownership
- Collaborate across the Marketing function to refine and execute Knit’s B2B content strategy
- Develop, manage, and maintain the editorial calendar
- Maintain content guidelines, tone, and messaging consistency
- Identify content gaps and proactively recommend new initiatives
Content Production (End-to-End Ownership)
- Produce high-quality, research-driven content to drive traffic and convert target customers, including: blog articles, whitepapers, survey reports, case studies, email campaigns, web copy, sales enablement materials, and event/webinar presentations
- Own content from ideation through distribution and performance optimization
- Translate proprietary research and data into compelling thought leadership
LinkedIn & Organic Social Leadership
- Own Knit’s organic LinkedIn content strategy and publishing calendar
- Develop LinkedIn-native thought leadership content aligned to ICP pain points
- Repurpose long-form content into engaging LinkedIn posts
- Partner with company leadership to support executive LinkedIn presence and thought leadership
- Optimize LinkedIn performance based on engagement, reach, and pipeline influence
- Collaborate with paid marketing efforts for alignment
AI-Enhanced Content Creation
- Leverage AI tools to accelerate research, ideation, outlining, repurposing, and SEO/AEO optimization
- Build scalable AI-assisted workflows to increase content velocity while maintaining quality
- Apply strong editorial judgment to ensure originality, accuracy, and brand consistency
- Continuously evaluate and improve AI-enabled content processes
Design & Creative Collaboration
- Maintain high standards for formatting, layout, and visual storytelling
- Develop basic visual assets independently when appropriate (e.g., Canva, presentation slides, light graphics)
- Create structured creative briefs for internal or external designers
- Collaborate with designers to ensure content aligns with brand standards and has the right look and feel
- Ensure data and research are presented clearly and visually
Cross-Functional & Customer Collaboration
- Communicate cross-functionally across Sales, CS, Product, and Research to ensure content aligns with department goals
- Interview customers and prospects to develop case studies and customer-led content
- Develop content that addresses sales objections and supports pipeline acceleration
- Support marketing initiatives including conferences, webinars, outbound campaigns, and events
Performance & Optimization
- Continuously iterate on content tactics (channels, formats, distribution strategies) based on performance metrics including traffic, engagement, downloads, meetings booked, leads generated, CAC, and pipeline impact
- Use data to inform decisions and refine strategy
REQUIRED SKILLS & EXPERIENCES
- 4+ years of content marketing or direct copywriting experience in a B2B environment (SaaS preferred)
- Extremely strong writing skills (long-form and short-form) with the ability to translate complex research into compelling narratives
- Proven experience creating content that drives measurable pipeline impact
- Experience owning or significantly contributing to a B2B LinkedIn presence
- Demonstrated experience using AI tools to enhance content production and optimization
- Strong visual taste with basic design proficiency (Canva, Figma, or similar)
- Experience collaborating effectively with internal or external designers
- Ability to make and revisit decisions based on real-time performance data
- Ability to produce long-form, short-form, graphic, and presentation-based content (or manage freelancers to do so)
- Ability to develop, organize, and maintain process documentation
- Ability to manage multiple projects and juggle priorities
- Results-oriented; proven ability to prioritize, drive, and achieve results under time pressure
Nice to haves, but not required
- Previous experience in market research SaaS, insights platforms, or go-to-market SaaS
- Strong SEO and data-driven content optimization experience
- Experience turning proprietary data into thought leadership
- Familiarity with HubSpot, Google Analytics, LinkedIn analytics, and modern marketing tech stacks
- Experience with light data analysis
- Experience with Adobe Creative Cloud (Illustrator, Photoshop, AfterEffects)
BENEFITS
Upon joining the Knit team, you will receive a competitive salary, Equity Options, Healthcare (medical, dental, and vision), and Additional Coverage, a company laptop and one-time, onboarding Technology Stipend, a 401(k) with company match, flexible time-off, hybrid working, and more!
Our Company Values
We Are The Championship Team. This Means We
- Are 1% better every day: We approach situations with a growth mindset and ask, “How can we make the business better?” and “What would it take?”
- Play to win: We set audacious goals and push ourselves to achieve them with a bias towards action (When we see a need, we take initiative, and hold ourselves accountable to seeing it through).
- Keep the main thing the main thing: Identify what has the biggest impact and prioritize to focus on it.
Job Roles at Knit Companies
How to Get Visa Sponsorship in Knit Visa Sponsorship USA
Target roles that align with H-1B specialty occupation requirements
Knit sponsors H-1B visas, which require a direct link between your degree and the role. Focus your application on technical positions where a specific field of study is clearly required, not just preferred, to strengthen your petition.
Research Knit's product and engineering focus before applying
Knit builds software products, so candidates in engineering, data, and product development are most likely to align with roles that qualify for H-1B sponsorship. Tailoring your application to their core technical stack signals genuine fit.
Ask about sponsorship willingness early in the process
Knit has sponsored H-1B visas but does so selectively. Raise the sponsorship conversation before or during early interviews so both sides can assess fit without wasting time if the role isn't approved for sponsorship.
Highlight specialized skills that are hard to source domestically
H-1B sponsorship decisions often hinge on whether the candidate brings skills not easily found locally. Emphasize niche technical expertise, certifications, or domain knowledge that makes your profile compelling to a smaller tech employer like Knit.
Browse verified sponsoring employers before applying broadly
Rather than guessing which companies will sponsor, use Migrate Mate to filter by real sponsorship history in the Technology & Software space. It surfaces employers like Knit that have an actual track record, saving you time on dead ends.
Understand the H-1B timeline and plan your job search accordingly
H-1B cap-subject petitions have an April filing window for October starts. If you're targeting Knit, begin conversations by January or February so there's enough lead time for LCA filing, petition preparation, and employer approvals before the deadline.
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Get Access To All JobsFrequently Asked Questions
Does Knit sponsor H-1B visas?
Yes, Knit does sponsor H-1B visas. The company operates in the Technology & Software industry and has used H-1B sponsorship to hire skilled international workers into technical roles. Sponsorship is selective rather than routine, so candidates should confirm sponsorship availability directly with the hiring team early in the process.
What types of roles at Knit are most likely to receive visa sponsorship?
H-1B sponsorship at Knit is most commonly associated with technical and engineering positions, where the degree-to-role connection required for a specialty occupation petition is clearest. Roles in software development, data, and product tend to be the strongest candidates. Non-technical or generalist roles are less likely to qualify for H-1B sponsorship at a company of this size.
How do I know if a specific Knit job listing includes visa sponsorship?
Job listings don't always disclose sponsorship availability, and Knit is no exception. The most reliable approach is to ask the recruiter directly during your first touchpoint. You can also use Migrate Mate to browse Knit's open roles alongside verified sponsorship history, so you're applying with context rather than guessing.
What is the typical application and sponsorship timeline if I'm targeting Knit?
For H-1B cap-subject candidates, the window is tight. USCIS opens H-1B registration in March, with petitions filed in April for an October 1 start date. That means you should be in active conversations with Knit by January or February at the latest. Starting the process late risks missing the filing window entirely, delaying your start by a full year.
How do I find open jobs at Knit that are open to visa sponsorship?
Start by reviewing Knit's current openings and filtering for roles in engineering or technical functions where H-1B sponsorship is most viable. For a more targeted search, Migrate Mate lets you filter by employer sponsorship history, visa type, and industry, so you can identify Knit roles alongside other verified sponsors in the Technology & Software space, all in one place.
See which Knit employers are hiring and sponsoring visas right now.
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