CPT Brand Manager Jobs
Brand Manager CPT jobs let F-1 students apply marketing coursework to real campaigns, brand strategy, and cross-functional team leadership. Your DSO must authorize CPT before your start date, and the role must connect directly to your degree program. Part-time CPT (under 20 hours weekly) keeps your full-time OPT eligibility intact after graduation.
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INTRODUCTION
Paylocity is an award-winning provider of cloud-based HR and payroll software solutions, offering the most complete platform for the modern workforce. The company has become one of the fastest-growing HCM software providers worldwide by offering an intuitive, easy-to-use product suite that helps businesses automate and streamline HR and payroll processes, attract and retain talent, and build a strong workplace culture.
While traditional HR and payroll providers automate basic HR processes such as payroll and benefits administration, Paylocity goes further by developing tools that HR and businesses need to compete for talent and deliver against the expectations of the modern workforce.
Bring your talent and eagerness to learn to Paylocity, where you’ll discover the skills needed to launch your career!
Benefit from award-winning training and one-on-one coaching as you play a key role in Paylocity’s future with an early careers position.
Explore how you can go from the classroom to the conference room with internships and new-grad programs at one of Glassdoor's Best Places to Work. Experience the support that’ll take you from grad to a flourishing career with a position in Paylocity’s early careers division!
ROLE AND RESPONSIBILITIES
The Brand and Marketing Intern is responsible for strengthening Paylocity’s unique message and voice within existing online channels and review outlets through the voice of the customer. You will work alongside experienced marketing professionals and contribute to projects across customer marketing, content development, digital marketing, social media, public relations, communications, brand awareness, and campaign execution. This role offers exposure to multiple areas of marketing and the opportunity to collaborate with cross-functional teams throughout the organization.
Responsibilities:
- Support marketing campaigns and initiatives across multiple channels, including email, social media, web, competitive intelligence, and customer communications.
- Assist with the development, organization, and promotion of customer stories, testimonials, and other marketing content.
- Help monitor and maintain online review platforms such as G2, G2 Digital Markets, TrustRadius, Gartner Peer Insights, and others.
- Assist with content creation, editing, and proofreading for blogs, emails, presentations, social media, and other marketing materials.
- Find and vet existing clients for potential reference, promotion, and case study partnership using defined target parameters.
- Conduct research on industry trends, competitors, customers, and market opportunities to support marketing strategies.
- Support the Social Media, Competitive Intelligence, and PR teams with new content and ideas based around customer advocacy quotes and storylines.
- Help organize and maintain marketing assets, customer success stories, and content repositories.
- Collaborate with the SEO team to boost AI search results and citations using review site listings.
- Support cross-team collaboration with an emphasis on client voice and experience.
- Participate in brainstorming sessions and contribute ideas for new campaigns, programs, and marketing initiatives.
- Provide general project and administrative support to marketing team members as needed.
BASIC QUALIFICATIONS
- Education relevant to marketing, communications, public relations, journalism, business or multimedia preferred with an anticipated graduation date of December 2027 or Spring 2028.
- Experience with social media platforms, content creation, or marketing projects through coursework, internships, student organizations, or personal projects.
- Ability to work independently while seeking guidance when needed.
- Comfortable collaborating with cross-functional teams and adapting to changing priorities.
- Experience working with internal and agency partners and managing contracted work.
PREFERRED QUALIFICATIONS
- Ability to communicate cross-functionally (both verbally and written) to share best practices across a diverse GTM organization.
- Strong organizational skills, with the ability to set and adhere to deadlines and move projects forward with guidance.
- An individual who thrives in ambiguity and project-based work that will change frequently, depending on the needs of the company.
COMPENSATION
- Pay: $22/hr
Paylocity is an equal-opportunity employer. Paylocity is committed to the full inclusion of all individuals. We recruit, train, compensate, and promote regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law. At Paylocity, we believe diversity makes us better.
We embrace and encourage our employees’ differences in age, culture, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion or spiritual belief, sexual orientation, socio-economic status, veteran status, and other characteristics that make our employees unique. We actively cultivate these differences through our employee resource groups (ERGs), employee experiences, perspectives, talents, and approaches to drive innovation in the software and services we provide our customers.
We comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities. To request reasonable accommodation in the job application or interview process, please contact accessibility@paylocity.com. This email address is exclusively designated for such requests, aligning with federal and state disability laws. Please do not send resumes to this email address, as they will be removed.
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Get Access To All JobsBrand Manager CPT: Frequently Asked Questions
Does a Brand Manager role qualify for CPT authorization?
Yes, if the position connects directly to your degree program's curriculum. Brand Manager roles typically qualify for students in marketing, business administration, communications, or MBA programs. Your DSO will evaluate whether the specific job duties, such as brand strategy, campaign management, or market research, align with your enrolled coursework before issuing CPT authorization.
Can I work as a Brand Manager on part-time CPT while taking classes?
Part-time CPT, defined as fewer than 20 hours per week, is authorized while you're enrolled in classes and is the most common structure for students who want to protect their full-time OPT eligibility. Brand Manager roles sometimes involve campaign sprints or agency deadlines, so clarify with your employer upfront that hours will stay within your authorized limit.
How do I find Brand Manager employers who understand CPT?
Migrate Mate lets you filter Brand Manager openings by employers with documented F-1 hiring history, so you spend less time educating HR departments and more time in actual interviews. Mid-size consumer brands and marketing agencies tend to have more CPT experience than large corporations with rigid onboarding requirements tied to full-time headcount.
What happens to my CPT authorization if my Brand Manager role changes scope?
CPT is authorized for a specific employer, position, and date range listed on your I-20. If your responsibilities shift significantly, such as moving from campaign execution into a broader brand leadership role, your DSO may need to issue a new CPT authorization. Notify your DSO before accepting any formal title or duty change to avoid a gap in authorization.
Does CPT work experience as a Brand Manager help with future H-1B sponsorship?
Directly. CPT experience in a specialty occupation role like Brand Manager builds the employment history that strengthens an H-1B visa petition. The role must require at least a bachelor's degree in a directly related field, which marketing and business degrees satisfy. Use your CPT period to document project scope and outcomes in writing for future LCA and petition support.