CPT Digital Marketing Coordinator Jobs
Digital Marketing Coordinator jobs on CPT let F-1 students apply coursework in SEO, paid media, content strategy, and analytics to real campaigns. Your DSO must authorize CPT before your start date, and the role must connect directly to your enrolled program, whether that's marketing, communications, or a related field.
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INTRODUCTION
Randolph-Macon College is looking for an early career marketer to join our team for a full-time 10-month internship focused on creating digital content for social media and other web-based channels. Successful candidates will possess a strong design aesthetic, exceptional judgement, and demonstrated experience in and/or persistent curiosity for what’s new in social media and what drives the student experience at Randolph-Macon College. The position will work closely with and report to the Social Media and Web Content Specialist, as part of the College’s dynamic Marketing and Communications team.
Responsibilities
Responsibilities include but are not limited to:
- Collaborate with colleagues on a strategy and calendar for social media content that reflects an authentic experience that helps advance the brand of Randolph-Macon College and grow our online community, which includes prospective students and families, alumni, current students, faculty, and staff, and the broader communities of Ashland, Richmond, Virginia, etc. as well as higher ed.
- Coordinate with marketing colleagues to produce digital assets that engage users and meet brand standards. This includes creating content like Reels, TikToks, Instagram stories and posts, and short articles for the web.
- Cover campus events on behalf of the Marketing team (may include some variable schedules that include evening and weekend hours, to be adjusted on a weekly basis).
- Brainstorm with and manage the work of student ambassadors who are also creating content for Randolph-Macon’s social media channels to ensure high-quality work that meets the College’s strategic objectives and brand standards.
- Actively monitor, manage, and foster activity on the College’s various social media channels and in digital media overall to provide excellent customer service, cultivate community, and ensure the institution’s reputation online.
BASIC QUALIFICATIONS
- Bachelor’s degree required.
- Prior experience in content development, social media required; Experience with graphic design and video production is a plus.
- Excellent written communication, proofing and grammatical skills.
- Strong design aesthetic, with awareness of photography, videography, and simple design tools to ensure brand consistency and contemporary appeal; Experience with the Canva, Adobe Suite, or similar.
- Strong time management, prioritization, and planning skills, and excellent follow-through.
- Excellent judgement and upward communication.
- Excellent attitude and work ethic; Flexibility with changing priorities and assignments; ability to work on multiple projects simultaneously.
- Digital-savvy, and experience tracking and onboarding new tools to ensure the college is using the latest technologies; Experience using a CMS and social media publishing tool is a plus.
COLLEGE
Founded in 1830, Randolph-Macon has approximately 1800 students and is located in Ashland, VA, a residential community 15 miles north of Richmond and 90 miles south of Washington D.C., thereby having all the benefits for its students, faculty and staff of a dynamic metropolitan area which serves as the state capital. Over 85% of students reside on campus.
Randolph-Macon College does not discriminate on the basis of race, color, creed, religion, age, sex, sexual orientation, gender identity, national origin, marital status, disability, or veteran status in its education or employment programs or activities.
APPLICATION
To apply for the position, submit the following documents to https://bit.ly/4t5gZ4x in Microsoft Word or PDF format: a current CV, cover letter addressing the position responsibilities and qualifications, and contact information for two professional references to Sharon Jackson, Director of Human Resources. The review and interview process will commence as strong applications are received and the search will remain open until the position is filled.
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Get Access To All JobsDigital Marketing Coordinator CPT: Frequently Asked Questions
Does a Digital Marketing Coordinator role qualify for CPT?
Yes, provided the role directly relates to your enrolled program and your DSO authorizes it. A Digital Marketing Coordinator position typically involves SEO, content marketing, paid advertising, or analytics, all of which map clearly to marketing, communications, or business programs. Your DSO will assess whether the specific duties at your specific employer satisfy the integral curriculum requirement before approving CPT.
Can I do part-time CPT as a Digital Marketing Coordinator?
Yes. CPT can be authorized part-time, which is 20 hours or fewer per week, or full-time, which is more than 20 hours per week. Part-time CPT does not affect your OPT eligibility. If you accumulate 12 months or more of full-time CPT, you lose OPT eligibility entirely, so structuring your authorization carefully matters if you plan to use OPT after graduation.
Which degree programs support CPT for this role?
Marketing, digital media, communications, business administration, and data analytics programs most commonly support CPT for Digital Marketing Coordinator roles. Some STEM-designated programs in marketing analytics or information science also qualify, which can open STEM OPT extension eligibility later. Confirm with your DSO that your specific program and the employer's job duties satisfy your school's CPT criteria.
How do I find Digital Marketing Coordinator employers who understand CPT?
Search Migrate Mate to identify employers with documented visa filing history for marketing roles. Employers who have previously sponsored work visas are generally familiar with employment authorization requirements and less likely to rescind an offer because of unfamiliarity with CPT. Filter by role and location to narrow results before outreach.
Does CPT for a Digital Marketing Coordinator role lead to H-1B sponsorship?
CPT itself does not create an H-1B visa pathway, but a strong CPT placement can. If the employer values your work, they may sponsor your H-1B after you complete OPT. Digital Marketing Coordinator roles can qualify as specialty occupations under USCIS standards if the position requires a bachelor's degree in a directly related field. Confirm that expectation explicitly before accepting a CPT offer.