Green Card Growth Specialist Jobs
Growth Specialist roles qualify for EB-2 or EB-3 green card sponsorship when employers can document that the position requires a bachelor's degree in marketing, business, or a related field. The PERM labor certification process includes a prevailing wage determination and domestic recruitment test before your employer files an I-140 petition with USCIS.
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Get Access To All JobsGrowth Marketing Specialist Credit Cards | AppCard
Reports to Jeremy Rabe, Chief Growth Officer | Individual contributor
About AppCard
AppCard helps independent grocers connect with shoppers through loyalty, personalized offers, and rewards. Our credit card program builds on those relationships, helping shoppers earn meaningful rewards at retailers they know and trust while helping local businesses grow.
About the role
We are looking for a resourceful marketer who enjoys getting campaigns live, testing what works, and turning results into better marketing. Your focus will be entirely on marketing execution for our credit card program: acquiring new cardholders and helping them activate, make their first purchase, and keep using their cards. This is a hands-on individual contributor role suited to someone with approximately 2-4 years of relevant marketing experience. You will work directly with the Chief Growth Officer to turn priorities into campaigns, manage the details, and follow through with merchants. We value evidence of strong execution, analytical curiosity, and rapid learning. Prior credit card or banking experience is not required.
What you will do
Help merchants launch and promote their cards
- Schedule and coordinate training for merchants going live, prepare marketing assets, and track launch tasks and deadlines.
- Create and adapt merchant marketing materials; follow up to ensure assets are deployed across websites, social media, mobile apps, and other shopper touchpoints.
- Coordinate signage production, proof artwork and specifications, and ensure materials are accurate and delivered on schedule.
- Share campaign results and practical recommendations with merchants, keeping them engaged in ongoing card marketing.
Build and run acquisition campaigns
- Set up launch email blasts and maintain a calendar of future campaigns for new and existing merchants, including audience selection, copy, creative, links, testing, and scheduling.
- Launch and test SMS, push notifications, paid search, and display advertising; research and pilot additional marketing channels.
- Implement referral campaigns and coordinate prescreen offer campaigns through email and direct mail with the appropriate internal teams and partners.
- Test messages, creative, offers, and calls to action to learn what drives completed applications and new cardholders.
Build cardholder engagement and improve conversion
- Implement lifecycle emails for onboarding, activation, first purchase, and ongoing usage; measure results and continually test and refine the campaigns.
- Roll out new-user education program, translating approved content into clear communications that help cardholders understand and use their benefits.
- Analyze the conversion funnel, identify where applicants drop off, and develop A/B tests with product and other teams to improve the application experience.
- Use Google Analytics, UTM tracking, and internal reporting to compare campaign and channel performance and recommend what to improve, expand, or stop.
- Manage campaign checklists and approvals, working with compliance and card program partners to use approved materials and complete required reviews before launch.
What you bring
- Approximately 2-4 years of experience executing digital, growth, lifecycle, performance, or consumer marketing. Strong candidates with less experience and clear evidence of results are encouraged to apply.
- Experience personally building and launching campaigns in at least one channel, such as email, paid media, SMS, or lifecycle marketing. You can explain your contribution, what you measured, and what you improved.
- Strong writing skills and an eye for clear, effective creative; comfort adapting templates and making straightforward assets in tools such as Canva or similar software.
- Comfort working with spreadsheets, campaign metrics, and web analytics. You can spot a performance issue, form a hypothesis, and propose a practical test.
- Excellent organization, attention to detail, and follow-through across multiple campaigns and merchant deadlines; confidence communicating with external partners.
- Initiative, openness to feedback, and the ability to learn unfamiliar tools and products quickly. A bachelor's degree in a relevant field or equivalent practical experience. Experience with Google Analytics, UTM tracking, email automation, or A/B testing is helpful. Backgrounds in ecommerce, retail, loyalty, agencies, startups, and other consumer businesses are welcome. You do not need experience in every channel listed above.
How success will be measured
Campaigns launch accurately and on time; merchants consistently deploy assets; and testing leads to measurable improvements in application completion, acquisition efficiency, activation, first purchase, and repeat card usage. Reporting clearly connects results to the next action.
What we offer
Direct access to the Chief Growth Officer, professional development, and the opportunity to build practical growth marketing skills in an expanding card program. Benefits include competitive salary and incentives, stock options, flexible working arrangements, health, dental and vision coverage, life insurance, a 401(k) plan, vacation and sick leave, paid holidays, FSA and HSA options, and commuter benefits.
Salary Range
70-90k annual salary
Location
Candidates are expected to work on site at our Financial District office in New York.
Growth Marketing Specialist Credit Cards | AppCard
Reports to Jeremy Rabe, Chief Growth Officer | Individual contributor
About AppCard
AppCard helps independent grocers connect with shoppers through loyalty, personalized offers, and rewards. Our credit card program builds on those relationships, helping shoppers earn meaningful rewards at retailers they know and trust while helping local businesses grow.
About the role
We are looking for a resourceful marketer who enjoys getting campaigns live, testing what works, and turning results into better marketing. Your focus will be entirely on marketing execution for our credit card program: acquiring new cardholders and helping them activate, make their first purchase, and keep using their cards. This is a hands-on individual contributor role suited to someone with approximately 2-4 years of relevant marketing experience. You will work directly with the Chief Growth Officer to turn priorities into campaigns, manage the details, and follow through with merchants. We value evidence of strong execution, analytical curiosity, and rapid learning. Prior credit card or banking experience is not required.
What you will do
Help merchants launch and promote their cards
- Schedule and coordinate training for merchants going live, prepare marketing assets, and track launch tasks and deadlines.
- Create and adapt merchant marketing materials; follow up to ensure assets are deployed across websites, social media, mobile apps, and other shopper touchpoints.
- Coordinate signage production, proof artwork and specifications, and ensure materials are accurate and delivered on schedule.
- Share campaign results and practical recommendations with merchants, keeping them engaged in ongoing card marketing.
Build and run acquisition campaigns
- Set up launch email blasts and maintain a calendar of future campaigns for new and existing merchants, including audience selection, copy, creative, links, testing, and scheduling.
- Launch and test SMS, push notifications, paid search, and display advertising; research and pilot additional marketing channels.
- Implement referral campaigns and coordinate prescreen offer campaigns through email and direct mail with the appropriate internal teams and partners.
- Test messages, creative, offers, and calls to action to learn what drives completed applications and new cardholders.
Build cardholder engagement and improve conversion
- Implement lifecycle emails for onboarding, activation, first purchase, and ongoing usage; measure results and continually test and refine the campaigns.
- Roll out new-user education program, translating approved content into clear communications that help cardholders understand and use their benefits.
- Analyze the conversion funnel, identify where applicants drop off, and develop A/B tests with product and other teams to improve the application experience.
- Use Google Analytics, UTM tracking, and internal reporting to compare campaign and channel performance and recommend what to improve, expand, or stop.
- Manage campaign checklists and approvals, working with compliance and card program partners to use approved materials and complete required reviews before launch.
What you bring
- Approximately 2-4 years of experience executing digital, growth, lifecycle, performance, or consumer marketing. Strong candidates with less experience and clear evidence of results are encouraged to apply.
- Experience personally building and launching campaigns in at least one channel, such as email, paid media, SMS, or lifecycle marketing. You can explain your contribution, what you measured, and what you improved.
- Strong writing skills and an eye for clear, effective creative; comfort adapting templates and making straightforward assets in tools such as Canva or similar software.
- Comfort working with spreadsheets, campaign metrics, and web analytics. You can spot a performance issue, form a hypothesis, and propose a practical test.
- Excellent organization, attention to detail, and follow-through across multiple campaigns and merchant deadlines; confidence communicating with external partners.
- Initiative, openness to feedback, and the ability to learn unfamiliar tools and products quickly. A bachelor's degree in a relevant field or equivalent practical experience. Experience with Google Analytics, UTM tracking, email automation, or A/B testing is helpful. Backgrounds in ecommerce, retail, loyalty, agencies, startups, and other consumer businesses are welcome. You do not need experience in every channel listed above.
How success will be measured
Campaigns launch accurately and on time; merchants consistently deploy assets; and testing leads to measurable improvements in application completion, acquisition efficiency, activation, first purchase, and repeat card usage. Reporting clearly connects results to the next action.
What we offer
Direct access to the Chief Growth Officer, professional development, and the opportunity to build practical growth marketing skills in an expanding card program. Benefits include competitive salary and incentives, stock options, flexible working arrangements, health, dental and vision coverage, life insurance, a 401(k) plan, vacation and sick leave, paid holidays, FSA and HSA options, and commuter benefits.
Salary Range
70-90k annual salary
Location
Candidates are expected to work on site at our Financial District office in New York.
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Get Access To All JobsTips for Finding Green Card Sponsorship as a Growth Specialist
Document your degree field carefully
PERM requires your degree to align specifically with the Growth Specialist role, not just business generally. Pull your official transcripts and map your coursework to the job duties your employer lists in the PERM application before the recruitment phase begins.
Search Migrate Mate for verified sponsors
Target employers with confirmed EB-2 and EB-3 filing history for marketing and growth roles. Migrate Mate lists employers with verified green card sponsorship records, so you're not cold-applying to companies that have never navigated the PERM process for this occupation.
Check prevailing wage tiers before negotiating
DOL assigns a wage level to your PERM position based on O*NET job zone and local market data. Run your title and metro area through the OFLC Wage Search before negotiating your offer so you know whether the employer's budget can support the required prevailing wage determination.
Prioritize employers with in-house immigration counsel
PERM recruitment timelines run 60 to 90 days and require documented good-faith advertising. Companies that handle PERM in-house or retain dedicated immigration firms move faster and make fewer procedural errors that restart the clock, which matters significantly for nationals facing priority-date backlogs.
Clarify EB-2 versus EB-3 routing before your offer
If you hold a master's degree or a bachelor's plus five years of progressive growth marketing experience, ask whether the employer will file under EB-2. The routing affects your priority date queue and long-term timeline, especially if you're a national of a high-demand country.
Understand AC21 portability before you sign
Once your I-485 has been pending 180 days, AC21 portability lets you change employers without losing your place in the priority-date queue, provided the new role is the same or similar occupation. Confirm your prospective employer understands this before the I-140 is even filed.
Green Card Growth Specialist: Frequently Asked Questions
Which green card category fits a Growth Specialist role?
Most Growth Specialist positions qualify under EB-3 professional if the role requires a bachelor's degree in marketing, business analytics, or a related field. If you hold a master's degree or a bachelor's plus five years of progressive experience in growth or marketing functions, your employer may be able to file under EB-2 instead, which sometimes carries a shorter priority-date backlog depending on your country of birth.
How is green card sponsorship different from H-1B sponsorship for this role?
H-1B visa sponsorship is temporary and subject to an annual lottery. Green card sponsorship through EB-2 or EB-3 leads to permanent residence and has no lottery, but it requires PERM labor certification first. PERM involves a formal prevailing wage determination filed with DOL and a 60-to-90-day domestic recruitment test before USCIS can adjudicate the I-140 petition. Nationals of high-demand countries also face per-country priority-date backlogs that do not apply to H-1B status.
How do I find employers willing to sponsor a Growth Specialist green card?
Search Migrate Mate to find employers with verified EB-2 and EB-3 sponsorship history for marketing and growth roles. Many companies will sponsor an H-1B but have never filed PERM, so targeting employers with confirmed green card filing records saves significant time. You can filter by role type and location to identify companies already familiar with the PERM recruitment and prevailing wage process.
What does the PERM recruitment test mean for my job search timeline?
After DOL certifies your prevailing wage determination, your employer must run a formal recruitment campaign for a minimum of 30 days and document that no minimally qualified U.S. workers applied. The full PERM process, from wage determination to DOL certification, typically takes several months before the I-140 petition is even filed with USCIS. Building this timeline into your job search conversations early prevents surprises after you receive an offer.
Can I switch employers mid-process if my I-485 is pending?
Yes, once your I-485 adjustment of status application has been pending for 180 days or more, AC21 portability allows you to move to a new employer in the same or a similar occupation without losing your priority date. If your original I-140 was approved by USCIS before you switch, you can also ask your new employer to claim that priority date on a new I-140 filing, potentially preserving years of waiting time in the queue.