Green Card Assistant Brand Manager Jobs
Assistant Brand Manager green card sponsorship follows the EB-2 or EB-3 employment-based path, requiring your employer to complete PERM labor certification with the Department of Labor before filing an I-140 immigrant petition. Marketing management roles typically qualify as professional positions demanding a bachelor's degree in marketing, communications, or a related field.
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Get Access To All JobsYour Opportunity as the Assistant Brand Manager, Marketing
The Assistant Brand Manager, Marketing is responsible for assisting with the brand’s strategy development and execution through data analysis (including Circana), performance tracking, project leadership through Stagegate process, and collaboration with cross-functional partners. This individual will be someone interested in brand management with a strong data & analytical foundation that can turn insights into actionable recommendations. In addition to supporting the annual business processes and general management, the Assistant Brand Manager, Marketing will have ownership over the Marketing budget & brand-specific projects.
We are hiring Assistant Brand Managers for three of our biggest and most dynamic businesses:
- Smucker’s Uncrustables: Smucker’s Uncrustables is a beloved CPG brand and one of the fastest growing brands in the center store. A strategic focus for the JM Smucker Company, the brand provides tremendous opportunity for motivated marketing professionals to be part of something special – driving a fast-growing, leading brand at a multi-billion-dollar CPG company.
- Meow Mix: The only brand cats ask for by name is the #1 Dry Cat food brand, Meow Mix. Delivering the taste cats crave across our portfolio of dry, wet and treats, Meow Mix is a strategic focus for the JM Smucker company. The brand offers tremendous opportunities for motivated marketing professionals to help shape strategy, unlock growth, and lead execution across multiple channels and exciting initiatives within a multi-billion-dollar CPG company.
- Peanut Butter: The Peanut Butter portfolio, which includes iconic brands such as Jif, Smucker’s Natural, Santa Cruz Organic, and Smucker’s Goober, is a strategic focus for The J.M. Smucker Co. The portfolio provides a tremendous opportunity for a motivated marketing professional to help shape strategy, unlock growth, and lead execution across a dynamic collection of brands at a multi-billion-dollar CPG company.
Location: Orrville, Corporate Offices
Work Arrangements: Hybrid - onsite a minimum of 9 days a month primarily during core weeks as determined by the Company; maybe more as business need requires.
In this role you will:
Market & Competitor Analysis:
- Evaluates data and market trends impacting the business to develop strong recommendations and strategies
- Develops actionable insights and strong roadmaps through close collaboration with base brand team, sales, and insights/reporting team.
- Catalog relevant competitive and consumer information relating to respective categories (IRI Panel Data, NPD, Consumer Studies, etc.) to feed the business planning process.
Brand and Marketing Management:
- Support Brand team in development of annual brand plan, marketing objectives, long-range and annual operating plan.
- Identify growth opportunities for the portfolio, showcasing size of prize and significance to gain buy-in.
- Collaborate with cross-functional partners in the development of new product ideas and platforms, product improvements or value engineering, and new product activation strategies, taking approved projects through the Stage Gate process.
General Administrative:
- Management of the Marketing budgets
- Foster, contribute and lead, as appropriate, communication flow across disciplines
- Understand data reporting systems including Circana
- Service ad-hoc information requests from Marketing Team
- Hand raise for one-off tasks / projects that pop up throughout the year
What we are looking for:
Minimum Requirements:
- Bachelor’s degree (Marketing or Business degree is preferred)
- At least 2 years of relevant CPG brand marketing experience
- Experience manipulating/analyzing syndicated data (preferably IRI or Nielsen) to tell a marketing story and/or make recommendations about the business
- Experience with Excel, Word, PowerPoint
- Detail-oriented
- Data/system knowledgeable/savvy
- Strong communication and leadership skills
- Demonstrated analytical strength
- Experience tracking & optimizing business results, driving projects with cross functional excellence
The Right Place for You
We are bold, kind, strive to do the right thing, we play to win, and we believe in a strong community that thrives together. Our culture is rooted in our Basic Beliefs, and we believe in supporting every employee by meeting their physical, emotional, and financial needs.
We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, genetic information, age, national origin, disability status or protected veteran status.
Your Opportunity as the Assistant Brand Manager, Marketing
The Assistant Brand Manager, Marketing is responsible for assisting with the brand’s strategy development and execution through data analysis (including Circana), performance tracking, project leadership through Stagegate process, and collaboration with cross-functional partners. This individual will be someone interested in brand management with a strong data & analytical foundation that can turn insights into actionable recommendations. In addition to supporting the annual business processes and general management, the Assistant Brand Manager, Marketing will have ownership over the Marketing budget & brand-specific projects.
We are hiring Assistant Brand Managers for three of our biggest and most dynamic businesses:
- Smucker’s Uncrustables: Smucker’s Uncrustables is a beloved CPG brand and one of the fastest growing brands in the center store. A strategic focus for the JM Smucker Company, the brand provides tremendous opportunity for motivated marketing professionals to be part of something special – driving a fast-growing, leading brand at a multi-billion-dollar CPG company.
- Meow Mix: The only brand cats ask for by name is the #1 Dry Cat food brand, Meow Mix. Delivering the taste cats crave across our portfolio of dry, wet and treats, Meow Mix is a strategic focus for the JM Smucker company. The brand offers tremendous opportunities for motivated marketing professionals to help shape strategy, unlock growth, and lead execution across multiple channels and exciting initiatives within a multi-billion-dollar CPG company.
- Peanut Butter: The Peanut Butter portfolio, which includes iconic brands such as Jif, Smucker’s Natural, Santa Cruz Organic, and Smucker’s Goober, is a strategic focus for The J.M. Smucker Co. The portfolio provides a tremendous opportunity for a motivated marketing professional to help shape strategy, unlock growth, and lead execution across a dynamic collection of brands at a multi-billion-dollar CPG company.
Location: Orrville, Corporate Offices
Work Arrangements: Hybrid - onsite a minimum of 9 days a month primarily during core weeks as determined by the Company; maybe more as business need requires.
In this role you will:
Market & Competitor Analysis:
- Evaluates data and market trends impacting the business to develop strong recommendations and strategies
- Develops actionable insights and strong roadmaps through close collaboration with base brand team, sales, and insights/reporting team.
- Catalog relevant competitive and consumer information relating to respective categories (IRI Panel Data, NPD, Consumer Studies, etc.) to feed the business planning process.
Brand and Marketing Management:
- Support Brand team in development of annual brand plan, marketing objectives, long-range and annual operating plan.
- Identify growth opportunities for the portfolio, showcasing size of prize and significance to gain buy-in.
- Collaborate with cross-functional partners in the development of new product ideas and platforms, product improvements or value engineering, and new product activation strategies, taking approved projects through the Stage Gate process.
General Administrative:
- Management of the Marketing budgets
- Foster, contribute and lead, as appropriate, communication flow across disciplines
- Understand data reporting systems including Circana
- Service ad-hoc information requests from Marketing Team
- Hand raise for one-off tasks / projects that pop up throughout the year
What we are looking for:
Minimum Requirements:
- Bachelor’s degree (Marketing or Business degree is preferred)
- At least 2 years of relevant CPG brand marketing experience
- Experience manipulating/analyzing syndicated data (preferably IRI or Nielsen) to tell a marketing story and/or make recommendations about the business
- Experience with Excel, Word, PowerPoint
- Detail-oriented
- Data/system knowledgeable/savvy
- Strong communication and leadership skills
- Demonstrated analytical strength
- Experience tracking & optimizing business results, driving projects with cross functional excellence
The Right Place for You
We are bold, kind, strive to do the right thing, we play to win, and we believe in a strong community that thrives together. Our culture is rooted in our Basic Beliefs, and we believe in supporting every employee by meeting their physical, emotional, and financial needs.
We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, genetic information, age, national origin, disability status or protected veteran status.
See all Green Card Assistant Brand Manager Jobs
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Get Access To All JobsTips for Finding Green Card Sponsorship as an Assistant Brand Manager
Align your degree to the role
PERM requires your employer to document that the job genuinely requires a specific degree. A bachelor's in marketing, advertising, or communications supports an Assistant Brand Manager petition far more cleanly than a general business degree, so position your credentials accordingly when applying.
Verify employer green card filing history
Search for employers who have sponsored brand management or marketing roles through PERM before. Migrate Mate lists companies with verified green card sponsorship history, so you can focus your applications on employers already comfortable with the PERM and I-140 process.
Understand the PERM recruitment requirement
Before filing with DOL, your employer must run a genuine recruitment test, advertising the role and documenting that no qualified U.S. worker applied. Knowing this upfront helps you have informed conversations with HR about realistic timelines before accepting an offer.
Check prevailing wage before negotiating salary
DOL will assign a prevailing wage for your Assistant Brand Manager role and location using the OFLC Wage Search. Your offered salary must meet that wage level, so run the lookup yourself before salary negotiations so you understand the floor your employer is legally required to meet.
Secure your priority date as early as possible
Your place in the green card queue is set when USCIS receives your I-140 petition. For nationals of high-demand countries, priority-date backlogs can be significant. Pushing your employer to file as soon as PERM is certified protects your position in line.
Use O*NET to frame your job duties precisely
The O*NET occupation profile for Marketing Managers and Market Research Analysts defines the core duties DOL expects for roles in this category. Matching your actual job description to those recognized duties reduces the risk of a PERM audit or denial on occupational grounds.
Green Card Assistant Brand Manager: Frequently Asked Questions
Can an employer sponsor an Assistant Brand Manager for a green card?
Yes. Assistant Brand Manager roles typically qualify under EB-3 for candidates with a bachelor's degree in marketing, communications, or a related field, or under EB-2 for advanced-degree professionals or EB-2-eligible candidates with a bachelor's degree plus five years of progressive experience. The employer must file PERM labor certification with the Department of Labor, then an I-140 immigrant petition with USCIS.
How is green card sponsorship different from H-1B sponsorship for this role?
H-1B visa is a temporary nonimmigrant status requiring renewal every few years, while a green card grants lawful permanent residence. Green card sponsorship requires PERM labor certification, a DOL-mandated recruitment test, and a prevailing wage determination before the I-140 is filed. There is no lottery, but employment-based green cards carry annual numerical limits and per-country caps, so nationals of high-demand countries may face priority-date backlogs before they can complete the process.
How do I find employers who sponsor green cards for marketing roles?
Migrate Mate lists U.S. employers with verified employment-based green card sponsorship history, searchable by role and location. This lets you identify companies that have navigated PERM and I-140 filings for marketing and brand management positions before, rather than approaching employers who may be unfamiliar with the process or reluctant to commit to multi-year sponsorship timelines.
What happens to my green card sponsorship if I change jobs?
If your I-485 adjustment of status application has been pending for 180 days or more, AC21 portability allows you to move to a new job in the same or a substantially similar occupation without losing your place in the queue. Your priority date from an approved I-140 can also carry over to a new employer's petition, protecting the queue position you have already secured.
Does my employer need to prove no U.S. worker can fill the Assistant Brand Manager role?
Yes. PERM labor certification requires your employer to conduct a formal recruitment test, advertise the position through DOL-specified channels, and document that no minimally qualified U.S. worker applied. The job requirements listed in the PERM application must reflect the actual needs of the position and cannot be tailored to fit your specific credentials in a way that would disqualify otherwise qualified domestic applicants.