H-1B Visa Go To Market Jobs
Go To Market roles sit at the intersection of product, sales, and marketing, making specialty occupation classification straightforward for most H-1B visa petitions. Employers filing LCAs for GTM positions typically use SOC codes tied to marketing or business strategy occupations, which affects your prevailing wage level and petition framing.
Find H-1B Visa Go To Market JobsOverview
Showing 5 of 31+ Go To Market jobs
See all 31+ Go To Market Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Go To Market roles.
Get Access To All JobsINTRODUCTION
NTT DATA strives to hire exceptional, innovative and passionate individuals who want to grow with us. If you want to be part of an inclusive, adaptable, and forward-thinking organization, apply now.
We are currently seeking a Senior Manager, Products Go-to-Market to join our team in Plano, Texas (US-TX), United States (US).
POSITION OVERVIEW
The Senior Manager, Products Go-to-Market (GTM) will lead go-to-market execution for the Global Experience Commerce (GEC) product portfolio, helping translate product capabilities into market opportunities and qualified pipeline.
Reporting to the GEC GTM Leader, this role will work across Product, Sales, Industry, Solutioning and Pursuit teams to drive market activation, manage product-related opportunity intake, maintain visibility and accuracy of the Products pipeline, and help shape strategic opportunities.
The role serves as the primary GTM connection between the GEC Product organization and the market, ensuring product capabilities are positioned effectively, opportunities are identified and qualified, and market and client feedback is incorporated into ongoing GTM priorities.
KEY RESPONSIBILITIES
Products Go-to-Market
- Lead GTM execution for the GEC product portfolio in alignment with overall GEC growth priorities.
- Translate product capabilities into clear market-facing value propositions, use cases and sales motions.
- Work with Product leadership to understand product capabilities, roadmap priorities, differentiators and target markets.
- Partner with industry and sales teams to identify target accounts, buyers and opportunities for GEC products.
- Support development and ongoing refinement of product-related sales enablement materials, presentations, use cases, proof points and other GTM assets.
- Drive awareness and adoption of GEC products across relevant sales and industry teams.
Opportunity Intake Qualification
- Serve as the primary GTM point of contact for product-related opportunity intake.
- Manage product opportunities through the common GEC intake and review process.
- Work with Sales, Product and Solution teams to understand client needs, opportunity context, product fit and required support.
- Help determine whether opportunities align to existing product offerings and established sales motions or require additional strategic shaping.
- Ensure appropriate GEC resources are engaged based on the opportunity and required level of support.
- Maintain clear ownership and follow-up from initial intake through transition into the appropriate pursuit process.
Pipeline Management
- Own the ongoing accuracy and maintenance of product-related opportunities within the GEC pipeline.
- Maintain visibility into product pipeline value, stage, status, product alignment, next actions and key dependencies.
- Work with opportunity owners to identify and resolve missing, stale or inconsistent pipeline information.
- Provide regular Products pipeline updates, insights and reporting to GEC leadership.
- Identify trends across the pipeline, including product demand, market opportunities, pipeline gaps and areas requiring GTM action.
- Support pipeline and forecast reviews with accurate and actionable Products information.
Opportunity Pursuit Shaping
- Engage early in qualified product opportunities to help shape the opportunity and determine the appropriate GTM and pursuit approach.
- Connect Sales with the appropriate Product, Solutioning, Industry and other GEC resources.
- Help articulate the client problem, business outcomes, relevant product capabilities and differentiated GEC value proposition.
- Support strategic opportunities through early-stage shaping and transition them into the appropriate pursuit and proposal support process.
- Maintain continuity between the initial opportunity, GTM strategy and downstream pursuit execution.
Product Market Alignment
- Serve as a consistent feedback loop between Product teams and the market.
- Capture insights from client conversations, sellers, pursuits and pipeline activity to inform GTM and product priorities.
- Identify recurring client requirements, capability gaps, competitive considerations and emerging market needs.
- Partner with Product leadership to improve product positioning, market readiness and sales enablement based on market feedback.
- Help ensure new and evolving product capabilities are incorporated into the broader GEC GTM motion.
QUALIFICATIONS
- 10+ years of experience in go-to-market, sales, business development, product strategy, consulting or related roles within technology or professional services.
- 5+ years of demonstrated experience working across Product, Sales and Solution teams to develop and progress market opportunities.
- 5+ years of strong understanding of enterprise technology and digital solutions; experience in digital experience, commerce, customer experience, platforms, data/AI or related areas is preferred.
- 5+ years of experience managing or supporting opportunity intake, qualification, pipeline management and sales forecasting.
- 5+ years of demonstrated ability to translate technical or product capabilities into clear client value propositions and business outcomes.
- 5+ years of experience developing and executing GTM strategies, sales motions and enablement activities.
- 5+ years of strong commercial judgment with the ability to assess opportunity fit, prioritize resources and identify actions required to progress opportunities.
- 5+ years of strong analytical and organizational skills with disciplined attention to pipeline accuracy, follow-up and execution.
- Excellent written, verbal and executive-level communication skills.
- Ability to operate effectively across a matrixed global organization and influence stakeholders without direct authority.
- Comfortable working in an evolving environment and helping establish new processes, roles and ways of working.
SUCCESS MEASURES
Success in this role will be measured by the ability to:
- Establish clear and consistent GTM ownership for the GEC Products portfolio.
- Build and maintain a qualified, accurate and actionable Products pipeline.
- Improve visibility into product-related opportunities, pipeline progression and required actions.
- Increase adoption and utilization of GEC products across sales and industry teams.
- Improve the quality and consistency of product opportunity intake and qualification.
- Accelerate engagement of the appropriate Product, Solutioning and GTM resources on qualified opportunities.
- Increase qualified pipeline and progression of product-related opportunities.
- Create an effective feedback loop between market demand, pipeline activity and Product priorities.
- Apply a consistent GEC GTM operating model across Products while partnering with the broader GTM organization.
MIN/REQUIRED QUALIFICATIONS
- 10+ years of experience in go-to-market, sales, business development, product strategy, consulting or related roles within technology or professional services.
- 10+ years of demonstrated experience working across Product, Sales and Solution teams to develop and progress market opportunities.
- 5+ years of strong understanding of enterprise technology and digital solutions; experience in digital experience, commerce, customer experience, platforms, data/AI or related areas is preferred.
- 10+ years of experience managing or supporting opportunity intake, qualification, pipeline management and sales forecasting.
- 5+ years of demonstrated ability to translate technical or product capabilities into clear client value propositions and business outcomes.
- 5+ years of experience developing and executing GTM strategies, sales motions and enablement activities.
- 5+ years of strong commercial judgment with the ability to assess opportunity fit, prioritize resources and identify actions required to progress opportunities.
- 5+ years of strong analytical and organizational skills with disciplined attention to pipeline accuracy, follow-up and execution.
LI-NorthAmerica
ABOUT NTT DATA
NTT DATA is a $30 billion business and technology services leader, serving 75% of the Fortune Global 100. We are committed to accelerating client success and positively impacting society through responsible innovation. We are one of the world's leading AI and digital infrastructure providers, with unmatched capabilities in enterprise-scale AI, cloud, security, connectivity, data centers and application services. Our consulting and Industry solutions help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have experts in more than 50 countries. We also offer clients access to a robust ecosystem of innovation centers as well as established and start-up partners. NTT DATA is a part of NTT Group, which invests over $3 billion each year in R&D.
Whenever possible, we hire locally to NTT DATA offices or client sites. This ensures we can provide timely and effective support tailored to each client’s needs. While many positions offer remote or hybrid work options, these arrangements are subject to change based on client requirements. For employees near an NTT DATA office or client site, in-office attendance may be required for meetings or events, depending on business needs. At NTT DATA, we are committed to staying flexible and meeting the evolving needs of both our clients and employees. NTT DATA recruiters will never ask for payment or banking information and will only use @nttdata.com, @nttdatafed.com and @talent.nttdataservices.com email addresses. If you are requested to provide payment or disclose banking information, please submit a contact us form.
NTT DATA endeavors to make its website accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact us. This contact information is for accommodation requests only and cannot be used to inquire about the status of applications. NTT DATA is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. For our EEO Policy Statement, please click here. If you'd like more information on your EEO rights under the law, please click here. For Pay Transparency information, please click here.
INTRODUCTION
NTT DATA strives to hire exceptional, innovative and passionate individuals who want to grow with us. If you want to be part of an inclusive, adaptable, and forward-thinking organization, apply now.
We are currently seeking a Senior Manager, Products Go-to-Market to join our team in Plano, Texas (US-TX), United States (US).
POSITION OVERVIEW
The Senior Manager, Products Go-to-Market (GTM) will lead go-to-market execution for the Global Experience Commerce (GEC) product portfolio, helping translate product capabilities into market opportunities and qualified pipeline.
Reporting to the GEC GTM Leader, this role will work across Product, Sales, Industry, Solutioning and Pursuit teams to drive market activation, manage product-related opportunity intake, maintain visibility and accuracy of the Products pipeline, and help shape strategic opportunities.
The role serves as the primary GTM connection between the GEC Product organization and the market, ensuring product capabilities are positioned effectively, opportunities are identified and qualified, and market and client feedback is incorporated into ongoing GTM priorities.
KEY RESPONSIBILITIES
Products Go-to-Market
- Lead GTM execution for the GEC product portfolio in alignment with overall GEC growth priorities.
- Translate product capabilities into clear market-facing value propositions, use cases and sales motions.
- Work with Product leadership to understand product capabilities, roadmap priorities, differentiators and target markets.
- Partner with industry and sales teams to identify target accounts, buyers and opportunities for GEC products.
- Support development and ongoing refinement of product-related sales enablement materials, presentations, use cases, proof points and other GTM assets.
- Drive awareness and adoption of GEC products across relevant sales and industry teams.
Opportunity Intake Qualification
- Serve as the primary GTM point of contact for product-related opportunity intake.
- Manage product opportunities through the common GEC intake and review process.
- Work with Sales, Product and Solution teams to understand client needs, opportunity context, product fit and required support.
- Help determine whether opportunities align to existing product offerings and established sales motions or require additional strategic shaping.
- Ensure appropriate GEC resources are engaged based on the opportunity and required level of support.
- Maintain clear ownership and follow-up from initial intake through transition into the appropriate pursuit process.
Pipeline Management
- Own the ongoing accuracy and maintenance of product-related opportunities within the GEC pipeline.
- Maintain visibility into product pipeline value, stage, status, product alignment, next actions and key dependencies.
- Work with opportunity owners to identify and resolve missing, stale or inconsistent pipeline information.
- Provide regular Products pipeline updates, insights and reporting to GEC leadership.
- Identify trends across the pipeline, including product demand, market opportunities, pipeline gaps and areas requiring GTM action.
- Support pipeline and forecast reviews with accurate and actionable Products information.
Opportunity Pursuit Shaping
- Engage early in qualified product opportunities to help shape the opportunity and determine the appropriate GTM and pursuit approach.
- Connect Sales with the appropriate Product, Solutioning, Industry and other GEC resources.
- Help articulate the client problem, business outcomes, relevant product capabilities and differentiated GEC value proposition.
- Support strategic opportunities through early-stage shaping and transition them into the appropriate pursuit and proposal support process.
- Maintain continuity between the initial opportunity, GTM strategy and downstream pursuit execution.
Product Market Alignment
- Serve as a consistent feedback loop between Product teams and the market.
- Capture insights from client conversations, sellers, pursuits and pipeline activity to inform GTM and product priorities.
- Identify recurring client requirements, capability gaps, competitive considerations and emerging market needs.
- Partner with Product leadership to improve product positioning, market readiness and sales enablement based on market feedback.
- Help ensure new and evolving product capabilities are incorporated into the broader GEC GTM motion.
QUALIFICATIONS
- 10+ years of experience in go-to-market, sales, business development, product strategy, consulting or related roles within technology or professional services.
- 5+ years of demonstrated experience working across Product, Sales and Solution teams to develop and progress market opportunities.
- 5+ years of strong understanding of enterprise technology and digital solutions; experience in digital experience, commerce, customer experience, platforms, data/AI or related areas is preferred.
- 5+ years of experience managing or supporting opportunity intake, qualification, pipeline management and sales forecasting.
- 5+ years of demonstrated ability to translate technical or product capabilities into clear client value propositions and business outcomes.
- 5+ years of experience developing and executing GTM strategies, sales motions and enablement activities.
- 5+ years of strong commercial judgment with the ability to assess opportunity fit, prioritize resources and identify actions required to progress opportunities.
- 5+ years of strong analytical and organizational skills with disciplined attention to pipeline accuracy, follow-up and execution.
- Excellent written, verbal and executive-level communication skills.
- Ability to operate effectively across a matrixed global organization and influence stakeholders without direct authority.
- Comfortable working in an evolving environment and helping establish new processes, roles and ways of working.
SUCCESS MEASURES
Success in this role will be measured by the ability to:
- Establish clear and consistent GTM ownership for the GEC Products portfolio.
- Build and maintain a qualified, accurate and actionable Products pipeline.
- Improve visibility into product-related opportunities, pipeline progression and required actions.
- Increase adoption and utilization of GEC products across sales and industry teams.
- Improve the quality and consistency of product opportunity intake and qualification.
- Accelerate engagement of the appropriate Product, Solutioning and GTM resources on qualified opportunities.
- Increase qualified pipeline and progression of product-related opportunities.
- Create an effective feedback loop between market demand, pipeline activity and Product priorities.
- Apply a consistent GEC GTM operating model across Products while partnering with the broader GTM organization.
MIN/REQUIRED QUALIFICATIONS
- 10+ years of experience in go-to-market, sales, business development, product strategy, consulting or related roles within technology or professional services.
- 10+ years of demonstrated experience working across Product, Sales and Solution teams to develop and progress market opportunities.
- 5+ years of strong understanding of enterprise technology and digital solutions; experience in digital experience, commerce, customer experience, platforms, data/AI or related areas is preferred.
- 10+ years of experience managing or supporting opportunity intake, qualification, pipeline management and sales forecasting.
- 5+ years of demonstrated ability to translate technical or product capabilities into clear client value propositions and business outcomes.
- 5+ years of experience developing and executing GTM strategies, sales motions and enablement activities.
- 5+ years of strong commercial judgment with the ability to assess opportunity fit, prioritize resources and identify actions required to progress opportunities.
- 5+ years of strong analytical and organizational skills with disciplined attention to pipeline accuracy, follow-up and execution.
LI-NorthAmerica
ABOUT NTT DATA
NTT DATA is a $30 billion business and technology services leader, serving 75% of the Fortune Global 100. We are committed to accelerating client success and positively impacting society through responsible innovation. We are one of the world's leading AI and digital infrastructure providers, with unmatched capabilities in enterprise-scale AI, cloud, security, connectivity, data centers and application services. Our consulting and Industry solutions help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have experts in more than 50 countries. We also offer clients access to a robust ecosystem of innovation centers as well as established and start-up partners. NTT DATA is a part of NTT Group, which invests over $3 billion each year in R&D.
Whenever possible, we hire locally to NTT DATA offices or client sites. This ensures we can provide timely and effective support tailored to each client’s needs. While many positions offer remote or hybrid work options, these arrangements are subject to change based on client requirements. For employees near an NTT DATA office or client site, in-office attendance may be required for meetings or events, depending on business needs. At NTT DATA, we are committed to staying flexible and meeting the evolving needs of both our clients and employees. NTT DATA recruiters will never ask for payment or banking information and will only use @nttdata.com, @nttdatafed.com and @talent.nttdataservices.com email addresses. If you are requested to provide payment or disclose banking information, please submit a contact us form.
NTT DATA endeavors to make its website accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact us. This contact information is for accommodation requests only and cannot be used to inquire about the status of applications. NTT DATA is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. For our EEO Policy Statement, please click here. If you'd like more information on your EEO rights under the law, please click here. For Pay Transparency information, please click here.
See all 31+ H-1B Visa Go To Market Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new H-1B Visa Go To Market Jobs.
Get Access To All JobsTips for Finding H-1B Visa Sponsorship in Go To Market
Match your degree to GTM specialty occupation
USCIS requires your bachelor's degree field to directly relate to the role. A GTM position drawing from marketing, business strategy, or product management typically satisfies this, but a degree in an unrelated field can trigger an RFE even at sponsoring employers.
Verify your wage level before accepting offers
Use the OFLC Wage Search to look up the prevailing wage for your specific SOC code and metro area. GTM roles at Level I or II wages can create LCA complications if your offer falls short of the DOL threshold for that location.
Target employers with cap-exempt filing pathways
GTM roles at universities, nonprofit research organizations, or government-affiliated entities qualify for cap-exempt H-1B petitions, bypassing the lottery entirely. These organizations regularly hire for strategy and market expansion functions that map cleanly to GTM job descriptions.
Search verified H-1B sponsors on Migrate Mate
Filter for employers with confirmed LCA filing history in GTM, marketing strategy, or business development occupations on Migrate Mate. This surfaces companies that have already navigated the specialty occupation classification for roles like yours, reducing your petition risk.
Time your employer switch within the 60-day grace period
If you're changing GTM roles between H-1B employers, you have a 60-day grace period after your previous employment ends. Your new employer must file an H-1B transfer petition before that window closes for you to maintain valid status and begin work.
Negotiate premium processing into your offer
USCIS premium processing guarantees a 15-business-day adjudication for H-1B petitions. GTM roles often have defined product launch or go-live timelines, so building premium processing into your offer negotiation protects your start date if standard processing runs long.
H-1B Visa Go To Market: Frequently Asked Questions
Do Go To Market jobs qualify as H-1B specialty occupations?
Most GTM roles qualify as specialty occupations because they require a bachelor's degree in a directly related field such as marketing, business administration, or a technical discipline. The key is that the position must normally require that specific degree, not just prefer it. Employers document this requirement in the LCA and I-129 petition. Roles that blend sales, product, and marketing strategy typically satisfy the specialty occupation standard when the job description ties duties to degree-level knowledge.
Which SOC code do employers use for Go To Market roles on the LCA?
Employers most commonly file GTM LCAs under SOC codes for Marketing Managers, Market Research Analysts, or Management Analysts, depending on how the role is structured. The SOC code selection directly determines your prevailing wage obligation, so it's worth reviewing the O*NET occupation profile for the code your employer intends to use before the LCA is filed. Mismatched SOC codes are a common source of RFEs.
How do I find employers who have sponsored H-1B visas for GTM roles?
Migrate Mate lets you search employers by occupation and filter for companies with verified LCA filing history in GTM, marketing strategy, and business development functions. This is more reliable than filtering by job title alone, since GTM roles appear under several different SOC codes in DOL disclosure data. Focusing on employers with prior H-1B filings in these categories significantly narrows your list to proven sponsors.
Can I switch GTM employers while my H-1B is active?
Yes. Under H-1B portability, you can transfer to a new GTM employer once your new employer files an H-1B transfer petition with USCIS, provided you've been maintaining valid status. You can start working for the new employer as soon as the transfer petition is filed, not after approval. The new LCA must reflect the correct prevailing wage for your new location and SOC code, so a different metro area can change your wage floor.
Does a GTM role title affect my H-1B petition if the duties span multiple functions?
Yes. USCIS evaluates the actual duties performed, not just the job title. If your GTM role spans product, sales enablement, and demand generation, the petition must document how each function requires the same specific degree field. Hybrid roles that pull in low-skill sales tasks alongside strategic functions can complicate the specialty occupation argument. Your employer's immigration counsel should ensure the job description and support letter clearly establish degree-level complexity across all listed duties.