Head of Performance Marketing Jobs
Head of Performance Marketing jobs are open across e-commerce, fintech, SaaS, healthcare, and consumer brands, from manager-level to VP, with specializations in paid search, paid social, and growth analytics. Find a role that fits below and apply directly.
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Showing 5 of 8+ Head of Performance Marketing jobs
Marketing - San Francisco
About the Team
The Growth team drives user and revenue growth across ChatGPT’s consumer and business segments as well as other OpenAI products worldwide. We operate across the full funnel - from awareness and acquisition through activationance marketing, AI-powered workflows, in-product optimization, insights, experimentation, and creative engineering. We blend the best of human ingenuity and creativity, with deep technical and quantitative expertise.
About the Role
We are hiring a Head of Performance Marketing to lead global paid media and investment allocation across products, audiences, and markets. You will build a global team, partnering closely with product, engineering, data science, and creative to build durable user and revenue growth strategies. Incrementality and marginal returns will guide your investment framework, delivering growth within clear economic guardrails.
This is a hands-on leadership role. You will bring expert campaign and measurement judgment while rethinking how performance marketing operates with AI, automation, and agents. You will both need to IC and build a team already operating at massive scale. Working across technical, product, creative, and finance teams, you will build systems that turn experimentation into better execution and sustained growth.
In this role, you will:
Set the global performance-marketing strategy and operating model, allocating investment based on incremental impact and marginal returns.
Build and develop a global team with deep channel expertise and clear accountability for results.
Work directly on campaign strategy and executionance across audiences, creative, bidding, and pacing.
Partner with Data Science, Analytics, Growth Product, and Finance to measure incremental growth, establish economic guardrails, and guide forecasting and investment decisions.
Build AI-powered workflows and agents for creative testing, campaign creation, optimization, and analysis, with rigorous evaluation and human accountability.
Partner with Product Marketing, Creative, and Product to translate audience insights and product priorities into effective campaigns.
Coordinate with the Brand media strategy and planning leader to align execution and share learning across Brand and Growth. You will both need to optimize the ‘overall’ media allocation (i.e. “Brand plus Performance”) intelligently.
Drive the partnership with our biggest ad platform partners (e.g. Googleance, and shape their roadmap to drive innovation.
You might thrive in this role if you have:
A track record of scaling performance marketing across channels and markets, delivering incremental user and revenue growth.
Experience building global teams while staying close to campaign execution and technical detail.
Deep paid-media expertise across audience strategy, creative testing, bidding, pacing, and optimization.
Strong judgment in incrementality, experimentation, attribution, and customer economics, with experience translating findings into investment decisions.
Experience personally building or deploying AI workflows and automation, including evaluating results and managing failures.
The technical fluency and communication skills to influence senior stakeholders across Engineering, Product, Data Science, Creative, and Finance.
A practical leadership style: you can set long-term direction, investigate problems, and build better ways to work.
Experience managing strategic media-platform partnerships, commercial negotiations, and measurement integrations.
An ability to, and desire to continue to, operate in the fastest moving environment in the world right now.
About OpenAI
OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core the full spectrum of humanity.
We are an equal opportunity employeration, or other applicable legally protected characteristic.
Background checks for applicants will be administered in accordance with applicable lawation technology systems and related data security obligations.
To notify OpenAI that you believe this job posting is non-compliant. No response will be provided to inquiries unrelated to job posting compliance.
We are committed to providing reasonable accommodations to applicants with disabilities.
At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.
Compensation
$347K – $385K + Offers Equity
The base pay offered may vary depending on multiple individualized factorsance-related bonus(es) for eligible employees, and the following benefits.
Medical, dental, and vision insurance for you and your family, with employer contributions to Health Savings Accounts
Pre-tax accounts for Health FSA, Dependent Care FSA, and commuter expenses (parking and transit)
401(k) retirement plan with employer match
Paid parental leave (up to 24 weeks for birth parents and 20 weeks for non-birthing parents), plus paid medical and caregiver leave (up to 8 weeks)
Paid time off: flexible PTO for exempt employees and up to 15 days annually for non-exempt employees
13+ paid company holidays, and multiple paid coordinated company office closures throughout the year for focus and recharge, plus paid sick or safe time (1 hour per 30 hours worked, or more, as required by applicable state or local law)
Mental health and wellness support
Employer-paid basic life and disability coverage
Annual learning and development stipend to fuel your professional growth
Daily meals in our offices, and meal delivery credits as eligible
Relocation support for eligible employees
Additional taxable fringe benefits, such as charitable donation matching and wellness stipends, may also be provided.
More details about our benefits are available to candidates during the hiring process.
This role is at-will and OpenAI reserves the right to modify base pay and other compensation components at any time based on individual performance, team or company results, or market conditions.
Marketing - San Francisco
About the Team
The Growth team drives user and revenue growth across ChatGPT’s consumer and business segments as well as other OpenAI products worldwide. We operate across the full funnel - from awareness and acquisition through activationance marketing, AI-powered workflows, in-product optimization, insights, experimentation, and creative engineering. We blend the best of human ingenuity and creativity, with deep technical and quantitative expertise.
About the Role
We are hiring a Head of Performance Marketing to lead global paid media and investment allocation across products, audiences, and markets. You will build a global team, partnering closely with product, engineering, data science, and creative to build durable user and revenue growth strategies. Incrementality and marginal returns will guide your investment framework, delivering growth within clear economic guardrails.
This is a hands-on leadership role. You will bring expert campaign and measurement judgment while rethinking how performance marketing operates with AI, automation, and agents. You will both need to IC and build a team already operating at massive scale. Working across technical, product, creative, and finance teams, you will build systems that turn experimentation into better execution and sustained growth.
In this role, you will:
Set the global performance-marketing strategy and operating model, allocating investment based on incremental impact and marginal returns.
Build and develop a global team with deep channel expertise and clear accountability for results.
Work directly on campaign strategy and executionance across audiences, creative, bidding, and pacing.
Partner with Data Science, Analytics, Growth Product, and Finance to measure incremental growth, establish economic guardrails, and guide forecasting and investment decisions.
Build AI-powered workflows and agents for creative testing, campaign creation, optimization, and analysis, with rigorous evaluation and human accountability.
Partner with Product Marketing, Creative, and Product to translate audience insights and product priorities into effective campaigns.
Coordinate with the Brand media strategy and planning leader to align execution and share learning across Brand and Growth. You will both need to optimize the ‘overall’ media allocation (i.e. “Brand plus Performance”) intelligently.
Drive the partnership with our biggest ad platform partners (e.g. Googleance, and shape their roadmap to drive innovation.
You might thrive in this role if you have:
A track record of scaling performance marketing across channels and markets, delivering incremental user and revenue growth.
Experience building global teams while staying close to campaign execution and technical detail.
Deep paid-media expertise across audience strategy, creative testing, bidding, pacing, and optimization.
Strong judgment in incrementality, experimentation, attribution, and customer economics, with experience translating findings into investment decisions.
Experience personally building or deploying AI workflows and automation, including evaluating results and managing failures.
The technical fluency and communication skills to influence senior stakeholders across Engineering, Product, Data Science, Creative, and Finance.
A practical leadership style: you can set long-term direction, investigate problems, and build better ways to work.
Experience managing strategic media-platform partnerships, commercial negotiations, and measurement integrations.
An ability to, and desire to continue to, operate in the fastest moving environment in the world right now.
About OpenAI
OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core the full spectrum of humanity.
We are an equal opportunity employeration, or other applicable legally protected characteristic.
Background checks for applicants will be administered in accordance with applicable lawation technology systems and related data security obligations.
To notify OpenAI that you believe this job posting is non-compliant. No response will be provided to inquiries unrelated to job posting compliance.
We are committed to providing reasonable accommodations to applicants with disabilities.
At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.
Compensation
$347K – $385K + Offers Equity
The base pay offered may vary depending on multiple individualized factorsance-related bonus(es) for eligible employees, and the following benefits.
Medical, dental, and vision insurance for you and your family, with employer contributions to Health Savings Accounts
Pre-tax accounts for Health FSA, Dependent Care FSA, and commuter expenses (parking and transit)
401(k) retirement plan with employer match
Paid parental leave (up to 24 weeks for birth parents and 20 weeks for non-birthing parents), plus paid medical and caregiver leave (up to 8 weeks)
Paid time off: flexible PTO for exempt employees and up to 15 days annually for non-exempt employees
13+ paid company holidays, and multiple paid coordinated company office closures throughout the year for focus and recharge, plus paid sick or safe time (1 hour per 30 hours worked, or more, as required by applicable state or local law)
Mental health and wellness support
Employer-paid basic life and disability coverage
Annual learning and development stipend to fuel your professional growth
Daily meals in our offices, and meal delivery credits as eligible
Relocation support for eligible employees
Additional taxable fringe benefits, such as charitable donation matching and wellness stipends, may also be provided.
More details about our benefits are available to candidates during the hiring process.
This role is at-will and OpenAI reserves the right to modify base pay and other compensation components at any time based on individual performance, team or company results, or market conditions.
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Find JobsHead of Performance Marketing Job Market
Who's Hiring
Top Industries Hiring
- Technology & Software
What Employers Look For
The qualifications that appear most often in head of performance marketing jobs.
- 7 or more years of experience in paid media with at least 2 years in a leadership role
- Proven ownership of substantial paid search and paid social budgets with measurable ROAS outcomes
- Deep proficiency in Google Ads, Meta Ads Manager, and attribution platforms such as Google Analytics
- Experience building and managing a performance marketing team across multiple channels
- Strong analytical skills with the ability to translate data into budget and strategy recommendations
- Bachelor's degree in marketing, business, or a related field, with an MBA preferred at senior levels
Tips for Your Head of Performance Marketing Job Search
Lead with channel-specific revenue metrics
Your resume should show attributed pipeline or revenue per channel, not just spend managed. Hiring teams at this level want to see ROAS, CPL, and CAC figures tied to decisions you made, not campaigns you ran.
Tailor your portfolio to the company's growth stage
A startup hiring a head of performance marketing needs proof you've built programs from scratch. A late-stage company wants optimization and team leadership. Match the examples you surface to what the job description signals about where they are.
Apply early to roles that fit
Migrate Mate lists head of performance marketing openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Show cross-functional ownership in your resume
Head of performance marketing roles almost always require collaboration with product, finance, and creative. Highlight projects where you drove alignment across those teams, not just outcomes your direct reports delivered.
Prepare a channel audit as an interview exercise
Many interviews at this level include a live or take-home audit of a mock or redacted ad account. Practice pulling a channel's data, identifying one structural inefficiency, and presenting a prioritized fix with a clear business case.
Negotiate scope before accepting an offer
In your final conversations, confirm budget ownership, headcount authority, and reporting structure. Vague answers on these points often mean the role is more executional than the title suggests, which affects your ability to deliver and your next career move.
Head of Performance Marketing Jobs: Frequently Asked Questions
Which companies are hiring the most head of performance marketings?
The companies hiring the most head of performance marketings right now include Ahrefs, Eko, and OpenAI, with the largest share of openings in California, Massachusetts, and Utah, based on current listings on Migrate Mate as of November 2026. E-commerce, fintech, and direct-to-consumer brands consistently account for a large portion of active listings.
How many head of performance marketing jobs are remote?
About 33% of head of performance marketing openings are fully remote or hybrid as of November 2026, reflecting the digital nature of the work. Paid social and programmatic-focused roles tend to have the highest remote availability, while positions requiring close collaboration with in-house creative or product teams are more likely to request at least partial on-site presence.
How do you become a head of performance marketing?
Most people reach this role by spending several years managing paid search or paid social campaigns, then moving into a senior individual contributor role with budget ownership, then stepping into team lead or manager responsibilities. Building fluency in attribution modeling, incrementality testing, and cross-channel reporting accelerates the path. Demonstrating that you can hire, develop, and retain a team is typically the final gate before a company trusts you with the head-level title.
Can you get hired as a head of performance marketing without direct leadership experience?
It's possible but uncommon at a traditional company. Early-stage startups occasionally hire a strong senior individual contributor into a head role when they're building the function from zero and leadership experience isn't yet available. In that case, you'd need an exceptionally strong portfolio of channel ownership, measurable business outcomes, and evidence that you've influenced strategy beyond your immediate lane, such as shaping creative briefs or working directly with finance on budget planning.
What does the head of performance marketing interview process look like?
The process typically starts with a recruiter screen focused on scope and compensation alignment, followed by a hiring manager conversation about your channel philosophy and past results. Most companies then run a panel round with marketing leadership, finance, and sometimes product. A take-home case study or live audit exercise is common at this stage. Final rounds often include a presentation to a CMO or VP and a conversation about team structure and growth plans.
Where can I find and apply to head of performance marketing jobs?
You can find and apply to head of performance marketing jobs on Migrate Mate, which lists current openings from across the United States. Find the roles that fit your background and apply directly to each listing from the page.
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Find roles that match your experience and apply in just a few clicks.
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