J-1 Visa Senior Field Marketing Manager Jobs
Senior Field Marketing Manager roles in the U.S. are accessible to qualified professionals through J-1 visa sponsorship under the Trainee or Specialist program category. Your host employer partners with a State Department-designated sponsor organization to issue your DS-2019, covering hands-on marketing strategy and campaign execution experience.
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Get Access To All JobsWho We Are
At Justworks, you’ll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to interact with and learn from leaders in the startup community. We work hard and care about our most prized asset - our people. We’re helping businesses get off the ground by enabling them to focus on running their business. We solve HR issues. We’re data-driven and never stop iterating. If you’d like to work in a supportive, entrepreneurial environment, are interested in building something meaningful and having fun while doing it, we’d love to hear from you. We're united by shared goals and shared motivations at Justworks. These are best summed up in our company values, which are reflected in our product and in our team.
Who You Are
The mission of Justworks’ Product Marketing team is to define, articulate, and differentiate our value proposition to the right audiences—positioning our products for growth, adoption, and long-term success. As Justworks expands its global footprint, International is a critical growth lever for the business. We are seeking a strategic and execution-oriented Senior Product Marketing Manager, International to lead go-to-market strategy, positioning, and growth initiatives across our international product portfolio. This role sits at the intersection of Product, Revenue, and Marketing—ensuring our international solutions resonate across markets, support scalable expansion, and drive measurable business impact. You will shape how we bring global hiring, payroll, and compliance solutions to market, balancing global consistency with local relevance. This role is ideal for a PMM who thrives in complexity, understands multi-market dynamics, and can translate nuanced global products into clear, compelling value propositions for diverse audiences.
What You Will Work On
- Lead go-to-market strategy for Justworks’ International product portfolio, including new market launches, feature expansions, and multi-country solutions.
- Define and evolve positioning and messaging that articulates our global value proposition while accounting for regional nuance.
- Partner closely with Product to influence roadmap priorities through customer insight, competitive intelligence, and market analysis.
- Conduct international market research to identify expansion opportunities, customer segments, buyer personas, and adoption barriers.
- Develop scalable launch frameworks that support localization, regulatory considerations, and cross-functional readiness.
- Partner with Growth and Lifecycle teams to drive acquisition, activation, engagement, and retention across international customer cohorts.
- Analyze performance metrics (pipeline, adoption, expansion, retention) to inform iteration and long-term strategy.
How You Will Do Your Work
As a Senior PMM, International, how results are achieved is paramount to your success and ultimately our success as an organization. In this role, your foundational knowledge, skills, abilities, and personal attributes are anchored in the following competencies:
- Strategic thinking: You connect international priorities and messaging to broader company growth and expansion strategy.
- Global mindset: You understand how to balance global consistency with local market nuance.
- Customer-centric orientation: You ground decisions in market insight and customer value across diverse regions.
- Analytical rigor: You leverage data to inform segmentation, prioritization, and growth strategy.
- Cross-functional leadership: You influence Product, Revenue, and Marketing partners without direct authority.
- Operational excellence: You manage complex, multi-stakeholder initiatives across time zones and functions.
- Clear communication: You translate regulatory and operational complexity into simple, compelling narratives.
- Results-driven: You focus on measurable impact—pipeline growth, product adoption, expansion revenue, and retention.
In addition, all Justworkers focus on aligning their behaviors to our core values known as COGIS. It stands for:
- Camaraderie - Day to day you can be seen working together toward a higher purpose. You like to have fun. You’re an active listener, treat people respectfully, and strongly desire to know and help others.
- Openness - Your default is to be open. You're willing to share information, understand other perspectives, and consider new possibilities. You’re curious, ask open questions, and are receptive to thoughts and feedback from others.
- Grit - You demonstrate grit by having the courage to commit and persevere. You’re committed, earnest, and dive in to get the job done well with a positive attitude.
- Integrity - Simply put, do what you say and say what you'll do. You’re honest and forthright, have a strong moral compass, and strive to match your words with your actions while leading by example.
- Simplicity - Be like Einstein: “Everything should be made as simple as possible, but no simpler.”
Qualifications
- Minimum of 5 years of Product Marketing for tech/software products (B2B / B2B2C preferred)
- Experience supporting international or multi-market products; familiarity with global expansion, EOR, global payroll, or compliance solutions strongly preferred.
- Proven ability to lead end-to-end go-to-market strategy for new product launches and expansions.
- Strong analytical skills with experience leveraging market data and performance metrics to inform strategy.
- You are a strong communicator and storyteller, communicating concepts and ideas in different formats depending on the need, and revising your approach.
- Experience partnering with Product teams to influence roadmap and positioning decisions.
- Demonstrated success working cross-functionally across teams and functions.
- Exceptional written and verbal communication skills; ability to simplify complex concepts.
- Comfort operating in a fast-paced, evolving environment with global stakeholders.
The base wage range for this position based in our New York City Office is targeted at $165,000.00 - $181,500.00 per year. Actual compensation is based on multiple factors that are unique to each candidate, including and not limited to skill set, level of relevant experience, and specific work location. Salary ranges for positions based in other locations may differ based on the cost of labor in that location. For more information about Justworks’ Total Reward Philosophy, including all of the perks and benefits we are proud to offer our team members, please visit Total Rewards @ Justworks.
Diversity At Justworks
Justworks is committed to maintaining a workplace where diversity of identity, culture, and life experience is the norm and is celebrated authentically and respected consistently. Diversity in our work, our people, and our product drives creativity and innovation, entrepreneurial leadership and integrity, competitiveness, and collaboration throughout our business and in the market. We depend on our differences to make our team stronger, our workplace more dynamic, and our product accessible to all of our customers. We’re proud to be an equal opportunity employer open to all qualified applicants regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital or familial status, disability, pregnancy, gender identity or expression, veteran status, genetic information, or any other legally protected status. Justworks is fully dedicated to providing necessary support to candidates with disabilities who may require reasonable accommodations. We also provide reasonable accommodations to employees based on their sincerely held religious beliefs, as well as for other covered reasons consistent with applicable federal, state, and local laws. If you're in need of a reasonable accommodation, please reach out to us at accommodations@justworks.com. Your comfort and success matter to us, and we're here to ensure an inclusive experience.
Who We Are
At Justworks, you’ll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to interact with and learn from leaders in the startup community. We work hard and care about our most prized asset - our people. We’re helping businesses get off the ground by enabling them to focus on running their business. We solve HR issues. We’re data-driven and never stop iterating. If you’d like to work in a supportive, entrepreneurial environment, are interested in building something meaningful and having fun while doing it, we’d love to hear from you. We're united by shared goals and shared motivations at Justworks. These are best summed up in our company values, which are reflected in our product and in our team.
Who You Are
The mission of Justworks’ Product Marketing team is to define, articulate, and differentiate our value proposition to the right audiences—positioning our products for growth, adoption, and long-term success. As Justworks expands its global footprint, International is a critical growth lever for the business. We are seeking a strategic and execution-oriented Senior Product Marketing Manager, International to lead go-to-market strategy, positioning, and growth initiatives across our international product portfolio. This role sits at the intersection of Product, Revenue, and Marketing—ensuring our international solutions resonate across markets, support scalable expansion, and drive measurable business impact. You will shape how we bring global hiring, payroll, and compliance solutions to market, balancing global consistency with local relevance. This role is ideal for a PMM who thrives in complexity, understands multi-market dynamics, and can translate nuanced global products into clear, compelling value propositions for diverse audiences.
What You Will Work On
- Lead go-to-market strategy for Justworks’ International product portfolio, including new market launches, feature expansions, and multi-country solutions.
- Define and evolve positioning and messaging that articulates our global value proposition while accounting for regional nuance.
- Partner closely with Product to influence roadmap priorities through customer insight, competitive intelligence, and market analysis.
- Conduct international market research to identify expansion opportunities, customer segments, buyer personas, and adoption barriers.
- Develop scalable launch frameworks that support localization, regulatory considerations, and cross-functional readiness.
- Partner with Growth and Lifecycle teams to drive acquisition, activation, engagement, and retention across international customer cohorts.
- Analyze performance metrics (pipeline, adoption, expansion, retention) to inform iteration and long-term strategy.
How You Will Do Your Work
As a Senior PMM, International, how results are achieved is paramount to your success and ultimately our success as an organization. In this role, your foundational knowledge, skills, abilities, and personal attributes are anchored in the following competencies:
- Strategic thinking: You connect international priorities and messaging to broader company growth and expansion strategy.
- Global mindset: You understand how to balance global consistency with local market nuance.
- Customer-centric orientation: You ground decisions in market insight and customer value across diverse regions.
- Analytical rigor: You leverage data to inform segmentation, prioritization, and growth strategy.
- Cross-functional leadership: You influence Product, Revenue, and Marketing partners without direct authority.
- Operational excellence: You manage complex, multi-stakeholder initiatives across time zones and functions.
- Clear communication: You translate regulatory and operational complexity into simple, compelling narratives.
- Results-driven: You focus on measurable impact—pipeline growth, product adoption, expansion revenue, and retention.
In addition, all Justworkers focus on aligning their behaviors to our core values known as COGIS. It stands for:
- Camaraderie - Day to day you can be seen working together toward a higher purpose. You like to have fun. You’re an active listener, treat people respectfully, and strongly desire to know and help others.
- Openness - Your default is to be open. You're willing to share information, understand other perspectives, and consider new possibilities. You’re curious, ask open questions, and are receptive to thoughts and feedback from others.
- Grit - You demonstrate grit by having the courage to commit and persevere. You’re committed, earnest, and dive in to get the job done well with a positive attitude.
- Integrity - Simply put, do what you say and say what you'll do. You’re honest and forthright, have a strong moral compass, and strive to match your words with your actions while leading by example.
- Simplicity - Be like Einstein: “Everything should be made as simple as possible, but no simpler.”
Qualifications
- Minimum of 5 years of Product Marketing for tech/software products (B2B / B2B2C preferred)
- Experience supporting international or multi-market products; familiarity with global expansion, EOR, global payroll, or compliance solutions strongly preferred.
- Proven ability to lead end-to-end go-to-market strategy for new product launches and expansions.
- Strong analytical skills with experience leveraging market data and performance metrics to inform strategy.
- You are a strong communicator and storyteller, communicating concepts and ideas in different formats depending on the need, and revising your approach.
- Experience partnering with Product teams to influence roadmap and positioning decisions.
- Demonstrated success working cross-functionally across teams and functions.
- Exceptional written and verbal communication skills; ability to simplify complex concepts.
- Comfort operating in a fast-paced, evolving environment with global stakeholders.
The base wage range for this position based in our New York City Office is targeted at $165,000.00 - $181,500.00 per year. Actual compensation is based on multiple factors that are unique to each candidate, including and not limited to skill set, level of relevant experience, and specific work location. Salary ranges for positions based in other locations may differ based on the cost of labor in that location. For more information about Justworks’ Total Reward Philosophy, including all of the perks and benefits we are proud to offer our team members, please visit Total Rewards @ Justworks.
Diversity At Justworks
Justworks is committed to maintaining a workplace where diversity of identity, culture, and life experience is the norm and is celebrated authentically and respected consistently. Diversity in our work, our people, and our product drives creativity and innovation, entrepreneurial leadership and integrity, competitiveness, and collaboration throughout our business and in the market. We depend on our differences to make our team stronger, our workplace more dynamic, and our product accessible to all of our customers. We’re proud to be an equal opportunity employer open to all qualified applicants regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital or familial status, disability, pregnancy, gender identity or expression, veteran status, genetic information, or any other legally protected status. Justworks is fully dedicated to providing necessary support to candidates with disabilities who may require reasonable accommodations. We also provide reasonable accommodations to employees based on their sincerely held religious beliefs, as well as for other covered reasons consistent with applicable federal, state, and local laws. If you're in need of a reasonable accommodation, please reach out to us at accommodations@justworks.com. Your comfort and success matter to us, and we're here to ensure an inclusive experience.
See all 107+ Senior Field Marketing Manager jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Senior Field Marketing Manager roles.
Get Access To All JobsTips for Finding J-1 Visa Sponsorship as a Senior Field Marketing Manager
Align your training plan to marketing subspecialties
Your DS-2019 training plan must itemize specific skills you'll develop, such as demand generation, field event strategy, or pipeline analytics. Vague plans citing only 'marketing experience' raise flags during sponsor review and slow approval.
Distinguish Trainee from Specialist before applying
If you have a degree plus one year of experience, the Trainee category fits. If you have five or more years of field marketing experience without a relevant degree, target host employers whose designated sponsor can file under the Specialist category instead.
Verify your host employer accepts J-1 Trainee arrangements
Many mid-size companies run field marketing headcount without a standing relationship with a designated sponsor organization. Ask directly whether they've hosted J-1 Trainees before, since your employer becomes the host, not the sponsor, and the distinction matters for paperwork timelines.
Search Migrate Mate to find J-1-aligned marketing roles
Use Migrate Mate to surface Senior Field Marketing Manager openings at U.S. employers already familiar with international placement arrangements, cutting time spent filtering roles at companies that have never hosted a J-1 participant.
Check the two-year home residency requirement early
Certain J-1 participants funded by their home government or holding skills on the Exchange Visitor Skills List must return home for two years after the program. Confirm your country and funding source with your designated sponsor before accepting any offer.
Benchmark your offered salary against OFLC Wage Search
While J-1 doesn't require a Labor Condition Application, your host employer must pay a fair wage. Cross-reference your offer against the OFLC Wage Search for your specific metro area and SOC code to confirm you're not being underpaid relative to U.S. peers.
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Find Senior Field Marketing Manager JobsSenior Field Marketing Manager J-1 Visa: Frequently Asked Questions
Which J-1 program category fits a Senior Field Marketing Manager role?
The Trainee category applies if you hold a degree in marketing, business, or a related field and have at least one year of professional experience. The Specialist category covers senior practitioners with five or more years of specialized field marketing experience who may not hold a directly relevant degree. Your designated sponsor organization, not your host employer, determines which category applies based on your background and the training plan submitted.
Who actually sponsors the J-1 visa for this type of role?
The J-1 visa sponsor is a U.S. Department of State-designated organization such as Cultural Vistas or CIEE, not your hiring employer. Your employer acts as the host organization, providing the actual work and training environment. The designated sponsor reviews your training plan, issues the DS-2019 form, and monitors your program compliance throughout your stay. Confusing these two roles leads to mismatched expectations during offer negotiations.
How do I find employers willing to host a J-1 field marketing professional?
Use Migrate Mate to identify Senior Field Marketing Manager openings at U.S. companies that are open to international placement arrangements. Once you have a potential host employer, confirm they're willing to coordinate with a designated sponsor organization, since the employer must sign the training plan and agree to supervision and reporting obligations before the sponsor can issue your DS-2019.
Does the two-year home residency requirement apply to field marketing Trainees?
It depends on your funding source, nationality, and whether your home country lists your skills on the Exchange Visitor Skills List maintained by the State Department. J-1 Trainees sponsored through private arrangements without government funding often avoid this requirement, but you must confirm your specific situation with your designated sponsor before accepting an offer, as the requirement affects future visa eligibility including H-1B or green card paths.
What does a strong J-1 training plan look like for this role?
A defensible training plan for a Senior Field Marketing Manager breaks the program into phases tied to measurable marketing competencies: campaign planning, field event execution, CRM pipeline analysis, and cross-functional collaboration. Each phase should list specific tasks, timelines, supervisors, and learning objectives. Designated sponsors and State Department reviewers scrutinize vague plans, so generic language like 'will learn marketing' is insufficient and routinely triggers delays or rejections.
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