OPT Brand Manager Jobs
Brand Manager roles on OPT require employers to sponsor or support your work authorization before or at the end of your OPT period. Most positions sit inside CPG, tech, or agency environments where 60-day cap-gap planning and H-1B visa sponsorship timelines are a real part of the hiring conversation.
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INTRODUCTION
We are designing the grid of the future! EPE is seeking a strategic, creative, and highly organized Manager, Employer Brand & Internal Communications to lead the development and execution of communications that strengthen our reputation as an employer of choice and keep employees informed, engaged, and connected to the business. This role will advance EPE’s employee value proposition, bringing our culture, purpose, and employee experience to life in ways that support talent attraction, employee engagement, and organizational growth. Working in close partnership with Talent Acquisition and HR teams, Marketing, and other business leaders, this person will shape both candidate-facing and employee-facing communications across the organization. The ideal candidate is equal parts creative strategist and doer: someone who brings fresh ideas to the table, translates complexity into clear and compelling messaging, maintains a high bar for quality and design, and can manage multiple priorities with strong attention to detail. This role will also lead a Communications Associate and help build the processes, content planning, and creative discipline needed to support a growing organization.
Responsibilities
How you can make an impact:
Employer Brand Strategy
- Develop and execute EPE’s employer brand strategy in alignment with business priorities, talent recruitment goals, and company values.
- Advance and refine EPE’s employee value proposition (EVP), ensuring it is clearly articulated and consistently reflected across recruiting, onboarding, and employee communications.
- Partner with Talent Acquisition to support recruiting efforts through compelling talent marketing campaigns, storytelling, and candidate-facing content.
- Strengthen EPE’s positioning as a destination employer by elevating how the company’s culture, people, and opportunities are communicated across channels.
- Identify opportunities to differentiate EPE in the talent market and bring forward ideas that enhance brand awareness and candidate engagement.
Internal Communications
- Own and manage a strategic internal communications calendar and platform that aligns key messages, campaigns, announcements, and culture initiatives across the organization.
- Advise stakeholders on communication approaches that build clarity, trust, and alignment during times of growth or transition.
- Translate complex or sensitive topics into clear, accessible communications tailored to the needs of different audiences.
- Develop and deliver thoughtful, engaging internal communications that inform employees and reinforce connection to EPE’s mission, priorities, and values.
- Partner with leaders across the business to craft messaging for organizational updates, major initiatives, employee programs, and key milestones.
- Ensure internal messaging is clear, consistent, timely, and aligned with the broader company narrative.
Content and Storytelling
- Lead the development of creative concepts and polished, high-quality written and visual content that supports employer brand, internal communications, recruiting, and employee engagement efforts.
- Surface and tell authentic employee stories that highlight EPE’s culture, career opportunities, and impact.
- Create messaging frameworks, content briefs, campaign concepts, and communication plans for cross-functional initiatives.
- Bring fresh creative ideas and a strong eye for design and visual storytelling to communications and campaigns.
- Partner with internal and external creative resources to develop assets that are compelling, on-brand, and audience-appropriate.
- Maintain editorial consistency and a strong voice across employee-facing and talent-facing communications.
- Maintain a high standard for the quality, creativity, and consistency of recruiting and internal communications content.
Cross-Functional Collaboration and Team Leadership
- Manage, mentor, and develop a Communications Associate, providing direction, feedback, and opportunities for growth.
- Build strong partnerships across business leadership to align communications with organizational priorities.
- Establish and improve processes for content planning, workflow management, and communications execution.
- Operate with a high level of accountability, responsiveness, and sound judgment in a fast-moving environment.
BASIC QUALIFICATIONS
Bring your passion, here's what’s needed:
- Bachelor’s degree in Communications, Marketing, Journalism, Public Relations, English, Human Resources, or a related field.
- Experience in employer brand, internal communications, corporate communications, talent brand, content strategy, digital marketing, or a related discipline.
- Exceptional writing, editing, and storytelling skills, with the ability to adapt tone and messaging for different audiences.
- Demonstrated experience developing communication strategies, managing content calendars, and executing campaigns across multiple channels.
- Experience working with digital marketing and communications platforms, including campaign management, content distribution, and performance tracking.
- Working knowledge of SEO, AEO, paid social campaign execution, and audience targeting across platforms such as LinkedIn and Meta.
- Familiarity with martech tools and analytics platforms used to evaluate content and campaign effectiveness.
- Strong organizational and project management skills, with the ability to manage multiple priorities and deadlines effectively.
- Strong visual judgment and an eye for design, including the ability to guide creative development and uphold brand standards.
- Experience partnering cross-functionally with Talent Acquisition and HR teams, Marketing, and senior leaders across other corporate functions.
- Experience leading projects that involve ambiguity, multiple stakeholders, and evolving priorities.
- Prior experience managing or mentoring team members.
PREFERRED QUALIFICATIONS
- Experience advancing or managing an employee value proposition and translating it into compelling internal and external messaging.
- Experience supporting recruiting marketing and candidate experience initiatives.
- Experience with employee engagement communications, culture campaigns, or change communications.
- Experience in a growing, dynamic, or highly collaborative organization.
Lead the Change!
Be a part of an innovative team shaping the grid of the future through advanced energy intelligence. For more than half a century, Electric Power Engineers (EPE) has partnered with power and energy clients across the globe, providing consulting expertise and energy intelligence software solutions for complex engineering and grid modeling challenges. As leaders in the renewables space, we are focused on building a modern, secure, and resilient grid. Join us in making an impact on the communities we serve and the environment in which we live. Together we can transform the future of energy.
How we support you:
- Comprehensive health and wellness benefits including medical, dental, and vision with 100% premium coverage for you
- Generous PTO and paid holidays
- MyShare Employee Ownership Program
- Work with industry leaders
- 401K, up to a 4% match (100% vested from day 1)
LOCATION
This position will be US
Travel
Occasional travel may be needed (10% or less)
EPE is an equal opportunity/AA/Disability/Veteran employer. The EEO is the Law poster, and its supplement are available using the following links: EEOC is the Law Poster
Third-Party Recruiting Notification
EPE does not accept unsolicited resumes from third-party recruiters. Any unsolicited third-party resumes forwarded by recruiters to EPE via our career page or to any of our managers or employees will be considered public information, may be treated as a direct application from the person identified in the resume, and will not be eligible for placement fee payment to the agency. EPE will not pay a fee to a third-party recruiter or agency without a previously signed third-party agreement and has not coordinated their recruiting activity with the appropriate member of the Talent Acquisition team.
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Get Access To All JobsTips for Finding OPT Sponsorship as a Brand Manager
Target industries with strong H-1B sponsorship track records
Consumer goods companies, tech firms, and large agencies file H-1B visa petitions for Brand Managers regularly. Prioritize employers with documented sponsorship history rather than assuming any marketing role will lead to visa support.
Frame your OPT timeline upfront in applications
Brand Manager hiring cycles can run three to six months. If your OPT expires within a year, mention your authorization window early so employers can assess sponsorship feasibility before investing heavily in your candidacy.
Lead with business impact, not visa need
Hiring managers respond to revenue growth, campaign ROI, and brand equity metrics. Build your resume around measurable outcomes first. Sponsorship is a process question; your value proposition is what gets you the interview.
Prepare a one-sentence sponsorship explanation
Many Brand Manager hiring managers aren't immigration experts. Have a clear, calm explanation ready: OPT authorizes you to work now, and H-1B sponsorship before your OPT end date keeps employment continuous without any gap.
Identify roles where a specialty occupation case is straightforward
Brand Manager positions requiring a degree in marketing, business, or communications support a cleaner H-1B specialty occupation argument. Roles with vague degree requirements can complicate future sponsorship, so read job descriptions carefully before applying.
Use STEM OPT extension if your degree qualifies
A STEM-designated degree in fields like data analytics or information systems can extend your OPT by 24 months. That additional runway gives employers significantly more time to sponsor you through the H-1B lottery process.
Brand Manager OPT: Frequently Asked Questions
Can I work as a Brand Manager on OPT?
Yes. F-1 OPT authorizes you to work in a role directly related to your field of study, so a Brand Manager position supported by a degree in marketing, communications, or business qualifies. Your employment must begin within 90 days of your OPT start date, and the role needs to align with your declared major.
Do Brand Manager roles typically come with H-1B sponsorship?
Sponsorship availability varies significantly by employer size and industry. Large CPG companies and established tech firms sponsor Brand Managers for H-1B visas with some regularity. Smaller agencies and startups are less consistent. Searching on Migrate Mate lets you filter for employers who have sponsored OPT workers before, which removes much of the guesswork from your job search.
Does a Brand Manager role qualify as a specialty occupation for H-1B purposes?
It can, but the job description matters. A Brand Manager role that explicitly requires a bachelor's degree in marketing, communications, or a related field supports a specialty occupation argument. Roles where any bachelor's degree is accepted, regardless of field, can be harder to petition. Reading the degree requirement language in each job posting before applying is worth doing early.
What happens to my Brand Manager job if I don't get selected in the H-1B lottery?
If you're not selected, your OPT authorization ends on its expiration date and you'd need to stop working. Some employers explore alternatives like the O-1A visa for workers with demonstrated marketing achievements, or roles at cap-exempt institutions. Having this conversation with your employer before lottery results arrive in April gives you more options and less panic.
Can I do a Brand Manager internship on OPT before converting to a full-time role?
Yes, internships and contract positions count toward your OPT as long as the work is related to your field of study and you work at least 20 hours per week. Some students use an internship to demonstrate value to an employer before negotiating a full-time offer with H-1B sponsorship. Just be aware that the total OPT period, including any prior CPT, is capped at 12 months for non-STEM students.