OPT Field Marketing Specialist Jobs
Field Marketing Specialist roles are a strong fit for F-1 OPT students with degrees in marketing, communications, or business. Most positions qualify as specialty occupations, supporting STEM OPT extension eligibility if your degree is STEM-designated. Employers typically expect event coordination experience and comfort working cross-functionally with sales teams.
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BEUMER Group is an international leader in intralogistics, specializing in conveying, loading, palletising, packaging, sortation, and distribution technology across a wide range of industries, including airports, e-commerce, warehousing & distribution, and bulk material handling. We offer the right solution for nearly every logistics challenge.
As a family-owned company, BEUMER combines tradition with innovation. We are proud of what our employees create each day. Integrity, Inspiration, Quality and Teamwork!
Job Description
BEUMER Group is a third-generation, family-owned global leader in intralogistics and material handling. Our North American marketing team supports five lines of business across the United States, Canada, and Mexico: Logistic Systems, Airport, Minerals & Mining, Product Business, and Customer Support.
We are looking for a Field Marketing Specialist to serve as the marketing point of contact for assigned lines of business. This is a campaign ownership role. You will help build the annual marketing plan for your business units, work directly with sales leadership to align target accounts and priorities, drive the campaign strategy behind our trade shows and customer events, and act as the day-to-day contact for your business unit stakeholders.
We are a small team supporting a large region, so alongside the business units you own, you will step in to support campaigns and events across other parts of the business when the calendar demands it. The right person takes real ownership of their own area and still works as part of one marketing team.
Job Responsibilities:
Campaign planning and execution:
- Help build and maintain the annual marketing plan for your assigned business units, aligned to their commercial goals and sales priorities, and submit it to the Director of Marketing for approval.
- Define target audiences, account lists, and segmentation for campaigns, working from CRM and market data.
- Translate business unit priorities into campaign briefs, and drive them through to execution across email, web, social, and paid channels.
- Review, approve, and schedule campaign content produced by the marketing team to ensure it is on message, on brand, and on time.
- Track campaign performance against agreed measures and report results back to business unit leadership.
Content and communications:
- Lead regional content development for your business units: identify the stories worth telling and turn project wins into case studies, customer references, and campaign material.
- Review and approve social copy, press announcements, and customer-facing communications for accuracy, message, and brand before they go out.
- Draft and submit speaking abstracts and conference session proposals, and support internal presenters in shaping their content.
- Support media placements with trade and industry publications, including contributed articles and editorial calendar planning.
- Brief and direct writers, designers, and external partners on longer-form assets such as white papers and technical content, and review that work for technical accuracy and message.
Trade shows and customer events:
- Own the marketing strategy for trade shows and customer events in your business units: objectives, target accounts, pre-show campaign, on-site messaging, and post-show follow-up.
- Partner with sales leadership well ahead of each show to agree on which accounts we are pursuing and what we want them to do next.
- Work alongside our event coordinator, who owns logistics, vendors, and booth execution, so that strategy and delivery stay connected.
- Ensure leads captured at events are routed, followed up, and measured.
Business unit partnership:
- Act as the primary marketing contact for your business units across the Americas.
- Build working relationships with sales and business unit leadership and bring marketing into commercial conversations early rather than at the point of request.
- Manage the marketing budget for your business units as the main point of contact, including planning, tracking, and reconciliation against approved spending.
- Coordinate with our global marketing colleagues to adapt corporate campaigns and assets for the North American market.
- Support campaigns, trade shows, and customer events for other lines of business as team priorities require.
Campaign operations:
- Build, schedule, and deploy campaigns in our marketing automation platform, including list management and segmentation.
- Maintain accurate campaign and audience data and use our reporting dashboards to monitor pipeline contributions.
- Coordinate external partners for specialist video and copywriting work as needed.
Compensation Range: $85,000.00 - $95,000.00 Annually.
The posted salary range reflects the compensation the company reasonably expects to offer for this position. Actual compensation will not be less than the posted minimum and will be based on multiple factors.
Qualifications Requirements / Skills / Abilities:
- Bachelor's degree in marketing, communications, business, or a related field.
- 3 to 6 years of B2B marketing experience, with hands-on responsibility for planning and running campaigns end to end.
- Experience working directly with sales teams and being accountable to commercial stakeholders.
- Demonstrated ownership of trade show or event marketing beyond logistics: strategy, targeting, and follow-up.
- Working knowledge of a marketing automation platform and a CRM, and comfort with audience segmentation and list building.
- Strong writing and editing skills, with the judgment to review other people's copy and give clear, constructive direction.
- Ability to get up to speed on technical subject matter quickly enough to review content for accuracy and ask the right questions of engineers and sales.
- Comfort managing a budget, tracking spend and working with purchase orders and invoices.
- Ability to prioritize across multiple business units with different rhythms, and to work independently while supporting a small team.
- Willingness to travel domestically and occasionally internationally for trade shows and customer events.
Preferred:
- Experience in industrial, manufacturing, capital equipment, logistics, or a similarly long and technical sales cycle.
- Familiarity with account-based marketing principles and long-cycle pipeline nurture.
- Experience working with trade media, developing case studies, or submitting conference speaking abstracts.
- Experience with Marketo or a comparable enterprise automation platform.
- Experience working within a global organization and adapting corporate programs for a regional market.
Additional Information
BEUMER is an innovative company, where every employee is part of the "family". Because our employees are our most important asset, here are some of benefits we currently offer full-time employees:
- Medical & Dental Premiums: We cover 100% of the premiums for you and your eligible dependents.
- 401(k) with Generous Match: Secure your financial future with our competitive retirement plan.
- Life Insurance / Long Term Disability: Peace of mind for you and your loved ones. Yes, we cover that too!
- Ancillary Insurances: Including vision, accident, and critical illness insurance.
- Generous Paid Time Off: Achieve the optimal work-life balance.
- Company Holidays: Enjoy paid time off on designated company holidays including additional flex days for times that matter most!
- Performance-Based Bonus: Eligibility to participate in our Target Agreement Plan for bonus potential.
Equal Opportunity Statement:
BEUMER is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, creed, religion, sex (including pregnancy and breastfeeding), gender, affectional or sexual orientation, gender identity or expression, transgender status, national origin, age, ancestry, disability (mental or physical), veteran status, genetic information, atypical hereditary cellular or blood trait, marital status, civil union status, domestic partner status, or any other status protected under local, state or federal laws - prohibits discrimination, harassment, and retaliation in all aspects of employment. This commitment applies to recruitment, hiring, training, promotion, compensation, benefits, discipline, termination, and all other terms and conditions of employment.
By accepting an offer of employment with BEUMER, the employee agrees to abide by all policies and practices that promote a workplace free from discrimination and harassment and acknowledges BEUMER’S commitment to diversity and inclusion.
Company Description
BEUMER Group is an international leader in intralogistics, specializing in conveying, loading, palletising, packaging, sortation, and distribution technology across a wide range of industries, including airports, e-commerce, warehousing & distribution, and bulk material handling. We offer the right solution for nearly every logistics challenge.
As a family-owned company, BEUMER combines tradition with innovation. We are proud of what our employees create each day. Integrity, Inspiration, Quality and Teamwork!
Job Description
BEUMER Group is a third-generation, family-owned global leader in intralogistics and material handling. Our North American marketing team supports five lines of business across the United States, Canada, and Mexico: Logistic Systems, Airport, Minerals & Mining, Product Business, and Customer Support.
We are looking for a Field Marketing Specialist to serve as the marketing point of contact for assigned lines of business. This is a campaign ownership role. You will help build the annual marketing plan for your business units, work directly with sales leadership to align target accounts and priorities, drive the campaign strategy behind our trade shows and customer events, and act as the day-to-day contact for your business unit stakeholders.
We are a small team supporting a large region, so alongside the business units you own, you will step in to support campaigns and events across other parts of the business when the calendar demands it. The right person takes real ownership of their own area and still works as part of one marketing team.
Job Responsibilities:
Campaign planning and execution:
- Help build and maintain the annual marketing plan for your assigned business units, aligned to their commercial goals and sales priorities, and submit it to the Director of Marketing for approval.
- Define target audiences, account lists, and segmentation for campaigns, working from CRM and market data.
- Translate business unit priorities into campaign briefs, and drive them through to execution across email, web, social, and paid channels.
- Review, approve, and schedule campaign content produced by the marketing team to ensure it is on message, on brand, and on time.
- Track campaign performance against agreed measures and report results back to business unit leadership.
Content and communications:
- Lead regional content development for your business units: identify the stories worth telling and turn project wins into case studies, customer references, and campaign material.
- Review and approve social copy, press announcements, and customer-facing communications for accuracy, message, and brand before they go out.
- Draft and submit speaking abstracts and conference session proposals, and support internal presenters in shaping their content.
- Support media placements with trade and industry publications, including contributed articles and editorial calendar planning.
- Brief and direct writers, designers, and external partners on longer-form assets such as white papers and technical content, and review that work for technical accuracy and message.
Trade shows and customer events:
- Own the marketing strategy for trade shows and customer events in your business units: objectives, target accounts, pre-show campaign, on-site messaging, and post-show follow-up.
- Partner with sales leadership well ahead of each show to agree on which accounts we are pursuing and what we want them to do next.
- Work alongside our event coordinator, who owns logistics, vendors, and booth execution, so that strategy and delivery stay connected.
- Ensure leads captured at events are routed, followed up, and measured.
Business unit partnership:
- Act as the primary marketing contact for your business units across the Americas.
- Build working relationships with sales and business unit leadership and bring marketing into commercial conversations early rather than at the point of request.
- Manage the marketing budget for your business units as the main point of contact, including planning, tracking, and reconciliation against approved spending.
- Coordinate with our global marketing colleagues to adapt corporate campaigns and assets for the North American market.
- Support campaigns, trade shows, and customer events for other lines of business as team priorities require.
Campaign operations:
- Build, schedule, and deploy campaigns in our marketing automation platform, including list management and segmentation.
- Maintain accurate campaign and audience data and use our reporting dashboards to monitor pipeline contributions.
- Coordinate external partners for specialist video and copywriting work as needed.
Compensation Range: $85,000.00 - $95,000.00 Annually.
The posted salary range reflects the compensation the company reasonably expects to offer for this position. Actual compensation will not be less than the posted minimum and will be based on multiple factors.
Qualifications Requirements / Skills / Abilities:
- Bachelor's degree in marketing, communications, business, or a related field.
- 3 to 6 years of B2B marketing experience, with hands-on responsibility for planning and running campaigns end to end.
- Experience working directly with sales teams and being accountable to commercial stakeholders.
- Demonstrated ownership of trade show or event marketing beyond logistics: strategy, targeting, and follow-up.
- Working knowledge of a marketing automation platform and a CRM, and comfort with audience segmentation and list building.
- Strong writing and editing skills, with the judgment to review other people's copy and give clear, constructive direction.
- Ability to get up to speed on technical subject matter quickly enough to review content for accuracy and ask the right questions of engineers and sales.
- Comfort managing a budget, tracking spend and working with purchase orders and invoices.
- Ability to prioritize across multiple business units with different rhythms, and to work independently while supporting a small team.
- Willingness to travel domestically and occasionally internationally for trade shows and customer events.
Preferred:
- Experience in industrial, manufacturing, capital equipment, logistics, or a similarly long and technical sales cycle.
- Familiarity with account-based marketing principles and long-cycle pipeline nurture.
- Experience working with trade media, developing case studies, or submitting conference speaking abstracts.
- Experience with Marketo or a comparable enterprise automation platform.
- Experience working within a global organization and adapting corporate programs for a regional market.
Additional Information
BEUMER is an innovative company, where every employee is part of the "family". Because our employees are our most important asset, here are some of benefits we currently offer full-time employees:
- Medical & Dental Premiums: We cover 100% of the premiums for you and your eligible dependents.
- 401(k) with Generous Match: Secure your financial future with our competitive retirement plan.
- Life Insurance / Long Term Disability: Peace of mind for you and your loved ones. Yes, we cover that too!
- Ancillary Insurances: Including vision, accident, and critical illness insurance.
- Generous Paid Time Off: Achieve the optimal work-life balance.
- Company Holidays: Enjoy paid time off on designated company holidays including additional flex days for times that matter most!
- Performance-Based Bonus: Eligibility to participate in our Target Agreement Plan for bonus potential.
Equal Opportunity Statement:
BEUMER is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, creed, religion, sex (including pregnancy and breastfeeding), gender, affectional or sexual orientation, gender identity or expression, transgender status, national origin, age, ancestry, disability (mental or physical), veteran status, genetic information, atypical hereditary cellular or blood trait, marital status, civil union status, domestic partner status, or any other status protected under local, state or federal laws - prohibits discrimination, harassment, and retaliation in all aspects of employment. This commitment applies to recruitment, hiring, training, promotion, compensation, benefits, discipline, termination, and all other terms and conditions of employment.
By accepting an offer of employment with BEUMER, the employee agrees to abide by all policies and practices that promote a workplace free from discrimination and harassment and acknowledges BEUMER’S commitment to diversity and inclusion.
See all OPT Field Marketing Specialist Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new OPT Field Marketing Specialist Jobs.
Get Access To All JobsTips for Finding OPT Sponsorship as a Field Marketing Specialist
Confirm your degree supports specialty occupation status
Field marketing roles require a theoretical and practical application of marketing knowledge. A bachelor's degree in marketing, communications, or business is typically enough to satisfy the specialty occupation requirement that underpins both OPT authorization and future H-1B visa sponsorship.
Prioritize employers with a history of H-1B sponsorship
Not every company that hires on OPT will sponsor an H-1B later. Before accepting an offer, research whether the employer has sponsored H-1B petitions for marketing roles before. Past sponsorship behavior is the strongest signal of future willingness.
Track your OPT end date against the H-1B cap timeline
H-1B cap registrations open each March for an October 1 start date. If your OPT ends before October, confirm your employer can bridge the gap using cap-gap protection. Start this conversation with HR at least six months before your OPT expires.
Get your job offer letter to clearly define your role
Your offer letter should describe the role in terms that establish specialty occupation: specific degree requirements, strategic responsibilities, and marketing qualifications. Vague descriptions like 'marketing support' can create problems during H-1B petition review.
Highlight cross-functional and data-driven experience
Field marketing roles that blend campaign analytics, CRM tools, and sales alignment are stronger candidates for specialty occupation classification. Employers also find these profiles easier to sponsor because the degree-to-job connection is clearly defensible with USCIS.
Ask about STEM OPT eligibility before accepting a position
If your marketing or business degree carries a STEM designation, you may qualify for a 24-month STEM OPT extension. Confirm your degree CIP code with your DSO and verify the employer meets E-Verify requirements before your initial OPT period ends.
Field Marketing Specialist OPT: Frequently Asked Questions
Can I work as a Field Marketing Specialist on F-1 OPT?
Yes. Field Marketing Specialist roles generally qualify for F-1 OPT because they require a degree in marketing, communications, or a related field, which satisfies the specialty occupation standard. Your employment must be directly related to your degree program. Confirm this connection with your DSO before accepting an offer to avoid any authorization issues.
Do Field Marketing Specialist jobs qualify for STEM OPT extension?
They can, but it depends on your specific degree rather than the job title. If your undergraduate or graduate degree carries a STEM-designated CIP code, such as certain management information systems or marketing analytics programs, you may qualify for the 24-month extension. Check your degree's CIP code with your DSO and confirm the employer is enrolled in E-Verify.
How do I find Field Marketing Specialist employers willing to sponsor OPT students?
Browse Field Marketing Specialist listings on Migrate Mate, which filters for employers open to OPT and visa sponsorship. Focus on mid-size and enterprise companies with dedicated HR teams, as they're more likely to have established sponsorship workflows. Technology, SaaS, and healthcare sectors file disproportionately high numbers of H-1B petitions for marketing roles, making them worth prioritizing.
Will a Field Marketing Specialist role support an H-1B petition after OPT?
It can, provided the role meets the specialty occupation definition: the position must normally require at least a bachelor's degree in a specific field. Field marketing roles with responsibilities like campaign strategy, market analysis, or demand generation tend to meet this bar more clearly than general promotional or event-support roles. Job description language matters significantly during the petition review.
What happens to my OPT authorization if I'm between Field Marketing Specialist jobs?
F-1 OPT allows a maximum of 90 days of unemployment for standard OPT, and 150 days for STEM OPT extension. If you're between roles, those days count against your limit. Freelance or contract field marketing work can count toward authorized employment if it's related to your degree, but document it carefully and keep your DSO informed throughout your job search.