Marketing Assistant Jobs for OPT Students
Marketing Assistant roles are a strong fit for F-1 OPT students with degrees in marketing, communications, business, or related fields. Most positions qualify as specialty occupations for OPT authorization, and many employers in this space are experienced with STEM OPT extensions if your degree qualifies.
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INTRODUCTION
Admissions and Marketing Assistant with 1-2+ years of experience needed for a full-time, fully onsite position with our private high school client in Boston. The hours for this fully onsite position are 7:45am-4pm or 4:30pm and there will be required time off hours for school events and activities. Must be comfortable making and answering calls and be comfortable participating in school marketing events. Salary is 50-65K.
ROLE AND RESPONSIBILITIES
The Admissions and Marketing Assistant supports enrollment objectives and enhances brand visibility through administrative, communications, and event support. This role ensures a seamless, welcoming experience for families from initial inquiry to a student’s first day, while actively participating in marketing activities that highlight the school’s values and programs.
Key Responsibilities:
- Qualify prospective families, conduct initial and follow-up calls, and pass qualified leads to the Admissions Manager
- Schedule school visits, virtual meetings, and maintain a customer-focused communication approach
- Manage the CRM (Salesforce), keeping lead pipelines clean and accurate with timely data entry and updates
- Nurture leads through follow-up calls and emails, provide feedback on lead quality, and support effective campaign improvements
- Guide families through the admissions process, ensuring high-quality written and verbal communications and a positive experience
- Build rapport with families, understand their needs, and personalize responses
- Support school recruitment and community events, assist during tours, interviews, and student visit days
- Drive engagement at every stage of the admissions pipeline, follow best practices in communication, and ensure timely closure of leads
- Articulate brand messages and value propositions consistently throughout the admissions journey
- Support re-enrollment and retention processes, participate in committee meetings, and help identify and mitigate risks
- Maintain knowledge of admissions policies and regulatory requirements, ensure a smooth admissions workflow, and manage required documentation
- Capture and manage data in CRM systems, ensuring accuracy for new and existing students
- Assist with creation and distribution of marketing materials, organizing inventory for events, and supporting photography/videography for promotions
- Provide general support to the Admissions and Marketing Managers and actively engage in community-facing activities
BASIC QUALIFICATIONS
- Bachelor’s degree or equivalent, ideally with experience in marketing, communications, education, or related fields
- Strong organizational, analytical, interpersonal, and written communication skills
- Proficiency in Microsoft Office and basic design tools (e.g., Canva); experience with CRM platforms (Salesforce preferred)
- Quick learner able to adapt to new technologies
- Professional demeanor with commitment to excellent customer service
- Effective time management and multitasking abilities
- Team-oriented, collaborative approach
If you are passionate about supporting enrollment goals and creating outstanding experiences for families, we encourage you to apply.
Innovation starts with people. ® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States.
Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use and Privacy Notice.

INTRODUCTION
Admissions and Marketing Assistant with 1-2+ years of experience needed for a full-time, fully onsite position with our private high school client in Boston. The hours for this fully onsite position are 7:45am-4pm or 4:30pm and there will be required time off hours for school events and activities. Must be comfortable making and answering calls and be comfortable participating in school marketing events. Salary is 50-65K.
ROLE AND RESPONSIBILITIES
The Admissions and Marketing Assistant supports enrollment objectives and enhances brand visibility through administrative, communications, and event support. This role ensures a seamless, welcoming experience for families from initial inquiry to a student’s first day, while actively participating in marketing activities that highlight the school’s values and programs.
Key Responsibilities:
- Qualify prospective families, conduct initial and follow-up calls, and pass qualified leads to the Admissions Manager
- Schedule school visits, virtual meetings, and maintain a customer-focused communication approach
- Manage the CRM (Salesforce), keeping lead pipelines clean and accurate with timely data entry and updates
- Nurture leads through follow-up calls and emails, provide feedback on lead quality, and support effective campaign improvements
- Guide families through the admissions process, ensuring high-quality written and verbal communications and a positive experience
- Build rapport with families, understand their needs, and personalize responses
- Support school recruitment and community events, assist during tours, interviews, and student visit days
- Drive engagement at every stage of the admissions pipeline, follow best practices in communication, and ensure timely closure of leads
- Articulate brand messages and value propositions consistently throughout the admissions journey
- Support re-enrollment and retention processes, participate in committee meetings, and help identify and mitigate risks
- Maintain knowledge of admissions policies and regulatory requirements, ensure a smooth admissions workflow, and manage required documentation
- Capture and manage data in CRM systems, ensuring accuracy for new and existing students
- Assist with creation and distribution of marketing materials, organizing inventory for events, and supporting photography/videography for promotions
- Provide general support to the Admissions and Marketing Managers and actively engage in community-facing activities
BASIC QUALIFICATIONS
- Bachelor’s degree or equivalent, ideally with experience in marketing, communications, education, or related fields
- Strong organizational, analytical, interpersonal, and written communication skills
- Proficiency in Microsoft Office and basic design tools (e.g., Canva); experience with CRM platforms (Salesforce preferred)
- Quick learner able to adapt to new technologies
- Professional demeanor with commitment to excellent customer service
- Effective time management and multitasking abilities
- Team-oriented, collaborative approach
If you are passionate about supporting enrollment goals and creating outstanding experiences for families, we encourage you to apply.
Innovation starts with people. ® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States.
Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use and Privacy Notice.
How to Get Visa Sponsorship as a Marketing Assistant
Lead with your OPT timeline upfront
Tell hiring managers your OPT start date and end date early. Clarity removes uncertainty and signals professionalism. If you qualify for a 24-month STEM extension, mention it, it meaningfully extends your availability and reduces the employer's urgency.
Target employers who have sponsored before
Companies that have previously filed H-1B petitions for marketing roles are far more likely to do it again. Search OPT-friendly employer lists on Migrate Mate to find companies already comfortable with international hiring in this field.
Align your degree to the job description
OPT requires your work to be directly related to your degree. For Marketing Assistant roles, this means emphasizing coursework in consumer behavior, digital marketing, or brand strategy. Misalignment can jeopardize your authorization and future visa eligibility.
Build a portfolio before you apply
Marketing is a show-don't-tell field. Employers respond to tangible work: campaign results, content samples, analytics reports. A strong portfolio compensates for limited U.S. work experience and makes sponsorship feel like a lower-risk decision for the employer.
Pursue roles at mid-size companies over large corporations
Startups and mid-size firms often make faster hiring decisions and have more flexibility around OPT. Large corporations tend to have rigid immigration policies. A smaller team also gives you broader exposure, which strengthens future H-1B specialty occupation arguments.
Report your job accurately in the SEVP portal
Once you accept a Marketing Assistant offer, update your employer information in the SEVP portal within 10 days. Include the correct employer address and start date. Failing to report on time is one of the most common OPT compliance violations.
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Get Access To All JobsFrequently Asked Questions
Does a Marketing Assistant role qualify for OPT work authorization?
Yes, Marketing Assistant positions generally qualify for OPT as long as the work is directly related to your degree. If your degree is in marketing, communications, business, or a related field, the connection is straightforward. Roles that involve general administrative tasks unrelated to your field of study may not qualify, so reviewing your job offer against your degree program before accepting is important.
Can I get a STEM OPT extension working as a Marketing Assistant?
It depends on your degree. Marketing and communications degrees are not STEM-designated, so most Marketing Assistant jobs won't qualify for the 24-month STEM extension. However, if your degree is in a STEM field such as data science, statistics, or information systems, and your role involves substantial data analysis or marketing technology work, you may qualify. Check your degree's CIP code against the DHS STEM list to confirm.
How do I find Marketing Assistant jobs that are open to OPT students?
Migrate Mate is built specifically for F-1 OPT students and filters roles by visa sponsorship openness, so you're not wasting applications on employers who won't hire international candidates. Marketing Assistant roles on the platform are tagged by employer sponsorship history, which helps you prioritize companies already familiar with OPT and H-1B processes rather than starting those conversations from scratch.
What happens to my OPT if my Marketing Assistant job ends before my authorization period expires?
You have a 60-day grace period after your employment ends to find a new qualifying job, transfer to a different immigration status, or depart the United States. During that period you cannot work. If you find a new Marketing Assistant or related role, you can resume working once you start the new job, provided it still falls within your degree field. Track your unemployment days carefully, OPT has a 90-day unemployment limit for post-completion status.
Do Marketing Assistant employers need to file any paperwork to hire me on OPT?
No. Employers do not need to file any petitions or pay government fees to hire you on OPT. Your work authorization is tied to your student status, not to the employer. You'll need to provide your EAD card before starting work, and your employer must complete Form I-9 like any other hire. This makes OPT significantly easier for employers than H-1B sponsorship, which is a useful point to raise during negotiations.
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