OPT Brand Marketing Jobs
Brand Marketing jobs on OPT sit at the intersection of creative strategy and business growth, making them strong candidates for STEM OPT extension if the role is housed within a qualifying department. Most positions require a degree in marketing, communications, or a related field, and employers typically sponsor H-1B visa after OPT.
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Get Access To All JobsPosition Type
Full Time
Career area
Marketing
Location
855 Avenue of the Americas, New York, New York 10019, United States
Job ID
R-83148
Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world’s best athletes. It’s a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after—bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?
The annual base salary for this position ranges from $69,900.00 in our lowest geographic market to $138,300.00 in our highest geographic market. Actual salary will vary based on a candidate's location, qualifications, skills and experience.
Information about benefits can be found here.
Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.
The City Brand Management Team is the marketing function responsible for leading and driving plans that serve the brand and business in a global key city for Nike. Our goal is to know & serve inspiration, innovation and enablement to unlock the power of sport for every athlete*.
WHO WE ARE LOOKING FOR
We’re looking for a Brand Marketing Sport and Training Specialist to join our Nike NYC Brand Management team. This role will focus on supporting the marketplace amplification, strategy & execution of Global Sport and Train priority concepts in New York. The NYC Brand Marketing Sports and Training specialist will be responsible for executing work that serves both our multi-year and seasonal brand plans. Candidate should have an understanding and deep passion for the city's dynamic sports environment, with expertise spanning across Football, Baseball, Tennis, and Golf and Training.
The ideal candidate is forward-thinking and curious, can balance projects that require senior guidance and professional autonomy, is attune to our ever-evolving consumer trends, and has deep knowledge of the Sport and Training landscape in NYC and beyond. This individual will thrive in a collaborative environment, working closely with North America and Global functions, and city partners.
WHAT YOU’LL WORK ON
As a Brand Marketing Specialist for Sport and Train in NYC, you are responsible for contributing to and supporting key workstreams that make our brand, product, and services resonate with our NYC consumers, while driving a networked offense across Global, Geo and City Teams.
As the NYC Brand Marketing Sport & Train Brand Specialist, you will:
- Support and drive the execution of seasonal, integrated marketing plans across channels
- Build and maintain strong collaboration across key cross-functional partners
- Oversee product sourcing, management, and seamless integration into programming
- Manage end-to-end project execution from insight to activation with operational rigor
- Lead the development and synthesis of consumer and market insights to inform strategy
- Cultivate and manage on-the-ground relationships with key consumer, community and grassroots organizations
- Partner with key cross-functional team members to define, adapt, extend, and execute physical and digital consumer experiences
- Leverage Nike owned and third-party partner tools for project management
- Partner with finance and Brand Planning and Operations to track expenses and ensure alignment with allocations
WHO WILL YOU WORK WITH
Key internal and external partners include:
- NYC Brand Marketing Team
- NA Sports and Training Team
- Sports Marketing
- Brand Planning and Operations
- Communications (PR)
- Digital Marketing
- Integrated Retail Marketing
- Sportswear and Energy Marketing
- Creative
- Media
- Sales & Merchandising
- Agency & Production partners
- Leagues, SCI, Grassroot partners
WHAT YOU BRING
- Bachelor’s degree in Marketing, Business, Communications, or related field. Will accept any suitable combination of education, experience, and training
- Demonstrated genuine passion an understanding of the NYC consumer, trainers, community leaders, trends, modalities, product, and sources of influence in NYC
- Exceptional relationship management skills that will serve both internal and external partners
- 3+ years’ experience in consumer marketing or related experience in retail marketing and/or digital brand marketing
- Strong written, visual, and verbal/presentation skills
- Experience working within teams and a team-first mentality, but still has the ability to work autonomously when required
- The ability to thrive in a fast-paced environment, juggling multiple concurrent workstreams
- Digital marketing acumen and creator-led content experience
- Curiosity, creativity, and adaptability
- Strong project management, problem-solving, and strategic thinking
- Detail oriented nature across workstreams large and small
We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.
NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.
NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
What You Can Expect
OUR HIRING GAME PLAN
01 Apply
Our teams are made up of diverse skillsets, knowledge bases, inputs, ideas and backgrounds. We want you to find your fit – review job descriptions, departments and teams to discover the role for you.
02 Meet a Recruiter or Take an Assessment
If selected for a corporate role, a recruiter will reach out to start your interview process and be your main contact throughout the process. For retail roles, you’ll complete an interactive assessment that includes a chat and quizzes and takes about 10-20 minutes to complete. No matter the role, we want to learn about you – the whole you – so don’t shy away from how you approach world-class service and what makes you unique.
03 Interview
Go into this stage confident by doing your research, understanding what we are looking for and being prepared for questions that are set up to learn more about you, and your background.
Position Type
Full Time
Career area
Marketing
Location
855 Avenue of the Americas, New York, New York 10019, United States
Job ID
R-83148
Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world’s best athletes. It’s a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after—bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?
The annual base salary for this position ranges from $69,900.00 in our lowest geographic market to $138,300.00 in our highest geographic market. Actual salary will vary based on a candidate's location, qualifications, skills and experience.
Information about benefits can be found here.
Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.
The City Brand Management Team is the marketing function responsible for leading and driving plans that serve the brand and business in a global key city for Nike. Our goal is to know & serve inspiration, innovation and enablement to unlock the power of sport for every athlete*.
WHO WE ARE LOOKING FOR
We’re looking for a Brand Marketing Sport and Training Specialist to join our Nike NYC Brand Management team. This role will focus on supporting the marketplace amplification, strategy & execution of Global Sport and Train priority concepts in New York. The NYC Brand Marketing Sports and Training specialist will be responsible for executing work that serves both our multi-year and seasonal brand plans. Candidate should have an understanding and deep passion for the city's dynamic sports environment, with expertise spanning across Football, Baseball, Tennis, and Golf and Training.
The ideal candidate is forward-thinking and curious, can balance projects that require senior guidance and professional autonomy, is attune to our ever-evolving consumer trends, and has deep knowledge of the Sport and Training landscape in NYC and beyond. This individual will thrive in a collaborative environment, working closely with North America and Global functions, and city partners.
WHAT YOU’LL WORK ON
As a Brand Marketing Specialist for Sport and Train in NYC, you are responsible for contributing to and supporting key workstreams that make our brand, product, and services resonate with our NYC consumers, while driving a networked offense across Global, Geo and City Teams.
As the NYC Brand Marketing Sport & Train Brand Specialist, you will:
- Support and drive the execution of seasonal, integrated marketing plans across channels
- Build and maintain strong collaboration across key cross-functional partners
- Oversee product sourcing, management, and seamless integration into programming
- Manage end-to-end project execution from insight to activation with operational rigor
- Lead the development and synthesis of consumer and market insights to inform strategy
- Cultivate and manage on-the-ground relationships with key consumer, community and grassroots organizations
- Partner with key cross-functional team members to define, adapt, extend, and execute physical and digital consumer experiences
- Leverage Nike owned and third-party partner tools for project management
- Partner with finance and Brand Planning and Operations to track expenses and ensure alignment with allocations
WHO WILL YOU WORK WITH
Key internal and external partners include:
- NYC Brand Marketing Team
- NA Sports and Training Team
- Sports Marketing
- Brand Planning and Operations
- Communications (PR)
- Digital Marketing
- Integrated Retail Marketing
- Sportswear and Energy Marketing
- Creative
- Media
- Sales & Merchandising
- Agency & Production partners
- Leagues, SCI, Grassroot partners
WHAT YOU BRING
- Bachelor’s degree in Marketing, Business, Communications, or related field. Will accept any suitable combination of education, experience, and training
- Demonstrated genuine passion an understanding of the NYC consumer, trainers, community leaders, trends, modalities, product, and sources of influence in NYC
- Exceptional relationship management skills that will serve both internal and external partners
- 3+ years’ experience in consumer marketing or related experience in retail marketing and/or digital brand marketing
- Strong written, visual, and verbal/presentation skills
- Experience working within teams and a team-first mentality, but still has the ability to work autonomously when required
- The ability to thrive in a fast-paced environment, juggling multiple concurrent workstreams
- Digital marketing acumen and creator-led content experience
- Curiosity, creativity, and adaptability
- Strong project management, problem-solving, and strategic thinking
- Detail oriented nature across workstreams large and small
We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.
NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.
NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
What You Can Expect
OUR HIRING GAME PLAN
01 Apply
Our teams are made up of diverse skillsets, knowledge bases, inputs, ideas and backgrounds. We want you to find your fit – review job descriptions, departments and teams to discover the role for you.
02 Meet a Recruiter or Take an Assessment
If selected for a corporate role, a recruiter will reach out to start your interview process and be your main contact throughout the process. For retail roles, you’ll complete an interactive assessment that includes a chat and quizzes and takes about 10-20 minutes to complete. No matter the role, we want to learn about you – the whole you – so don’t shy away from how you approach world-class service and what makes you unique.
03 Interview
Go into this stage confident by doing your research, understanding what we are looking for and being prepared for questions that are set up to learn more about you, and your background.
See all 770+ OPT Brand Marketing Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new OPT Brand Marketing Jobs.
Get Access To All JobsTips for Finding OPT Sponsorship in Brand Marketing
Target companies with dedicated brand teams
Large consumer goods companies, tech firms, and media organizations run structured brand functions that hire regularly and have established visa sponsorship processes. Smaller startups often lack the HR infrastructure to support OPT work authorization reliably.
Frame your degree as a specialty occupation match
Brand Marketing qualifies as a specialty occupation when the role requires a specific bachelor's degree in marketing, communications, or business. Highlight your degree field explicitly on your resume so recruiters and immigration counsel can confirm the match quickly.
Apply early relative to your OPT end date
Most employers need 60 to 90 days to complete an H-1B visa sponsorship decision and file paperwork. Starting your search at least six months before your OPT expires gives both you and hiring managers realistic runway to move forward.
Ask about sponsorship before the final interview round
Raise the sponsorship question after a recruiter screen but before investing in multiple interview rounds. A direct, professional question saves time for both parties and filters out employers who cannot support your work authorization status.
Highlight cross-functional skills that justify sponsorship cost
Employers weigh sponsorship costs against candidate value. Quantify campaign performance, show fluency in brand analytics tools, and demonstrate comfort working across product and creative teams to make the business case for investing in your authorization.
Use Migrate Mate to filter for OPT-friendly brand roles
Migrate Mate surfaces Brand Marketing jobs from employers with active sponsorship histories, saving you from applying to companies that screen out candidates requiring work authorization before the first conversation even starts.
Brand Marketing OPT: Frequently Asked Questions
Does Brand Marketing qualify as a specialty occupation for OPT and H-1B purposes?
Yes, when the role genuinely requires a bachelor's degree in a specific field such as marketing, communications, advertising, or business, Brand Marketing meets the specialty occupation standard. The key is that the degree requirement must be specific, not general. Roles where any bachelor's degree is accepted regardless of field are harder to support for H-1B sponsorship after OPT.
Can I qualify for a STEM OPT extension in a Brand Marketing role?
It depends on how the role is classified by the employer and which degree you hold. If your degree is in a STEM-designated field and the Brand Marketing position involves substantial data analysis, marketing technology, or quantitative research, some employers classify it under a STEM-eligible Standard Occupational Code. You should confirm the SOC code the employer intends to use before relying on a STEM extension.
How do I find Brand Marketing employers who sponsor OPT and H-1B?
The most efficient approach is to search Migrate Mate, which filters Brand Marketing roles by employers with documented sponsorship histories. This removes the guesswork of cold-applying to companies that may reject you at the offer stage due to work authorization requirements. You can also research publicly available labor condition application data to identify companies that have sponsored similar roles in recent years.
What should I say when a recruiter asks about my work authorization status?
Be straightforward: state that you are currently authorized to work on OPT and will require H-1B sponsorship before your OPT period ends. Avoid vague answers or delaying the conversation. Most companies that sponsor visas have a standard process and appreciate candidates who are upfront early, as it allows their legal team to assess feasibility before extending an offer.
Are contract or freelance Brand Marketing roles valid for OPT work authorization?
OPT work authorization requires that employment be directly related to your degree field, but self-employment and certain freelance arrangements have strict rules. Standard OPT generally requires a traditional employer-employee relationship, though self-employment may be permitted under specific conditions. Contract roles through a staffing agency that employs you directly can be valid. Always confirm any non-traditional arrangement with your Designated School Official before accepting work.