OPT Growth Marketing Director Jobs
Growth Marketing Director roles require strategic leadership across acquisition, retention, and revenue channels, making them strong fits for OPT students with marketing or business degrees. Most positions qualify as specialty occupations for H-1B visa sponsorship. Your 12-month OPT window, plus a potential 24-month STEM extension if your degree qualifies, gives you meaningful runway to land and prove yourself in this role.
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Get Access To All JobsAbout Stepful
Stepful is reimagining allied healthcare training by offering affordable, online, instructor-led, and AI-supported programs that help learners—regardless of background or circumstance—launch high-demand healthcare careers. In addition to our direct-to-consumer training, Stepful partners with leading healthcare institutions to address the growing national shortage of healthcare workers. Our graduates, including Medical Assistants, Pharmacy Technicians, Nurses, and more, form the talent pipelines at major employers like CVS, NY-Presbyterian, HCA, Providence, and Walgreens. Stepful is backed by Y Combinator, Reach Capital, and AlleyCorp, with a recent $31.5M Series B led by Oak HC/FT. We were named the #1 EdTech company in the U.S. by TIME for 2025. We’re improving access to quality healthcare for everyone, everywhere, and improving access to healthcare careers for those who need them most.
Our Values
We credit much of our success to our exceptional team. We’re looking for mission-driven builders who thrive in fast-paced, ambiguous environments, and embody our four core values:
Care first: We do whatever it takes for our students to succeed.
Learn quickly: We test, learn with data, and iterate.
Build together: We win when we rely on each other.
Own it: We show up, take initiative, and show pride.
The Opportunity
We are seeking a strategic, results-oriented Director of Growth Marketing & Acquisition to lead and scale our acquisition engine across both our D2C and B2B channels. This is a high-impact leadership role for a growth expert who can bridge the gap between high-level strategy and tactical execution in a fast-paced, scaling startup environment. You will be responsible for the vision and performance of both organic and paid growth initiatives while managing a significant multi-million dollar budget and leading a high-performing team to hit ambitious goals. This hybrid opportunity is based out of our NYC office, reporting directly into our VP of Growth Marketing.
What You’ll Do
Strategic Leadership: Define and execute the overarching growth strategy for both direct-to-consumer (D2C) training programs and our B2B enterprise partnerships
Team Management: Build, mentor, and lead a team of growth marketers, fostering a culture of data-driven experimentation and high performance
Full-Funnel Ownership: Oversee end-to-end campaign strategy and optimization across Meta, TikTok, YouTube, search and emerging platforms
Build and iterate on growth loops (referrals, virality, partnerships, content → paid flywheels)
Funnel & Conversion Optimization: Own top of D2C funnel (traffic → signup → purchase) with consideration for down-funnel (enrollment → retention)
Budget & ROI Accountability: Manage and optimize multi-million dollar monthly budgets while owning core growth metrics (CAC, LTV, payback, retention, CVR rates)
Build dashboards and deeply analyze cohort performance and attribution and make data-driven budget allocation decisions to maximize ROI
Innovation: Stay at the forefront of platform shifts and algorithm changes to maintain Stepful’s competitive edge in the market
What You’ll Bring
8+ years of growth marketing experience, with at least 3+ years in a leadership/people management role
Proven track record at a high-growth, scaling startup, successfully overseeing both D2C and B2B initiatives
Deep hands-on expertise in scaling paid social and search, ideally managing budgets exceeding $2M+ per month
Experience building and leading teams, with a focus on professional development and performance management
Strong analytical chops with the ability to translate complex data into actionable strategic insights
Exceptional creative instincts and experience leading creative strategy to drive conversion
Bonus Points If
* You’ve worked in EdTech, healthcare, or another mission-driven D2C industry
Interview Process
Introductory call with Talent Acquisition team member
Interview with Hiring Manager
Take-Home Assignment
Virtual Panel Interview
* On-Site Panel Interview
Benefits And Compensation
Meaningful Equity Stake
Subsidized Medical, Dental, and Vision insurance plan options
401(k)
FSA, HSA and commuter benefits
* Open vacation policy, including:
+ Guidance of 15 days PTO annually
+ Stepful closed the last week of December
+ 15 work-from-anywhere days
+ 10 public holidays observed for 2026
The target base salary range for this opportunity is $180,000 - $210,000, and is part of a competitive total rewards package including performance-based bonus, equity and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, internal pay equity and other relevant business considerations.
Stepful is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic.
Compensation Range: $180K - $210K
About Stepful
Stepful is reimagining allied healthcare training by offering affordable, online, instructor-led, and AI-supported programs that help learners—regardless of background or circumstance—launch high-demand healthcare careers. In addition to our direct-to-consumer training, Stepful partners with leading healthcare institutions to address the growing national shortage of healthcare workers. Our graduates, including Medical Assistants, Pharmacy Technicians, Nurses, and more, form the talent pipelines at major employers like CVS, NY-Presbyterian, HCA, Providence, and Walgreens. Stepful is backed by Y Combinator, Reach Capital, and AlleyCorp, with a recent $31.5M Series B led by Oak HC/FT. We were named the #1 EdTech company in the U.S. by TIME for 2025. We’re improving access to quality healthcare for everyone, everywhere, and improving access to healthcare careers for those who need them most.
Our Values
We credit much of our success to our exceptional team. We’re looking for mission-driven builders who thrive in fast-paced, ambiguous environments, and embody our four core values:
Care first: We do whatever it takes for our students to succeed.
Learn quickly: We test, learn with data, and iterate.
Build together: We win when we rely on each other.
Own it: We show up, take initiative, and show pride.
The Opportunity
We are seeking a strategic, results-oriented Director of Growth Marketing & Acquisition to lead and scale our acquisition engine across both our D2C and B2B channels. This is a high-impact leadership role for a growth expert who can bridge the gap between high-level strategy and tactical execution in a fast-paced, scaling startup environment. You will be responsible for the vision and performance of both organic and paid growth initiatives while managing a significant multi-million dollar budget and leading a high-performing team to hit ambitious goals. This hybrid opportunity is based out of our NYC office, reporting directly into our VP of Growth Marketing.
What You’ll Do
Strategic Leadership: Define and execute the overarching growth strategy for both direct-to-consumer (D2C) training programs and our B2B enterprise partnerships
Team Management: Build, mentor, and lead a team of growth marketers, fostering a culture of data-driven experimentation and high performance
Full-Funnel Ownership: Oversee end-to-end campaign strategy and optimization across Meta, TikTok, YouTube, search and emerging platforms
Build and iterate on growth loops (referrals, virality, partnerships, content → paid flywheels)
Funnel & Conversion Optimization: Own top of D2C funnel (traffic → signup → purchase) with consideration for down-funnel (enrollment → retention)
Budget & ROI Accountability: Manage and optimize multi-million dollar monthly budgets while owning core growth metrics (CAC, LTV, payback, retention, CVR rates)
Build dashboards and deeply analyze cohort performance and attribution and make data-driven budget allocation decisions to maximize ROI
Innovation: Stay at the forefront of platform shifts and algorithm changes to maintain Stepful’s competitive edge in the market
What You’ll Bring
8+ years of growth marketing experience, with at least 3+ years in a leadership/people management role
Proven track record at a high-growth, scaling startup, successfully overseeing both D2C and B2B initiatives
Deep hands-on expertise in scaling paid social and search, ideally managing budgets exceeding $2M+ per month
Experience building and leading teams, with a focus on professional development and performance management
Strong analytical chops with the ability to translate complex data into actionable strategic insights
Exceptional creative instincts and experience leading creative strategy to drive conversion
Bonus Points If
* You’ve worked in EdTech, healthcare, or another mission-driven D2C industry
Interview Process
Introductory call with Talent Acquisition team member
Interview with Hiring Manager
Take-Home Assignment
Virtual Panel Interview
* On-Site Panel Interview
Benefits And Compensation
Meaningful Equity Stake
Subsidized Medical, Dental, and Vision insurance plan options
401(k)
FSA, HSA and commuter benefits
* Open vacation policy, including:
+ Guidance of 15 days PTO annually
+ Stepful closed the last week of December
+ 15 work-from-anywhere days
+ 10 public holidays observed for 2026
The target base salary range for this opportunity is $180,000 - $210,000, and is part of a competitive total rewards package including performance-based bonus, equity and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, internal pay equity and other relevant business considerations.
Stepful is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic.
Compensation Range: $180K - $210K
See all 32+ OPT Growth Marketing Director Jobs
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Get Access To All JobsTips for Finding OPT Sponsorship in Growth Marketing Director
Lead with measurable impact, not job duties
Employers sponsoring director-level OPT candidates need to justify the visa investment. Quantify your growth wins, pipeline numbers, and CAC improvements. Concrete metrics make sponsorship conversations significantly easier than listing responsibilities.
Target growth-stage startups and scale-ups
Series A through C companies actively building growth functions are more flexible on sponsorship than enterprise firms with rigid HR policies. They hire for impact, and a strong OPT candidate who can own growth immediately is genuinely competitive at this level.
Clarify your OPT timeline upfront with recruiters
Director roles take longer to close. If your OPT expires in under six months, be transparent early. Many employers can file an H-1B visa before your authorization lapses if they know the timeline and start the LCA process promptly.
Understand whether your degree qualifies for STEM OPT extension
A 24-month STEM extension dramatically increases your sponsorship appeal. Business analytics, information systems, and some marketing technology degrees qualify. Confirm your CIP code with your DSO before telling employers you're STEM-eligible, since misrepresenting this creates serious authorization problems.
Position yourself as a full-stack growth leader, not a channel specialist
Director-level hiring managers want someone who owns the entire growth engine. Emphasize cross-functional experience across paid, organic, lifecycle, and product-led growth. Specialists get filtered out; generalists with proven senior ownership get sponsorship conversations started.
Network inside companies before applying to open roles
Most director-level hires happen through referrals, not cold applications. Get warm introductions through your alumni network, former managers, and marketing communities. A referral from inside the company often unlocks sponsorship flexibility that a cold application never would.
Growth Marketing Director OPT: Frequently Asked Questions
Can F-1 OPT students work as a Growth Marketing Director?
Yes. Growth Marketing Director is a specialty occupation under USCIS guidelines because it typically requires a bachelor's degree or higher in marketing, business, or a related field. Your F-1 OPT work authorization allows you to work full-time in this role for up to 12 months, with a potential 24-month STEM extension if your degree qualifies under an approved CIP code.
Do Growth Marketing Director roles typically lead to H-1B sponsorship?
Many do. The role qualifies as a specialty occupation, which is the core H-1B eligibility requirement. Companies at the growth stage, particularly venture-backed startups scaling their marketing function, are often the most willing sponsors. Demonstrating clear ownership of growth metrics and revenue impact strengthens your case considerably. Use Migrate Mate to filter specifically for roles open to OPT and H-1B sponsorship rather than applying broadly.
Does a Growth Marketing Director role qualify for the STEM OPT extension?
It depends on your degree, not the job title. If your undergraduate or graduate degree is in a STEM-designated field, such as business analytics, information systems, or marketing technology, and your employer is enrolled in E-Verify, you may qualify for the 24-month extension. The job itself does not determine STEM eligibility. Confirm your CIP code with your DSO before communicating STEM eligibility to any employer.
What should I expect from the hiring process for director-level OPT roles?
Director-level searches typically run six to twelve weeks from first interview to offer, which is longer than individual contributor roles. Expect multiple rounds covering growth strategy, case studies, cross-functional leadership, and cultural fit. The sponsorship conversation usually comes up during or just after the offer stage, so have your OPT end date and STEM eligibility status confirmed before you enter final rounds.
Is it realistic to find a Growth Marketing Director role that sponsors OPT as an F-1 student?
Yes, though it requires targeting the right employers. Growth-stage companies with active hiring needs and existing immigration infrastructure are your most realistic targets. Applying to roles explicitly open to visa sponsorship saves significant time. Migrate Mate surfaces Growth Marketing Director positions from employers who sponsor OPT and H-1B candidates, so you are not guessing which companies are open to sponsorship.