OPT Growth Marketing Director Jobs
Growth Marketing Director roles require strategic leadership across acquisition, retention, and revenue channels, making them strong fits for OPT students with marketing or business degrees. Most positions qualify as specialty occupations for H-1B visa sponsorship. Your 12-month OPT window, plus a potential 24-month STEM extension if your degree qualifies, gives you meaningful runway to land and prove yourself in this role.
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Get Access To All JobsINTRODUCTION
About the team
The User Growth team focuses on driving new user acquisition programs through various performance marketing channels and strategies. The USDS UG team simultaneously focuses on growth strategies within our US market and helps improve global teams. In order to enhance collaboration and cross-functional partnerships, among other things, at this time, our organization follows a hybrid work schedule that requires employees to work in the office 3 days a week, or as directed by their manager/department. We regularly review our hybrid work model, and the specific requirements may change at any time.
Responsibilities:
- Manage multiple growth channels with a considerable budget and explore different resources to optimize performance.
- Define strategies to support various business goals including but not limited to retargeting, retention optimization, etc.
- Accurate analysis, forecasting and reporting. Bring insights to the business and form methodologies at a large scope.
- Enthusiastic at tackling complex situations, providing solutions and building strategies from 0 to 1.
- Build strategies with cross-functional colleagues to serve key objectives. Be a reliable source to XFN partners for product improvements. Develop marketing strategies with a ROI & efficiency conscious mindset.
BASIC QUALIFICATIONS
- Bachelor's or Master's degree
- 2+ years of professional experience in a user growth role involving media buying, performance ads strategy, etc
- Proficiency with performance ads on top SRNs and network medias. In-depth knowledge and understanding of digital platforms.
- Experience with managing large budgets efficiently
- Experience using data to conceptualize and execute paid growth targeting strategies
PREFERRED QUALIFICATIONS
- Good at interpretation, quick at reaction and careful with execution
- Good teamwork spirit, strong management ability, clear logic, priority awareness, passion and sense of responsibility
- Excellent communication and presentation skills
- Experience working cross functionally with global teams
- Experience with measuring and mitigating cannibalization
ABOUT USDS
TikTok USDS Joint Venture LLC is dedicated to the safety and security of millions of Americans who create, discover, and connect with what they love on the apps we operate. The Joint Venture has been established in compliance with the Executive Order signed by President Trump on September 25, 2025. Our foundation is a comprehensive data privacy and cybersecurity program we operate under defined safeguards to protect national security and secure U.S. user data, apps and the algorithm. We safeguard the U.S. content ecosystem, holding decision-making authority for trust and safety policies and moderation. USDS Joint Venture helps ensure Americans can continue to express their creativity, discover new hobbies and interests, and build thriving communities and businesses on a global scale.
On-site presence across teams allows the company to operate with greater speed, alignment, and agility — especially in areas like real-time decision-making, team development, and integrated execution. As such, the company is shifting from a hybrid work model to a fully in-person schedule up to 5 days a week.
WHY JOIN US
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
DIVERSITY & INCLUSION
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
USDS REASONABLE ACCOMMODATION
USDS is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/USDS-RA
JOB INFORMATION
【For Pay Transparency】Compensation Description (Annually)
The base salary range for this position in the selected city is $96,000 - $151,112 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
INTRODUCTION
About the team
The User Growth team focuses on driving new user acquisition programs through various performance marketing channels and strategies. The USDS UG team simultaneously focuses on growth strategies within our US market and helps improve global teams. In order to enhance collaboration and cross-functional partnerships, among other things, at this time, our organization follows a hybrid work schedule that requires employees to work in the office 3 days a week, or as directed by their manager/department. We regularly review our hybrid work model, and the specific requirements may change at any time.
Responsibilities:
- Manage multiple growth channels with a considerable budget and explore different resources to optimize performance.
- Define strategies to support various business goals including but not limited to retargeting, retention optimization, etc.
- Accurate analysis, forecasting and reporting. Bring insights to the business and form methodologies at a large scope.
- Enthusiastic at tackling complex situations, providing solutions and building strategies from 0 to 1.
- Build strategies with cross-functional colleagues to serve key objectives. Be a reliable source to XFN partners for product improvements. Develop marketing strategies with a ROI & efficiency conscious mindset.
BASIC QUALIFICATIONS
- Bachelor's or Master's degree
- 2+ years of professional experience in a user growth role involving media buying, performance ads strategy, etc
- Proficiency with performance ads on top SRNs and network medias. In-depth knowledge and understanding of digital platforms.
- Experience with managing large budgets efficiently
- Experience using data to conceptualize and execute paid growth targeting strategies
PREFERRED QUALIFICATIONS
- Good at interpretation, quick at reaction and careful with execution
- Good teamwork spirit, strong management ability, clear logic, priority awareness, passion and sense of responsibility
- Excellent communication and presentation skills
- Experience working cross functionally with global teams
- Experience with measuring and mitigating cannibalization
ABOUT USDS
TikTok USDS Joint Venture LLC is dedicated to the safety and security of millions of Americans who create, discover, and connect with what they love on the apps we operate. The Joint Venture has been established in compliance with the Executive Order signed by President Trump on September 25, 2025. Our foundation is a comprehensive data privacy and cybersecurity program we operate under defined safeguards to protect national security and secure U.S. user data, apps and the algorithm. We safeguard the U.S. content ecosystem, holding decision-making authority for trust and safety policies and moderation. USDS Joint Venture helps ensure Americans can continue to express their creativity, discover new hobbies and interests, and build thriving communities and businesses on a global scale.
On-site presence across teams allows the company to operate with greater speed, alignment, and agility — especially in areas like real-time decision-making, team development, and integrated execution. As such, the company is shifting from a hybrid work model to a fully in-person schedule up to 5 days a week.
WHY JOIN US
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
DIVERSITY & INCLUSION
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
USDS REASONABLE ACCOMMODATION
USDS is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/USDS-RA
JOB INFORMATION
【For Pay Transparency】Compensation Description (Annually)
The base salary range for this position in the selected city is $96,000 - $151,112 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
See all 892+ OPT Growth Marketing Director Jobs
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Get Access To All JobsTips for Finding OPT Sponsorship in Growth Marketing Director
Lead with measurable impact, not job duties
Employers sponsoring director-level OPT candidates need to justify the visa investment. Quantify your growth wins, pipeline numbers, and CAC improvements. Concrete metrics make sponsorship conversations significantly easier than listing responsibilities.
Target growth-stage startups and scale-ups
Series A through C companies actively building growth functions are more flexible on sponsorship than enterprise firms with rigid HR policies. They hire for impact, and a strong OPT candidate who can own growth immediately is genuinely competitive at this level.
Clarify your OPT timeline upfront with recruiters
Director roles take longer to close. If your OPT expires in under six months, be transparent early. Many employers can file an H-1B visa before your authorization lapses if they know the timeline and start the LCA process promptly.
Understand whether your degree qualifies for STEM OPT extension
A 24-month STEM extension dramatically increases your sponsorship appeal. Business analytics, information systems, and some marketing technology degrees qualify. Confirm your CIP code with your DSO before telling employers you're STEM-eligible, since misrepresenting this creates serious authorization problems.
Position yourself as a full-stack growth leader, not a channel specialist
Director-level hiring managers want someone who owns the entire growth engine. Emphasize cross-functional experience across paid, organic, lifecycle, and product-led growth. Specialists get filtered out; generalists with proven senior ownership get sponsorship conversations started.
Network inside companies before applying to open roles
Most director-level hires happen through referrals, not cold applications. Get warm introductions through your alumni network, former managers, and marketing communities. A referral from inside the company often unlocks sponsorship flexibility that a cold application never would.
Growth Marketing Director OPT: Frequently Asked Questions
Can F-1 OPT students work as a Growth Marketing Director?
Yes. Growth Marketing Director is a specialty occupation under USCIS guidelines because it typically requires a bachelor's degree or higher in marketing, business, or a related field. Your F-1 OPT work authorization allows you to work full-time in this role for up to 12 months, with a potential 24-month STEM extension if your degree qualifies under an approved CIP code.
Do Growth Marketing Director roles typically lead to H-1B sponsorship?
Many do. The role qualifies as a specialty occupation, which is the core H-1B eligibility requirement. Companies at the growth stage, particularly venture-backed startups scaling their marketing function, are often the most willing sponsors. Demonstrating clear ownership of growth metrics and revenue impact strengthens your case considerably. Use Migrate Mate to filter specifically for roles open to OPT and H-1B sponsorship rather than applying broadly.
Does a Growth Marketing Director role qualify for the STEM OPT extension?
It depends on your degree, not the job title. If your undergraduate or graduate degree is in a STEM-designated field, such as business analytics, information systems, or marketing technology, and your employer is enrolled in E-Verify, you may qualify for the 24-month extension. The job itself does not determine STEM eligibility. Confirm your CIP code with your DSO before communicating STEM eligibility to any employer.
What should I expect from the hiring process for director-level OPT roles?
Director-level searches typically run six to twelve weeks from first interview to offer, which is longer than individual contributor roles. Expect multiple rounds covering growth strategy, case studies, cross-functional leadership, and cultural fit. The sponsorship conversation usually comes up during or just after the offer stage, so have your OPT end date and STEM eligibility status confirmed before you enter final rounds.
Is it realistic to find a Growth Marketing Director role that sponsors OPT as an F-1 student?
Yes, though it requires targeting the right employers. Growth-stage companies with active hiring needs and existing immigration infrastructure are your most realistic targets. Applying to roles explicitly open to visa sponsorship saves significant time. Migrate Mate surfaces Growth Marketing Director positions from employers who sponsor OPT and H-1B candidates, so you are not guessing which companies are open to sponsorship.