OPT Performance Marketing Manager Jobs
Performance Marketing Manager jobs are a strong fit for F-1 OPT students with backgrounds in marketing, business analytics, or data science. Most roles require full-time, on-site or hybrid work, which aligns with OPT employment requirements. Your 12-month OPT window (or 24-month STEM extension if eligible) gives you time to prove ROI and build a sponsorship case.
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Performance Marketing Manager
-- Los Angeles, CA | Full-Time | Start at $75k/year DOE--
2.7 August Apparel is America's fast-fashion clothing company offering B2B and B2C services. We started business in 2011 and opened the first wholesale store in the Los Angeles fashion district. Now, we offer multi-brand products like Endless Rose, English Factory, Gray Lab, and Free the Roses. We offer well-designed and valued fashion goods to our consumers.
“We love fashion, and we know the business.”
What you will do:
Paid Media & Growth
- Manage and optimize campaigns across Meta, Google, and other platforms
- Develop full-funnel strategies to drive traffic, conversions, and revenue
- Monitor performance, adjust budgets, and refine targeting
Analytics & Optimization
- Track KPIs such as CAC, ROAS, conversion rates, and LTV
- Provide regular performance reports with actionable insights
- Identify growth opportunities through testing and data analysis
Creative & Campaign Execution
- Collaborate with creative and branding teams on ad development
- Run A/B tests on creatives, audiences, and landing pages
- Optimize the customer journey from click to purchase
SEO & Digital Performance
- Oversee SEO strategy to improve organic traffic and visibility
- Monitor website performance, rankings, and user behavior
Cross-Functional Collaboration
- Partner with E-Commerce, Sales, and Brand teams
- Support product launches and seasonal campaigns
What we are looking for:
- Bachelor’s degree in Marketing, Business, or related field preferred
- 3–6+ years in performance marketing (fashion/e-commerce required)
- Strong experience with Meta Ads and Google Ads
- Proficient in analytics tools (Google Analytics, Shopify, etc.)
- Proven track record improving ROAS and reducing CAC
Pay: From $75,000.00 per year
Benefits:
- 401(k) matching
- Dental insurance
- Employee discount
- Food provided
- Health insurance
- Paid time off
- Vision insurance
Experience:
- performance marketing (fashion/e-commerce required): 3 years (Required)
- Google Ads: 3 years (Required)
- Shopify: 3 years (Required)
- Manager level: 3 years (Required)
- Google Analytics: 3 years (Required)
Shift availability:
- Day Shift (Required)
Ability to Commute:
- Los Angeles, CA 90007 (Required)
Work Location: In person
See all 59+ OPT Performance Marketing Manager Jobs
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Get Access To All JobsTips for Finding OPT Sponsorship as a Performance Marketing Manager
Target data-driven employers over brand-only shops
Companies that measure performance by ROAS, CPA, and LTV have clearer ROI metrics tied to your work. Quantifiable impact makes it easier to justify H-1B visa sponsorship to an employer who weighs every hiring cost.
Clarify your STEM OPT eligibility before applying
If your degree is in a STEM-designated field like marketing analytics or information systems, you may qualify for a 24-month extension. Confirm your CIP code with your DSO before accepting offers so your timeline is accurate.
Lead with attribution and revenue impact in your resume
Hiring managers in performance marketing filter for candidates who can own channel budgets and move metrics. Quantify past results with specific percentage improvements or growth figures to stand out and signal sponsorship worthiness.
Ask about sponsorship history during early conversations
Before investing in multiple interview rounds, ask recruiters whether the company has sponsored H-1B visas for marketing roles previously. Past sponsorship is the strongest predictor of willingness to sponsor your position.
Prioritize mid-size and large companies with dedicated HR teams
Sponsoring an H-1B requires legal and compliance infrastructure. Companies with fewer than 50 employees rarely have the bandwidth. Targeting employers with established HR functions significantly increases your chances of a successful sponsorship conversation.
Document your contributions consistently from day one
Start building your sponsorship case on your first week. Track campaign performance wins, budget managed, and revenue attributed to your work. This record becomes critical evidence when your employer evaluates whether to file an H-1B petition.
Performance Marketing Manager OPT: Frequently Asked Questions
Can F-1 OPT students work as Performance Marketing Managers in the U.S.?
Yes. Performance Marketing Manager roles qualify as professional-level employment under OPT, provided the work is directly related to your degree field. Degrees in marketing, business, data analytics, or information systems typically satisfy this requirement. You must maintain full-time employment status and report any changes to your DSO within the required reporting window.
Does a Performance Marketing Manager role qualify for the STEM OPT extension?
It depends on your degree, not the job title. If your degree carries a STEM-designated CIP code, such as marketing research, applied statistics, or management information systems, you may qualify for the 24-month STEM extension. The job itself must also meet the formal training plan requirements filed on Form I-983. Confirm your eligibility with your DSO before making employment decisions based on the extended timeline.
How do I find Performance Marketing Manager jobs that are open to sponsoring OPT students?
Browse Performance Marketing Manager listings on Migrate Mate, which filters for employers open to OPT and visa sponsorship. Beyond the job board, focus your outreach on companies in e-commerce, SaaS, and fintech, where performance marketing roles are headcount priorities and sponsorship history in marketing functions is more common than in traditional industries.
What skills do employers look for in OPT candidates applying for Performance Marketing Manager roles?
Employers prioritize hands-on experience with paid search, paid social, and programmatic channels, alongside proficiency in analytics platforms and attribution tools. Strong SQL or data visualization skills are increasingly expected at the manager level. OPT candidates who can demonstrate ownership of measurable campaign outcomes, not just execution support, are significantly more competitive for roles that lead to sponsorship.
What should I do if my OPT period ends before my employer files for H-1B sponsorship?
If you are on a 12-month OPT and your employer misses the H-1B cap filing window, a STEM OPT extension, if you qualify, can bridge the gap by adding up to 24 months of work authorization. The H-1B cap filing period opens each April for an October 1 start date, so plan your timeline backward from those dates and raise the conversation with your employer at least six months in advance.