OPT Social Media Manager Jobs
Social Media Manager jobs are well-suited for F-1 OPT students with degrees in marketing, communications, or digital media. Most roles qualify as specialty occupations for H-1B visa sponsorship, giving you a clear path beyond your 12-month OPT window, or 36 months with a STEM extension if your degree qualifies.
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Job Title:
LinkedIn Content & Social Media Coordinator
Location:
Remote (U.S. based)
FLSA Classification
Exempt
Job Description:
The LinkedIn Content & Social Media Coordinator will be responsible for developing, coordinating, publishing, and monitoring LinkedIn content that supports OEI’s brand awareness, business development, recruiting, and team member engagement objectives. This position will work with internal teams to identify compelling stories, gather project and team member content, maintain a consistent publishing schedule, and track social media performance.
This role reports to the Marketing Manager.
Essential Functions
LinkedIn Content Creation and Publishing:
- Develop, write, edit, and publish engaging LinkedIn posts that reflect OEI’s brand, services, expertise, and company culture.
- Create content highlighting engineering projects, technical capabilities, team member achievements, company milestones, industry events, community involvement, and organizational announcements.
- Translate technical information provided by subject matter experts into clear, accessible content for professional audiences.
- Develop engaging captions, headlines, calls to action, and supporting copy tailored to LinkedIn.
- Coordinate the creation and use of supporting visuals, including photographs, graphics, short-form videos, and team member-generated content.
- Maintain a LinkedIn content calendar to ensure a consistent and timely publishing schedule.
- Coordinate content review and approval with the Marketing Manager and appropriate internal stakeholders before publication.
Team Member and Project Storytelling:
- Collaborate with team members, project teams, business development, recruiting, and leadership to identify opportunities for content.
- Gather project highlights, employee stories, career milestones, professional accomplishments, and other content that demonstrates OEI’s expertise and workplace culture.
- Develop content that showcases OEI’s technical professionals, projects, services, and contributions to the industries and communities it serves.
- Support team member advocacy initiatives that encourage team members to engage with and share approved company content.
- Coordinate with recruiting to highlight career opportunities, team member experiences, internships, and other employment-branding initiatives.
- Obtain appropriate approvals and verify information before publishing team member photographs, project details, or other potentially sensitive content.
Social Media Engagement and Brand Management:
- Monitor OEI’s LinkedIn presence and review comments, reactions, shares, mentions, and other engagement activity.
- Help maintain a professional, consistent, and recognizable brand voice across published content.
- Identify opportunities to participate in relevant industry conversations and increase visibility among clients, prospective team members, industry professionals, and other target audiences.
- Coordinate responses to routine social media interactions in accordance with established company guidelines, escalating sensitive questions or issues to the Marketing Manager.
- Monitor relevant industry developments, company news, and social media trends to identify potential content opportunities.
- Ensure published content follows company branding, communication standards, confidentiality requirements, and applicable platform guidelines.
Analytics and Performance Reporting:
- Monitor LinkedIn analytics and track key performance indicators (KPIs), including impressions, engagement rate, reactions, comments, shares, follower growth, and link clicks, where available.
- Prepare regular reports summarizing content performance, audience engagement, and progress toward established social media objectives.
- Identify high-performing content and patterns in audience engagement to inform future content recommendations.
- Evaluate the performance of different content formats and topics, including team member spotlights, project highlights, company news, and recruiting-related posts.
- Recommend practical adjustments to content, timing, and publishing frequency based on performance data.
- Maintain organized records of published content, campaign results, and social media reporting.
Content Planning and Collaboration:
- Work with the Marketing Manager to align LinkedIn content with approved marketing priorities, business development initiatives, recruiting needs, and company announcements.
- Coordinate with internal stakeholders to obtain accurate information, photographs, project updates, and approvals in a timely manner.
- Maintain an organized library of approved social media content, photographs, graphics, and related materials.
- Assist with special social media initiatives and campaigns as assigned by the Marketing Manager.
- Explore appropriate uses of artificial intelligence (AI) and social media tools to improve content development, scheduling, and reporting efficiency while maintaining accuracy and OEI’s brand voice.
Other Duties
Please note that this job posting does not list all duties and responsibilities that are required of this job. Duties and responsibilities may change at any time with or without notice.
Required Qualifications:
- Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, Digital Media, or a related field, or an equivalent combination of education and relevant experience.
- Approximately 2–4 years of experience creating professional social media content, managing social media accounts, or supporting digital communications.
- Strong writing, editing, proofreading, and storytelling skills is required.
- Demonstrated familiarity with LinkedIn and professional social media best practices.
- Experience coordinating content calendars, publishing schedules, and content approvals.
- Ability to adapt writing style for different audiences while maintaining a consistent brand voice.
- Strong organizational skills, attention to detail, and the ability to manage multiple assignments and deadlines.
- Ability to collaborate with technical and nontechnical colleagues to gather information and develop accurate content.
- Proficiency with Microsoft Office applications and familiarity with social media scheduling or analytics tools.
Preferred Qualifications:
- Experience managing a corporate LinkedIn page or supporting a business-to-business (B2B) organization’s social media presence.
- Experience in engineering, energy, utilities, infrastructure, technical services, or another professional services industry.
- Familiarity with LinkedIn analytics and social media performance reporting.
- Experience creating graphics or short-form videos using tools such as Canva or Adobe Creative Cloud.
- Experience supporting employer branding, employee advocacy, or recruiting-related social media initiatives.
- Familiarity with AI-enabled content creation tools and social media management platforms.
Location Note:
This is a remote position. Compensation is based on market data and internal equity and may vary depending on the candidate’s location.
Salary Range:
$75,000 to $95,000 annually (based on experience, qualifications, and location)
Benefits:
A commitment to excellence and hard work will be rewarded with a competitive salary, career advancement opportunities, and a comprehensive benefits package designed to support your health, financial security, and work-life balance. Our benefits include medical, dental, vision, and prescription drug coverage; a 401(k)-retirement savings plan; and supplemental insurance options. We also provide company-paid life and AD&D insurance, company-paid short-term disability coverage, company-paid maternity and bonding leave, and a generous paid time off program to ensure you have the support and flexibility you need both professionally and personally.
About Orbital:
Powered by People, Driven by Solutions
Since 1969, Orbital has been specializing in project development, project execution and asset management for the heavy industrial sectors and utilities. Our regional offices, hands-on mentality, and world-wide integrated teams provide an ability to leverage subject matter experts and industry best-practices wherever a project may lie geographically. Our focus steadfastly remains on finding and delivering the best solution, regardless of where that team sits across our organization. At Orbital, our power is our people.
Equal Opportunity Statement:
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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Get Access To All JobsTips for Finding OPT Sponsorship as a Social Media Manager
Target companies with active H-1B sponsorship histories
Agencies, tech companies, and e-commerce brands file H-1B visa petitions for Social Media Managers regularly. Research employer sponsorship records before applying so you focus your energy on companies that have already proven they'll sponsor this role.
Frame your degree as the foundation for the role
Employers must justify H-1B specialty occupation status for this title. Connecting your marketing or communications degree directly to your job duties, in your resume and interviews, makes their legal argument easier and increases sponsorship willingness.
Apply early in your OPT window, not at the end
H-1B sponsorship takes time to coordinate between you, your employer, and immigration counsel. Starting conversations with employers in month three or four of OPT gives everyone enough runway before your authorization expires.
Specialize in a high-demand platform or content vertical
Employers sponsor roles they can't easily fill locally. Positioning yourself as a specialist in paid social, short-form video, or influencer strategy makes you a stronger candidate and gives sponsors a clearer business case for petitioning.
Bring up OPT and future sponsorship clearly, not apologetically
Employers are often confused about OPT authorization, not opposed to it. Explain that you're authorized to work now and briefly outline what sponsorship involves. Clarity early prevents misunderstandings that kill offers at the offer stage.
Build a portfolio that demonstrates measurable business impact
Sponsoring employers weigh risk carefully. A portfolio showing follower growth percentages, engagement rate improvements, or campaign ROI gives hiring managers concrete evidence your work justifies the cost and effort of sponsorship paperwork.
Social Media Manager OPT: Frequently Asked Questions
Does a Social Media Manager role qualify as a specialty occupation for OPT and H-1B purposes?
It can, but it depends on how the role is defined. USCIS requires that the position normally require a bachelor's degree or higher in a specific field. Social Media Manager roles tied to marketing strategy, content analytics, or brand communications generally qualify when the employer documents that a degree in marketing, communications, or a related field is a standard requirement for the position.
Can I work as a Social Media Manager on OPT without my employer sponsoring anything immediately?
Yes. During your OPT period, you're authorized to work without any action from your employer beyond hiring you. OPT is granted by USCIS based on your F-1 status, not by your employer. Sponsorship only becomes relevant when your OPT expires and you need to transition to a long-term visa like the H-1B.
Are Social Media Manager jobs listed on Migrate Mate?
Yes. Migrate Mate's job board focuses specifically on roles at employers open to sponsoring international candidates, including Social Media Manager positions. Browsing Migrate Mate lets you filter for roles relevant to your degree and OPT status rather than sorting through listings from employers who won't sponsor.
Does a STEM OPT extension apply to Social Media Manager roles?
Only if your underlying degree is in a STEM-designated field such as data science, information systems, or a qualifying technical discipline. A degree in marketing or communications is not STEM-designated, so most Social Media Manager candidates won't qualify for the 24-month extension. Check your degree's CIP code with your DSO to confirm your eligibility before planning around a STEM extension.
What should I say when an employer asks about my work authorization status as an OPT student?
Be direct: explain that you hold an F-1 visa with OPT authorization, that you're currently eligible to work full-time in the U.S. for up to 12 months, and that you would need H-1B sponsorship before OPT expires. Providing this clearly upfront, rather than waiting for HR to ask, signals professionalism and prevents the role from stalling later in the process.